Cynopsis: DIGITAL
02/18/08
Good morning, it’s Monday, February 18, 2008, and this is your first early morning digital briefing.
The death knell of Toshiba’s HD DVD format sounded on Friday when Wal-Mart decided to stock only Blu-ray DVDs and DVD players from now on. The manufacturer is expected to announce it is officially abandoning the format as early as this week, after trying to put a positive spin on the loss of Warner Bros. as a supporter.
Yahoo relaunched its video portal featuring a new look and a brand new embeddable, higher quality video player. The site features user generated content more prominently, along with exclusive content broken down by genre including sports, movies and music.
~ INNOVATORS & START-UPS ~
Kid-focused social networking site kidthing struck a content partnership with children’s publisher Charlesbridge Publishing to distribute its educational books through the platform, such as best sellers First Day Jitters by Julie Danneberg and Bugs For Lunch by Margery Facklam.
The newly revamped, reduced-in-price Apple TV set-top is out in stores after a short delay, enabling standard and Hi-Def iTunes movie rentals to be viewed on the big plasma in your living room. Standard def movies rent for $3.99 for new releases and $2.99 for library titles. HD movies (1280 x 720) cost $4.99/$3.99. The user interface allows you to browse through thumbnail images of available titles from most of the major studios and start watching them within seconds (provided you enjoy a broadband connection exceeding 6 MB/second.)
The MPAA filed copyright infringement suits in China against P2P file sharing service Xunlei Networking Technology after repeated warnings to remove protected movies.
A group of eBay activists have organized a boycott of the site this week to protest the rollout of new pricing policies and a revamping of the site’s feedback system that makes it impossible to leave negative feedback about buyers.
RadioShack is launching a DTV transition program in nearly 5,000 of its retail outlets this week where customers can begin cashing in their new $40 Digital Tuner coupons expected to go out in the mail any day. RadioShack is selling two different converter boxes as well as other gear necessary to split signals to multiple sets.
Gannett Co., Hearst Corp., The New York Times Co. and the Tribune Co. have banded their local market newspaper and local TV sites together to form a national online ad network to expand their reach for national advertisers as well as allow them to drill down to individual local markets. QuadrantONE, based in Chicago, will offer an initial combined reach of 50 million unique visitors, according to Dec. 2007 Nielsen/Net Ratings figures, including 27 of the top 30 DMAs. The company is also inviting outside affiliates to join.
Google is testing a new web search feature, adding video ads on some pages of search results. Ads with accompanying videos contain a small plus icon that users must click on to view the video.
Verizon and its ad agency McCann Erickson, New York hired Michael Bay to be its pitchman in a new series of ads for Verizon’s Fiber-to-the-home based FiOS TV and FiOS high-speed internet services.
Nielsen estimates some 13 million U.S. households are not ready for prime time – in digital that is – in that they contain no digital sets or no converter boxes equipped to decode digital broadcasts. About 10% of all U.S. homes would have no access to TV signals if the transition occurred today and another 16.8% of households have at least one analog set that will not work after the switch.
Here are some more details from Nielsen Online’s first combined panel and server measurements from December. The inaugural VideoCensus findings showed:
- Women 18-34 turned to network TV web sites 22% of the time to watch their favorite shows (vs. 12% for men)
- Men 18-34 watched video on user generated sites 27% of the time (vs. 11% for women)
- There was relatively little viewer overlap among network sites, but most MySpace, Veoh and Break.com viewers also watched videos on YouTube
- Online video prime time falls between the lunch hours of 12 – 2pm for network TV sites, and late night on the weekends for users generated content
Top 10 Online Video Destinations ranked by Total Video Streams for December 2007
Video Web Brand Total Streams (000) Unique Viewers (000)
YouTube 2,635,408 67,157
Yahoo! 371,922 26,596
Fox Interactive Media 364,113 18,650
Nick Kids & Family Network 177,461 6,966
MSN/Windows Live 111,700 7,174
ESPN 110,480 6,824
Disney Online 104,799 8,999
Turner Ent New Media Network 74,798 4,865
Google 60,113 10,656
Veoh 57,919 2,131
Source: Nielsen Online, VideoCensus, U.S. Home & Work
~ EXECUTIVE MOVES ~
Lin TV named Michael Kelly as Director of Sales Interactive/New Media, a new position at the local station group. He will report to Robb Richter, VP/Internet.
