Thursday, May 12th, 2011

Cynopsis: DIGITAL

05/12/11

Good morning, it’s Thursday, May 12, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here

Eager to promote it Chrome web browser, Google announced plans to begin selling laptops based on the Chrome operating system from June 15. The Chromebooks, made by manufacturers such as Acer and Samsung, will start at $350 at be available at retailers in the U.S. and Europe such as Amazon and Best Buy. (The Samsung Chromebook will cost $429 for the Wi-Fi only version and $499 for the 3G version. Acer’s Wi-Fi only version will cost $349.) Verizon will also sell 3-year 3G contracts for the computers priced at $28/mo. for up to 100 MB of wireless data usage. Google also announced a new feature to the Chrome Web Store app enabling developers to set up one-touch in-app purchases. Google will take only 5% of the purchase price – compared to 30% for Apple’s pound of flesh.
 

~ MULTIPLATFORM CONTENT NEWS ~

 
Lars Von Trier’s Zentropa production studio has launched a new online VOD film platform to distribute films and TV productions produced by Trier and his Dogme95 cohorts. Zentropa On Demand will launch on May 18 with some 100 titles, charging €4 for new releases, €3 for catalogue titles and €1 for TV episodes and short projects.
 
Bestselling author Charlaine Harris became the fourth author to sell over 1 million Kindle books through Amazon, joining Stieg Larsson, James Patterson and Nora Roberts.
 
A new 5-part animated series called DreamStates debuted on SundanceChannel.com delving into the dreams of famous musicians, actors and directors. Will Forte’s episode recounts being relentlessly chased by a giant Icelandic puffin.
 
Fusion and Metan have struck a distribution arrangement for the China market, where the companies will develop and distribute Fusion TV-branded online, mobile, IPTV, and television channels in China. The deal, focusing on action sports and adventure travel genres, will also extend to Hong Kong, Macau, Indonesia and Taiwan.
 

~ INNOVATORS & START-UPS ~

 
Best Buy launched its “Trade and Save” promotion, offering $5 vouchers for trading in store-bought DVDs you no longer want. You can put the voucher toward the purchase of a select group of Blu-rays.
 
Didn’t make it down to Vegas for NAB this year? Check out the inaugural NAB Virtual View extension, held from 10 am – 6 pm today at NABShowvirtual.com, featuring keynotes, live Q&A sessions and 18 pre-recorded sessions. It’s free to register.
 
myvideorights has entered into a distribution agreement with Hulu to publish Rowan Atkinson Live and Mr. Bean: The Animated Series on Hulu and Hulu Plus.
 

~ DIGITAL ADVERTISING ~

 
Health Media Network (HMN) and HealthiNation struck a deal to distribute HealthiNation’s medical education and lifestyle programming across HMN’s digital out-of-home network spanning 2,500 doctor’s offices nationwide.
 

~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~

 
Google has set aside $500 million to fight and/or settle the Justice Dept. investigation into its advertising practices, lowing its Q1 profit to $1.8 billion.
 
Content management platform Metaflow has signed a deal with Appitalism creator Mobile Streams to provide app developers with direct access to Mobile Streams’ 49 mobile games and app distribution network.
 

~ TRENDS, RESEARCH, ETC.  ~

 
The initial phase of results are back from the Advanced Advertising Media Project (AAMP) survey, an industry effort from Digitas, AAMP, the 4A’s and BlackArrow to gage interest in VOD advertising. The consensus is that it’s a medium full of potential, but still fraught with challenges:

  • Metrics that approach established measurement tools already in use within the industry were identified as critical to helping advertisers understand the value of on-demand placements
  • Full-scale research is required to gauge consumer awareness and usage of VOD, as well as reactions to advertising in a VOD context. Little visibility exists today
  • VOD needs to be packaged as a product, and marketed to both advertisers and consumers in new ways that highlight the unique qualities of the VOD medium
  • VOD affords an opportunity for advertisers to connect to consumers in a highly engaging, focused viewing environment

 

~ GADGETS & APPS ~
 

 
T-Mobile
is getting ready to bring back a plan enabling users to make unlimited Wi-Fi calls from their mobile phones without using up their in-plan minutes, according to leaked documents attained by TMONews.
 
