Cynopsis: DIGITAL
08/04/11
Good morning, it’s Thursday, August 4, 2011, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here.
Computer security firm McAfee has uncovered a massive hacking effort dubbed Operation Shady RAT, (RAT standing for “remote access tool,”) penetrating some 72 organizations and government agencies around the world dating as far back as 2006. The company is not disclosing who the culprit is, apart from describing the guilty party as a “state actor,” but security analysts are reading between the lines of a blog post from Dmitri Alperovitch, McAfee’s VP/Threat Research, to point the finger at China – a longtime player in cyber intellectual property theft. One thing’s for sure – few industries are safe. “This is a problem of massive scale that affects nearly every industry and sector of the economies of numerous countries, and the only organizations that are exempt from this threat are those that don’t have anything valuable or interesting worth stealing,” wrote Alperovitch.
Time Inc. announced that the remaining 17 of its 21 U.S. magazines will be available in iPad, Android, HP and Next Issue Media tablet editions by year-end. The publisher also reached a deal with Barnes & Noble to sell digital subscriptions and single copy issues for the Nook Color starting later this month. As with Time, SI, People and Fortune, which each already have tablet versions, print subscribers will be offered the digital editions at no extra charge (the only way to buy an iPad subscription at present). Time says it has sold more than 600k single digital copies of the above books.
A service called iTunes Replay could arrive any day from Apple that would enable users to download and stream video content they’ve already purchased from iTunes to multiple devices in addition to the newly updated Apple TV set-top, according to a report from AppAdvice.
Major label music video service VEVO has expanded its syndication network once again, adding deals with sites such as ArtistDirect.com/Rogue Network (music news), Batanga (Hispanic music news), Gorilla Leak (indie music) and MeFeedia (video recommendations.)
A documentary series from “Super Size Me” and “The Greatest Movie Ever Sold” creator Morgan Spurlock will be the first exclusive long-form original production bankrolled by Hulu. The ad-supported, 6 episodes series, “A Day in the Life,” will document Morgan following around famous personalities including Richard Branson and will.i.am. The first 22 min. episode premieres Aug. 17 and will be appear on both Hulu and Hulu Plus.
Brooklyn, NY-based social TV specialist SocialGuide introduced a Top 100 ranking of the most commented-upon TV shows, sortable by day, week or month. The service tracks comments, unique Facebook and Twitter users, followers and ave. number of comments per unique user. During the month of July, The Social 100 ranked VH1’s Basketball Wives as the most social program in primetime and Fox’s Family Guy as the most social program across all airings. Fox ranks as the top social TV network overall.
ComScore has agreed to acquire Seattle-based digital ad company AdXpose for $22 million, primarily in stock. AdXpose uses SaaS technology to help advertisers and publishers verify and optimize ad campaign data in real-time.
RadioShack is teaming with PointRoll to offer a localized Weekly Ad offering on Facebook. Users can browse their local RadioShack digital circular, published specific to their market, page-by-page and rollover items of interest to get more information. They can also browse the most popular items presented through a recommendation/aggregation engine. Brands can also take advantage of this feature to recommend special offers from specific manufacturer partners.
UK-based media technology company Red Bee Media, manager of such services and the BBC iPlayer and iTV Player, has acquired search, discovery and recommendation specialist TV Genius for an undisclosed amount. Red Bee’s rich metadata services will utilize TV Genius’ content discovery technology to deliver personally relevant recommendations and enhanced television guides across multiple platforms and devices.
Cloud-based video provider ActiveVideo has been awarded $115 million in damages from Verizon by a jury in the U.S. District Court for the Eastern District of Virginia for intellectual patent infringement, related to Verizon FiOS’s VOD, remote control and interactive television offerings. Cablevision is among ActiveVideo’s CloudTV customers, an apps platform that ties together TV apps, web-to-TV apps, VOD navigation and social media sharing and recommendations.
Computer-based DVD rental service Zevida was slapped with a preliminary injunction from the MPAA this week, with a federal judge ruling that allowing users to play a DVD over the internet from afar constitutes as an unauthorized “public” video-on-demand service. Zevida’s virtual DVD service rents movies for $1.99 each or packages 10 rentals for $10 – far below the going rental rate for new digital releases. Zevida vowed to appeal the decision.
Cash-strapped WiMax-based 4G wireless internet provider Clearwire announced it will add “LTE Advance Ready” technology to its network, planning to offer the LTE option in major urban areas within existing WiMax markets at some point in the future.
Comcast is weathering the storm of cord cutting better than most MSOs, reporting a loss of 238,000 basic video subscribers during Q2, down from a loss of 265,000 basic customers a year earlier to leave the MSO with 22.53 million video subs. Consolidated Revenue Increased 50.5%, Operating Cash Flow increased 28.5% and Operating Income increased 41.4% during the period.