While Will Ferrell’s Funny or Die Comedy Tour packs them in across the country, New Line‘s digital team is doing its part to promote the upcoming Semi Pro with a fun Flash-based site full of video trailers, downloads and games. The Spin King game tests users’ ability to spin an ABA-style ball by using a mouse. Roller Disco Dunk awards points for creative, mid-air moves on the way to the basket. Slam-Dunk contest winner Dwight Howard has got nothing on Jackie Moon.
Later — Wayne
Wayne Karrfalt for Cynopsis: Digital
02.18.08
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JOB OPENING: DIRECTOR & AE SALES POSITIONS (NY, LA, Chicago)/Arena Media Networks: Exciting opportunity to join quickly growing digital placed based media company in sports & entertainment arenas.Contact: [email protected] (2/23)
JOB OPENING: PRODUCTION DIRECTOR-Washington D.C: Dir prod multiple TV series: schedules, budgets, crews, equipment, deliverables. Upbeat /detail oriented. Exp w/ 3+ series, 5+ yrs prod mgmt. Ltr/ Res: [email protected] (2/23)
JOB OPENING: ACCOUNT EXECUTIVE/CABLEVISION/WOODBURY NY: Seeks AE for local ad sales.2+ yrs ad sales exp. pref cable tv, radio, internet adv. Valid NY DL. See full posting and apply to www.cablevision.jobs req 4047BR (2/23)
JOB OPENING: ONLINE REVENUE MGR/Discovery Communications /Miami: Mgmt of online ad campaign, SEO exp req’d, Lat Am mkt knwldg, ROI Analysis, campaign budgets, media plans, staff mgmt. Resume to: [email protected] (2/23)
JOB OPENING: AD SALES RSCH ANALYST/Oxygen/NYC: 2+ yrs data analysis exp using Nielsen softwares and other sales tools. Att to detail a must. . www.nbcunicareers.com #803511 (2/23)
JOB OPENING: REGIONAL NAT’L SALES MGR/KSBI-TVDT, OKC: Proven success record & 5+yrs exp working regn’l /nat’l accts. Knwlg of Nielsen ratings & effective/creative pckgng strategies a must. Some travel req’d. Res to: [email protected] (2/22)
JOB OPENING: SR SYSTEM ANALYST: Act as Sales liaison for sys reqments, issues & support, EDI, troubleshoot, train, test, proj mgmt, EDI coord, & wk w Donovan for VAN (Value Added Ntwrk). Apply: www.disneycareers.com Req 135147 EOE (2/22)
JOB OPENING: ACCT MGR-NAT’L SALES/BET/New York,NY: Cable salesperson w/strong presentation skills. Comfortable w/multi-platform & integrated opps.Sales/agencyexp. req’d. Email: [email protected] (2/22)
JOB OPENING: SALES PLAN’R/BET/NY: Prepare Sales Plans, Mng mult Accts, 2 yrs exp in Cable Sales or buying a must.Detailed-oriented, org’d, multitasker, exc comm & math skills, BA req. Email resume: [email protected] (2/22)
JOB OPENING: EXEC DIR PROD/ GSN, The Network for Games/ SANTA MONICA: Report to VP Prog. 10 yrs. exp in Prod incl 5 yrs exp Line Prod. BA/BS degree in related field. Send Res/Cov Letter: [email protected] (2/22)
JOB OPENING: ACCOUNT EXEC/ Ovation TV/New York: Immediate opening for 5+yrs exp professional. Heavy client/planning selling; seek new business/create marketing platforms tailored for client’s needs Apply: [email protected] (2/22)
JOB OPENING: SALES PLANNER/OvationTV/1NYC/1LA: Prep/update client proposals. Asst establishing TV/media orders. Rsch client spending/brand analysis Process orders, handle fin. credit process. BA/BS resume: [email protected] (2/22)
JOB OPENING: TV PROD MGR/Chi: Produce creative programming for TV & other platforms. Creative problem solving & mgmt ability within fast moving, multi-tasking station group that breaks the mold every day. [email protected] (2/22)
JOB OPENING: AFFIL/BE PROMO PROD/Sundance Ch/NY: 5 yrs exp;manage branded ent prod; supervise affiliate mktg, VOD & multiplatform deliverables. Able to coord multiple projects w/ tight deadlines. Res: [email protected] (2/21)
