Cynopsis: Kids! 10/18/10 Good morning. It’s Monday, October 18, 2010, and this is your first early morning Kids briefing. The Corporation for Public Broadcasting (CPB) and PBS have been awarded a Ready To Learn grant of close to $72 million by the US Department of Education’s Office of Innovation and Improvement to fund multiplatform content efforts to improve math and literacy skills of K2-8. The grant, which is part of $15 million in funds that will be handed out to organizations between 2010-2015, enables CPB and PBS to further their multiplatform math and literacy educational efforts with a range of partners, including local PBS stations, and existing and new PBS Kids producers, including Sesame Workshop, WGBH, Universal, The Jim Henson Company, Out of the Blue, TPT National Productions, Kratt Brothers, Cloud Kid, Portfolio Entertainment Inc., and Random House Children’s Entertainment. Other partners include the School of Education at Boston University, the Chicago Public Schools’ Virtual Pre-K and Virtual K programs, the National Summer Learning Association, Creative Commons and the Collaborative for Building After-School Systems. Education Development Center, SRI International and WestEd will conduct research and evaluations to help support the CPB and PBS initiative. This is the CPB and PBS’ fourth Ready To Learn grant since 1995. Fox sets the release date of the feature film adaptation of Mr. Popper’s Penguins for August 12, 2011, per Variety. Starring Jim Carrey and Carla Gugino (Watchmen, Sin City, Night at the Museum, Spy Kids, Entourage), the movie is being directed by Mark Waters (The Spiderwick Chronicles, Mean Girls, Freaky Friday), with John Davis producing under his Davis Entertainment banner. The movie is based on Richard & Florence Atwater’s classic kid’s book Mr. Popper’s Penguins (1938). The Hulk is head back to TV in a new series being developed by Marvel TV and Disney/ABC for ABC, per THR. CBS aired the live-action series The Incredible Hulk starring Bill Bixby and Lou Ferrigno from 1978-82. Additionally, Marvel TV is developing Cloak & Dagger, a series that follows two teens who have newly found super powers, which might be for ABC Family. Teletoon (Canada) premieres a new series and new season of another series to its Superfan Friday programming block later this month and next. The new Marvel The Avengers: Earth’s Mightiest Heroes series debuts Friday, October 22, with the new season of Batman: The Brave and the Bold, from Warner Bros. Animation and based on DC Comics characters, bows Friday, November 5 at 7. The block also features Justice League (7:30p) and the recently launched new season of Star Wars: The Clone Wars (8:30p). The Ad Council and Sesame Workshop in partnership with the US Department of Health & Human Services (HHS) are launching a national public service ad (PSA) that will provide kids/families with information about preventing the flu this season. Produced by Sesame Workshop, the TV PSA features Sesame Street’s Elmo and HHS Secretary Kathleen Sebelius explaining healthy preventative habits (e.g. stay home when you are sick, sneeze into the bend of your arm) and directing viewers to flu.gov ( www.flu.gov ). The Ad Council will distribute the PSA nationwide to stations. The new spot is also an extension of a campaign launched last year by HHS and the Ad Council, which also educated families about protecting themselves from the seasonal flu, as well as an extension of Sesame Workshop’s Healthy Habits for Life initiative. Ruckus Media Group‘s, a family-centric mobile entertainment, Mobile Media releases its first animated kid’s story apps on iTunes and are available in 76 countries. These initial kid-targeted play, read and record story apps ($3.99/each) feature stories from the Rabbit Ears Library, including:
Additionally, Ruckus Mobile Media is currently developing original apps with authors and illustrators including Jon Scieszka, Rosemary Wells, Andrew Clements, Patricia MacLachlan and David Carter, among others. Set to debut next month, the first two of these original new apps are Andrew Answers by Alan Katz (Take Me Out of the Bathtub and Other Silly Dilly Songs) and A Present for Milo by Mike Austin. MARKETING/LICENSING Chicago-based R.R. Donnelley & Sons Co. inks a multi-year international deal with the LEGO Group to print the in-package building instructions for LEGO products in the Americas, Denmark, Hungary and the Czech Republic. STONE SOUP Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13; October 15-17, 2010: EXECUTIVE MOVES Disney Channels Worldwide promotes two executives:
Cartoon Network names veteran producers Michael Dempsey and Steve Mayer as the Executive Producers for its first Cartoon Network Hall of Game Awards, the multi-platform event that will invite viewers to vote for their favorite sports stars and sports moments of the year via HallofGame.com ( www.hallofgame.com). Slated to premiere in early 2011, the Cartoon Network Hall of Game Awards special is created and produced in association with IMG Media, the production arm of IMG. The Sports Illustrated Group’s SI Kids franchise will serve as the official media partner for the event. Dempsey’s numerous producing credits include: The Do Something Awards; Kid’s Inaugural: We Are the Future, Live & Loud Fridays; 46664: A Concert For Nelson Mandela; 2007 Taurus World Stunt Awards; the VH1 Big Awards; MTV Video Music Awards (2004, 2005); G Phoria; and MTV ICON tributes to Janet Jackson, Aerosmith and Metallica; four MTV Movie Awards; The NFL Kickoff LIVE; Victoria’s Secret Runway Show; four Ellen Degeneres Variety Specials; and the 2010 Teen Choice Awards. Mayer is an Executive Producer at IMG Media (f/k/a Trans World International), overseeing all of its New York-based production. Mayer’s producer credits include the Tony Awards Preview Show, Christmas at Rockefeller Center and Sports Illustrated Sportsman of the Year, and he has been the producer of the New York City Marathon for the last eight years. RATINGS Top 10 Combined Broadcast/Basic Cable shows among Kids 2-11 for the week of 10/4-10/10/10 , 6a-6a: Top 10 Combined Broadcast/Basic Cable shows among Kids 6-11 for the week of 10/4-10/10/10 , 6a-6a: Top 10 Combined Broadcast/Basic Cable shows among Tweens 9-14 for the week of 10/4-10/10/10 , 6a-6a: Top 10 Combined Broadcast/Basic Cable shows among Teens 12-17 for the week of 10/4-10/10/10 , 6a-6a: Final K6-11 Ratings for Saturday, October 9, 2010 Broadcast Networks only (Live + SD Data): Final K6-11 Ratings for Saturday, October 9, 2010 Cable Networks only (Live + SD Data): Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, October 14, 2010, 6am-11pm, ranked by K2-11:
Today’s Trivia Question: What was the name of the pet lobster owned by Sigmund Ooz? (Email Cynthia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.) Later — Cynopsis Ad Sales: Member of Interactive Advertising Bureau (iab) To subscribe to any Cynopsis edition(s) click here . Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here . ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals. We get people all the time around the country asking us for names of local recruiters. Help us out – send us your contact information, name, company, address, phone, email and fax. NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere. We have people to send you! Email your info to Trish@cynopsis.com. JOB OPENING: AD SALES MKTG MGR/DISH Network/NY: Dev/create ad sales ktg. materials across entire portfolio including Advanced TV. Resp. for ad sales brand messaging. 