Warner Bros. Digital Distribution released its latest iOS App Edition movies: “Harry Potter and the Deathly Hallows – Part 1” and road trip comedy “Due Date.” The app is free but the entire feature film can be purchased for $20 as an In-App Purchase, enabling downloading, streaming and access to additional bonus content.
 

~ EXECUTIVE MOVES ~

 
GOP FCC Commissioner Meredith Baker, whose term expires in June, is passing through the revolving Washington door to take a job in Comcast‘s Washington lobbying office, broke the WSJ. Meredith will report directly to former NCTA Chief lobbyist Kyle McSlarrow, who was hired by Comcast to head up the office last month. (In case you’re wondering, Ms. Baker voted to approve the Comcast/NBCU merger.)
 
Former Bloomberg editor Matthew Goldenberg was tapped as GM of ReadersDigest.com.  He reports to Dan Lagani, EVP/Reader’s Digest Association, and President, Reader’s Digest Community.
 
Former ABC Executive Chris Myers was named EVP of Worldwide Occasional Services for Encompass. In his new position, Chris will oversee Encompass’ occasional-use content distribution business across its global Teleports.
 
Identive Group appointed Evernote CEO Phil Libin to its Board of Directors, effective immediately.
 
Paul Gunning, CEO of Tribal DDB Worldwide, and Pierre C. Bouvard, SVP/Media Sales at media measurement firm TRA Inc., joined Vizu Corp.’s Board of Advisors.
 


A CYNOPSIS MESSAGE


 

Upcoming Upfront 2011 Special Edition:
The Broadcast Market
Publishing May 16

Special Editions and more Upfront information are available at
Cynopsis.com Upfront Overview.


~ WEBSITE OF THE DAY ~

 
FlickLaunch.com from Berkley entrepreneurs Craig Tanner and Erik Moore is billing itself as the first independent film distribution platform built on top of Facebook. FlickLaunch provides the tools for filmmakers (who pay a min. $250 fee) to set up “Likeable” fan pages that will stream movies for free for the first 1,000 users who hit the “Like” button. After that, the magic of the social stream will hopefully take over and produce thousands of new viewers willing to pay $1 or $2 (via PayPal for now) for each 7-day rental. Films can viewed on a PC, mobile phone or tablet. The filmmaker keeps 70% and FlickLaunch keeps the now-standard 30% of the proceeds. (A FB credits option rolling out in a couple of weeks will lower the take to 50%.) The company is currently raising funds to build out a recommendation engine based on the social graph that will recommend titles to friends based on relationships, CEO Craig Tanner told Cynopsis.  The experiment begins with the release of the urban crime thriller Blues from Level 33 Entertainment, streamed in whittled-down 720p quality.
 
Later – Wayne
 Wayne Karrfalt for Cynopsis: Digital
05.12.11

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


JOB OPENING: VP, BUS AFFAIRS/NY, LA or CLEVELAND/AGP:  Resp for negotiating, reviewing & drafting agreements surrounding all of AGP’s ent, dig, & new partner relationships.  More info:  www.americangreetings.jobs (5/19)

JOB OPENING: DIRECTOR, INTEGRATED MARKETING/NBCUniversal/NYC:  Looking for a Director, Integrated Marketing with Telemundo. Please visit www.nbcunicareers.com for more information and go to Req#1687BR (5/19)

JOB OPENING: SALES PLANNER/Food Network & Cooking Channel/Detroit: 2 yrs exp. in advertising, buying and/or planning or w/ ad sales Co. Proficient in MS EXCEL/PP. Full details, www.scrippsnetworks.com Req. 2266 (5/19)

JOB OPENING: VP RESEARCH/ATL: Min. 10 yrs cable/tv exp. Report writing skills. Staff mgt & budget exp. Strategic & tactical exp req.Expert at Nielsen sys & software. See job posting at www.watchgmctv.com . Res: [email protected] (5/19)

JOB OPENING: PART-TIME MARKETING CONSULTANT/NYC/Global Multimedia Co.: Experienced, director-level proj. mgr. to oversee advertising, promotions, PR, soc. media, agency/vendor mgmt. 5 half-days in office. [email protected] (5/19)

JOB OPENING: WRITER/PRODUCER/SPORTSMAN CHANNEL/NY OR WI: Seeking an innovative thinker with strong writing skills and a keen eye to create and manage cutting edge promotional campaigns. Apply: www.thesportsmanchannel.com   (5/19)

