Monday, January 11th, 2010

Cynopsis: DIGITAL



Good morning, it’s Monday, January 11, 2010, and this is your first early morning digital briefing from CES in Las Vegas.
Witnessing the infectious popularity of the iPhone platform, TV Manufacturers are launching application platforms of their own as a way to add third party content and basic interactivity to broadband-connected sets. (The range of standards will likely slow the development of interesting apps for the TV for years to come, unfortunately.) Samsung, Vizio, Panasonic and Toshiba are just a few of the brands setting up their own solutions for select flat screen televisions, despite the fact that some had already signed integration deals with Yahoo’s Connected TV division, creator of the Yahoo Widgets platform. Meanwhile, digital video company DivX has introduced its own TV app platform, leveraging relationships with content producers such as Break,, Revision3 and Rhapsody to offer a plug-and-play solution to CE companies. LG Electronics was named as the first manufacturer to license DivX TV for upcoming Blu-ray Disc players and home theater systems.


Yahoo struck a deal with Brightcove to expand its content offerings for the Yahoo Widget platform. Media publishers using Brightcove’s online video platform can now distribute their videos through Yahoo’s Widget Engine.  The Yahoo Widget Development Kit has also finally been fully released to the public, enabling individual developers and larger content providers alike to develop apps for the TV Widget platform. Yahoo has partnerships in place with LG, Sony, Samsung and Vizio, the 4 top U.S. TV brands, to bring TV Widgets to their internet-connected televisions.
Both Walt Disney Studios and Sony announced plans to release 3D movies on Blu-ray discs. 3D versions of Disney’s Christmas Carol, Alice in Wonderland, and Toy Story 3 will be available on a 3D Blu-Ray disc later this year, while Sony’s first 3D Blu-ray title will be Cloudy With a Chance of Meatballs.
Sundance Selects, the group’s new national platform for indie documentaries and world films, announced a collaboration with the not-for-profit Sundance Institute for this year’s Sundance Film Festival. Three films being screened at the festival will simultaneously be available nationwide on-demand through Sundance Selects. today announced a major upgrade to its “Safe Eyes” family internet management software, designed to enable parents to filter online TV and movie content based on standard TV and movie ratings. Parents will be able to block kids’ access to explicit music lyrics, deploy filters on major search engines and receive daily or weekly reports on children’s online activities by email. The filtering software can be used on Hulu, iTunes as well as the websites of major networks including ABC, NBC, CBS and Fox.


HD digital content platform Vudu, which failed to gain much traction as a set-top box-based solution, has completed a range of new integrations to deliver its movies directly to HDTVs and Blu-ray Disc players from LG Electronics, Mitsubishi, Samsung Electronics, Sanyo, Sharp, Toshiba and Vizio. Vudu is also stepping forward as an aggregator of content for the TV app space, launching a new platform to be embedded on HDTVs from Mitsubishi, Sharp, Sanyo and Toshiba.
Electus, the production company founded by former head of NBC programming Ben Silverman, has signed a deal with Yahoo‘s media group to produce exclusive premium content for Yahoo and its advertising partners
CBS Films has woven a tapestry of short user generated videos to help promote Extraordinary Measures, its first theatrical release starring Harrison Ford. The Inspirational Quilt allows users to upload their own stories for a chance to designate a $10,000 donation to a charity of their choice.


Mind-Blowing, Heart-Stopping Perspectives on the 21st Century!
*Cast of MODERN FAMILY *Kevin Beggs *Michael Eisner *Jeff Gaspin *Irwin Gotlieb *David E. Kelley *Roma Khanna *Hugh Laurie
*Bill Lawrence *Jillian Michaels *Ken Mok *Elisabeth Murdoch
*Judge Judy *Curtis Stone *Donald Trump *David Zaslav *And more …
See full list online! Speakers as of 1/4/10.
NATPE 2010
: January 25-27, 2010 * Mandalay Bay Resort, Las Vegas
Cynopsis Readers Use Promo Code NATPECYN
Save $100 on 3-Day Registration