AOL’s daily free iPad magazine, Editions, is now up on the iTunes store, pushing the envelope in terms of tailored customization features. The interface asks the reader to identify his or her interests then it populates the app with news items and features you’re likely to be interested in, as well as top-trending stories from multiple sources. It’s also very socially plugged in, sourcing publications you follow on Facebook or Twitter for your news feed and reminding you of when its your Facebook friends’ birthday.
Hispanic broadcaster Univision launched a free Radio app for the iPhone and iPod Touch, featuring free Spanish and English-language audio streaming content from 45 Univision-owned radio stations. Users can access live feeds and pull up information about what’s playing including album reviews and song lyrics. Content categories include music genres, sports and video selections.
FX‘s 99-cent Sons of Anarchy iPhone app (free to those who bought the first one) has been updated to include new background info on the upcoming season. Three exclusive scenes have been shot for the app, providing a glimpse of what has been going on with SAMCRO members in the Stockton prison. An Android version of the app is also scheduled to launch next month, in time for the Sept. 6 season 4 premiere.
YuMe co-founder Jayant Kadambi is returning as CEO of the video ad optimization company, taking the place of Michael Mathieu who will remain on the company’s Board of Directors. Jayant has spent the past three years as President overseeing product development. YuMe also hired Tim Laehy as CFO.
Former CNN.com, Si.com and ESPN.com executive Mitch Gelman has been tapped as VP of Product at Gannett Digital, in charge of overseeing Gannett’s portfolio of web sites and mobile products, including local newspaper and broadcast sites and USAToday.com. He reports to Chief Digital Officer David Payne.
Jason Langley has been upped to EVP, North & South America of digital music licensing firm Audio Network, which is celebrating its 10th anniversary this month.
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As businesses wait for Google+ to open up its network for official sponsored pages, they can avail themselves of a new self-serve resource introduced by location-based social networking service Foursquare (log-in required.) The template allows you to easily create branded pages that can manage check-ins and tips from the web or mobile phones, giving multiple people from the same organization access to manage and contribute to the offering. Since launching organizational pages back in Jan. 2010, some 3,000 businesses have created their own Foursquare pages including a number of television networks including MTV, CNN, Bravo and The History Channel. MTV’s Jersey Shore-themed “GTL badge” (a reference to show’s “Gym, Tan, Laundry” motto) has been a big hit, enticing thousands to check in to local gyms, tanning salons and laundromats within a 7-day period to show their support.
Later – Wayne
Wayne Karrfalt for Cynopsis: Digital
08.03.11
Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]
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JOB OPENING: WEB ANALYST/Lunchbox Advertising/Culver City: Define & execute tracking, reporting, & analysis of website data. Must know Web Analytic tools. Apply: [email protected] (8/11)
JOB OPENING: ASSOC DIRECTOR, RESEARCH/National Geographic Channel/DC: Programming Dev/Mktg Research, Nielsen exp, BA/BS & 5+yrs media research exp. Apply: www.foxcareers.com (8/11)
JOB OPENING: DIR, RESRCH/MIA FL: 7+ yrs exp. resrch/consltng, strategic mindset & exceptnl mgmt, strong analytical & comm/present skills for media co. Exp’ed. w/ LATAM mkts, USH exp. a plus, Spanish a must. Send res 786.273.4115 (8/11)
JOB OPENING: ACCT EXEC PARTNER MKTG/bottlerocket mktg group/NY: Pitch/neg. partnerships; dvlp/execute promotions; full campaign delivery. 6+ yrs part. mkt & strong proj mgmt exp req’d Res: [email protected] (8/11)
JOB OPENING: SALES PLAN’R NAT’L & REGIONAL SALES/Screenvision/NYC: Mng all accts for assigned Acct Execs. Fulfill requests for proposals by clients. Track campaign progress. Apply: https://home.eease.adp.com/recruit/?id=543306 (8/11)
JOB OPENING: PRODUCER- 5+ yrs exp-Branded Entertainment NYC Oversee creative, execution, project management. Need to have creative, multitasking, orgnz’tl & client skills. Must have prior prod exp. [email protected] (8/10)
