Monday, August 27th, 2007



Hallmark Channel delivered the highest rated
ad-supported cable movie of the day with Claire (2.1 CVG HH rating).

Source:  Nielsen Galaxy Explorer. Top 10 Network: 3q’07-to-date (7/2-8/12/07), M-Su 8-11p, HHLD Live+SD CVG AA%.  Highest Rated Movie: 8/11/07, 6a-6a, HHLD Live+SD CVG AA%. Both claims ranked among all measured ad-supported cable networks. Further qualifications available upon request.



Good Morning.  It’s Monday, August 27, 2007, and this is your first early morning briefing.

Hearst intends to bid nearly $600 million to buy the remaining stock of Hearst-Argyle Television it doesn’t already own at the price of $23.50/share, a 15% premium over the current market price. Hearst currently owns approximately 52% of the outstanding Series A Common Stock and 100% of the Series B Common Stock, representing about 73% of both the outstanding equity and general voting power of the TV group.

Tonight’s Premieres:
MTV: The Life of Ryan at 1030p


BBC America will debut new episodes of its UK drama Hollyoaks daily via starting with a two-episode launch on September 4. Each new episode will be available online seven days for free. The first 65 episodes of Hollyoaks will also air as repeats on the linear network’s late-night schedule.
Tennis anyone? USA Network begins its 12-day coverage of the 2007 US Open Tennis Championship today at 11a from the USTA Billie Jean King National Tennis Center in Flushing, NY. This is the network’s 24th year of covering the US grand slam tennis event and it will telecast more than 107 total hours including approximately 95 hours of live coverage simulcast in hi def on Universal HD. The broadcast announcing team includes Ted Robinson and John McEnroe, together for the 16th year on USA Network. Other announcers include Tracy Austin, in her 17th year with the US Open, Jim Courier, along with Bill Macatee as host, Al Trautwig as studio host and Michael Barkann and Jon Wertheim as reporters.
I know you’re probably thinking, what happens with Power of 10 if it gets picked up for more episodes, and Drew Carey is already committed to doing Price is Right?  Don’t worry – they already got this worked out – he’ll do both.  Both shows tape pretty much the same way – that is a bunch of shows at the same taping, giving CBS the ability to stockpile both the primetime and the daytime gamers. Price is Right is scheduled to premiere on October 15th, and with the success thus far of Power of 10, expect to see it show up again next season in primetime.

Clarification: The Nielsen Company reported changes to several local markets which will change their DMA ranking. New Orleans moved up to slot #53 from #54. Also, the 2007-2008 local market estimates, which are projected to January 1, 2008, will be used in meter market samples starting September 22 and in diary samples with the release of the October/November surveys.
Weekend Box Office Estimates: August 24-26, 2007
Superbad (Sony)                                    $18.0 million – 2 wk total $68.6m
The Bourne Ultimatum (Universal)              $12.4 million – 4 wk total $185.1m
Rush Hour 3 (New Line)                           $12.3 million – 3 wk total $109.0m
Mr. Bean’s Holiday (Universal)                   $10.1 million – opening weekend
WAR (Lionsgate)                                    $10.0 million – opening weekend
The Nanny Diaries (MGM/W)                     $7.8 million – opening weekend
The Simpsons Movie (Fox)                       $4.4 million – 5 wk total $173.4m
Stardust (Paramount)                             $3.95 million – 3 wk total $26.5m
Hairspray 2007 (New Line)                       $3.5 million – 6 wk total $107.4m
The Invasion (Warner Bros.)                    $3.1 million – 2 wk total $11.5m
Source: Box Office Mojo
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Fox has added Donal Logue to the lineup of Hackett, a comedy pilot currently in development about a disenfranchised Yale professor who returns to him hometown as a teacher at the local high school.  The project is from Barry Sonnenfeld, and also include cast members Rachel Boston as the school principal, and Morgan Murphy as another teacher.
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Here’s what one cable network researcher says about the new CableU:

“… CableU provides a number of resources that should prove valuable to our departments … the site features frequently updated analyses of
a long list of cable nets’ programming and development strategies, neatly packaged by network, and difficult to find elsewhere.”

What’s Keeping U? – Know Networks Better. Pitch Smarter.