FCC Chairman Julius Genachowski seemed to indicate that he was willing to relax his stance on net neutrality codification in a public tete-a-tete with CEA President Gary Shapiro on Friday. Clearly trying to alleviate fears on the part of the CE industry of increased regulation, Genachowski suggested that transparency among broadband carriers and technology providers would “reduce the need for the government to get involved.” His remarks came after Shapiro warned in his CES keynote that government could hamper innovation if it takes too hands-on an approach. “When it comes to innovation there’s a lot the government can do, and there’s a lot they should not do,” said Shapiro on Thursday. “The government doesn’t spur innovation or entrepreneurship. The government often gets in the way.”
3D technology provider RealD announced licensing agreements with a slew of consumer electronics brands including Sony, JVC, Samsung, Toshiba and Panasonic and DirecTV to support the stereoscopic RealD Format for the delivery and display of high definition 3D images.
Following through with its new mission of transparency, The FCC also announced the relaunch of, built to foster the sharing of relevant information and data with the public.


Bandwidth constraints are spurring innovations on the media delivery front. Motorola introduced a set-top accessory enabling users to securely put recorded subscription video content on mobile devices. The Motorola Mover, winner of a CES Innovation Award, connects to a DVR set-top with a secure IP connection and applies DRM rules as content is transferred. Converted content can than be downloaded for viewing on a PC, personal media player or mobile phone without needing a network connection. Comcast is now working with Motorola to integrate the solution on select set-top boxes.
Plastic Logic
unveiled its long-promised Que e-reader for business professionals, slated to ship in mid-April at 2 price points: a $649, 4GB model with the capacity to hold 35,000 documents and a $799, 8GB version that holds 75,000 documents. The 4GB version will operate over Wi-Fi, but the 8GB model will run on both Wi-Fi and 3G networks from AT&T with no additional monthly subscription fee.
Google introduced a new “near me now” feature to its GPS-powered mobile search application that allows you to look for local businesses business just a short walk away from where you currently are.
Hillcrest Labs demonstrated its Loop Pointer technology at CES last week, a wireless remote control solution that enables users to select from a menu of photos, music selections or content sites on a TV screen my waving a pointer around the screen.
Launched a Movie, Showtime & Ticketing App for the Android Platform.


Recognizing “television with a conscience” — programs that educate, motivate, inspire and change lives.

Will your program be honored in 2010?

Final Deadline for Entry: Jan. 12 (for programs airing through Dec. 31, 2009)


For complete details, go to
Or, call John Leverence @ 818-754-2871 ([email protected] )


The range of advanced 3D HDTV’s on display at CES this year was dizzying, as was the number of different application platforms. But one manufacturer, Toshiba, has differentiated itself by investing in a robust cell engine processor for their new line of 3D-capable HD sets. The processor is capable of displaying impressive 3D depth and converting 2D content including DVDs, Blu-rays, cable/satellite images or uploaded family photos into the 3D, meaning users won’t have to rely on what’s likely to be a trickle of 3D fare to be able to enjoy the functionality. The TVs will also add a cool Minority Report-style motion sensor next year that allows you move windows around and interact with applications with the wave of your hand. The company has already signed a few widget integrations with Yahoo, Vudu, Facebook and Twitter, for instance, that will be accessible when 55” and 65” versions of the sets launch later this year. But unlike existing platforms like Yahoo TV Apps, which are based on the Java programming language, the cell engine’s processing power has the potential to run far more advanced applications. Mum’s the word on what the price will be, but Toshiba’s Cell TVs are already out in Japan and start at about $10,000.

Later – Wayne
 Wayne Karrfalt for Cynopsis: Digital

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here    .

