A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ QUALITY IS OUR HALLMARK
The #1 network subscribers describe as “high quality.”
Good morning. It’s Monday, May 24, 2010, and this is your first early morning briefing. As always, if you prefer to watch this morning’s news instead of reading it, click here .
All of the broadcast and cable Cynopsis 2010 Upfront segments contained within our regular daily editions are recapped in their entirety in the Upfront Overview section of the Cynopsis.com website.
A CYNOPSIS MESSAGE FROM A&E
MEET THE A&E LEANFORWARDS
Highly engaged consumers who “lean in” instead of sitting back when watching TV.
NeuroFocus testing of top A&E programming
This high emotional engagement can create a halo effect for ads, leading to higher overall ad effectiveness.
Learn more about the NeuroFocus study and WIN BIG PRIZES DAILY!
~ MORE GOOD STUFF ~
Prior to the series finale of Law & Order airing tonight on NBC at 10p, a 10-hour marathon of episodes, containing some of the more memorable moments from the 20-season run will air today on TNT beginning at 12 noon.
24-hour Spanish-language network, V-me offers an array of new and returning programming as the network takes its upfront presentation on the road as an “infront” for agencies and clients in the coming weeks.
V-me’s programming highlights fall in several categories starting with primetime entertainment:
V-me’s lifestyle shows include:
Primetime original series in the movies and music category:
V-me news and current affairs programming:
Top 10 Weekend Box Office Estimates: May 21-23, 2010
A CYNOPSIS MESSAGE FROM COOKING CHANNEL
From the people who brought you Food Network
comes a banquet of new marketing opportunities.
Only 7 Days to
Debuting Monday, May 31, 2010
For more, visit ScrippsNetworksAdSales.com.
Thursday A18-49 Analysis: ABC was the break-out winner Thursday night among A18-49 at 4.2/13, according to final national ratings from Nielsen. The season finale of Bones on FOX won at 8p with 2.8/10 while the season endings of Community and Parks and Recreation on NBC averaged a second place showing at 2.1/7. ABC’s two-hour season conclusion of Grey’s Anatomy was #1 at 9p with 4.9/14 while CBS’ CSI season finish was #2 at 3.3/9. The second half of Grey’s Anatomy climax on ABC continued to do best at 10p with 5.9/17 and CBS claimed second place with The Mentalist’s season finale at 3.2/9.
Live + Same Day Household Ratings: Thursday, May 20, 2010 (May Sweep Day 22) time period averages. Source: NTI Galaxy, as dated. Live+SD.
CBS: 7.7/13 The Mentalist [r] 5.2/9, CSI [f] 8.6/14, The Mentalist [f] 9.4/16
ABC: 7.6/13 FlashForward 3.5/6, Grey’s Anatomy [f] 9.7/16
FOX: 4.6/8 Bones [f] 5.8/10, Fringe [f] 3.5/6
NBC: 3.1/5 Community [f] 2.9/5, Parks and Recreation [f] 2.9/5, The Office [f] 4.0/7, 30 Rock [f] 3.3/5, The Marriage Ref [f] 2.9/5
UNIV: 2.0/4 Hasta que el Dinero Nos Separe 2.3/4, Mujeres Asesinas 1.5/3
CW: 0.9/2 Smallville [r] 0.9/2
ION: 0.9/1 Criminal Minds 0.7/1, NCIS 0.9/1, NCIS 1.0/2
TELE: 0.6/1 El Clon 0.6/1, Perro Amor 0.5/1, Donde Esta Elisa 0.9/2
A18-49: ABC 4.2/13, CBS 2.6/8, FOX 2.4/7, NBC 2.4/7, UNIV 1.8/5, CW 0.5/2, TELE 0.5/2, ION 0.4/1
~ EXECUTIVE MOVES ~
Nutmeg Post added three new Audio Engineers: Frank Cabanach, Roger Licari and James Von Beulow.
A CYNOPSIS MESSAGE
Bringing a little Comedy to our readers’ day.
Cynopsis Media presents the Primetime Emmy® Special Series – Comedy Edition.
Publishing this Wednesday
Daisy Whitney explores the Comedy Category before Nominees are determined.
