DailyMotion launched VerticalVue, a vertical ad format that can coincide with publishers’ video content simultaneously within Dailymotion’s video player, creating a nondisruptive viewing experience for users. Format aims to help brands increase ad effectiveness by maximizing viewability and completion rates.
CynCity
Cynsiders
What Happens If Time Runs Out For TikTok?
As the clock winds down on TikTok (or not), don’t push the panic button yet,...GenAI: Changing the Marketing Game
Gen AI is disrupting the ad testing market, enabling marketers to test the effectiveness of...Adjusting Priorities in Advertising
Eden Collective, a consultancy of senior media strategists dedicated to bridging the gap between short–term...