JOB OPENING: CONTENT MGR, INTL DIGITAL, MTV/NY: 3+ yrs new media exp. Manage Nick/Comedy content & secure for int’l distrib. Strong comms, project mgmt, content mgmt systems. Apply: www.mtvncareers.com . EOE/M/F/D/AAP (2/21)
JOB OPENING: MGR NEW MEDIA RSRCH/E!, Style & G4/LA: BA 3+ yrs exp w/ new media analytics tools Report web, brdband, mobile & VOD usage/trends Exp w NetView, Site Census/Google Analytics & Rentrak pref’d [email protected] (2/21)
JOB OPENING: DIRECTOR, RESEARCH/E!, Style & G4/LA: BA 5+ yrs media research experience w/proficiency in Nielsen systems required. Apply: www.cegjobs.com or [email protected] (2/21)
JOB OPENING: DIRECTOR-APP DEV. SALES & TRAFFIC SOLUTIONS/CT (Fairfield County): Radio exp. Preferred. PMI cert. a plus. Project planning, rollout planning, support planning. Resume to: [email protected] (2/21)
JOB OPENING: MGR, PLNG & OPS/DIRECTV/NY: Will plan and conduct thorough, accurate analyses in support of company wide pricing and inventory initiatives. For immediate consideration, please send resume to: [email protected] (2/21)
JOB OPENING: SALES PLNR/DIRECTV/NY: This position supports our AD Sales Group with their sales efforts and manages accounts on a day-to-day basis. For immediate consideration, please send resume to: [email protected] (2/21)
JOB OPENING: SALES PLANNER/The Knot Inc/NY: Presale research, prepare RFP, manage inventory, competitive industry analysis. 2-3 yrs. Interactive media exp. pref. Email Resume/Salary: [email protected] (subject Sales Planner). (2/21)
JOB OPENING: VP, STRATEGY & RSRCH/HowStuffWorks/IL: Lead team resp for executing initiatives to max website traffic & search engine exposure, creation of content roadmap & optimizing digital bus. opps. See howstuffworks .com/jobs (2/21)
JOB OPENING: VP/AD OPS/HowStuffWorks/ATL: Seeking strong individual for achieving rev objectives mthly, campgn mgmt, sev other duties. See www.howstuffworks.com for more info. (2/21)
JOB OPENING: COORD, PRICING & PLANNING/STYLE-Comcast Nets/NY: 1+ yr industry exp; Resp for tracking inventory, processing MSA posting, oversee EDI & supporting sales staff. Apply: www.comcast.com 60506BR EEO/AA/Drug Free (2/20)
JOB OPENING: DIR OF MARKETING/LA: entertainment research co: Implement marketing/PR to sell full line of prod/serv. Degree+min 5 yrs mrktng mgmt w/PR exp Resume/salary hist to h ttp://www.epollresearch.com/corp/aboutus/careers.view (2/20)
JOB OPENING: COUNSEL /iN DEMAND/NYC: Contract management, copyright & trademark, standards & practices. JD plus 3 yrs cable/entertainment. Reply: [email protected] (2/20)
JOB OPENING: ADVERTISING ACCOUNT EXECUTIVE/Cablevision/Wall, NJ: Seeks AE for local ad sales.2+ yrs ad sales exp. pref cable tv, radio, internet adv. Valid NJ DL. See full posting and apply to www.cablevision.jobs req 5068BR (2/20)
JOB OPENING: PROGRAMMING MGR/TLC/LA: Provide support on range of projects in dev & prod for primetime incl. reviewing materials, cuts, managing production, etc. 5 yrs exp. broadcast/cable. Apply: www.discovery.com , #7657 (2/20)
JOB OPENING: PROGRAMMING COORD/TLC/LA: Track/maintain cuts, treatments, show materials, in various stages of dev. & prod. Liaise w/outside prod. companies. 2 yrs exp. in broadcast/cable. Apply: www.discovery.com , #7658 (2/20)
JOB OPENING: PRODUCTION PRODUCTION COORDINATOR(Freelance) AETN, Stamford, CT: Work closely with Production Management to support fast-paced production department. M-F, 9-5 – very administrative. Apply: [email protected] (2/20)
