Monday, August 8th, 2011

Cynopsis: Kids!

Good morning. It’s Monday, August 8, 2011, and this is your first early morning Kids briefing.

imbee ( ), the kids/tween-targeted social network, debuts its new unlimited streaming music service imbeeRadio, the first service from imbeePremium.  imbeeRadio invites kids/tweens to create their own stations from its library of 8+ million “profanity-free” songs by a range of noted and new artists, which they can then share with friends and listen to on devices computers or Flash-capable devices.  While the subscription unlimited service will run parents $4.99/month, those that sign up for an imbee membership now will receive a 30-day free trial period.


Sony is already at work on the second installment of its Spider-Man reboot movie series, per THR.  With the first title in the new movie franchise, The Amazing Spider-Man, slated for a July 3, 2012 release with Sony revealing that it plans to release the sequel on May 2, 2014.  The movie stars Andrew Garfield (The Social Network) as Peter Parker/Spidey.  James Vanderbilt, who worked on the screenplay for The Amazing Spider-Man has been tapped to work on the sequel.

Fox Animation and Blue Sky Studios‘ new Ice Age animated movie, Ice Age: Continental Drift, gets more cast members, per Variety.  Joining the voice over cast of the 3D animated movie are Joy Behar, Nicki Minaj, Nick Frost and JB Smoove.  Co-directed by Steve Martino and Michael Thurmeier, the movie will also feature the voices of Heather Morris, Josh Gad, Alan Tudyk, Kunal Nayyar and Alain Chabat.  Set for a July 13, 2012 release, the cast already includes the voices of Ray Romano, Queen Latifah, Denis Leary, Jeremy Renner, John Leguizamo, Sean William Scott, Aziz Ansari, Wanda Sykes, Keke Palmer, Jennifer Lopez, Josh Peck and Chris Wedge (he

Tim Hill (Hop, Alvin and the Chipmunks, Garfield: A Tail of Two Kitties) is said to be in discussions to direct a movie adaptation of Walter the Farting Dog for Paramount, per THR.  The movie will be produced by Mary Parent and the Farrelly brothers, as well as Bradley Thomas.  Based on the Walter the Farting Dog books by authors William Kotzwinkle and Glenn Murray and illustrator Audrey Colman, the screenplay is being written by Toy Story writing duo Joel Cohen and Alec Sokolow.  Hill is also currently developing a remake of the movie Short Circuit for Dimension.


Cartoon Network will premiere the new animated series Scaredy Squirrel tomorrow at 7p.  From Nelvana Enterprises, Scaredy Squirrel is based on the book series by Melanie Watt, which is published by Kids Can Press.  Scaredy Squirrel will air regularly in the US on Tuesdays at 7p on Cartoon Network.  The series debuted earlier this year on YTV (Canada).

Team Umizoomi: Journey to Numberland, a new DVD title created by Nickelodeon Home Entertainment and distributed by Paramount Home Entertainment, will be released on September 6, 2011.  Based on Nickelodeon’s preschool math-focused series Team Umizoomi, the DVD will also include a one-year free Parents magazine subscription for a limited time.


Nickelodeon Russia will showcase SpongeBob SquarePants in Absorbent: A SpongeBob Exhibit, a new interactive modern art exhibition in partnership with Beeline in Moscow this September 16-October 2, 2011 at the Flacon Design Plant in Moscow.  Developed by Nickelodeon with design consultant Fitch, via its studios in North American, the Absorbent: A SpongeBob Exhibit will explore the impact that SpongeBob has had on culture, media and fashion, and feature instillations and multimedia areas, and creative and educational workshops.  The free exhibit will also feature an auction that will benefit supermodel Natalia Vodianova’s kid-centric Naked Heart Foundation, which aims to build playgrounds across Russia as well as development programs for kids with special needs.  Nickelodeon will help create the first SpongeBob SquarePants-themed playground.

Publisher 505 Games and developer HB Studios ink a video game partnership with USA Rugby.  Under the deal, the game will feature the Rugby World Cup 2011 USA team, team roster and emblem in the new official Rugby World Cup 2011 video game.  With other licensing deals already in place, HB studios and 505 Games have been granted the exclusive rights for the tournament’s official game by Rugby World Cup Limited.  The Rugby World Cup 2011, comprised of teams from 20 countries competing in 48 matches, will be held across New Zealand September 9-October 23, 2011.  The game will be available for Xbox 360 and PlayStation 3 on September 6, 2011.  A demo of the game is available now via Xbox Live.  More information about the Rugby World Cup 2011 video game can be found at and on Facebook ( ).


Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13; August 5-7, 2011:
Rise of the Planet of the Apes (Fox) PG-13                                     Opening Weekend $54.0m
The Smurfs (Sony/Columbia) PG                                                   $21.0m-2 wk total $76.2m
Cowboys & Aliens (Universal) PG-13                                              $15.7m-2 wk total $67.4m
Captain America: The First Avenger (Paramount) PG-13                  $13.0m-3 wk total $143.2m
Harry Potter and the Deathly Hallows Part 2 (Warner Bros.) PG-13   $12.2m-4 wk total $342.8m
Crazy, Stupid, Love. (Warner Bros.) PG-13                                     $12.1m-2 wk total $42.2m
Transformers: Dark of the Moon (Paramount (DreamWorks)) PG-13 $3.0m-6 wk total $344.2m
Zookeeper (Sony/Columbia) PG                                                     $2.2m-5 wk total $73.6m
Cars 2 (Buena Vista) G                                                                 $1.1m-7 wk total $184.7m
Midnight in Paris (Sony Classics) PG-13                                         $991,608-12 wk total $48.5m
Source: Rentrak ( )


Disney Channel‘s premiere of its new original movie Phineas and Ferb: Across the 2nd Dimension on Friday, August 5, 2011 (8-9:30p) becomes the top scripted telecast of the year to date among K6-11 (3.4 million), and the top movie with Tweens 9-14 (2.6 million).  Phineas and Ferb: Across the 2nd Dimension also serves as the top cable animated telecast in more than three years with K6-11 and Tweens 9-14.  The TV movie’s Friday evening debut was also the most watched cable movie of the year with Total Viewers (7.6 million).

Answer to Yesterday’s Trivia Question:
  On this day in 1924 this comic strip made its debut in the New York Daily News.  What was it?  LITTLE ORPHAN ANNIE  Kudos to: Brad Stern/NY; Natalie Fandrey-Turner Broadcasting/Chicago; Renee Rochman-As Seen Everywhere/LA

Today’s Trivia Question:  This syndicated show was sent in Ancient Persia and centered around a legendary and fictional seafaring hero – who was he and what was the name of the show?  (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis Kids!

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

JOB OPENING: COORD, PROG PLAN/E! ( )/LA: BS/BA deg req’d. 1 to 2 yrs prog or research exp. Fan of E! & comp to max rtgs via strat sched & anlys, work w/ mgmt to get and comm info. Resume: [email protected] (8/13)

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JOB OPENING: SPONSORSHIP SALES PROFESSIONAL/WRNN-TV/Rye Brook NY: Drive new bus. Dev corp partnerships. 3-5 yrs brdcst sales mngmnt/sponsorship exp w/ a strong analytical, strategic & tactical background.Resume: [email protected] (8/13)

JOB OPENING: Dir, Strategic Mrk & Digital USA/NBCUniversal/NYC: 10 yrs mrk exp at a TV network/website with a large community; digital ad agency or client. Min 5 years in digital space. (job#2562BR) (8/13)

JOB OPENING: TALENTED PRODUCERS, PA s & EDITORS/ WWE, Stamford, CT: Exp w/ editing long form programming. This is a unique oppty with a tremendous upside to work for a global entertainment juggernaut! Learn more: (8/12)

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JOB OPENING: VP, PRGRM RSRCH USA/NBCUniversal/NYC: 8+ yrs exp in Prgrm Rsrch. Proficient of all Nielsen tools – Galaxy Explorer and NPower. Familiar w/prgrmmng on all major brdcst & cable ntwrks (job#2545BR) (8/10)

JOB OPENING: DIGITAL RESEARCH MANAGER/NY: Job# 822BR Responsible for digital media landscape research to support company-wide strategic initiatives. To apply, please visit (8/10)

JOB OPENING: MOBILE APPLICATION SUBMISSIONS COORDINATOR/NBCU/NYC: Entry level. Support mobile app publishing for NBCU brands. Help w/ app store best practices, comm app related info, keep up with trends. (8/10)

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JOB OPENING: DIR OF DEV/NY PROD CO:  Must have a Rolodex of close network contacts and experience producing sizzle tapes that sell. [email protected] (8/10)

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INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY: Scholastic is looking for fall/spring interns (for credit only) to work in the CORP COMM department. The interns will work on a variety of PR and internal communications activities. Res/cover: [email protected] (8/12)

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FALL INTERNSHIPS CREDITS ONLY: PR FALL INTERNSHIP/BRAVO TV/NYC Gain a rare opp at a fast-paced PR dept by monitoring press coverage, fielding media requests and more at a multi-platform media company. Resume to [email protected] (8/11)

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SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

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SITUATION WANTED:  Proactive, resourceful and motivated LA-based NYU grad seeking ASSISTANT position. 2+ years exp as Office PA, superb references and internships. 85+ WPM, Computer/Internet/Social Media savvy. [email protected] (8/11)

SITUATION WANTED: CONTENT DISTRIBUTION, ACQUISITION, BUS. AFFAIRS ATTORNEY 15 yrs exp w/ Nat Geo Ch, Weather Ch, XM Satellite, TCI, Cablevision. US and intl via cable, sat, IPTV, mobile and Internet. Consult or FT.  [email protected] (8/11)

SITUATION WANTED:  Emmy-winning PRODUCER/WRITER/DIRECTOR relocating to LA, seeking staff or freelance position. 20 yrs exp. in all genres- travel, reality, doc, talk, sports, etc.  Proficient Avid editor and shooter. [email protected] (8/11)

SITUATION WANTED: Enthusiastic & organized PROGRAMMING ASSISTANT/LA: 3+ yrs exp. as executive assistant in fast-paced environment. 5 yrs prod. and dev. exp. in multi-media platforms. Proficient in MS Office Suite. [email protected] (8/10)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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