Cynopsis: DIGITAL
10/24/11

Good morning, it’s Monday, October 24, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here. 

Groupon says it intends to sell 30 million shares at $16 to $18 apiece in order to raise an IPO between $480 million to $540 million, which would set its valuation in the range of $10.1 billion to $14.1 billion. The company will trade on NASDAQ under the ‘GRPN’ ticker. While these are staggering numbers indeed, the estimate falls below the original $750 million the company had intended to raise when it filed for an IPO in June. While it hasn’t been the easiest summer for the company as it’s suffered through criticisms of poor accounting practices, the viability of its business model and the loss of numerous executives, Groupon’s Q3 2011 performance reveal several positives. The company showed it is capable of decreasing marketing costs and raising revenue, as evidenced by a 426% revenue increase year-over-year, and 9.6% over the previous quarter, to $430.2 million.
 
 

 
Hollywood’s latest attempt at keeping its disc-business alive has not gotten off on the right foot. According to GigaOM, early reviews of UltraViolet, the studios’ new cloud-based digital movie service, are almost entirely negative. Among the problems cited from angry users are the inability to download digital files (admittedly, the service emphasizes streaming, but does not make that distinction on the packaging), inability to stream on Firefox, a crashing Flixter app and disappearing streams in the cloud lockers.
 
Nintendo announced that Hulu Plus will finally be coming to the Wii and 3DS gaming consoles by the end of the year. It will join Netflix, which already exists on the Wii and 3DS.
 
Time Warner Cable has launched a new six-episode talk show series that focuses on the impact of African Americans in the world of entertainment, sports, technology and community, reports Multichannel News. Born to Shine, which is hosted by four winners of a national contest, will be available on the cable operator’s VOD platform.
 
Fox Sports and Telemundo have grabbed the respective English and Spanish media rights for the 2018 and 2022 FIFA World Cups away from the current broadcasters, ESPN and Univision. Specifically, Fox and NBC-owned Telemundo have media rights from 2015 to 2022, which includes both men’s and women’s World Cup events. No details were given as to what price both networks paid to beat out ESPN and Univision.
 
In recognition of Diabetes Awareness Month in November, HealthiNation is producing new programming that will be available across the health and lifestyle media company’s channels, including online, digital cable and connected TV. The initiative begins with a new episode of True Champions, which profiles people affected by diseases, on diabetes. Four new programs will follow that will shine a light on how to deal with the disease when it comes to travel, dieting, social events and alcohol.
 
BET.com‘s 8 Days a Week, 10-episode web series that follows the narrative of a group of young adults trying to make it into Hollywood, will air on BET as a special one-hour episode, according to Multichannel News. The network also notes that if the episode succeeds with viewership, it might pick it up as a TV series.
 
 

In the ongoing spectrum battle in D.C., the Coalition for Free TV and Broadband argued that allowing broadcasters to use some of their spectrum to offer over-the-top wireless services, instead of auctioning off some of their broadband spectrum, would be the most efficient way to manage wireless spectrum traffic and demands; and also would prove to be the most lucrative for the U.S. Treasury. The Coalition, made up of low-power stations, is trying to persuade Congress to not enact legislation that would force broadcasters to give up spectrum to wireless carriers.
 
Apple has added another carrier for the iPhone, joining AT&T, Verizon and Sprint. As of last week, regional wireless carrier C Spire, formerly known as Cellular South, has started taking pre-orders for Apple’s mobile phone. There is still no word on whether the iPhone will appear on T-Mobile soon, or if at all.
 
 

The latest data from the comScore Video Metrix service shows that 182 million internet users in the U.S. watched online video content in September, averaging 19.5 hours per viewer. Total U.S. audience video views reached 39.8 billion, with Google and VEVO leading the way at 18.6 billion and 748.1 million views, respectively.
 
