Cynopsis: Sports
06/07/12

Good morning. It’s Thursday, June 7, 2012, and this is your first early morning Sports briefing.

The Olympics reach will broaden to 64 countries in Asia and Africa thanks to a new deal the International Olympic Committee struck with YouTube. In addition to NBC’s existing streaming plans to carry all events live online at NBCOlympics.com, the IOC will live stream 2,200 hours on its YouTube channel to countries where digital rights have not been sold. That includes India, Singapore, Malaysia and Kenya, according to published reports. The live streaming will be comprised of 10 hi-def broadcasts with English-language commentary. With this deal, the London 2012 Olympics will have the furthest reach of any Games. The deal is also noteworthy as the latest by YouTube to beef up the premium content on its site.

News Corporation inked an agreement to buy ESPN’s 50 percent equity interest in the Asian sports property ESPN STAR Sports. Under the terms of the deal, a unit of News Corp. will own and operate all of the ESS businesses now. The two companies had jointly managed the property for 16 years, but now say they want to build their Asian businesses independently. ESPN said it’ll focus on the Asian sports fan through several ESPN-branded digital businesses. ESS will be led by Peter Hutton, Senior VP of Sports for FOX International Channels, taking over for Manu Sawhney.

On the Air

CBS Sports said it’ll start its 12th year of carrying Southeastern Conference Football on Saturday Sept. 15. Scheduled games for the 2012 season include a matchup between Alabama and LSU on Nov. 3. This marks the fourth year of CBS Sports’ 15-year agreement with the SEC. CBS Sports will carry a total of 15 games during the season.

Golf Channel’s Golf’s Longest Day on Monday June 4 netted 91,000 average viewers for the day, up 75% over last year.

Basketball playoffs continue to deliver powerhouse ratings for ESPN. The network’s Celtics-Heat game on Tuesday earned a 7.6 overnight rating, its second-highest NBA overnight ever, and second only to Sunday night’s game between those teams.

For its coverage of the UEFA European Football Championship running June 8 to July 1, ESPN said it’ll lean on Outside the Lines host Bob Ley, ESPN UK football presenter/reporter Rebecca Lowe, and SportsCenter anchor Max Bretos for English-language studio coverage, with television journalist Jose Ramon Fernandez to be the primary host for ESPN Deportes studio programs. They’ll work with several former players including Michael Ballack, Mario Kempes, Alexi Lalas, Kasey Keller, Jose Antonio “Tato” Noriega and others. ESPN, ESPN2 and ESPN Deportes expects to present more than 200 hours of live UEFA EURO 2012 programming.

NBC Sports Network will start its Tour de Suisse coverage this Saturday June 9 at 12:30a. The Tour de Suisse is the last chance for many riders to test their mettle before the Tour de France. NBC Sports Network will cover the Tour de Suisse through June 17 with daily one-hour recaps and two-hour coverage of the final stage.

A CYNOPSIS MESSAGE

Sponsorship & Promotion

IBM and the NFL have parted ways, according to a Bloomberg report noting that the tech giant has ended its technology sponsorship of the football league. IBM has been the tech sponsor since 2003.

Digital Fields

NBA TV said it’ll carry  the first-ever NBA Social Media Awards on Wednesday June 20 at 9 p. The program will recognize NBA players, teams and fans who’ve been active in social media this past basketball season as well as basketball moments that generated a lot of social buzz. Rick Fox hosts and will be joined by NBA TV analyst Shaquille O’Neal. Fans can vote on their favorite moments through June 18 at nba.com/sma.

Pac-12 Enterprises has paired up with iN DEMAND and the Comcast Media Center to handle technical distribution for the Pac-12 Networks, the new collection of collegiate networks launching in August. iN DEMAND and Comcast Media Center will distribute the one national and six regional feeds, live sports and other programming throughout the year, as well as a free package of 20 hours of on-demand content each month.

FoxSports.com teamed up with interactive image company Luminate, Inc. to provide player stats and info by mousing over an image in the NBA, MLB and NFL photo galleries on FoxSports.com.

The Main Event

Heat/Celtics on ESPN at 8:30

A CYNOPSIS MESSAGE

ON THIS DAY in 1978: Washington Bullets beat the Seattle Supersonics, 4 games to 3, to win NBA championship.

Answer to Our Last Sports Trivia Question: Who were the last two fillys to win the Belmont? Rags to Riches in 2007 and Tanya in 1905. Carol Teichman-Comcast Spotlight/Bloomfield, Conn.

In The Know: Which two retired Major League Baseball catchers share a nickname and what is that nickname? Hint: One recently surpassed the other for most games caught. (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Chris
Chris Pursell for Cynopsis | Sports
06.07.12

Cynopsis Ad Sales:
Mike Farina – VP/Sales and Marketing – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 888-702-3858 / [email protected]

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here.

Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here .

JOB OPENING: SALES PLANNER, DIRECT RESPONSE/The Weather Channel/NYC: The Sales Planner is accountable to the DR Account Managers servicing Cable and Cross-Platform business. BA Deg req’d. Resume: [email protected] (6/14)

JOB OPENING: SR. RESEARCH ANALYST  E! & G4/NBCUniversal/NY: Evaluate audience, ratings, market and sales data. Min 3 yrs exp in Media Research. Exp w/ Nielsen, Star Media, MRI preferred. www.nbcunicareers.com Job#5776BR (6/14)

JOB OPENING: DIG RSCH ANALYST-Freelance/A+E NETWORKS/NY: Use synd resources (Nielsen Online, comScore) for ad sales rsch reqs; analyze data for reports & sales presentations. 1+yr dig med. exp www.aetvn.com/careers/html #132996 (6/14)

JOB OPENING: DIRECTOR, BUSINESS AFFAIRS/NBCUniversal/Universal City, CA: Please visit our career site for more information www.nbcunicareers.com job #5486BR. (6/14)

JOB OPENING: DIRECTOR, MARKETING AND AFFILIATE RELATIONS/NBCUniversal/NY: Please visit our career site www.nbcunicareers.com job #5354BR for additional info. (6/14)

JOB OPENING: RESEARCH ASSISTANT/Sportsman Channel/NY: Wkly reprts, analyses, research. 1 yr exp or internship w natl rated cable network. Full info/apply: www.thesportsmanchannel.com (6/13)

JOB OPENING: MGR, NETWORK NEWS PRICING & REV FORECASTING/NBC/NYC: Responsible for sales forecasting; analyzing pricing & efficiency trends. 5+ yrs exp. w/financial management/analysis required. Apply www.nbcunicareers.com, #5865 (6/13)

JOB OPENING: SR COORD, AD SALES MARKETING/NY: Provide strategic ad sales support, develop mktg programs, and execute corporate branding initiatives. 3-5 YRS exp pref’d. Apply at www.screenvision.com (6/13)

JOB OPENING: EXEC ASST/Lifetime/NY: Admin support to EVP, Prgmng. Calendar mgmt., coord travel, plan mtgs, track expense reports. 5+ yrs Sr level admin exp. exc comm, orgnztnl skills. Full Info/Apply: www.aenetworks.com/career.html (6/13)

JOB OPENING: MGR CONTENT DEVELOPMT, USA/NBCUNIVERAL/NYC: Responsible for all aspects of content creation for USANetwork.com. Min 3 yrs exp in interactive media req. Editing/writing exp desired. Apply: www.nbcunicareers.com (5731BR) (6/13)

JOB OPENING: MGR, PROD-INTERNAL COMMUNICATIONS/NBC/NY: Responsible for creating content for company intranet & newly developed employee channel. Must know Final Cut Pro and Photoshop. Apply www.nbcunicareers.com, #5760BR (6/13)
 
JOB OPENING: DIGITAL RESEARCH ANALYST/Scripps/Knoxville, TN: Analyze Home category web traffic trends and competitive activity. Min 3 yrs research exp.Omniture required. Info: http://www.scrippsnetworks.com & select req #3050 (6/13)

JOB OPENING: FREELANCE SALES MKTG MGR/EPICURIOUS/NY: Develop/execute digital mktg solutions. Work w sales to develop media plans + sales materials. Manage RFPs + event exts. Min 5 yrs digital mktg exp. Apply: [email protected] (6/12)

JOB OPENING: DIR, CREATIVE DVLPMNT/TIME WARNER GLOBAL MEDIA GROUP/NYC: 5+ yrs creative dev/writing/packaging for multi-platform. Agency/media exp a +. Dig a MUST. Apply: www.timewarner.com/careers & refer to requisition # 129369 (6/12)

JOB OPENING: MANAGER/Ad Sales MKTG/HGTV/NY: Create custom sponsorship proposals, budget management, manage sweepstakes and sponsorship fulfillment.Full details, http://www.scrippsnetworks.com & select req 3073 (6/9)

JOB OPENING: KEY PRODUCTION ACCOUNTANT/NYC: Daily, synd talk show seeking experienced Key Accountant. Must know Global Vista. Non-union position. Must work as a NYC local. Starts 6/18. Resume to: [email protected] (6/9)

JOB OPENING: IN-HOUSE COUNSEL/VP, LEGAL & BUS AFFAIRS/LA: Attorney for TV prod co to manage agreements, releases, employment, negotiations. JD + 5 yrs TV/film legal experience req’d. Apply: [email protected] (6/9)

