Thursday, December 13th, 2007

Cynopsis: DIGITAL

12/13/07

Good morning, it’s Thursday, December 13, 2007 and this is your first early morning digital briefing. 

MTV Networks signed a deal with AOL to distribute a vast archive of ad-supported clips from Comedy Central, MTV, Nickelodeon, VH1, CMT, Logo, The N, Spike TV, MTV2, AtomFilms and GameTrailers through the AOL Video portal, delivered via MTVN’s broadband player. MTV announced a similar syndication arrangement with Bebo last month. AOL has signed content arrangements with many major programmers including Hulu and ABC after outsourcing its paid download service to Amazon.com.
 

~ MULTIPLATFORM CONTENT NEWS ~

 
CNBC.com signed an agreement to syndicate news and video stories to the Yahoo Finance site in a deal that pairs cable’s dominant business channel with the web’s most highly trafficked financial news destination. Clips will include top business stories, interviews and segments from CNBC shows such as Mad Money with Jim Cramer and Fast Money.
 
Scripps Networks launched a new online real estate listings service called FrontDoor as an extension to HGTV.com and other home related sites. It features maps, financial tools, search functions and video content from various Scripps shows.
 
Apple has opened a new iTunes store stocked with Canadian television and full-length NHL games. Domestic hits such as CBC’s Little Mosque on the Prairie and CTV’s Corner Gas are available for $1.99 CAN each, along with acquired fare from several MTV Networks brands.
 
Sundance Channel has also agreed to make a new selection of its original feature length documentaries available on iTunes, including Hamburger America and Dropped.
 
Spike TV and GameTrailers.com will jointly launch a new weekly show for hardcore gamers to premiere on air and online Jan. 25, 2008. GameTrailers TV, hosted by Game Head’s Geoff Keighley, will also be available for download on the Xbox Live platform.
 
PBS‘ Independent Lens announced the winners of its second annual Online Shorts Festival.
 

~ INNOVATORS & START-UPS ~

 
It’s open source week at the social networking sites. LinkedIn, Bebo and Friendster have all launched developer platforms, opening APIs to third party applications and widgets. The ability to attract innovative new apps that increase functionality and provide a gateway for advertisers has become critical since Facebook made its code public earlier this year.

  • LinkedIn will focus on business-related applications, announcing an initial partnership with BusinessWeek
  • Bebo says its platform will be similar to Facebook’s and support Google’s OpenSocial
  • Friendster, whose program has been in beta since October, has already attracted 180 applications including widgets from RockYou, Slide and Imeem

 
Event planning site Evite announced a cross platform application and WAP site to offer its party invitation services to mobile phone users. The company is also working on a Facebook application that will work in and outside of the Facebook environment. QuickVite began as a simple “send to phone” function on the Evite site.  
 

~ TRENDS, RESEARCH, ETC.  ~
 

HBO hired Nielsen to measure usage of its SVOD services HBO On Demand and Cinemax On Demand, the first such services to subscribe to Nielsen’s National People Meter VOD Measurement service introduced in Dec. 2006. Nielsen estimates that 35.1 million households now have access to on-demand services.
 
Top 10 Viral Video Searches on Truveo.com
1)   Miss Teen South Carolina Answers Questions
2)   Leave Britney Alone!
3)   Prison Inmates Perform “Thriller”
4)   Paris in Jail: The Music Video
5)   The Landlord, Featuring Will Ferrell;
6)   Safari Animals Battle at Kruger
7)   Chocolate Rain by Tay Zonday;
8)   I Got a Crush on Obama by Obama Girl
9)   Karl Rove’s Rap Debut as MC Rove
10) College Student Tazered at Kerry Forum
Source: AOL/Truveo
 
Top Visited US Broadcast Network TV Show Websites (Week ending December 8, 2007)
Rank     Network     Website                           Market Share of Visits
  1          NBC         Deal or No Deal                            28.94%
  2          NBC         Heroes                                          7.71%
  3          FOX         America’s Most Wanted                   4.73%
  4          FOX         American Idol                                2.57%
  5          ABC        Grey’s Anatomy                              2.50%
  6          NBC        The Biggest Loser                           2.48%
  7          ABC        Desperate Housewives                    2.34%
  8          NBC        The Office                                      2.30%
  9          ABC        Lost                                              2.02%
 10       The CW     Gossip Girl                                     1.99%
Source: Custom report from Hitwise
 

~ EXECUTIVE MOVES ~

 
Warner Bros. Home Entertainment hired Thomas Gewecke as President of Warner Bros. Digital Distribution (WBDD). The former EVP for Sony BMG Music will work closely with and report to Kevin Tsujihara, President, Warner Bros. Home Entertainment Group, on initiatives around all of the group’s assets.
 
