Monday, May 1st, 2006



It’s the only kids schedule promoting

-Health and Nutrition Interstitials help kids learn healthy eating and exercise habits-

Contact: Karl Kuechenmeister,SVP 917/208-4023 Dave Danowski,VP 917/208-4038 Stacey Sacket,AE 516/972-2206

Cynopsis: Kids!


Good morning. It’s Monday, May 1, 2006 and this is your first early morning Kids! briefing.

The Recording Industry Association of America (RIAA) and the Motion Picture Association of America (MPAA) have stepped-up their efforts to thwart the online theft of music and movies by college students by turning their attention to the issues of theft via campus Local Area Network (LAN), as well as software such as Direct Connections, MYTunes and OurTunes, which allow the sharing of files over local network servers, thus skirting the “broader public Internet.”  As part of their new campaign, the RIAA and MPAA has sent letters to 40 university presidents in US 25 states “alerting them of LAN piracy problems on their campuses and encouraging immediate action to stop and prevent theft by such means.”  In the letter the MPAA and RIAA asks University administrators to review how their campus computer networks are being used and institute blocking and filtering devices where necessary to prevent such theft.  You may recall that back in 2003 the RIAA filed suits against student operators of four campus LAN networks at three schools, as well as previous pushes against peer-to-peer file sharing, which takes place over the public internet.


Marvel Studios‘ Chairman, Avi Arad has confirmed a bevy of directors and writers for many of its upcoming feature film projects.  Marvel has begun discussions with other talent and visual effects houses for these movies and expects to release the first picture of this new slate of movies in 2008.  These projects are expected to be financed with Marvel’s $525 million revolving film financing facility and distributed under Marvel’s overall distribution deal with Paramount, except for The Incredible Hulk which will be distributed under an earlier pact with Universal.

  • Adding to last weeks news that Jon Favreau (Elf, Zathura) has been signed to direct and develop the movie version of Iron Man, writers for the project are Arthur Marcum and Matt Holloway (Convoy).
  • The new Incredible Hulk movie will be written by Zak Penn.  Penn previously collaborated with Marvel on X2, Fantastic Four, and the upcoming release X-Men: The Last Stand.
  • The movie adaptation of Ant Man will be directed by Edgar Wright (Shaun of the Dead, Hot Fuzz).  Wright will co-write the movie with his partner Joe Cornish, and co-produce the movie with his partner Nira Park.
  • David Self (Thirteen Days, Road to Perdition) will serve as writer for Captain America, based on Marvel’s American super soldier. Self has also worked with Marvel on Namor, the Sub-Mariner (Universal) and Deathlok (Paramount).
  • Nick Fury, super hero and spy, will feature a screenplay by Andrew Marlowe (Air Force On, End of Days, Hollow Man)
  • The movie based on Thor, the star of Norse mythology, will feature the work of screenwriter Mark Protosevich (Poseidon, The Cell).

Animation design studio 23D Films and Weller/Grossman Prods is co-producing Paloozaville, a mixed live-action/animated series created by and staring actor/singer John Lithgow that will air on Kids Club, which is part of Mag Rack, Rainbow Media’s video on-demand service.  Based on Lithgow’s book series of the time title, the Paloozaville series is comprised of 20 parts, featuring a virtual animated set with live actors.  Each episode revolving around a theme (e.g. music, dance, art, history etc.) and includes a project that can be made at home.


BKN International’s animated series Legend of the Dragon (39 x 30 min) will officially launch on Jetix programming block in the US on October 7, 2006, and will air seven days a week.  Legend of the Dragon was created and produced by Rick Unger, and is written by Sean Catherine Derek.  Licensee Grand Toys International Ltd. will launch a line of Legend of the Dragon toys from September 2006, with a Games Factory PlayStation game title also set to debut this fall.

Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13; April 2830, 2006:
RV (Sony) PG                                            $16.4m-Opening weekend
Stick It (Buena Vista) PG-13                            $11.3m-Opening weekend
Scary Movie 4 (Dimension) PG-13                 $7.8m-3 wk total $78.2m
The Sentinel (Fox) PG-13                                $7.6m-2 wk total $25.5m
Ice Age: The Meltdown (Fox) PG                  $7.1m-5 wk total $177.7m
Akeelah and the Bee (Lions Gate) PG             $6.3m-Opening weekend
The Wild (Buena Vista) G                                $4.7m-3 wk total $28.4m
The Benchwarmers (Sony / Revolution) PG-13      $4.4m-4 wk total $52.8m
Take the Lead (New Line) PG-13                  $1.9m-4 wk total $32.5m
American Dreamz (Universal) PG-13               $1.6m-2 wk total $6.2m
Source: Box Office Mojo has launched Dr. Goodword’s Word Wizard Club, a new interactive language arts website targeted to K7-13.  The free website is designed to help kids learn how to read and speak better, using input from teachers and linguists.  Each day Dr. Goodword’s Word Wizard Club will highlight the Goodword Junior, a word-of-the-day supported by definitions (relatable to the kid audience), examples, cartoons, games (crosswords) and sounds, along with tips on spelling and usage.  The website is owned and operated by The Lexiteria.