JOB OPENING: ACCT EXEC (3)/Ent. Studios, Inc/NY, LA, CHIC:. Motivated sales talent to mng station sales in first-run TV synd. Strong leaders w/ except’l presentation skills. Time mngmnt & exc PC skills a must. Res to: [email protected] (2/19)
JOB OPENING: SALES ASST/Comcast Nets/NY: Support AEs w/daily sales activities. Det oriented, MS Office, time mgmt, math skills & Bachelor’s req’d. EOE/AA/Drug Free. Apply at www.comcast.com job req 59701BR (2/19)
JOB OPENING: REGIONAL COORDINATOR /LIFETIME NY: Support the sales efforts of the Distribution and Field Marketing staff and service our affiliated cable systems. Apply at: http://www.mylifetime.com/about/jobs.html (2/19)
JOB OPENING: DIR MKTG/G4: 5+ yrs media mktg exp; track record of successful cmpg launches; highly strat & creative pers; exc writing skills; resp for media plans across all platforms (G4’s & bought media) [email protected] (2/19)
JOB OPENING: MEDIA MGR/Nat Geo/DC: Manage media/assets in media/content mgmt environment. 3-5 yrs cable or TV database system mgmt exp. Please apply at www.foxcareers.com (FNG10835). (2/19)
JOB OPENING: MGR, PROMOTIONS/WALT DISNEY INTERNET GROUP/LA: 3+ years marketing/promo exp; track record translating markgt & promo objec. Apply at: www.disneycareers.com and search on JOB ID#: 137078 (2/19)
JOB OPENING: DIRECTOR PROGRAMMING/DIY/KNOXVILLE: Manage all aspects of commissioned programs. Strong writing & story editing skills a must, reality TV exp a+. 3 yrs TV prod exp at major cable net req’d. www.scrippsnetworks.com (2/19)
JOB OPENING: NAT SLS ASST/UNIVISION COMM/NY: Support AE’s & act as liaison w/ stations & clients. Must be highly orgzd, det oriented, & exc comm skills. Word, Excel, PP & Donovan skills req’d. Res: [email protected] EOE (2/19)
JOB OPENING: AUDIENCE DEV. DIRECTOR/ LIFETIME TV NY: provide strategic direction and consulting, for performance-based campaign management, optimization, and ROI. Apply at: http://www.lifetimetv.com/about/jobs.html (2/19)
WINTER AND SPRING INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .
SPRING INTERNSHIP CREDITS ONLY: RESEARCH INTERNSHIP/Hallmark Channel/LA: Avail immed. Learn about cable television, ratings and programming. Must take for class credit. Available now! Email resume to [email protected] (2/23)
SPRING INTERNSHIP CREDITS ONLY: PR /NYC: Boutique agency (kids TV, toys, CE, licensing) seeks smart, mature, highly-organized, communications-oriented intern. College JRs or SRs only. Apply to [email protected] (2/21)
SPRING INTERNSHIP CREDITS ONLY: PUBLIC RELATIONS INTERN/LA: Opportunity to learn about publicity via our arts and entertainment clients. Write, pitch and brainstorm with our team. Send resume, cover letter and writing sample to [email protected] (2/20)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … Interested in posting your Video Resume? Contact [email protected] for more information ….
SITUATION WANTED: SHOWRUNNER/FIELD PRODUCER/WRITER: 10+ years producing for MTV, VH1, FUSE. Expertise in Celebrity Interview, Lifestyle, Entertainment News, Bio, Clip, and Reality genres. [email protected] / www.markmarraccini.com (2/21)
SITUATION WANTED: Emmy Award Winning TV PRODUCER seeking exec/mgmt or producer position with production company or network. Background includes talk, reality and game. [email protected] (2/21)
SITUATION WANTED: EXPERIENCED PA: LA based Film/TV/Music PA available for serious work Mon, Wed, Fri, Sat & Sun’s. Knowledgeable, Tech-Savvy, Detail-Oriented & Professional. Contact: [email protected] (2/21)
E-mail [email protected] for rates and specs for Job Openings.
Interested in posting your Video Resume? Contact [email protected] for more information ….
Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