To Promote your Comedy Program, contact Mike Farina
Answer to Yesterday’s Trivia Question: This ad slogan said you’d know them as “The Other Guys.” What product was this slogan for? B.F. GOODRICH TIRES Kudos to: Tony Ferranti-MMSI/Warwick; Gerry Bixenspan-TV Marketing/NY; Monica Caraffa-RDR Promotions/Media; Ron Yurman-Short Hills Media Group/Short Hills; Kyle Krebs-KTXS/Abilene; Dan Haberer-Creo Ent/Playa del Rey; Paul Blutter-General American Group/Northridge; Cammie Buerry-FFE adventas/Las Vegas; Tom McClusky-551 Prods/LA; Arthur Reinstein-Canwest Broadcasting/Toronto
Later — Cyn
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A CYNOPSIS MESSAGE FROM REELZCHANNEL
IT’S SEX AND THE CITY WEEK ON REELZCHANNEL!
Exclusive Interviews * Actor Spotlight on Sarah Jessica Parker * Red Carpet Interviews With the Girls * Special Features in Original Shows ALL WEEK LONG!
Movies&Music 6:30pm ET * Hollywood Dailies 7:00pm ET
REELZCHANNEL is TV About MoviesTM
SOURCE: Nielsen Media Research, NHI, May 2010 Universe Estimates www.reelzchannel.com/advertise
Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis .com classifieds page here .
JOB OPENING: PROJ MGR, SOCIAL MEDIA & MULTIPLATFORM/NY: 5 yrs digital analytics &/or rsrch exp. Knwlg statistical analysis methods & software products & MS products; Knwlg of multimedia landscape. Resume to: [email protected] (5/29)
JOB OPENING: VP LEGAL AFFAIRS ABC FAMILY/LA: Hands-on experience in TV series development and production. Min 15 yrs devl/prod/licensing. Provide leadership and guidance to Sr mgmt. Apply www.disneycareers.com # 230572 (5/29)
JOB OPENING: DIGITAL AE/Sony Pictures Ent/NY: Generate leads, sell invntry, maintain deals & manage invntry rel. to online initiatives. Apply: www.sonypicturesjobs.com (5/29)
JOB OPENING: DIGITAL ACCOUNT EXECUTIVE/Discovery Communications/Chicago: Sell national advertising for Discovery’s interactive properties includ internet, mobile, VOD & Podcast, www.discovery.com / , Req 9611 (5/28)
JOB OPENING: SALES SRVC EXEC/Univision/NY: Build media proposals, steward accts. Work w/ agencies/clients. Prior agency/ntwrk sales exp a must. Dealmaker exp.&Span. spkng pref’d.Strong Excel/Ppt/Wrd skills. EOE [email protected] (5/28)
JOB OPENING: DIGITAL MEDIA ANALYST/WWE/Stamford CT: Work w/web analytics platforms. Analyze trends,produce/present reports. 1-3 yrs work experience (Omniture use) a must. Shuttle service/great benefits offered. www.wwe-careers.com (5/28)
JOB OPENING: MARKETING ASST/Silver Spring, MD: Focus on both corp & brand publicity, BA/BS, excllt comm, interpersonal, org skills, 1+ yr exp. Resume, ltr, writing & placement samples to [email protected]. EOE (5/28)
JOB OPENING: FREELANCE EDITORIAL DIR/[email protected]/NY: Leads excellence in On-Air Promos & Advrtsng creative dvlpmnt; ensuring tone, message & writing are on-brand. [email protected] MTV Networks is an equal opp employer EOE/M/F/D/AAP (5/27)
JOB OPENING: DIRECTOR AD SALES SOUTHEAST/Hallmark Channels/Atlanta: based and accountable for covering a 14 state territory. View full posting & apply: www.hallmarkchannel.com “Jobs” (5/27)
JOB OPENING: DVLPMNT RSRCHR/PRODUCER/NYC: For reality/non-fict TV. Extnsve rsrch for characters, subcultures, formats for next big hit. Basic shoot/edit/cast & treatment writing. Res/Cov Ltr: [email protected]. 2+ yrs exp req’d (5/26)
JOB OPENING: SPRVSNG PROD DCGEP/Discovery Communications/MD: Directs creative, editorial & budget aspects of original prod, reversions & promo, 7+yrs of Sr. Prod for factual prgrm for internat’l offices. www.discovery.com Req#9686 (5/26)
JOB OPENING: EP/Discovery Communications/TLC/NY: For TLC’s internat’l orig prod, 8+yrs direct prgrm dvlp & prod, familiar w/internat’l mkt place, ability to combine commercial & creative imperatives. www.discovery.com Req#9689 (5/26)