JOB OPENING: DIGITAL AD SLS RSCH STRATEGIST/DISCOVERY/OWN: Sprt Sr Dir w/digital ad sls rsch, cross platform & social anlys; BA Comm, Econ, Media pref; 4yr exp in data/media relatd field pref; http://careers.discovery.com/ #5737 (6/9)

JOB OPENING: COORDINATOR/PROG & PROMO SCHEDULING/Crown Media/Studio City: Key program & on-air promo support to the program and acquisitions team. More info & apply: http://www.hallmarkchannel.com/jobs (6/9)

JOB OPENING: MGR CONSUMER MKTG/SYFY, NBCUNIVERSAL/NYC: Manage Syfy’s Off-Air, Brand, and Consumer Marketing efforts. Must have 3 yrs marketing exp in TV or entertainment. Media planning exp req. Apply: nbcunicareers.com (5747BR) (6/9)

JOB OPENING: MEDIA ASSIST/Beacon Media Grp/Mahwah NJ: Leading kid media buyg/plng agcy looking for media plng assist, inputer, & day-to-day maint of kid buys. EXCEL WIZ A MUST. Great bnfits. Send resumes to: [email protected] (6/9)

JOB OPENING: DIG. VIDEO LICENSING EXEC/AMAZON.COM/SEATTLE OR LA: Video Content Acquisition Amazon Instant Video. Highly exp’d, you will negotiate content deals & mng relationships with studios and cable nets, [email protected] (6/9)

JOB OPENING: KEY PRODUCTION ACCOUNTANT/NYC: Daily, synd talk show seeking experienced Key Accountant. Must know Global Vista. Non-union position. Must work as a NYC local. Starts 6/18. Resume to: [email protected] (6/9)

JOB OPENING: MEDIA ANLYST/MSG Ntwk/NY: Support Media & Spnsrship w/reprting & data anlysis Ntk ratings & varius primry/secndry reserch resorces (Scarborgh) Excl Skills Requ Nielsn systm exper pref Agncy exper welcm http://bit.ly/L4hDn6 (6/8)

JOB OPENING: DIR, PR/WEtv/NYC: Create publicity campaigns for WE tv series, specials, digital/social media content. Work w/prgrm’ng, marketing, digital, agents, talent etc. 8+ yrs exp. Submit res: http://tinyurl.com/6uqmcnv (6/8)

JOB OPENING: NEWS BOOKER/ASSOCIATE PRODUCER/Los Angeles: Seeking deal-closer with competitive booking experience, familiarity with law enforcement and judicial system, and strong research skills. Apply: [email protected] (6/8)

JOB OPENING: DIR, CONSUMER MKTG/NatGeoChannels/DC: Drive viewership & build awareness for the U.S. based channels & support cross co. initiatives incl. Affil/Ad Sales activities. BA/BS req. 7+ yrs ent/media exp. [email protected] FNG0001110 (6/8)

JOB OPENING: ACCOUNT EXECUTIVE/DISNEY/BURBANK: Sell advertising/sponsorships to Advertising Agencies on West Coast. 2 yrs exp required. Kids National Media exp pref. Please visit www.disneycareers.com REQ 44992 for more info. EEO (6/8)

JOB OPENING: IMA/SR DATA PLANNER/SFV: 4+ yrs TV Planning DR; Manage response data; provide analysis on media, performance, ROI; Knowledge of STRATA/Core/IMS/Excel/AdViews/Access & SQL Resume: [email protected] (6/8)

JOB OPENING: RSCH ANALYST/NCM MEDIA NETWORKS/NYC: Prepare sales materials using syndicated & primary rsrch based around ad effectiveness & audience positioning; 1 yr media/agency exp. a + Apply: www.ncm.com (6/8)

JOB OPENING: ACCT EXEC CLIENT ACTIVATION/bottlerocket mktg group/NY: Manage events/activations; Pitch/neg. partnerships; dvlp/execute promotions; full campaign delivery. 5+ yrs exp req’d Res: [email protected] (6/8)

JOB OPENING: EDITORS (2 Types) NYC: Exp with True Crime or similar genre. Also Reality TV specializing in Intervention. Familiar with AVID, AVID FX, Boris FX. Cover/resume to: [email protected] (6/8)

JOB OPENING: PRODUCER/NYC: Experience in Reality television specializing in Intervention Reality, extensive experience in field and/or post.Cover/resume to: [email protected] (6/8)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: SUPERFINE WRITER: Digital, video, print, integrated, segregated. Broadcast, innovation, beauty, foodie, wellness. Super-speedy, reasonable rates. I hear brand voices. [email protected] (6/12)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Cynopsis Media, a division of Access Intelligence
65 Lantern Road
Stratford, CT 06614
Ph: 888.702.3858
Fx: 203.386.8855

Copyright Cynopsis 2012

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2012

To unsubscribe from just this Cynopsis Sports email, please click here.