JOB OPENING: DELIVERABLES MANAGER/OWN: Oprah Winfrey Network/LA: MUST HAVE exp managing show deliverables, logs & QC. Detailed oriented, production & post expert. 6-month project. Apply at: http://careers.own.tv (5/19)

JOB OPENING:  EXECUTIVE IN CHARGE/NEW YORK:  Heavy hitter to run a portfolio of reality & doc series. Budgets, Schedules, Mgt — and more. Huge opptny at top prodco. [email protected] (5/19)

JOB OPENING: EXPERIENCED PRODUCERS/NYC: Needed for New Daytime Talk Show. MUST have Talk Experience. Looking for committed, detail-oriented, driven, multi-taskers. Must be a Team Player! APPLY TO: [email protected] (5/19)

JOB OPENING: AP’s and PA’s/NY: Needed for Daytime Talk Show. Must be great bookers, multi-taskers and team players.APPLY TO:  [email protected] (5/19)

JOB OPENING: HBO FREELANCE MGR OF ADMIN/HBO: Prepare short form contracts. Create/update HBO TV prgrm avail. 5 yrs exp req’d pref media/ent. Strong analytical skills, Excel profic. Res&C/L: http://bit.ly/m0e9WE or www.timewarner.com/careers (5/18)

JOB OPENING: CONTENT SALES MGR (2)/Thought Equity Motion/NY & LA: World leader in video rights mgmt. Expert ideation, consultative & relationship sales exp. More info: http://corporate.thoughtequity.com/ Res: [email protected] (5/18)

JOB OPENING: PHOTO MGR/National Geographic Channel/DC: Acquire/edit photography and CGI related to the publicity and marketing of National Geographic Channels’ programming.  Apply www.nationalgeographic.com to Job ID 4585.  EOE. (5/18)

JOB OPENING: DIR AFFILIATE MRKT/ATL: Min. 5 yrs exp. in affiliate marketing. MSO contacts, strategic & innovative, events exp req.See job posting at www.watchgmctv.com . Res: [email protected] (5/18)

JOB OPENING:  MANAGER, INTEGRATED STRATEGIC MARKETING/NBCUniversal/NYC:  Manager, Integrated Strategic Marketing in the Women at NBCU group. Please visit www.nbcunicareers.com for more information and go to Req#1714BR (5/18)

JOB OPENING:  SALES PLANNER/20th TV/NY: Min 1yr sls support exp. Exp w/Excel/Word/PowerPoint req. Will work closely w/AE in all aspects of AD Sls process.  For more info/apply: www.myfoxla.com Email: [email protected]  (EOE) (5/18)

JOB OPENING:  ASSOCIATE DIRECTOR-AFFILIATE RELATIONS/AT&T Advanced Ad Solutions/NY: 2+ analy/media sales/research tools. Apply- https://att.taleo.net/careersection/10161/jobdetail.ftl?lang=en&job=1119903&ctx=1 (5/18)

JOB OPENING: DIR DNI CONTENT RSRCH/DISCOVERY/SS: mng rsrch team for content/strategy; create/analyze/inform/disseminate strategic projects; exp dvlpment in media rsrch field. www.discovery.com # 3917  (5/18)

JOB OPENING: SR DIR ONLINE PR/ SOCIAL MEDIA/NY:5-7+yrs Online PR, Social Media experience. Client facing, team mgmt, budget dev and pitch exp. Entrtnmt exp a plus. [email protected] (5/18)

JOB OPENING: PROJECT MANAGER, IT/NEW YORK: Day-to-day Project Management of projects aligned to the business needs of Advertising Sales & Traffic  https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=94274 (5/17)

JOB OPENING: MARKETING MGR/ABC FAMILY/BURBANK: Manage development & execution of consumer mkting campaigns. Work with multiple agencies & vendors. Digital & trad. adv. exp. required. disneycareers.com REQ 283127 (5/17)

JOB OPENING: COORD MULTI-PLAT PROGRAM/DISNEY XD/BURBANK: Create and maintain schedules, metadata, VOD plat, airline plat. 1 yr tv program/sched exp needed. Digital media/multi-plat exp prefer disneycareers.com REQ 296702 (5/17)