Electronic Arts‘ new NCAA Football 07 game will feature Reggie Bush on the cover.  Bush, a USC All-American running back and 2005 Heisman Memorial Trophy Award winner, signed with the New Orleans Saints during the first round of the traditional NFL draft this weekend.  The EA Sports game was developed by EA Tiburon, and will be released this July for PlayStation2 and Xbox, as well as for Xbox 360 and PSP.  More information about the game can be found at

Author Steven Keslowitz has sold the US and UK rights for his book, The World According to The Simpsons, to Sourcebooks, Inc., a trade publishing house.  The terms of the agreement were not released.  Previously, Keslowitz wrote and self-published the book, under its initial title, The Simpsons and Society: An Analysis Of Our Favorite Family And Its Influence In Contemporary Society, through Wheatmark, Inc., a self-publishing service.


Perry Stahman has been named President/Domestic Theatrical Marketing, MGM.  He will report directly to Rick Sands COO, MGM.  In this newly created position, Stahman will be responsible for supervising all theatrical marketing activities for MGM’s theatrical distribution unit.  Stahman had been SVP/Creative Advertising, Fox, and Miramax Films.  Previously Stahman toiled for MGM as VP/Creative Advertising.


Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, April 27, 2006, 6am-11pm, ranked by K2-11:
NICKELODEON:            K2-11 1223; K6-11 536; TWEENS 9-14 385
DISNEY CHANNEL:       K2-11   610; K6-11 323; TWEENS 9-14 265
CARTOON NETWORK: K2-11   468; K6-11 280; TWEENS 9-14 185
TOON DISNEY:             K2-11   108; K6-11   56; TWEENS 9-14   31
Source: MTVN Research from Nielsen Media Research Data

Answer to Friday’s trivia question: What popular ’70s tv show had the neighbor Mr. Dittmier?  THE BRADY BUNCH   Kudos to:  Joanna Marutollo-Harper Collins Children’s Books/NY; Nicole E. Johnson-TV One/Silver Spring MD; Katharine E. Heintz-Knowles PhD-Children’s Media Research and Consulting/Falmouth ME; Derrick Goulet-CBS TV/LA; Katherine Kaufman-Porchlight Entertainment/LA

Today’s Trivia Question: What game show did you have to be a pretty good artist and draw on a large sketch pad to communicate an idea to your partner? (click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynthia Turner’s Cynopsis Kids!

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JOB OPENING:SALES PLANNER/AETN, NY: Create plans, steward accts, designate ADUs & recaps, coord make goods & post analysis prep. 2yrs exp plnn’g or buyer. Exc comm skills. Client service mindset. Res & Sal Req’d: [email protected] (5/6)

JOB OPENING:AD SALES ASSISTANT/MTVN – w/1-2 yrs. admin. exp. pref. inad sales; assist 2 acct. executives w/various office tasks.  Santa Monica, CA EOE/M/F/D/AAP.  Apply (5/6)

JOB OPENING: AVID EDITOR /Sports Prod. Co./Las Vegas: 5+yrs exp editing sports and entert. shows; very creative with features. Must be After Effects savy. Prods for live, post, DVD and web. Apply [email protected] (5/6)

JOB OPENING: DIR AD SALES/Cablevision’s PVI:( Mng ad sales process w/brdcst partners. Pitch new biz; devlp’g sales strategies thru many mrkt segments. Res: [email protected] w/Job code 0430CYN17272MRK in subj (5/6)

JOB OPENING: CLIENT MARKETING SOLUTIONS MANAGER/ Court TV, NY Develop/Execute added value marketing programs for ad sales. 2-4 yrs exp. in cable or media planning a+. For info go to: (5/6)

JOB OPENING: AFFILIATE SALES/ Bloomberg Television-NY: Looking for three highly motivated, intelligent individuals to be part of its Affiliate Sales Team. Apply online at (5/6)