JOB OPENINGS:  DIR, DIGITAL AD SALES/Discovery Communications/LA & Chicago: Dvlp/mng a portfolio of digital ad sales bus.  incl. websites, VOD, mobile, podcasts, etc. 8+ yrs sales exp, 5+yrs digital, apply:   Req#9360/1 (1/16)

JOB OPENING:  PRODUCER- AD SALES & SPONSORSHIPS/ Develop custom sponsor opportunities (i.e. sweepstakes, micro-sites, contests, rich media, email campaigns); NYC or Burbank; REQ 218562 (1/16)

JOB OPENING: MANAGER or DIRECTOR OF SALES/Latitude/BOS: Join innovative media and communications research firm  sales strategy, planning & execution, 5+ yrs sales exp & 4 yr degree.See: Apply: [email protected] (1/16)

JOB OPENING: CROSS MEDIA PROJECT MANAGER (Syfy)/NBCU/NY:  Oversee production of marketing materials for original programming, assist w/ ensuring deadlines are met. BA, 3 yrs on-air production exp. , #1117560 (1/15)

JOB OPENING: COMMUNICATIONS MGR/NY, MTVN International:  Need 4 yrs entertainment/media comms exp., handle corp comm, brand support, PR/event mgmt. Apply: . An  EOE/M/F/D/AAP  (1/15)

JOB OPENING: DIR. PROGRAMMING/FOOD NETWORK/NY: Manage all aspects of commissioned shows. Long form storytelling exp in competition, docusoap and/or reality TV req’d plus 5 yrs TV prod exp for cable nets. (1/15)

JOB OPENING:   CMO/DIR MKTG/ Start-Up Company. Focus on dig. mktg. 5+ yrs Sr Mktg Mngmnt exp. Emphasis: online, dig. mktg. Apply: (1/15)

JOB OPENING: VP SCHEDULING AND ACQUISITIONS/Santa Monica Cable network seeks Experienced VP Scheduling and Acquisitions. Please include resumes and salary history/requirements. Submit resumes to [email protected]  (1/14)

JOB OPENING: SR ACCT EXEC/IPG Ad Sales/NYC: Sale of ads in interactive program guide.8 yrs of media selling exp in TV or interactive ad sales w/ est’d relationships in Entertainment job 8537  (1/13)

JOB OPENING: DIRECTOR, ONLINE MARKETING/ANIBOOM STUDIOS/NYC: 5+yrs Online Mktg exp with media/entertainment co; strong SEO/analytics/email/Google/site design & copy/PR skills. Intense atmosphere Res: [email protected] (1/13)

JOB OPENING:  DIRECTOR, ADVERTISING & PROMOTION/HBO/NY: 8-10 yrs of direct exp within entertainment – a MUST. To apply: (1/13)

JOB OPENING: NETWRK SALES PLANNING MGR/V-me TV/NY: Dev media plans & sales strategy; Mng/trk inventory; Prof w/DealMaker. Strg analytic/org skills; Min 3 Yrs Media Planning w/Bcast or Cable TV. LTR/resumes: [email protected] (1/12)

JOB OPENING: REALITY CASTING WIZ Can you develop / cast a show from scratch a la “Housewives” or “Cake Boss”? Must have: great rolodex, proven instincts for compelling docu-soap characters. For NY prod co. [email protected] (1/12)

JOB OPENING: AD SALES PLANNER/RMG NETWORKS/NY: Build sales proposals, post analysis, research. BA & 1-2 yrs agency/b’cast exp. Send resume: [email protected] (1/12)

JOB OPENING:  LONG FORM ACCT EXEC/ION Media/Burbank, CA: Nat’l TV station group seeking exp’d long form sales rep with positive sales track record & excellent communication. (1/12)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SPRING INTERNSHIP CREDITS ONLY: PR INTERN for Entertainment/Fashion firm. Seeks mature, strong writers, eager to learn and detail-oriented. Will gain exp. in PR event mkting, stylist relatns etc. Send cover letter,Resume to [email protected] (1/16)

SPRING INTERNSHIP CREDITS ONLY: DEVELOPMENT INTERN/High Noon Entertainment Unpaid, Credit Only. Learn ins & outs of TV dvlpmnt & production. 8hrs/2 days per wk min, open to Junior & Senior level.   Send resume/cover letter: [email protected]    (1/16)

SPRING INTERNSHIP CREDITS ONLY:INT’L. LANGUAGE/BUSINESS INTERN/The Kitchen/Los Angeles: Learn the world int’l. language customization for TV/Films. Send resume and Cover letter to [email protected] (1/14)

