Cynopsis: DIGITAL
3/29/07
Good Morning, it’s Thursday, March 29, 2007 and this is your first early morning digital briefing.
MTV networks expanded its partnership with Sprint to now include 14 live streaming and video on demand channels, making it the largest carrier of MTVN content. The deals includes:
- VOD content from 10 MTVN channels, including MTV’s The Real World, Comedy Central’s The Daily Show with John Stewart and Nickelodeon’s SpongeBob SquarePants.
- Streaming content from, Nickelodeon, Comedy Central and MTV
- New mobile (WAP) websites from MTV, VH1 and Comedy Central
- A new 106 & Park Mobile Fan Club from BET
- A mobile video channel form GameTrailers.com, launching to Amp’d Mobile customers beginning in the second quarter, extending across all carriers in the coming months. A new original series Go Gaming will commemorate the launch, devoted to coverage of the mobile gaming space.
Viacom partners with over 80 mobile carriers around the world, serving a footprint of 1.2 billion subscribers. It creates nearly 1,000 clips and over 100 hours of wireless video programming per month. Comedy Central Mobile’s “South Park 10: the Game” also debuted yesterday, a 40-level action/adventure mobile game that will be available across multiple carriers in the U.S. and Europe. RealNetworks mobile game studio collaborated.
A&E Networks, anime distributor ADV Films, National Geographic and extreme sports producer TotalVid.com have joined Microsoft’s Xbox LIVE entertainment platform, collectively adding more than 1,500 hours of downloadable content. Paramount Pictures will also begin offering feature films on Xbox, including Braveheart and World Trade Center. Furthermore, Warner Bros. will begin providing direct-to-video releases such as Babylon 5: The Lost Tales in high-definition the day they are released on DVD. The Xbox LIVE community is now 6 million users strong. Downloads of LIVE television and film content are growing in double digits each month, according to the company. The content is available in a pay-per-download model, with points being used instead of a credit card. 1,600 points retails for $19.95. HDTV shows cost 240 points per episode, standard def shows are 160 points and movies range from 240 to 480 points each.
More mobile news from the CTIA 2007 Wireless Show:
The History Channel launched a mobile WAP site in the UK, offering a range of tiers including a free service, a subscriptions service and a pay-per-download option. Features include “This Day in History” with historical facts, quizzes and video highlights as well as short form video, wallpapers and games. Arvato Mobile, a subsidiary of Bertelsmann, will build and distribute the platform, which launched yesterday.
Not to be undone in the mobile space, YouTube is working on its own mobile website that is slated to launch in the U.S. after the company’s current exclusive deal with Verizon Wireless V Cast service expires, according to the website gigaOM.com.
Westwood One’s daily Dennis Miller radio talk show will be distributed via uVuMobile’s Mobilecasting platform beginning April 30. A free application enabling live mobile streaming of the weekday morning show will be available at www.uvumobile.com for the next 30 days.
E! viewers can go to E!online during the next two weeks to vote to save one of broadcast television’s shows on the brink of being cancelled. Five out of the last six years, the show that garnered the most votes ended up surviving, thanks in part to a personal pitch by E! Online columnist Kristin Veitch. Last year, two million people voted and The CW’s One Tree Hill won out.
NBCU’s iVillage.com launched a national advocacy program to raise awareness for women’s causes related to healthcare, education and involvement. IVillage Cares will feature blog entries from celebrities such as Mariska Hargitay and Marlo Thomas, as well as links back to important advocacy sites such as www.stopglobalwarming.com.
The RTNDA announced this year’s Edward R. Murrow award winners for excellence in journalism. The following local TV websites won in their regions. Congratulations guys-keep up the good work!
KING5.com, KTVB.com, NBC4.tv, KUAM.com, KSL.com, KARE11.com, Channel3000.com, KSDK.com, 49ABCNews.com, KHOU.com, KVUE.com, 10tv.com, 14WFIE.com, WCNC.com, WBIR.com, NBC13.com, WAFF.com, TheBostonChannel.com, NBC10.com, 9WSYR.com, WVEC.com, WSLS.com, FirstCoastNews.com, CityNews.ca
VOOM HD Networks added 225 new hours of HD programming to its agreement with ID Distribution, which is representing the Rainbow Media subsidiary for foreign program sales. New VOOM HD offerings include Full Frontal Fashion 2007, Treasure Seekers, GameSpotting and Magnificent Obsessions.