New York Times technology columnist David Pogue will begin appearing regularly on CNBC‘s Business Day programming, profiling the latest and greatest gadgets and tech trends.
 


~ WEBSITE OF THE DAY ~

 
Metacafe, one of the first video sharing sites to introduce a producer’s compensation program, reached a milestone yesterday. The site, which claims more than 30 million unique users a month, has paid out $1 million in royalties, with the top earner (who goes by the name of “Kipkay”) pulling down $80,000 this year. To celebrate, Metacafe is showcasing a countdown of the year’s top-earning videos at www.metacafe.com/bestof07 .
 
Later — Wayne
Wayne Karrfalt for Cynopsis: Digital
12.13.07

Cynopsis Digital Ad Sales:  Mark Bohn- 203- 583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

Cynopsis website – Video Resumes, Extended Classified Ads, Archives, and the Cynopsis Daily Video

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here


JOB OPENING: ACCT EXEC/Documentary Channel/NYC: Immediate opening. Sr. AE – 5+yrs exp. Emmy winning ntwrk. Concept/integrated sell at client/senior agency level. Top incentive for top performer. Apply: [email protected] (12/20)

JOB OPENING: ASSOC. AD PRODUCER/Oprah.com/Chicago: Write and project-manage online splash pages, sweepstakes and microsites for our sponsors.   See full posting & apply @ www.harpocareers.com (12/20)

JOB OPENING: ANALYST/Fox Brdcstng/LA: Aud Rsrch, Nat’l ratings processing.1-2yrs TV res. exp.& BA deg req’d. Familiarity w/Nielsen my EVNTS/Galaxy, strong org. & comm. skills essential. Reply: www.foxcareers.com / ref: FNG9880 (12/20)

JOB OPENING: ASSOC PRODUCER/Little Airplane Productions/NYC: Oversee all aspects of animated production; development through post. Manage multiple artists¹ inventory, workflow and deadlines: [email protected] (12/20)

JOB OPENING: PRODUCTION ACCOUNTANT/Little Airplane Productions/NYC: Oversee all aspects of finance and payroll on several broadcast productions. Must have knowledge of Vista software: [email protected] (12/20)

JOB OPENING: ASSOCIATE MARKETING MANAGER/Scholastic Inc/NYC: 3-5 years experience in book or audio book publishing. Apply online:
http://www.scholastic.apply2jobs.com/index.cfm?fuseaction=mExternal.showJob&RID=3446&CurrentPage=1   (12/20)

JOB OPENING: REGIONAL ACCT DIR /Screenvision Cinema, LA: 3-5 yrs exp, proven media sales performer to develop, present & sell cinema advertising to regional clients, Bachelors req., reg’l travel req. Apply: www.screenvision.com   (12/20)

JOB OPENINGS: GREAT! MKTG COORDINATOR/Nashville & Atlanta: Passionate about radio, TV, event planning & promotion? Enjoy creative collaboration? Help WOW our GREAT! clients. 2+ yrs exp. Ask for Job description: [email protected]    (12/19)

JOB OPENING: SR. DRTV Buyer/Active Int’l in Pearl River, NY (15 miles from NYC): Min 5 yrs exp. in planning, negotiating and buying DRTV req’d. Resumes to: [email protected]  or call 845-732-8943 (1/3)

JOB OPENING: SALES EXEC/NYC:  Sponsor multimedia content. Min. 3 years exp. Know how to prospect & close, superior communication and multitasking. Send cover letter & resume to: [email protected]  (12/19)

JOB OPENING: CONTENT PRODUCER/Fisher-Price/NYC:BS Deg w/ 3-5 yrs exp in content development for toys, interactive games, software or children’s programming req’d. To apply, visit: Our Company/Career Page on fisher-price.com. (12/19)