JOB OPENING: DIGITAL AD SALES/Top Tier Music Centric Company/NYC: Bring relationships and strong work ethic, 2years minimum exp. knowledge of agency outside of NY East Coast a +. Contact: [email protected] (5/26)
JOB OPENING: MULTI MEDIA DESIGN-FINANCIAL COMMUNICATIONS MANAGER/ Scripps Networks/ Knoxville, TN: Create multimedia financial presentations for corp clients. 3-5 yrs exp graphic design. Apply: www.Scrippsnetworks.com #1570 (5/25)
JOB OPENING: MGR SCHEDULING/New York: Lead sched’g strategy.Contribute to network plan’g/direction including sched’g, prgrmng & acquisitions. https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=72679 (5/25)
JOB OPENING: RESEARCH MGR/CAFEMOM/NY: Res. studies for ad prgrms, update synd. res. reports, ad hoc reports for mgmt insight. 5 yrs exp; exp w/comScore or Nielsen NetRating data; Excel, PPoint. More at www.cafemom.com/about/jobs.php (5/25)
JOB OPENING: ACCOUNTANT/NY Jets/Florham Park NJ Month end close, bank statement reconciles & G/L reconciliations, general ledger entries. 3-5 yrs exp in public & private. Great Plains exp. BA in Accounting. Resume: [email protected] (5/25)
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .
SUMMER INTERNSHIP/CREDITS ONLY: INTERNS: Needed for NYC Production Co. Interns will help with documentary and reality TV projects. Great experience and networking opportunities. Cover letter and resume to [email protected] (5/28)
SUMMER INTERNSHIP/CREDITS ONLY: Geppetto Group/NYC: Youth-minded agency seeks creative-minded students to assist in branding, design, conceptual thinking and ad development. Send resume, samples and/or link to [email protected] (5/28)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]
SITUATION WANTED: EXECUTIVE ASSISTANT position film/TV (NY): 7 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (5/29)
SITUATION WANTED: WRITER/EDITORIAL DIRECTOR: Expert at getting to the heart of a brand + giving it a voice. Visit https://freebeaaron.wordpress.com for FREE samples of my own brand + let me help you to engage (5/28)
SITUATION WANTED: CD_AD_ILLUSTRATOR (NYC):Concept through completion. Portfolio: www.baerdavis.com Email: [email protected] (5/28)
SITUATION WANTED: DOCUMENTARY. PRODUCER, DIRECTOR, WRITER in L.A. Five prime time Emmys. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (5/27)
SITUATION WANTED: Publicity: Publicist books radio talk shows in big cities & national shows for movies, actors & celebrities who want to share their message with MILLIONS of REAL LIVE LISTENERS. Contact: [email protected] (5/26)
SITUATION WANTED: MEDIA SALES/MARKETING MANAGER/LA: 15+ years experience in educational, documentary, advertising media sales,product,biz development True Closer!!!!! [email protected] (5/26)
SITUATION WANTED: RESEARCH DIR/SALES STRATEGIST: 20+ yrs media, Nielsen, Hisp, research, sales, and presentation experience. Email: [email protected] (5/26)
SITUATION WANTED: FREELANCE AD TRAFFICKER (NY) Digital media specialist seeking freelance ad traffic positions on eves or wknds. Thorough knowledge of Doubleclick DFP. [email protected] (5/26)
SITUATION WANTED: CONTENT WRITER/PRODUCT NAMER/BRAINSTORMER: (LA): 15+ years in toy, kid products and licensing. Emphasis on healthy living. Let’s work! [email protected]hoo.com (5/25)
SITUATION WANTED: DIRECTOR/CREATIVE DEVELOPER: Animation. Dynamic, award-winning, fun-filled … Past clients include Warner Brothers, ABC Family, Comedy Central, Nick JR, HBO Family, MTV2, The Tornante Company. [email protected] (5/25)
E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.
Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
WHAT’S ON TONIGHT – MONDAY, MAY 24, 2010
ABC: Dancing with the Stars, The Bachelorette [p ]
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03/21/23: Another round of cuts at Amazon
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