JOB OPENING: VP, PRGRM RSRCH USA/NBCUniversal/NYC: 8+ yrs exp in Prgrm Rsrch. Proficient of all Nielsen tools – Galaxy Explorer and NPower. Familiar w/prgrmmng on all major brdcst & cable ntwrks www.nbcunicareers.com (job#2545BR) (8/10)
JOB OPENING: DIGITAL RESEARCH MANAGER/NY: Job# 822BR Responsible for digital media landscape research to support company-wide strategic initiatives. To apply, please visit http://www.nbcunicareers.com/search_nbc/ (8/10)
JOB OPENING: MOBILE APPLICATION SUBMISSIONS COORDINATOR/NBCU/NYC: Entry level. Support mobile app publishing for NBCU brands. Help w/ app store best practices, comm app related info, keep up with trends. http://goo.gl/X5QEl (8/10)
JOB OPENING: MGR, INTEGRATED MEDIA SALES/ISC/Daytona Beach FL: Dev new biz for ISC assets MRN Radio, websites & Sprint Vision. 3-5 yrs exp media sales. Apply: http://iscmotorsports.teamworkonline.com/teamwork/r.cfm?i=36690 (8/10)
JOB OPENING: MGR CUST ACQUIS & DATA/LodgeNet/NY: Exp w/web/mobile cust acquis methods, mobile ind/apps, db mining/mkt req. Target groups; app download/usage, create db of users, dev mktg & partner prog. Apply [email protected] (8/10)
JOB OPENING: DIR OF DEV/NY PROD CO: Must have a Rolodex of close network contacts and experience producing sizzle tapes that sell. [email protected] (8/10)
JOB OPENING: MEDIA SALES/NY: Branded ent co: must have a Rolodex of brand contacts and success in sponsorships, strategic partnerships and/or sales,packaging and selling content and media [email protected] (8/10)
JOB OPENING: SPORTS MARKETING MGR/UNIVISION/NY: Create custom sales pitches w/producers. Develop sponsorships. Run ad sales portal. 5 yrs+ Exp. Soccer fan a must, Bilingual/Spanish a plus. See details at linkedin.com (8/9)
JOB OPENING: SR MKTG MGR/MEDIA WHIZ LLC/NYC: Mng overall mktg & comm, dvlpng strategy + executing tactics. 7+ yrs exp in B2B and/or marcomm role, ideally in online advrtsng /search/perf mktg arena. http://www.mediawhiz.com/careers (8/9)
JOB OPENING: DIGITAL RESEARCH DIRECTOR/NBCUniversal/Syfy & Chiller/NYC: 7+ years digital analytics experience. Proficient with Omniture, comScore, Nielsen. www.nbcunicareers.com (job#2545BR) (8/9)
JOB OPENING: SALES MARKETING DIR/ ION/NY: Wk w Network team, develop client solutions, presentations, implement mktg initiatives, 5-7 yr mktg/mgmt exp reqd. Full ad: http://www.ionmedianetworks.com/page.php?p=careers&job=1314 . EOE (8/9)
JOB OPENING: HEAD OF PROGRAMMING/New York: Dream job at est indy TV prodco. Hire/Oversee Showrunners for reality/doc projects. Proven creative & mgt skills/net contacts. [email protected] (8/9)
JOB OPENING: iTV Client Services Specialist/DISH Network/NYC: Produce interactive broadcast ad campaigns. Detail oriented, strong communication skills. 1-3 yrs creative PM experience. Email [email protected]. (8/9)
JOB OPENING: ACCOUNT EXECUTIVE/ ION Media Networks/ NY: National Sales; 5+ yrs exp TV adv, proven track record of increasing revenue. Est client base; team player. Apply at [email protected] EOE (8/9)
JOB OPENING: SR. ANALYST USA DIGITAL RESEARCH/NBCUNIVERSAL/NYC:Support USA Digital Rsrch team. Knowledge of Omniture, Hitwise, Quantcast, Nielsen NetRatings & comScore Media Metrix. Apply online at www.nbcunicareers.com (#2620BR) (8/9)
JOB OPENING: MGR, RSRCH/E! NETWORK/LA: identify & max, opps to increase aud share & remain competitive in TV landscape. 4+yrs media rsrch exp. Apply: http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ENETWORKS&cws=1&rid=974 (8/6)
JOB OPENING: MULTIMEDIA DESIGNER/EDITOR/LODGENET/NYC: Superior design. Prnt & Digtl ads, mrktg, presentation, web. Video edit and animate. CS5, PowerPnt, FCP, AE. Flash & html a plus. 3+ yrs prof exp. Email: [email protected] (8/6)
JOB OPENING: RSRCH STRATEGIST/Discovery/NY: 5+ yrs ad sales research exp., Comm Nielsen findings & create strategic positioning docs for Discovery Channel. Knwldg of Nielsen apps a must. http://careers.discovery.com/, req.4310 (8/6)
JOB OPENING: ACCT SERVICE REP/DISH Network Ad Sales/NYC: Join fast-growing Nat’l sales team. Support, Dvlp & grow new & existing international ad sales biz. 1+ yrs media or sales asst exp. Resumes: [email protected](8/6)
JOB OPENING: EDITORIAL DIRECTOR/NY: Maintain the Vevo voice & tone across all content elements.Create/review all editorial copy for content. Apply: http://www.vevo.com/About/Careers (8/5)
