Cynopsis: Kids!
02/25/08
Good morning. It’s Monday, February 25, 2008, and this is your first early morning briefing.
The 80th Annual Academy Awards were handed last night live on ABC from the Kodak Theatre in LA. Among the winners were bests in Animated Feature Film of the Year, which was awarded to Brad Bird for Disney’s Ratatouille. In the Animated Short Film, BreakThru Films (UK), Se-ma-for Studios Production (Poland), Director, Suzie Templetom and Producer, Hugh Welchman won for their stop-motion animated short title Peter & the Wolf, based on Prokofiev’s version of Peter and the Wolf. Also taking home Oscar last night is the special effects team for The Golden Compass, a New Line movie in association with Ingenious Film Partners, which by the way surprisingly (at least to me) won out over Transformers (DreamWorks and Paramount movie in association with Hasbro), as well as Pirates of the Caribbean: At World’s End (Disney). A full list of nominees and winners can be found at www.oscar.com.
NEW PRODUCTION & DEVELOPMENT
It seems that Director David Yates will return to helm the final Harry Potter movie, Harry Potter and the Deathly Hallows, according to a blog by author Lois Lowry’s on her website. Yates is supposed to direct Lowry’s noted (and great) book The Giver, which if they the Yates new is true and Lowry and company decide to wait, would be postpone The Giver. That said, Warner Bros., the studio behind the Potter movies, has yet to confirm Yates for the last picture. Yates directed Harry Potter and the Order Of The Phoenix and the upcoming Half-Blood Prince.
MORE KIDS STUFF
Disney Channel will bow three new pre-school aimed music videos from the rock band Imagination Movers, ahead of the like titled series that is currently in production, and will also take Bunnytown to a Monday-Friday schedule:
- The music videos, from the New Orleans-based Imagination Movers rock band, begin debuting Saturday, March 8. Additionally, Walt Disney Records is set to release a collection of songs titled Juice Box Heroes, which includes the songs from the three music videos, on March 18.
- Playhouse Disney will strip the preschool series, Bunnytown, beginning Monday, March 24 at 10a. New episodes of Bunnytown will premiere each day during the first week in its new home, including an episode celebrating King Bunny’s birthday on Tuesday, March 25. Created by David and Adam Rudman and Todd Hannert, Bunnytown is produced by Elstree Film Studios in the UK.
Marvel.com reports that a trailer for the upcoming Iron Man movie will debut during next week’s episode of Lost on ABC, February 28at 9p.
ABC will air the annual Peanuts special, It’s the Easter Beagle, Charlie Brown, on Tuesday, March 18 at 8p. Produced by cartoonist/creator Charles M. Schulz, the holiday special made its original debut on March 25, 2005
MARKETING/LICENSING
Papercutz is set to publish a quarterly series of graphic novels based on Bionicle, Lego’s boy-targeted action figure line. The first title in the series, Bionicle 1 Rise of the Toa Nuva, featuring the origin story, will be available from May 2008. Published in hardcover and paperback, the Bionicle graphic novel series includes reprints of stories created for Lego’s Bionicle club, which have not appeared in print for several years.
STONE SOUP
Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13; February 2224, 2008:
Vantage Point (Sony / Columbia) PG-13 Opening Weekend $24.0m
Jumper (Fox) PG-13 $12.7m-2 wk total $56.2m
The Spiderwick Chronicles (Paramount) PG $12.6m-2 wk total $43.6m
Fool’s Gold (Warner Bros.) PG-13 $6.3m-3 wk total $52.4m
Definitely, Maybe (Universal) PG-13 $5.2m-2 wk total $21.8m
Be Kind, Rewind (New Line) PG-13 Opening Weekend $4.1m
Juno (Fox Searchlight) PG-13 $4.1m-12 wk total $130.4m
Welcome Home Roscoe Jenkins (Universal) PG-13 $3.9m-3 wk total $35.5m
The Bucket List (Warner Bros.) PG-13 $2.6m-9 wk total $85.2m
Witless Protection (Lionsgate) PG-13 Opening Weekend $2.2m
Source: Box Office Mojo
EXECUTIVE MOVES
Rob Mason is upped to Manager/Promotions, Razor & Tie Entertainment, he reports to Michael Krumper, SVP/Marketing and Kurt Steffek, VP/Promotions. Mason joined the company in 2005 as Promotions Assistant.