JOB OPENING: ACCT EXEC/Documentary Channel/NYC: Immediate opening. Sr. AE – 5+yrs exp. Emmy winning ntwrk. Concept/integrated sell at client/senior agency level. Top incentive for top performer. Apply: [email protected] (12/19)

JOB OPENING: ASSOC. AD PRODUCER/Oprah.com/Chicago: Write and project-manage online splash pages, sweepstakes and microsites for our sponsors.   See full posting & apply @ www.harpocareers.com (12/19)

JOB OPENING: ONLINE MEDIA SUPERVISOR/NYC: 3+Online media planning/buying exp.; Proven ability to manage an internal team of Media Planners; Entertainment industry client exp. a PLUS! Contact:  [email protected] (12/18)

JOB OPENING: MGR/DIR /Brand Strategy Team: Dvlp original digital content experiences within the NBC portfolio site:NY/NJ & Burbank, CA: apply http://www.nbcunicareers.com job #784234, 784230, 784227 (12/18)

JOB OPENING: VP of  THEATRICAL MARKETING/Screen Media Films/NYC:  Develop/execute marketing plans; Monitor budgets; oversee all theatrical PR. Min 3 yrs experience. Send resume to [email protected] (12/18)

JOB OPENING: RECRUITMENT MGR/Discovery/NY: Recruiter/HR Gen to mng full life cycle efforts; identify/acquire talent for Ad & Affil Sales, Corp Dev, E commerce, Educ, TLC, Animal Planet Ntwrks. Apply: discovery.com/careers Req#6200  (12/18)

JOB OPENING: Seeking MEDIA BUYERS in NY with 1-5 years agency experience.   Excel benefits: 401K, Pension, Medical & Dental Send Resume to: [email protected] (12/18)

JOB OPENING: INVENTORY ANALYST /BET, NY: 1-2years experience in sales or traffic; strong analytical skills;Dealmaker,VCI, Excel experience preferred. Email resume to: [email protected]. (12/18)

JOB OPENING: FREELANCE PROMO WRITER/PRODUCER/TLC/LA: Requires Writer/Producer with excellent writing skills. Highly conceptual. Reels & resumes: Discovery, Attn: HR, 10100 Santa Monica Blvd, suite 1500, Los Angeles, CA 90067.  (12/18)

JOB OPENING: RECRUITMENT MGR/Discovery Comm/MD: Requires Recruiter/HR Generalist to screen candidates, interview, and refer suitable applicants for open positions in assigned client groups. Apply: discovery.com/careers Req#5722. (12/18)

JOB OPENING: Seeking top notch SR AE for Channel One News-NYC: Must have min. 7+ yrs consultative sales, proven Biz Dev exp; ideally in Broadcast/TV, and/or non-traditional space. see full desc and apply:  [email protected] (12/18)

JOB OPENING: MEDIA PLANNER/Disney/N. Hollywood: BS in, Media or related field. 5 yrs + media or Exc PC Skills, Exp working w/ Atlas, DART ,Point Roll and Eye blaster pref’d. APPLY: www.disneycareers.com search for JOB ID: 133265 (12/15)

JOB OPENING:  MANAGER AD SALES TRADE MKTG- TV LAND/MTVN-NY: BA; 5 yrs mktg exp. Creative thinker w/ strong proj mgmnt sk; highly organized. Understands brand mgmnt, advtg, promos, resrch. EOE/M/F/D/AAP.  Apply www.mtvncareers.com (12/15)

JOB OPENING: LIFETIME: MEDIA CRD (LA): Perf file bsed mdia mgmnt, srvice reqs for edit sess, dup ordrs, & prep shpmts. Avid proj, ISIS strge, mdia protectn, diag ops, bck-up, archive, & tpe libry. Apply: [email protected]   (12/15)

JOB OPENING: SENIOR W/P CSTV/NYC: Conceptualize, W/P & Direct on air promo campaigns to launch & support prog., games & ntwk initiatives. 5- 7+ yrs on air exp. College sports enthusiast & creative thinker a must. Res: [email protected] (12/15)