TVN Entertainment launched a new VOD channel Caught On Demand, chocked full police chases, taped robberies and other such hi jinx. Most programs are 5-7 minutes in length and consist of 3-6 short segments, with titles such as “Amazing Crashes” and “Dumbest Criminals.” It is TVN’s 7th VOD network and will launch to over 2.5 million cable subscribers.
Fans of MTV’s The Hills not lucky enough to attend Monday night’s live finale party at MTV’s Times Square studio can go to www.thehills.MTV.com to view live streaming video of the event, interact with other fans and visit the Virtual Hills, where the winner of The Hills “Fashion Challenge” will be crowned. The contest is a season-long competition challenging fans to create and submit their own fashion line. The winner will get a presence on the virtual hills homepage to promote their own Vhills store.
Online ad giant DoubleClick is in talks with Microsoft and other potential suitors about a possible sale, according to The Wall Street Journal. The company is now majority-owned by San Francisco-based private equity firm Hellman & Friedman, which is reportedly seeking at least $2 billion for the company. DoubleClick took in $150 million in revenue last year, more than $100 million of which came from serving ads.
Politicians are still going back and forth over whether or not there’s enough tax dollars ear-marked for digital converter boxes to help analog TV homes receive signals after the February 17, 2009 switch to all-digital. At a House subcommittee meeting, Democrats argued funding for 22.5 million $40 coupons (which can be used to purchase converter boxes from retailers) will be insufficient, as there are an estimated 70 million U.S. homes that use analog sets not connected to cable or satellite. The boxes are expected to cost between $50 and $70, according to Cnet.com.
MTV Networks announced Pepsi and Intel Corp. have signed on as charter sponsors for a variety of MTVN’s mobile offerings, the first time the company has sold advertising across its entire mobile portfolio. The brands will feature prominently on the MTV and Comedy Central mobile TV channels, the MTV, VH1 and Comedy Central mobile websites debuting today and the CMT, Logo, Nickelodeon, Spike TV and TV Land WAP sites planned to launch during second quarter.
Yahoo! and MobiTV formed a mobile advertising alliance allowing brands to place mobile video ads on MobiTV’s channels. Yahoo will provide the technology to deliver commercials, text and banner ads across MobiTV’s live and premium video content as part of its newly revamped Yahoo! Mobile Publisher Services.
George Stewart was named SVP of Media Sales for online micro-network distributor Next New Networks. A sales veteran of online firms such as Yahoo! and Launch.com, George will execute a new three-pronged advertising strategy which includes collaborating with “pure product endemics” (products which are an essential fit with the network’s community) as well as “industry endemics” (relevant brands which aren’t always present in the community.) Royal Purple motor oil will begin a partnership with Next New Networks’ VOD Cars and Fast Lane Daily from April.
Professional video game league Major League Gaming hired three executives in the areas of digital media and sales. Todd Unger will serve as EVP/GM, Digital, responsible for growing digital properties and strengthening the MLG brand. Peter Cosco was named EVP, Global Sales and Partnerships. Both will report to Matthew Bromberg, President and COO of MLG. Under Peter will be John Lane as SVP, Global Sales and Partnerships.
You’ve heard of social networking sites, shopping sites and video sharing sites. How about a social shopping video site? Www.expotv.com is a place where consumers go to view consumer-generated video reviews of products. Everything from Arm & Hammer baking soda to hot new mobile devices are reviewed and demoed online by presumably unbiased reviewers. There are ongoing forums, customizable features and more than a dozen product categories to help find what you’re looking for. There’s even something called the “100 club””, for reviewers who have uploaded more than 100 “videopinion” reviews since joining.
Thanks to: Elise Revere, Marketing Coordinator, TV Guide Network
A new website will be featured here everyday for you to check out. Some are TV-centric, some creative, some just plain strange. Email me your suggestions at [email protected] and if I include the site you mention, your name, company and city will be credited. Only one mention per calendar week, to make it fair.