Some major changes are afoot at GSD&M, according to The Wall Street Journal. Among those changes, a new name — GSD&M Idea City — and a bunch of new titles for current executives.  Founder Roy Spence who has been President, will become Chairman/CEO.  Judy Trabulsi, EVP/Exec Media Director, will become Chairwoman of the agency’s leadership council.  Steve Gurasich will become Vice Chairman, overseeing the innovation area, a title change from his current CEO rank.  Tim McClure, executive producer of Mythos Studios, will be President of Mythos Group, the film production unit for the agency. Overseeing the day to day operations is Duff Stewart, currently COO and soon to be President.  GSD&M: Idea City is now also on the lookout for it’s new Chief Idea Officer.

Tracy Katsky named SVP/Development and Original Programming at Nickelodeon and Nick at Nite, overseeing both the live action and animated development slate, as well as current series production, reports Variety.  Based on the west coast, Tracy reports to Marjorie Cohn, EVP/Development and Original Programming.
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Today in Cynopsis Kids

  • G.I. Joe gets a director
  • The animated Ten Commandments
  • Dance-Along with HSM2

Today in Cynopsis International

  • Jupiter Telecommunications inks deal with HBO to bring channel to Japan for first time
  • Azteca America will air U.S. premiere of Brazilian telenovela Pantanal
  • Zig Zag Productions sells 6ix to Fox

Today in Cynopsis Digital, listen to the audio version here or subscribe to the iTunes Cyn Digital podcast 

  • suffers a security breach & waits 5 days before disclosing it to public
  • Fuse.TV launches an interactive music wiki powered by WetPaint
  • Fake celebrity blog site News Groper is mistaken for the real thing by



Thursday – A18-49 Analysis:  CBS topped the chart Thursday night winning with a 2.9/9 A18-49, according to fast affiliate ratings from Nielsen Media Research. CBS was #1 each hour: at 8p Big Brother 8 finished with a 3.1/10; the CSI encore posted a 2.9/8 in the 9p hour; and the Without a Trace rerun slid down to a 2.8/8 yet still won the 10p time period.

Live + Same Day Household Ratings: Thursday, August 23, 2007 time period averages. Source: Nielsen Media Research

CBS       6.5/11       Big Brother 8 5.3/10, CSI [r] 7.3/12, Without a Trace [r] 6.7/12

FOX       4.0/7          NFL Preseason Football: Jacksonville vs Green Bay 4.0/7

ABC       3.0/5          Ugly Betty [r] 3.2/6, Grey’s Anatomy [r] 3.0/5, Boston Legal [r] 3.0/5

NBC       2.6/4           My Name Is Earl [r] 3.3/6, 30 Rock [r] 2.5/4, The Office [r] 3.0/5, Scrubs [r] 2.3/4, ER [r] 2.1/4

UNIV      1.9/3          Amar sin Limites 1.5/3, Destilando Amor 2.5/4, Aqui y Ahora 1.8/3

CW        1.5/3          Smallville [r] 1.5/3, Supernatural [r] 1.5/3

TELE      0.5/1          Madre Luna 0.6/1, La Esclava Isaura 0.6/1, Amor Mio 0.4/1

A18-49: CBS 2.9/9, FOX 2.1/7, NBC 1.7/5, UNIV 1.6/5, ABC 1.3/4, CW 0.8/3, TELE 0.4/1

This Day in History: 1921 – The owner of Acme Packing Company bought a pro football team for Green Bay, Wisconsin. J.E. Clair paid tribute to those who worked in his plant by naming the team the Green Bay Packers.

Answer to Yesterday’s Trivia Question: In the movie, What’s Eating Gilbert Grape, starring Johnny Depp and Leonardo DiCaprio, what was the name of the place where Gilbert worked?  LAMSON’S GROCERY Kudos to:  Kevin McDade-Media Placement Group/Boca Raton, FL; Danielle Stepien-Cmedia/Exton, PA; Tamika Mallory-Weber Shandwick/Baltimore; Stacy Nguyen-WNYT/Albany, NY; Ron Salcedo-Zimmerman/Nashville; Damon Gragert-SpotPlus/Dallas; Alex Mackey-Oh,Rio!/LA; Jennifer Erskine-Wayne Ewing Films/Aspen; Jenny Maglione-Big Bad Tomato/LA; David Scott Jones-Marleigh Entertainment/LA; Christie Moncrief-Anaid Productions, Inc./Edmonton, Canada 

Today’s Trivia Question:  On Animal Planet’s, Meerkat Manor, what is the name of the main Meerkat family?   (Click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn

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Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here

JOB OPENING: VP/Sr. AE/Intersport/NYC: 8+ years exp./high-profile sports and ent. media sales/call on agencies & clients – resumes to: [email protected] (9/1)

JOB OPENING: ADVERTISING ACCOUNT EXEC/Norwalk,CT: Cablevision seeks Account Exec for Local Ad Sales. 2+yrs ad sales exp. Valid NY DL. Please visit and apply to job 3744BR (9/1)