SPRING INTERNSHIP CREDITS ONLY:INT’L. LANGUAGE/AUDIO INTERN/The Kitchen/Miami:  Learn the world int’l. language customization for TV/Films. Send resume and Cover letter to [email protected] (1/14)

SPRING INTERNSHIP CREDITS ONLY: Trylon SMR (, a NYC PR agency, is seeking a Spring intern that has familiarity with the media industry and tech sector, and strong internet skills. [email protected] (1/14)

SPRING INTERNSHIP CREDITS ONLY:   PRODUCTION INTERN/GSN The Gameshow Network Production Unpaid Internship. Proof of school credit req. Send resume and Cover letter to [email protected] (1/13)

SPRING INTERNSHIP CREDITS ONLY:   MARKETING INTERN/GSN The Gameshow Network Unpaid Internship. Proof of school credit req. Send resume and Cover letter to [email protected] (1/13)

SPRING INTERNSHIP CREDITS ONLY:   GRAPHIC DESIGN INTERN/GSN The Gameshow Network Unpaid Internship. Proof of school credit req. Send resume and Cover letter to [email protected] (1/13)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: SUPERVISING PRODUCER/SHOW RUNNER (LA/NYC): 7 years of network TV incl. live daytime, entertainment news, docudrama, competition reality & travel/food. Extensive exp. w/ camera, field, studio & post. [email protected]   (1/16)

SITUATION WANTED: Creative Copywriter. Award-winning, all media, affordable. For samples, visit (1/16)

SITUATION WANTED: CONTRACT ADMINISTRATOR: 10 yrs Contract/Sales Admin: avails, reporting, etc.; looking for work in the NY or LA area. Contact e-mail: [email protected] (1/16)

SITUATION WANTED:  SHOW RUNNER/PRODUCER/WRITER/LA: 7 years experience in pop-culture documentary and reality for both network and cable, seeking immediate gig. Email: [email protected] (1/15)

SITUATION WANTED: PRODUCER/WRITER/DIRECTOR (NY) Ultra-creative, award winning, all formats, all genres, all major networks and major cable.  Fast, frugal and fun! [email protected] (1/14)

SITUATION WANTED: ASSOCIATE PRODUCER(L.A.): 10+ years production experience, including reality, scripted, post production, game shows, live shows, location shoots.Valid passport. Willing to travel. [email protected] (1/14)

SITUATION WANTED: PUBLICIST/MEDIA RELATIONS EXECUTIVE: 5+ yrs exp in agency, entertainment and non-profit. Seeking work in television, movie studios or PR agencies on east coast.For inquiries, contact [email protected] (1/13)

SITUATION WANTED:RESEARCH DIR/STRATEGIST – 20+ yrs media, Nielsen, Hisp, research, sales, and presentation experience. How can I help you? Email: [email protected] (1/13)

SITUATION WANTED: BROADCAST BUSINESS MANAGER 10+ years experience working with Ad Agencies, Cable Networks, Production Companies and Vendors. NYC and will relocate. [email protected] (1/12)

SITUATION WANTED: 9xEmmy winning CREATIVE PRODUCER– in ATL seeking freelance. Great w/ clients.15yr exp. in promo/creative TV.  Also ON-AIR HOST-see (RoadTrip) [email protected] website: (1/12)

SITUATION WANTED:Hard working, organized, self-starter with 18+ years experience, seeking PRODUCTION MANAGER position where all my ?assets can best be put to use. [email protected] (1/12)

SITUATION WANTED: ADVERTISING, BRANDING & ILLUSTRATION (NYC)20 years experience working concept through completion. Portfolio: Email: [email protected] (1/12)

SITUATION WANTED: STORY PRODUCER/EDITOR – FIELD PRODUCER/DIRECTOR/LA:  10 yrs exp. from conception to final edit in Reality TV, Film, New Media & Video Production.  Seeking next great project. [email protected]   (1/12)

SITUATION WANTED: 5 PRIME TIME EMMYS/ DOC. PROD, DIR., WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (1/12)

E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

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