JOB OPENING: DIR, ORIG PRGRMNG/NY: Resp for all aspects of the creation of orig prgrmng from producing in the field through post prod. Apply online at: http://www.vevo.com/About/Careers (8/5)
JOB OPENING: TVLAND PUBLICIST/MTV Networks/NY: Create/execute dig/consumer PR plans. 2+yrs PR exp incl red carpet, tntpoles. Knwldg & relationships w/mainstream consu outlets. EOE/M/F/D/AAP Apply www.mtvnetworkscareers.com (8/5)
JOB OPENING: MGR CELEB TALENT/Nickelodeon/LA: 3+ yrs talent/music booking exp.; mng bookings for shows/mktg/awards/special events. Implmnt talent devel & long term plans for dept. Gen knwlg Nick Brand. Apply: www.mtvnetworkscareers.com (8/5)
JOB OPENING: CONTENT SALES MGR (2)/Thought Equity Motion/NY & LA: World leader in video rights mgmt. Expert ideation, consultative & relationship sales exp. More info: http://corporate.thoughtequity.com/ Res: [email protected] (8/5)
JOB OPENING: VP SCHEDULING/SUNDANCE/NY: strategic planning & scheduling of SUNDANCE Channel and VOD services. 7+yrs exp @ a major cble/tv network [email protected] (8/5)
JOB OPENING: VP, MKTG & ON-AIR PROMO/REELZ/Albuquerque, NM: Oversee execution of consumer mktg campaigns, on-air promo & creative design. A hands-on position. 8+ yrs exp at a cbl/brdcst ntwrk req’d. Apply: [email protected] (8/5)
JOB OPENING: BUS DVLPMNT ANALYST/BOS: 3-5yrs exp media, bus dvlpmnt or strat. plan’g. Full info/apply: https://performancemanager4.successfactors.com/sfcareer/jobreqcareer?jobId=4745&company=nytimesco&username (8/5)
JOB OPENING: DIR STRAT MKTG & DIGITAL/USA NETWORK/NYC: Dvlp,write, pitch,high-impact multi-plat client solutions within fast-paced mktg/sales environment.Strong Digital a must. 8+yrs exp TV/DIG. Apply: www.nbcunicareers.com/ (8/5)
JOB OPENING: SR MGR DIGITAL SALES OPS/ABCFam/NY: Manage dig acc mgmt team & responsible for digital campaign execution, full campaign delivery, deal optimization, & client communication. Apply @ disneycareers.com ID# 294583. (8/5)
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].
FALL INTERNSHIPS CREDITS ONLY: MEDIA FIRM/Beijing: 40 hrs wkly. Unique/exciting media internship overseas.Includes RT flight to Beijing. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (8/11)
FALL INTERNSHIPS CREDITS ONLY: PR FALL INTERNSHIP/BRAVO TV/NYC Gain a rare opp at a fast-paced PR dept by monitoring press coverage, fielding media requests and more at a multi-platform media company. Resume to [email protected] (8/11)
FALL INTERNSHIP CREDITS ONLY: OASIS MEDIA/WEST HOLLYWOOD: A-List talent mngmnt co. seeks office asst intern for the fall; must have excellent social skills & background in either liberal arts or bus. Email: [email protected] with cvr/resume (8/10)
FALL INTERNSHIP CREDITS ONLY: SALES/MARKETING FALL INTERNSHIP/PLUM NTWRK/NYC:Gain practical experience in the communications industry by working with a top-notch sales & marketing team at a multi-platform media company. Resume to [email protected] (8/9)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]
SITUATION WANTED: Proactive, resourceful and motivated LA-based NYU grad seeking ASSISTANT position. 2+ years exp as Office PA, superb references and internships. 85+ WPM, Computer/Internet/Social Media savvy. [email protected] (8/11)
SITUATION WANTED: CONTENT DISTRIBUTION, ACQUISITION, BUS. AFFAIRS ATTORNEY 15 yrs exp w/ Nat Geo Ch, Weather Ch, XM Satellite, TCI, Cablevision. US and intl via cable, sat, IPTV, mobile and Internet. Consult or FT. [email protected] (8/11)
SITUATION WANTED: Emmy-winning PRODUCER/WRITER/DIRECTOR relocating to LA, seeking staff or freelance position. 20 yrs exp. in all genres- travel, reality, doc, talk, sports, etc. Proficient Avid editor and shooter. [email protected] (8/11)
SITUATION WANTED: Enthusiastic & organized PROGRAMMING ASSISTANT/LA: 3+ yrs exp. as executive assistant in fast-paced environment. 5 yrs prod. and dev. exp. in multi-media platforms. Proficient in MS Office Suite. [email protected] (8/10)
SITUATION WANTED: MANAGER/DIRECTOR FINANCIAL PLANNING AND ANALYSIS/LA. 10+ yrs exp in corporate entertainment finance. Extensive background in financial budgeting, planning, modeling and executive presentations. [email protected] (8/5)
E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.
Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
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