The Anatomy of a Video Experience, a study conducted by MAGNA, IPG Media Lab and Vevo, explores the ways consumers view video across OTT, linear TV, PC and mobile, and what motivates their viewing habits. The study found that viewers have no true “go-to” device to watch video – instead, device selections are made in the […]
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By Noah Ziegler The phrase, “Everyone watches women’s sports” is more than a motto on...Upfront: Hot Topic
Why is data the engine that drives the consumer experience? Fariba Zamaniyan, Global VP of...Have a Little Faith
Wonder Project’s upcoming biblical drama series, House of David, will premiere February 27 on Prime Video. ...
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Top industry leaders are headed to CTV Connect 3/12-13—are you?
Join @ADT, @Uber, @Colgate-Palmolive, @FoxBusiness, Initiative, @Macys, @PBS, @PublicisGroupe, @Sling TV, @Microsoft, @progressive & others.
Prices increase on 2/15 - get your ticket now! https://www.cynopsis.com/events/ctv-connect-2025/