According to data from research firm research2guidance, 37% of published apps on the Android Market were later removed, compared to only 24% for Apple, as of the end of September 2011. The firm attributes the discrepancy to Apple’s stricter guidelines for developers to submit and get an app on to the store. In fact, 78% of the removed apps from the Android Market were for free, which the firm says could mean publishers put more effort into their paid apps. Other general data from the research finds that the number of published apps on the Android Market surpassed 500,000 in September with Apple slightly ahead at over 600,000 successful submissions. If interested, the firm’s report is available to download for free.
 
 

 
My Secret Folder is an iOS app that stores all of your private information, from videos and photos that you don’t want other people checking out, to password information and private notes that you always want to have by your side, but once again, don’t want to be easily accessible for other people. The app, which is available for $0.99, appears like it is a regular folder with apps inside. When you tap it, it not only prompts you for a second password to gain access, but the password form also acts as a security camera by secretly taking a picture of the nosy intruder.
 
 

 
Mimi Gilligan has been promoted to Head of Business Affairs and Content Distribution at Atlantic Productions. A member of the film and production company since 2004, which recently scored some Emmy wins for David Attenborough’s First Life, Gilligan will now oversee the distribution of Atlantic’s content through its partners and channels.

  A CYNOPSIS MESSAGE

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Have you heard about Take This Lollipop? I learned about it through a friend, and it’s safe to say I was hiding underneath my desk for longer than I care to reveal (okay, twenty minutes, but it gets comfortable down there). Don’t worry; it’s nothing gruesome or vulgar, just one of the most effective things you’ll ever see when it comes to the oft-discussed and always important issue of Facebook privacy. So what is it, exactly? Well, I’m not going to tell you. That’s part of the fun. All you have to do is go to the website, connect to it with your Facebook account and give it access with the exception of letting it post as you (that’s just my personal default preference, they won’t post anything without getting your approval first). Then, sit back, crank up the sound and watch the video that loads up on the website. And just in case I scared you away, I’ll point out that it comes from the director behind the popular “Elf Yourself” campaign for Office Max. I promise you’ll want to share this link with all of your friends.  From the Editor:  With some hesitancy I did this and Sahil is right, you’ll end up under your desk for a while, and then you’ll want to share this with your friends.  And no worries on your Facebook privacy — nothing came back to bite. –– Cyn
 
Later – Sahil
 Sahil Patel, Access Intelligence, filling in for Wayne Karrfalt for Cynopsis: Digital
10.24.11

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Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here .

JOB OPENING: MGR, CONSUMER MARKETING/NYC: Planning and executing all off-air media and promotional campaigns for Syfy Channel-print, outdoor, digital, etc. At least 3 yrs Media Planning exp is mandatory. www.nbcunicareers.com (1865BR) (10/29)

JOB OPENING RESEARCH ANALYST/Turner Broadcasting/ATL: 1+ yrs Rsrch exp. Digital Media rsrch exp & knwldg of Omniture & NetRatings. BA degree related field. Resume to: [email protected] (10/29)

JOB OPENING: SALES EXECUTIVE/NY-Warner Bros. TV Group Digital: Drives revenue, strong presentation skills.3 yrs min digital ad sales experience (mobile and cross platform pref.) Email: [email protected] RE: UCTC/127598BR (10/29)

JOB OPENING: PRODUCTION MANAGER/Discovery/NY: Responsible for day-to-day business mgmnt & cost control of broadcast mrktg prod; 5+yrs TV & radio prod exp; understand AICP and AICE bid forms; www.discovery.com # 4647 (10/28)

JOB OPENING: VP PROGRAM RESEARCH/Syfy/NYC: Manages all metrics related to multiplatform viewing of programming. Must come with extensive Program Research in network TV (not Ad Sales or Primary). www.nbcunicareers.com (#2568BR) (10/28)

JOB OPENING: DIGITAL BIZ MGR/VIZ Media/SF: 3+ years of exp w/e-commerce or digital publishing, strong analytical & reporting skills for iPad & iPhone Apps.  www.viz.com/company/job_id_114 (10/28)