5-7 years ad sales mktg. or related exp. Click here to apply. (10/23) JOB OPENING: ACCOUNT EXECUTIVE/DISH Network/NY: Great opp. for highly motivated indiv. Dev. Hispanic ad sales/srvc. agencies & clients daily. Det. oriented/good comm. 3+ yrs sales exp. Span/Eng language pref. Click here to apply (10/23) JOB OPENING: MGR, SALES MKTG/ION Media/NY: Seeks Mgr to work w/sales team, pitch mrktg concepts & implement promotions. 3-5 yrs in ad sales mrktg & bach deg a must. EOE http://www.ionmedianetworks.com/page.php?p=careers&job=1232 (10/23) JOB OPENING: SUPERVISOR, TRAFFIC/SIRIUS XM RADIO/NYC. Supervision of Log Assembly. 5+ yrs traffic exp. 2-3 yrs supervisory exp. Well versed in traffic systems. EOE/M/F/D/AAP. Apply http://www.sirius.com/careers (10/23) JOB OPENING: SR MGR AD SALES RESEARCH/MTVN: Entertainment Group/LA: 5+yrs media research experience preferred. Strong analytic & inter-personal Skills. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (10/23) JOB OPENING: MGR,MTVN/Stand & Pract/NYC: Eval orig show concepts, scripts, lyrics, rough cuts & finals for MTV/VH1 prgrms. 3+ yrs exp Stndrds or in prod working closely w/ Stndrds in music &/or TV ind. www.mtvnetworkscareers.com (10/23) JOB OPENING: MGR DIGITAL AD SALES STRATEGY/ABC Family/NY: Develop revenue optimization strategies and manage the revenue forecasting process; develop operational processes; min 4 yrs exp. Apply www.disneycareers.com Req 268380 (10/23) JOB OPENING: ACCOUNT MANAGER/MySpace/NY: Pre/post sales process. Brand Adv, integrated mktg exp needed. Manages acct list. 4+ yrs exp digital planning exp. Ad agency bkgrd plus. Apply: www.foxcareers.com, ref. NDM0000015 (10/23) JOB OPENING: MGR. DIGITAL INTEGRATED MARKETING/MTV/NYC: 5+ yrs Ad sales marketing/Agency exp. in media/entertainment; BA req. EOE/M/F/D/AAP www.mtvnetworkscareers.com (10/23) JOB OPENING: WRITER/PRODUCER/PBS KIDS Sprout/PHIL, PA: 2-5 yrs experience in Creative Services, specifically writing and producing for children’s television market Apply to: childrenstvjobs@gmail.com (10/23) JOB OPENING: DIGITAL RSRCH MGR/DISNEY/CA: Min 4 yrs exp digital research, apt at media analytics tools, strong analytical & written skills, BA/BS req. Apply at: www.disneycareers.com (ID250326) (10/22) JOB OPENING: FREELANCE PROMO SCHEDULER/VH1 TV/NYC: Schedule daily promo logs, fulfill commitments, ensure accurate timings. Previous sked experience desired, exp w/ PTS/Gabriel/VCI a plus. Assignment up to 9 months. Resumes: vh1tempscheduler@vh1.com (10/22) JOB OPENING: DIRECTOR AD SALES MARKETING/Tennis Channel/NY: Liaison to Ad team providing Mktg support/solutions. Min 5yrs Agency/TV client services. Presentations, travel req, strong initiative. Res: HR@TheTennisChannel.com (10/22) JOB OPENING: ON-AIR TV TRAFFIC ANCHOR LIVE TV/Various Markets: Join morning team at top TV station! Prior on-air exp is pref’d. Strong comm skills. Exp w/ computers & multitasker. Traffic demo & resume ASAP: talent@traffic.com (10/21) JOB OPENING: TELEVISION AD SALES MANAGER/NYC or LA OFFICE: 10yrs+ TV Ad Agency or Sales exp. Minimum 5 yrs DRTV & Per Inquiry Sales Exp. Send resume & salary req’s to: adsalesmanagementexec@gmail.com (10/21) JOB OPENING: MKT/LOG COORDS (3) Tribune Creative Group/NYC: Motivated & positive attitudes a must. Fill daily promo logs for mult stations. Traffic dept ops & knwlg of Wide Orbit a +. BA deg pref’d. Resumes: apitchenik@tribune.com (10/20) JOB OPENING: SR MNG EDITOR ONLINE/Current TV, LLC/San Fran: Generate content & mng efforts of online writing & video prod. teams. 