JOB OPENING: ADMINISTRATIVE ASST/Katz Media/NY:Work for SVP, Business Systems & SVP, Diversity. Seeking sharp, detail oriented individual to handle diverse responsibilities. See job description & apply: [email protected]. EOE (5/6)

JOB OPENING: CONSUMER MRKTNG MGR/WB Latin America: Dvlp/execute mktg. strategy for prgrmng. 6+ yrs. consumer mktg. Eng/Span MUST JOB # 53168BR  Apply at  [email protected] (5/5)

JOB OPENING: AD SALES MKTG&PROMOS MGR/WB Latin America: Dvlp. & exec mktg. strat for ad sales. 6+ yrs. ad sales mktg/spnsrshp dev. exp. Eng/Span MUST JOB # 53163BR apply: [email protected] (5/5)

JOB OPENING: VICE PRESIDENT, COMMUNICATIONS, MTV/NYC: 8+yrs corp. comm/PR/media relations, Strg interpersonal/org/comm skills, Knwldg of digital music services/VOD/wireless preferred EOE/M/F/D/AAP. Apply (5/5)

JOB OPENING: DIRECTOR, RETAIL DEVELOPMENT/MTVN Music Group/NYC: 7+yrs exp in retail as Buyer/Sales rep of ent. products, Hvy Travel, DVD/Games exp preferred Strg interpersonal/org skills EOE/M/F/D/AAP. Apply (5/5)

JOB OPENING: MANAGER, COMMUNICATIONS, MTV/NYC: 5+yrs PR exp. in corp comm/PR/media relations, Strg Comm/Org skills, Exp. of public aff/politics/pro-socials preferred EOE/M/F/D/AAP. Apply (5/5)

JOB OPENING: MANAGER, CONSUMER INSIGHTS/AUDIENCE RESEARCH/ MTV/NYC: 5-7yrs media/market research exp, Strng analy/numerical skills, Strng writ/oral skills, Knwldg Nielsen/Youth culture A+ EOE/M/F/D/AAP. Apply (5/5)

JOB OPENING: MANAGER, LICENSING/MTV/NYC: 3+yrs licensing exp w/consumer prod in media/entertainment, Strng Word/PPt/Excel skills, Strng fin/acct skills, org skills & highly detailed EOE/M/F/D/AAP. Apply (5/5)

JOB OPENING: SR. WRITER/PRODUCER, On-Air/Burbank, CA: Write/Produce and brand on-air promos and interstitials for SOAPnet. From budget to finished product.  5+ yrs cable/network exp req. Send resume: (5/5)
JOB OPENING: DIR BUSINESS & LEGAL AFFAIRS/Oxygen Media, NY: Attorney w/ 3-5 yrs exp. General corp & intellectual property matters, incl technology, video syndication, cable affiliate sales, trademarks. Res to [email protected] (5/5)

JOB OPENING: SR. MARKETING MGR/Hallmark Channel/ LA: Plan & Execute Marketing Plans. Min 5 yrs exp. See full posting & apply @ (5/5)

JOB OPENING: MGR, PARTNERSHIPS, TV Guide/NY: Create and pitch multi-media ad packages. 4+ years mag exp. Email [email protected] (5/5)

JOB OPENING: RESEARCH ANALYST/TV Guide/NY: Hands-on manipulation of media research databases to provide analysis to sales team. Magazine exp. required. Email resume: [email protected] (5/5)

JOB OPENING: MEDIA SUPERVISOR/Chicago: Local Investment Grp Implement local TV & network Radio plans. Degree, 2+ yrs exp in media buying & mgmt, & strong negotiation skills. Apply at: NO CALLS/EMAILS (5/5)

JOB OPENING: DIR AFFILIATE MKTG/LI/Rainbow: Dir develop & exec of all affil mktg for IFC &VOD srvcs. 7+ ind exp. res to [email protected] (5/4)

JOB OPENINGVP, INTEGRATED SALES & MKTG/Fox Cable/NYC: Seek Ad Sls thru intgrtd mktg techs, result in media commits, dvlps branded cont opps & enhanced valu promos, 5+ yrs in mktg & ad sales in bcast/cbl env, (5/4)

JOB OPENING: ACCOUNT SUPERVISOR/Carat USA/NY: Manage prep, development and execution of media plans. Establish strong partnership with brand marketing team and client. Manage Planner and Asst Planner. Apply: [email protected] (5/4)

JOB OPENING: MEDIA SUPERVISOR/LA/Mendelsohn Zien Advertising: Independent, strategic thinker with a passion for media to play a vital role in developing media plans for several new accounts.  E-mail resumes to [email protected] (5/3)