RATINGS
Final K6-11 Ratings for Saturday, February 16, 2008 Broadcast Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
CW (Kids’ WB!) 1.1/5 Avg. (7a-12p)
Will & DeWitt 0.7/7; Magi Nation 1.2/7; Shaggy Scooby-Doo Get A Clue 1.2/6; Tom and Jerry Tales 1.9/8; Skunk Fu! 1.4/6; Johnny test 1.4/6; Teen Titans 1.2/5; Eon Kid 0.8/4; Legion of super Heroes 0.7/3; The Batman 0.7/3
ABC 0.9/4 Avg. (9a-1p)
The Emperor’s New School 0.6/3; The Replacements 0.7/3; That’s So Raven 0.9/3; That’s So Raven 1.2/5; Hannah Montana 1.2/5; Suite Life of Zack & Cody 1.6/7; Power Rangers Overdrive 0.8/4; Power Rangers Overdrive 0.7/4
FOX (4Kids TV) 0.8/4 Avg. (8a-12n)
Viva Pinata 0.5/3; Viva Pinata 0.7/4; Chaotic 0.8/4; Chaotic 0.9/4; Teenaged Mutant Ninja Turtles Lost Episodes 1.1/4; Dinosaur King 1.0/4; Yu-Gi-Oh GX 1.0/4; Adrenaline Project 0.6/3
NBC (Qubo on NBC) Avg. 0.5/2 (7:30a-12p)
Jacob Two Two 0.5/2; Dragon 0.4/2; My Friend Rabbi 0.4/2; 321 Penguins/Larryboy Adventures 0.6/3; Veggie Tales 0.8/4; Jane and the Dragon 0.3/2
CBS (KEWLopolis on CBS) 0.4/2 Avg. (7-10a/9-11a/10a-1p*)
Care Bears 0.2/1; Strawberry Shortcake 0.4/2; Cake 0.4/2; Sushi Pack 0.3/1; Dino Squad 0.6/2; Horseland 0.5/2
*Times vary from market to market
Final K6-11 Ratings for Saturday, February 16, 2008 Cable Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
NICKELODEON 4.7/24 Avg. (7a-1p)
Jimmy Neutron 1.8/20; Jimmy Neutron 2.4/18; Fairly OddParents 3.9/23; Fairly OddParents 5.0/25; SpongeBob SquarePants 6.2/28; SpongeBob SquarePants 5.6/23; Back at the Barnyard 5.7/23; Tak and the Power of Juju 4.4/19; SpongeBob SquarePants 5.4/25; SpongeBob SquarePants 5.4/26; SpongeBob SquarePants 5.7/27; SpongeBob SquarePants 5.2/25
DISNEY CHANNEL 1.9/10 Avg. (7a-1p)
The Wiggles 1.2/14; Johnny and the Sprites 1.5/11; My Friends Tigger & Pooh 1.8/11; My Friends Tigger & Pooh 2.0/10; Mickey Mouse Clubhouse 2.3/10; Mickey Mouse Clubhouse 1.9/8; Little Einsteins 1.9/8; Handy Manny 1.9/8; Bunnytown 1.5/7; Charlie and Lola 1.2/6; Holes (130 minutes) (3.7/18)
CARTOON NETWORK 1.8/9 Avg. (7:30a-1p)
Cartoon Cartoon Top 5 (60 minutes) 2.0/13; George of the Jungle 2.6/13; Pokemon: Diamond & Pearl 2.0/9; Pokemon: Diamond & Pearl 1.9/8; Ben 10 1.9/8; Transformers: Animated 1.9/8; Teen Titans 1.4/7; Totally Spies 1.5/7; Cartoon Cartoon (60 minutes) 1.4/7
TOON DISNEY (Jetix) 0.7/4 Avg. (8a-1p)
Legend of the Dragon 0.1/1; Jackie Chan Adventures 0.2/2; Power Rangers: Mystic Force 0.5/3; Power Rangers Ninja Storm 0.8/4; Leroy & Stitch (100 min) 1.2/5; Timon & Pumbaa Shorts (15 min) 0.7/3; Lilo & Stitch (series) 0.7/3; Lilo & Stitch (series) 0.6/3; Lilo & Stitch (series) 0.7/3; Lilo & Stitch (series) 0.6/3
Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, February 18, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1920; K6-11 1232; TWEENS 9-14 914
DISNEY CHANNEL: K2-11 1099; K6-11 738; TWEENS 9-14 617
CARTOON NETWORK: K2-11 789; K6-11 610; TWEENS 9-14 617
TOON DISNEY: K2-11 143; K6-11 123; TWEENS 9-14 74
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, February 19, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1429; K6-11 781; TWEENS 9-14 541
DISNEY CHANNEL: K2-11 827; K6-11 527; TWEENS 9-14 394
CARTOON NETWORK: K2-11 523; K6-11 310; TWEENS 9-14 203
TOON DISNEY: K2-11 139; K6-11 82; TWEENS 9-14 53
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, February 11, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1286; K6-11 655; TWEENS 9-14 443
DISNEY CHANNEL: K2-11 853; K6-11 564; TWEENS 9-14 478
CARTOON NETWORK: K2-11 570; K6-11 350; TWEENS 9-14 261
TOON DISNEY: K2-11 149; K6-11 85; TWEENS 9-14 54
Source: MTVN Research from Nielsen Media Research Data
Answer to Yesterday’s Trivia Question: In a 2007 TV commercial, cookies were driving in a car while singing the song “Don’t You Want Me” by The Human League. What brand and kind of cookies were they? NABISCO CHIPS AHOY Kudos to: Rachael Guadagno-Nickelodeon/NY; Elizabeth Shears–National Broadcast/NY; Lindsey Grossman- Raggs LLC/Charlotte, NC; Dan Flory-Partnership Marketing, Inc./Ada, MI; Rosemary Cunningham-MMT/Chicago; Michael Hawkins-PromoDoctors/Irving, TX; Kristofer Chun-Zim Squared/Napa, CA; Kerri Huyck-KIDK/Idaho Falls, ID; Lois Kramer/Phoenix; Tammi Denbow-Fox/LA
Today’s Trivia Question: Nod’s Limbs is the hometown of what animated twin pranksters? ( Click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis: Kids!
02.25.08
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