Later — Wayne
Wayne Karrfalt for Cynopsis: Digital
03.28.07
Cynopsis Ad Sales: Mark Bohn- 203- 583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]
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Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here
JOB OPENING: ACCOUNT DIRECTOR (Western)/SCREENVISION: Dev/sell integrated media prgrms to clients/agencies. Plain, coord sell. BA req’d. 6 + yrs media sales exp. Based in Santa Monica. [email protected] (4/4)
JOB OPENING: MGR OFFICE SVCS /A&E TV, NY: Mng office svc areas staff/outsourced svcs/projects/equipment/facilities/purchasing/communications. BA + 5 yrs facility & office svc mgmt. Res w/salary: www.aetn.com/careers.html (4/4)
JOB OPENING: DIR, INTERNATIONAL DEVELOPMENT/Scripps Networks NYC: Identify/develop new international licensing clients/grow existing program distribution business, 3yrs international prgm sales exp.Apply: www.scrippsnetworks.com (4/4)
JOB OPENING: BROADCAST SUPERVISOR /NYC: 5-7yrs exp, strategic planning & execution of TV campaigns, extensive client contact, supervise TV dept. See full posting & apply at: www.kdande.com (4/4)
JOB OPENING: WRITER/PRODUCER/Current TV SF CA: 2-3 yrs. promos exp. in TV promos, w/ shooting exp., FCP, & cpywrtng skills. To write, direct, produce, & edit original promos. [email protected] EOE. www.current.tv (4/4)
JOB OPENING: SALES & MARKETING EXECS/NY: Top-Tier Talent desired to take Sales/Marketing Lead for Cable/Broadband/Mobile multi-platform roll-out. Ground-Floor Opportunity. Respond to [email protected] (4/4)
JOB OPENING: MANAGER OF DEVELOPMENT/ LA-based production company: Must have experience in non-scripted, reality & formats.Strong writing ability essential.Fax resumes to: ATTN: HUMAN RESOURCES 818-760-1509 (4/4)
JOB OPENING: MECH ARTIST/ PROD. ART/LIFETIME NY: Assists design and production teams in graphic production for collateral, packaging, display and advertising projects. Apply at: http://www.lifetimetv.com/about/jobs.html (4/4)
JOB OPENING: STUDIO MGR/ PROJ. MGR/LIFETIME NY: Responsible for the general management of a graphic design studio. Apply at: http://www.lifetimetv.com/about/jobs.html (4/4)
JOB OPENING: VP PRODUCTION /GSN/SM: Oversee physical production on tv shows, analyze & negotiate budgets. 10 yrs exp. in tv or film, 5 yrs in production mgmt- game & reality. Send resume to [email protected] (4/4)
JOB OPENING: CREATIVE SERVICES COORDINATOR/Hallmark Channel LA: Support SVP and dept. 2 yrs. min exp. See full posting & apply at www.hallmarkchannel.com (4/4)
JOB OPENING: DIRECTOR OF PRODUCT MGM’T DIGITAL/MTV/NYC: 2-3 yrs exp. in mobile media industry; exp. in production & production mgm’t for mobile products. EOE/M/F/D/AAP. Apply www.mtvncareers.com (4/4)
JOB OPENING: DIRECTOR BUSINESS DEVELOPMENT/Logo/NYC: 5+yrs exp (3yrs consult/InvestBnk/M&A/BizDev), Strg financModel/Excel skils, Strng analyt thinker, MBA & NewMedia exp A+ EOE/M/F/D/AAP. Apply www.mtvncareers.com (4/3)
JOB OPENING: SENIOR PRODUCER ONLINE/Logo/NYC: 6+yrs Digital Producer exp, Strg Visio/wireframing skills, HTML/XML , Strg interpersnl/org skills, Knwldg of Databased Content Mgmt Sys EOE/M/F/D/AAP. Apply www.mtvncareers.com (4/3)
JOB OPENING: MGR, LICENSING/AMERICAN GREETINGS PROPERTIES/NYC:Licensing OUT sales of both new and existing AG properties; manage and grow existing licensees; 5+ yrs licensing industry exp. Resumes: [email protected] (4/3)
JOB OPENING: COMMUNICATIONS MGR/ION Media/WPB, FL: 4+yrs exp TV corp comm/PR/media relations; dev/mng corp PR strategy; strong writing/pitching skills; strong trade/biz media contacts; Res: [email protected] (4/3)
JOB OPENING: PROMO SCHEDULER/NY: Ensure accurate inventory; mgmt of all promo elements in the ProTrack database system. Exp w/ interstitial scheduling systems; fluent in Spanish & English desired. Res: [email protected] (4/3)
JOB OPENING: ASSISTANT TO ENTERTAINMENT CEO. Must be highly motivated, mature, and organized. Must be willing to be on call after hours. Salary commensurate with exp, full benefits.Email res/cover letter to: [email protected] (4/3)
