Maestro has rolled out a suite of new automation tools to help broadcasters incorporate interactivity into their streaming strategies, technology first put to use during the 62nd Grammy Awards on the Red Carpet Livestream as part of a partnership with IBM and the Recording Academy. IBM Watson programmatically detected artists on the red carpet and […]
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OOH: Brighter and Smarter
The global Out-of-Home advertising market is evolving rapidly and is set for a major transformation,...No Audibles for Omaha Productions
You’ve seen the hit “Monday Night Football” simulcasts featuring Peyton and Eli Manning. There’s “Quarterback”...2024 Election Advertising Trends: Here’s What’s Happening with Out of Home
By Lindsay Kramer, OUTFRONT Client Strategy and Solution, and Lani Ferro, OUTFRONT Media Government Affairs...