JOB OPENING: SALES ASSISTANT/Hallmark Channel/LA:   Work w/ VP & AE to service and maintain agencies and clients on daily basis. See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: WEB PRODUCER (Freelance) /Hallmark Channel/LA: Creative strategy & mgmt. and on-time, delivery of small to large-scale web-based projects. See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: WEB DESIGNER (Freelance) /Hallmark Channel/LA: Maintain and create the online identity & marketing materials for the Hallmark Channels. See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: RESEARCH ANALYST/Hallmark Channel/NY: Analyzes standard and custom reports on all Nielsen systems; MRI and or/Simmons databases.  See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: TRAFFIC COORDINATOR/Hallmark Channel/NY: Edits daily broadcast logs; executes agency traffic instructions; maintains commercial inventory. See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: DIR OF CONTRACTS/CBS TV DIST/NY: Mng ad sales admin w/ staff of 4 from order thru reconciliation. Finc’l background w/strong Excel, mngrl, & analytical skills pref’d  5+ yrs exp. Res/salary req: [email protected] (12/15)

JOB OPENING: SALES EXEC/NeuLion/LI: (www.neulion.com) new media sales experience preferred. Must be able to prospect, qualify and close new opportunities. Content Delivery Network (CDN) exp a plus. Email Res to [email protected] (12/15)

JOB OPENING: DIR, OPS/ LIFETIME/LA: Oversee tech, creative, client srvc, & admin ops for Post Prod facility. Post prod exp w/ mgmnt/proj plan’g skills. Asst client proj, & liaison to NY & Eng Dept.Apply: [email protected] (12/14)

JOB OPENING: RESEARCH ANALYST/MTV Tr3s/NYC: BS/BA. 1+ yrs exp resrch/data analy cable/brdcast. Exp w/ Nielsen (Explorer, NPower, MarketBreaks, etc). Str analytic sk. Bi-ling Spanish a +. EOE/M/F/D/AAP. Apply www.mtvncareers.com (12/14)

JOB OPENING: ACCT REP/RSRCH ANALYST/LA:  Role uses Return Path Data (RPD) for TV audience ratings for interactive svcs. RPD is the cutting edge of audience analysis allowing second-by-second reporting. Apply at TNS-US.com (12/14)

JOB OPENING: ASST, RSRCH/Comcast Networks/NY: Media ind exp pref; Asst in creating reports, maintain Nielsen prog names, retrieve audience data, maintain rsrch library, maintain dept calendars/sched. Contact [email protected] (12/14)

JOB OPENING: PRODUCER, SHOWS/VH1.Com/NYC: 4+yrs prod online media exp, Strg multi task/time mgment skills, Strg Microsoft Word, Visio, Adobe skills. Knwldge of brand/digital prgrming. EOE/M/F/D/AAP. Apply www.mtvncareers.com (12/14)

JOB OPENING: MANAGER OF DEVELOPMENT for TV host and his prod co/LA: Must identify commercial ideas & talent. Strong contacts. Previous development exp a must. Hands-on production exp preferred. Email: [email protected] (12/14)

JOB OPENING: BRAND MGR/CNN (NY): 5-7+ yrs exp in brand mgmt; MBA preferred. Will research market/consumer trends, analyze client brand strategies, develop strategic positioning. Apply online via www.turnerjobs.com , Req# 91872. EOE (12/14)

WINTER AND SPRING INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at  [email protected] .

WINTER INTERNSHIP CREDITS ONLY: ADV & PROMO INTERN/LIFETIME, NY: Cable net mktg dept & prod. Rsch, logging, assist post, and runs. Strong MS Office skills, comm. bkgrd, and good written/oral skills. Min 2-3 days/wk. Email [email protected] (12/19)

WINTER INTERNSHIPS CREDITS ONLY:  TALENT AGENCY INTERN/LA: For those interested in learning more about the inner workings of a talent agency. Min or 15/hrs/week. Email cover letter & resume to:  [email protected] (12/15)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …

Interested in posting your Video Resume?  Contact [email protected] for more information ….

SITUATION WANTED: Seeking agent or representative for new children’s brand, The Lunchbox Bunch. Please visit www.lunchboxbunch.com for more details. Contact Kathy with inquiries at [email protected] (12/19)

SITUATION WANTED: 11 yr old boy-actor looking for part in TV show. Exp’d dedicated, remember lines in a second, work well under pressure, living in NY but can travel on moments notice. Plz visit me at www.matthewglaser.com my web site (12/18)

E-mail Trish Pihonak for rates and specs for Job Openings.  

Interested in posting your Video Resume?  Contact [email protected] for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.

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