JOB OPENING: DIRECTOR MEDIA/Food Network/NY: Establish comm strategy & positioning for netwk priorities. 8-10 yrs exp in agency and/or ent media exp pref’d. Exp managing multi-million dollar budgets. www.scrippsnetworks.com #2345. (5/21)

JOB OPENING: ENGINEER (Contract)/New York: Employ corrective measures to mitigate technical problems both internal and external to Avid Interplay.  https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=96242 (5/14)

JOB OPENING: VP, RESEARCH/WE tv/NY: 15+yrs media research exp in cable/online/VOD environments, implementing research strat, tracking competitive trends+digital / brand performance. Must know Nielsen systems. [email protected] (5/14)

JOB OPENING: SR WRITER/PROD/TBS Inc/The Cartoon Network /ATL: 5yrs exp at ntwrk/agency/design firm. Strong writer (comedy writing essential) & exceptional creative thinker.Must know way around all prod. Apply: http://bit.ly/mEO7LN (5/14)

JOB OPENING: DIGITAL SLS PLANNER/A&E/New York:  Support Dig AE’s thru Planning Pricing & Inventory in efforts to max ad revenue for all web properties  https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=97475 (5/13)

JOB OPENING: MEDIA BUYER/WEST PALM, FL:  In-house automotive agency. Bachelor’s degree, 2+ yrs. (auto preferred) exp.; SmartPlus; communicator & team player.  Planning, buying, billing. Benefits, 401(k). [email protected] (5/13)

JOB OPENING: COORDINATOR, PRICING & PLANNING/G4/NY: (temp)1+ yr industry exp; Resp for tracking inventory, monitoring liability, ad hoc projects & supporting sales staff; Excel & PP exp needed. [email protected] (5/13)

JOB OPENING: CREATIVE DIRECTOR/New York:  Extensive agency and/or network experience, with a strong background in branded entertainment.  https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=97432 (5/13)

JOB OPENING: RESEARCH MANAGER/Nielsen TV/DC: Aid w/ primary projects for East Coast TV clients; Prepare deliverables & handle onsite client management. 2+ yrs research experience. TV experience preferred. http://bit.ly/jOCpng (5/13)

JOB OPENING: DIR SCHEDULING/IFC & SUNDANCE/NY: Oversee strategic planning & scheduling for IFC/SUNDANCE domestic linear and digital platforms.5+yrs exp brdcast/cble w/emergng platforms [email protected] (5/13)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIP CREDITS ONLY: INTERNSHIPS /OWN: Oprah Winfrey Network/LA: SCHOOL CREDIT ONLY. Opportunities in Research/Ratings, Legal & Scheduling. Must be a College Junior, Senior or Grad Student. Apply at: http://careers.own.tv (5/19)

ROOMMATE WANTED: Need Roommate,2Be/2Ba condo,Hollywood,$1250mth+util. Garage Pkg, Security, Pool, Gym, Laundry, AC,W-in Closets, Partially furnished. F, 29 w/sm dog, seeks professional/clean/friendly. July 1st [email protected] (5/19)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: PRIME TIME EMMY DOCUMETARY. PRODUCER, DIRECTOR, WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (5/19)

SITUATION WANTED: Fun, hard-working, quick-thinking domestic & international LINE PRODUCER/PRODUCTION MGR (NYC) w/12+years experience in Live Event, Competition/Reality, Formatted Series & Sports production. [email protected] (5/19)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (5/18)

SITUATION WANTED: POST PRODUCTION/NY: Recent Comm Arts grad with passion for children’s media seeking to asst entry-level positions for media or dist. co. Numerous experience. MS Off, Omniture ComScore inclined. [email protected] (5/17)

SITUATION WANTED: Looking for a STAR? LA-Based Media & Entertainment Partnerships Exec for Iconic Brands. Sales, Marketing & Branded Content pro w/Major Cable, Label, Agency, Digital, Non-Profit experience. MBA. [email protected] (5/17)

SITUATION WANTED: EXECUTIVE ASST: Smart, passionate, dedicated recent Columbia grad seeking to assist/entry-level positions in TV or film, 3 years of internship experience. NY based, willing to relocate/telecommute. Contact: [email protected]  (5/13)

SITUATION WANTED: SALES/MARKETING/BUSINESS DVLPMNT/NY: Dynamic, passionate exec with 6+ yrs exp in sports & media selling integrated sports & ent sponsorships, building brands/mktg partnerships  [email protected] (5/13)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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