5 yrs exp media editing/producing in digital cont. Some travel. Info/apply: http://www.current.com (10/20) JOB OPENING: DIR ONLINE PROD/Current TV, LLC/San Fran: Sprvs/dvlp projects, guiding efforts of digital content team. 7-10 yrs exp interactive media & video prod. More info/apply: http://www.current.com (10/20) JOB OPENING: SOC MEDIA/PRGM CONTENT SPEC/ATL: Provide soc ntwking/on-line content support for on-air prog.1-3 yrs in online com & soc media in TV req. Exp w/ MS Excel/Word req.Drupal content mgt sys a + Res: recruiting@gmctv.tv (10/20) JOB OPENING: SR. RESEARCH ANALYST/HGTVAD SALES/NY:2 + yrs media research. Strong analytical/data interpretation skills. Media Research/team player. Apply, http://www.scrippsnetworks.com/careers.aspx?code=careers (10/20) JOB OPENING: BIZ DEV EXEC/Established Animation/VFX/Graphics Studio/NYC. 4+yr Exp. Media/Post-Prod sales in Corp./Pharma, strong presentation skills, well connected, solid references Employment@MechanismDigital.com (10/19) JOB OPENING: SENIOR RESEARCH ANALYST/ESPN/NY: 2-3 Yrs in media/market research. Candidate must have strong analytical and problem solving ability. Send resumes to sara.e.corcoran@espn.com (10/19) JOB OPENING: SR MGR AD SALES RESEARCH/MTVN: Enter Group/LA: 5+yrs media rsrch cable tv. expr.prof; media math, Nielsen, mri, starmedia. strong analytic & inter-personal Skills. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (10/19) INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at trish@cynopsis.com. INTERNSHIP CREDITS ONLY. START ASAP. RESEARCH INTERNS/TWO CATS PRODUCTIONS/NYC: Interns wanted to research and develop new TV show ideas. Please send resumes robyn@twocatstv.com (10/22) SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at trish@cynopsis.com SITUATION WANTED: MEDIA SALES/MARKETING STRATEGIST/NY: Extensive exp in all forms of media. print/OOH/digital. Smart consultative seller. Can identify new niche markets and profitably re-purpose content. Contact: slehman@optonline.net (10/22) SITUATION WANTED: EXECUTIVE ASSISTANT position film/tv (NY) 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity petermichael0809@hotmail.com (10/22) SITUATION WANTED: EDUCATIONAL CONSULTANT: experienced script writer/educational consultant seeking projects in children’s programming. Ph.D. in English, literacy emphasis. Preschool/lower elementary experience. LM@smelserwriting.com (10/21) SITUATION WANTED: RIGHTS CLEARANCE PROFESSIONAL(NY) 20+yrs exp. researcher & contract negotiator Intellectual Property commercial licensing: Music/Clips/Photos/People/etc. Copyright/TM/PD research specialist nycsalto1@yahoo.com (10/21) SITUATION WANTED: TELEVISION AND CORPORATE VIDEO PRODUCER. Field produce, interview subjects, supervise crew and editing.Can travel anywhere. callingmartha@yahoo.com (10/20) SITUATION WANTED: MARKETING COMMUNICATIONS(CHI/Virtual)20+ years marketing and communications for major media brands, a best-selling book, corporate events, websites, more. email diane@rebootthemedia.com (10/20) SITUATION WANTED: UNSCRIPTED PROD/WRITER/DIR: 10+ yrs. Network/cable/net credits; docu-soap/competition/talk; 3 Emmy noms; wears many hats. LA based, will travel. ophelial@earthlink.net (10/20) SITUATION WANTED: Part/almost full time ASS’T /west side LA for writ/dir/prod as I finish book. 15yrs exp as ass’t,VP Dev&Prod. Double Ivy! Discrete, phenom problem solver, good taste, skills,& humor—usually. thewomencomeandgo@gmail.com (10/20) SITUATION WANTED: MEDIA SALES EXECUTIVE (Atl) with 10 yrs exp. & proven revenue growth track record seeks Account Manager position in the field of media sales (TV/Radio), merch licensing,or online ad sales. Contact: ExpAccMan@yahoo.com (10/19) SITUATION WANTED: MEDIA SALES/MARKETING MANAGER/LA: 15+ years experience in educational, documentary, advertising media sales,product,biz development True Closer!!!!! vroom526@aol.com (10/19) SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- runelyon@aol.com (10/19) E-mail Trish@cynopsis.com or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings. Are you looking for a job? Post your Situation Wanted Ad here — Email Trish@cynopsis.com for specs. Cynopsis Media LLC All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2010 To unsubscribe from future mailings, please click here. |
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