JOB OPENING: ANIMATION MKTG MGR/VIZ Media/SF: exp w/DVD & Digital mktg campaigns, know anime, manga, games, entertainment media, male target market. http://www.viz.com/company/job_id_119 (10/28)

JOB OPENING: SR DIR CLIENT DEVELOPMENT/E-POLL MARKET RESEARCH/NYC: Dvlp new biz & expand/cross-sell existing relationships for rsrch products & full service custom rsrch srvcs. More info click here http://epollresearch.com/careers (10/28)

JOB OPENING: RESEARCH MGR, NBC BROADCAST/NY: Support research for NBC bdcst entertainment prgmng/mngmnt. 4+ yrs rtgs analysis & Nielsen tool proficiency r’qd. To apply, visit http://www.nbcunicareers.com/ job# 3309BR (10/28)

JOB OPENING:  DIR, DIG AD SALES MKTG/A+E Networks/NY:Collaborate w/DigAd Sales, Programming & Mktg teams to present/report on Digital capabilities across brands/properties.More info &Apply: www.aetn.com/careers.html#101902 (10/27)

JOB OPENING:  TRAFFIC COPY/LOG COORD/NYC: Willing to learn, good attitude, attn to detail in fast paced- enviro. Steward air for continuity, accuracy.Work w/AEs & Agencies.Train to back up log editor. [email protected] (10/27)

JOB OPENING:  VP, SALES RESEARCH  NBC SPORTS GROUP/NY: Will lead the Research team that supports Sales & Marketing efforts across the Sports Group portfolio. To apply, visit http://www.nbcunicareers.com/search_nbc/ job# 3273BR (10/27)

JOB OPENING:  MGR INTEG MKTG MOVIES & VIDEO GAMES/NICKELODEON/NY: Mng all aspects of ideation, creation, execution & fulfillment of prmtionl prgrms B.A.bus/mktg pref’d 5-6+ yrs mkt/sales/digi ent media. www.mtvnnetworkscareers.com (10/27)

JOB OPENING:  PRODUCER/Sprout/PHL:Prod Live Preschool Block 3x per wk, prod updateable block content, prod multiplatform clips, 5+ yrs prod’g exp, kids exp ++, great writer, team player, multi tasker [email protected] (10/27)

JOB OPENING:  MGR. DIG. AD SALES RESEARCH/LA: Min 5 yrs. exp in digital analytics. Proficient w/ Omniture, Nielsen@Plan, Media Metrix. Apply: http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ENETWORKS&cws=1&rid=1060 (10/27)

JOB OPENING: DIR STPL /Turner Digital/NYC: Streamline video ad offering(site & ad server),create specs,capacity growth; enable dynamic display adv; report biz metrics,create ratecards. More info click here.  (10/26)

JOB OPENING:  SR DIR- US DIST/(OWN-HUB-3NET)/LA: Mng all aspects of Discovery’s acct mgmt relationships w/MSOs; dvlp/implmnt strtgy for top affiliates & internal comm; 8+yrs cable TV/business dvlpmnt/mrktg/sls; www.discovery.com # 4286 (10/26)

JOB OPENING: AUDIENCE PROFESSIONAL/New York:Audience professional needed immediately for syndicated talk show. Prior relevant experience required. Resume: [email protected] (10/26)

JOB OPENING: TEMP-ASST DATA ANALYST/AMC/NY: Create/review/distrbte metadata to advced pltfrms VOD, Internt, mobile. Propensity for data/info mgmt, detail oriented, time/deadline mgmt. Library Science, XML bkgd [email protected]  (10/26)

JOB OPENING: SR EDITOR/Dailymotion/NY: Curate/Orgnz/dvlp/implement prgrmng for the site in music, movies, gaming and sports. Req: BA/BS deg, 5+ yrs exp editorial/programming, 3+ yrs digital. www.dailymotion.com/us/about/jobs#ref14 (10/26)