JOB OPENING: SALES COORD/TV One/NY: Maintain sales agreements; prepare/deliver mthly flowcharts; mng wkly allocations; maintain added value campaigns; negotiate make goods. 2yrs exp. Ad Sales Traffic. Apply: [email protected] (5/3)

JOB OPENING: ASSOC PRODUCER/Current TV/SF: Program Development/Field Production/Post-Prod of 18-34 yrs demo-specific nonfiction content for on-air. Strong preditor skill set essential. Full-time commitment. [email protected] EOE (5/3)

JOB OPENING: DIR, BUSINESS AFFAIRS/ HBO/ NYC: Negotiate distribution & program deals (pay TV &rights acq, home video, licensing). JD&5 yrs. exp. in pay TV or top law firm req’d.Apply at (5/3)

JOB OPENING: STRATEGIC PLAN’G AND MKTG/G4TV/LA: Oversee promotion & media planning & allocation of promo’s, & interface w/ depts to ensure priorities are met. Go to for full job desc. & submit resumes [email protected] (5/3)

JOB OPENING: VP RETAIL, CONS PROD/DIC ENTERTAINMENT/BURBANK, CA: Oversee all retail activities/distrib channels/prod cats. Know buyers key cats esp Walmart Target. Brand retail strtgy/devlp mktg/promo ops. Apply [email protected]  (5/2)

JOB OPENING: LICENSING  DIR, INTL CONS PROD/DIC ENTERTAINMENT/BURBANK, CA: Manage strtgc cons prod lic & promo deals with ptnrs in Eur, Can, Asia. 5-7 yrs intl cons prod w strong K of players in E,C&A. Apply [email protected]  (5/2)

JOB OPENING: ACCOUNT EXECUTIVE/Tribune WLVI Boston. 1-3 yrs radio or TV sales exp; solid communication skills. Resp for generating local ad sales rev, dev/maintain relationships with agencies/clients. Fax resume: 617- 474-5334 (5/2)

JOB OPENING: MTVN MGR, AFFIL MRKTNG/CMT/NY: Oversee/devel/execute multi-platform mkting &ad sales initiatives for channel priorities. Support creation &comm of materials for channel’s biz agendas.  Apply: EOE (5/2)

SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIP CREDITS ONLY: PRODUCTION INTERN/Studio City-based prod company seeks non-paid interns to start immediately.  In post on a feature film, and prepping to shoot again in the Fall.  Web skills a plus. Resume to: [email protected] (5/2)

SUMMER INTERNSHIP CREDITS ONLY: Life Balance Media/NY seeks a Credit-Only Intern for PROGRAMMING DEPT to assist in re-launch of wellness cable channel. Duties incl researching potential films & series for the channel. Respond: [email protected] (5/2)

SUMMER INTERNSHIP CREDITS ONLY: Life Balance Media (NY) seeks a Credit-Only Intern for the SALES & MARKETING Department to assist in re-launch of wellness cable channel. Duties incl database building/maintenance & mrkt res. Respond: [email protected] (5/2)


SITUATION WANTED: RESEARCH DIRECTOR–10 yrs extensive exp in television markets; film; youth media. Expert in developing proactive client relations; research methods textbook author; Ph.D./Communication. Contact: [email protected] (5/4)

SITUATION WANTED: FIELD/STORY PRODUCER-4 years experience working for major cable and network shows. writing, directing crews, conducting celebrity interviews and producing field segments are my expertise. [email protected] (5/4)

SITUATION WANTED: MARKETING PROFESSIONAL. 10 years experience in Affiliate Sales and Marketing, Sports Branding, Mobile Marketing and New Business Development. Managed staff and multi-million dollar budget. Contact: [email protected]  (5/3)

SITUATION WANTED: ASSOC PRODUCER 2 Yrs experience at major cable news channel for #1 show. Field, studio, graphics, tape, editing, research, writing, office management and booking are my expertise. Passion forTV [email protected] (5/3)

SITUATION WANTED: ENTERTAINMENT & NEWS PUBLICITY CONSULTANT Experienced specialist in media campaigns & strategic publicity (for HBO/NBC). Will formulate strategic publicity campaigns as needs dictate. E-mail [email protected] (5/2)

SITUATION WANTED: MEDIA/TECHNOLOGY PUBLIC RELATIONS: Strategic communications services for media and technology companies and associations. For more information visit or email [email protected] (5/2)

E-mail [email protected] for rates and specs for Job Openings.

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