JOB OPENING: POST-PROD MGR at Voom HD/NYC: schedule post-production staff & facilities for HDTV channels. Must have 3-5 yrs exp. w/ videotape post-production process in a broadcast environment. [email protected] (4/3)
JOB OPENING: DIR/VP SALES/NYC: Top 5 network media co. Lead sales team in youth segment for multi-platform sales. 3-8 yrs exp in media sales. Resumes: [email protected] (4/3)
JOB OPENING: RESEARCH ANALYST/ LA: Track ratings & provide analyses of kids’ ntwrks/blocks/radio competitive prgrmng.Degree, 1 yr synd/brdcast/cable exp; TV, Nielsen, Star Trak, ratings exp pref. Apply at: www.disneycareers.com (4/3)
JOB OPENING: ACCT MGR/Mobile MktgComp/Chicago: Work with client Mktg Mgrs to develop & execute messaging promotions. Attend concrt/spting events for promos. Exp in Media, Ad Agncy, Entmnt pref. [email protected] (3/31)
JOB OPENING: ACCT MGR AFFILIATE SALES/Oxygen Media/NY: Strong background in sales/mktng; min 3yrs exp in media sales & multi-media mrktng. Travel req’d. Please contact: [email protected] (3/31)
JOB OPENING: GROUP BUYING DIR/Spot TV-Active Int’l /Pearl River NY (15 miles NYC): 10 Exp+. in Supervising/Buying TV. Strong negotiating, operations & team bldg skills req’d. [email protected] 845-732-8943 (3/31)
JOB OPENING: SR. BUYER/Job Share /SPOT TV /Active Int’l Pearl River NY (15 miles from NYC): 3 days-24hours total, 7 yrs+ agency Buying Spot TV exp a must; Resumes to: [email protected] or call 845-732-8943 (3/31)
JOB OPENING: COUNSEL LEGAL AFFAIRS/NBC Universal/CA: Experienced attorney to join Legal Affairs group handling TV production-related issues. JD w/min. 3 yrs related exp. www.nbcjobs.com keyword job #580793 (3/31)
JOB OPENING: DIR CONSUMER MRKTNG-BRAVO/NBC Universal/NY: Oversee strategic dvlpmnt & implementation of consumer marketing campaigns & promotional programs. Bachelor’s Degree w/7yrs related exp. www.nbcjobs.com keyword job #585205 (3/31)
JOB OPENING: NEW MEDIA SPECIALIST/A&E TV NETS/NY: Asst in day-to-day ops of VOD & other new media initiatives. 3yrs exp in proj mngnt within brcst or cable industry. Strong database mngnt. Apply: www.aetn.com Click careers tab (3/30)
JOB OPENING: THE TMZ TV SHOW NEEDS STAFF & CREW/LA: Final Cut Pro Environment. Producers, Editors, Tech Engineers, Production Staff, PrEditors, DV Camera Operators/Producers. Send resumes to [email protected] (3/30)
SPRING INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .
SPRING INTERNSHIP CREDITS ONLY: SPRING INTERNSHIPS with Peter Greenberg, Travel Editor for NBC and AOL: Assist with research for tv/radio/online news segments. Both LA and New York office. [email protected] (4/4)
SPRING INTERNSHIP CREDITS ONLY: PRODUCTION INTERNS/Red Moxie/NYC: Reality Show. Assist with research, logging, screening, working shoots, etc. Word & Excel. Ability to shoot mini DV a plus. Send resume and cover letter to [email protected] (4/4)
SPRING INTERNSHIP CREDITS ONLY: Bunim Murray Productions, creators of “The Real World” (MTV), has INTERNSHIP opportunities (unpaid) for junior/senior college students. www.bunim-murray.com Lisa, Internship Coordinator, 818-756-5167 (3/31)
SPRING INTERNSHIP CREDITS ONLY: NYC documentary company seeks PRODUCTION INTERN. Help to organize shoots, develop new projects. Also help run errands. Internship is unpaid, but credit available. Please send resume to [email protected] (3/30)
SPRING INTERNSHIP CREDITS ONLY: Safety 4 Kids, Stamford, CT: MKTG INTERN: Assist w/Mktg. initiatives, research, and gen. office for children’s TV show. Knowledge of PowerPoint, Excel, Word required. Resume: [email protected] Subject: Intern (3/30)
SPRING INTERNSHIP CREDITS ONLY: Broadband Network www.black20.com is seeking interns for the following departments: GENERAL/POST PRODUCTION, MARKETING AND PR. For more info, or if interested in applying, email us at [email protected] (3/30)
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