JOB OPENING: DEV MGR/LA:  Reality TV Production Company seeks Development Mgr. Must have solid writing skills, exp developing original ideas. Ability to shoot/edit a plus. Cvr/res/writing sample to [email protected] (10/26)

JOB OPENING: DIR PRODUCTION/MTVNetworks/NYC: BA; 8ys exp evnt/tv/live, evnt mgmt. Fin plng, bdget, analy, reprt (Movie Mgic,EP bdget,Word,Excel).Wrk knwlg grnd plns, CAD,Vectorwrks. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (10/25)

JOB OPENING: TALENT DEVELOPMENT MANAGER/National Geographic TV/DC: Seeking Mgr to oversee casting & on-camera talent needs. Identify new talent & manage existing talent. Apply www.nationalgeographic.com ID 4866. EOE (10/25)

JOB OPENING: DEVELOPMENT PRODUCER/National Geographic TV/NY: Seeking Producer responsible for conception creation, research, writing pitch documents & treatments. Apply www.nationalgeographic.com ID 4705. EOE (10/25)

JOB OPENING: DIR, FINANCE-AD SALES ENT/Fox Cable Networks/NY: Dvlp new bus. models as req. by sr. sales mgmt. Sprvs staff, oversee prep/dvlpmt of all ad sales overhead, dir cost budgets & long range plans. BA req. www.foxcareers.com (10/25)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIP CREDITS ONLY: Jarrett Creative Group is seeking student interns. Will assist with day-to-day activities of Development Department .Unpaid/Credit Only Please forward resume and cover letter to [email protected] (10/26)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (10/29)

SITUATION WANTED:  Seasoned FIELD PROD, from pre-prod through post. Good w/ story, interviews & working with of talent.  Extensive knwldg of pop culture & all aspects of ent. Based in LA but is willing to travel. [email protected] (10/28)

SITUATION WANTED:   I’ve written a 1-hour dramedy entitled, Tree House, which is loosely based on my life story. It’s, ” A Contemporary, Edgy, Multiplatform Show “. I’m looking for studio executive assistance. [email protected] (10/28)

SITUATION WANTED: PRODUCTION ASSISTANT/VIDEO-EDITOR. Experience in field shoots and casting. Goal-oriented team player. Endless drive, a passion for TV/Film production. Resume upon request. [email protected]  (10/27)

SITUATION WANTED: WRITER-CREATOR with highly marketable, smart concept, tween-targeted original TV/transmedia project seeks option/development deal from producer/producing partner or representation by agent/manager.  347-313-4335 (10/26)

SITUATION WANTED: AD SALES ASSISTANT: (CHICAGO) Interned at Comcast Sports Net in Ad Sales, Worked as Sales Assistant at NBCUniversal. Has B.A. from DePaul in PR/Advertising. Resume upon request. Contact [email protected] (10/26)

SITUATION WANTED: Experience AFFILIATE MARKETING/SALES CANDIDATE. Looking for opportunities in affiliate sales, distribution and account management. Training to be certified in MS Excel and PowerPoint. Please email [email protected] (10/26)

SITUATION WANTED: Research Intern – Recent graduate w/ BA in Sociology looking to gain MEDIA RESEARCH experience in NYC area. Has experience w/ focus groups. Motivated self-started and team player. Contact [email protected] (10/26)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST, Web Links: http://jburns.voices.com/, www.allegro-music.com , Cell: 845-721-9681, E-Mail: [email protected], Specializes in unique character voices for various animated productions (10/25)

SITUATION WANTED: INTEGRATED COPYWRITER. Marketing campaigns, promotion, collateral, program packaging. TV, print, digital. Trade, consumer. Upfront anyone? I hear brand voices. SO fast. SO fun. https://bewonderous.wordpress.com (10/25)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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