JOB OPENING: SALES ADMIN ASSISTANT/Comcast Ntwrks/NY: Exec asst to SVP, Sales Admin; create wkly sales rpts; support EDI, posting, rate card, stwrdship. See #52172BR. Contact [email protected] (9/1)

JOB OPENING: RESEARCH ANALYST/UNIVISION, Tampa: TV broadcast rsrch sales exp., with effective knwldg of Nielsen, Scarborough, TVScan, CMR & other research tools. Spanish/English a +. Res to: ncastillo@entravision. EOE. (9/1)

JOB OPENING: MGR SALES PLANNING & OPS/WGN/NY: Mng day-to-day aspects of plan’g dept; Inv Mgmt, Pricing, Posting, Training. 4 yrs exp cable or brdcst, mgmt/supv exp pref. Dealmaker, BMS, Transact. E-mail res: [email protected] (8/31)

JOB OPENING: MGR, PROMO PLANNING/WE tv/LI: 2+ yrs sched/traff exp in Broad/Cable network.Implement & supervise overall planning strat & guide day-to-day operations. BA & Gabriel pref. res to #4209BR (8/31)

JOB OPENING: SALES PLANNER/Univision/NY: Generate upfront & scatter plans. Handle all aspects of ongoing deal maintenance & stewardship. 2-4 years Buying or Planning preferred. Send resume: [email protected] EOE (8/31)

JOB OPENING: SR MGR PROGRAMMING & ACQUISITIONS/Animus Group/MIA: Exp on Sales, TV Prod & Ad Agency: pitching TV ideas, licensing activities, branded ent shows, negotiate content, prod shoots etc: 5+yrs min. [email protected] (8/31)

JOB OPENING: EXEC ASST/NYC/CITY LIGHTS: Support President. Must be detailed-oriented, prof. phone demeanor and excellent comm/org/admin skills. Strong PC skills and multi-tasking. Send resume to [email protected] (8/30)

JOB OPENING: SVP, Media Sales Research/Warner Bros. TVD/NY: Knowledge of financial forecasts and analysis/network, cable, syndication. Nielsen Research. Nat’l up-front presentations. Email: [email protected] RE:UCTC/85699BR (8/30)

JOB OPENING: DIR. AD SALES/Ovation TV/W. Coast: Dvlp solutions and position network to senior levels of advertiser at client/agency to max. sales/inventory/cpm goals. 5yrs media or w coast exp BA/BS. Re 2: [email protected] (8/30)

JOB OPENING: MEDIA RESEARCH ANALYST/Outdoor Channel/CA: 2+ yrs research experience in a media, market research or agency setting. Resume to: [email protected] (8/30)

JOB OPENING: TEMP RESEARCH MGR/Telemundo TV Stations/NY: Servicing TLMD sales and news: reports, analyses, presentations, etc. 3+ years research exp. Advanced Excel, PowerPoint, Word skills. Apply: [email protected]  (8/30)

JOB OPENING: TRAFFIC & MEDIA PLANNER/FEARnet Phila, PA: Handle traffic issues and placement of ads broadband video for network. 2-3 years min. traffic exp. w/in a network, SIMS software a +. Apply: Req#52464 (8/30)

JOB OPENING: PRODUCERS AND ASSOCIATE PRODUCERS/New York based Nationally Syndicated Talk. Need ASAP. Must have talk experience. email: [email protected] (8/29)

JOB OPENING: MARKETING RESEARCH ANALYST/Univision/NY: Develop presentations to support national sales. Strong writing & analytical skills required. Contact: [email protected] (8/29)

JOB OPENING: ACCOUNT EXECUTIVE/Outdoor Channel/NYC: Immediate opening for aggressive/self-starter w/ 3+ yrs. Nat’l sales experience. Pls send resume to: [email protected] (8/29)

JOB OPENING: COMMERCIAL/TRAFFIC OPS ADMINISTRATOR-NBC UNI/NY: Temp to perm. Degree w/ min 2 yrs related exp. keyword job#558504 (8/29)

JOB OPENING: RESEARCH COORDINATOR/CBS/LA: For our TV Research department. Please apply online at and reference job number 2260. EOE (8/29)

JOB OPENING: EXEC ASST/BET/LA: 5+yrs entertainment exp.Support top network all aspects of Entertainment Prog dept;Liaison with all internal depts. Some travel & long hours reqd. Resume: [email protected] (8/29)

JOB OPENING: ADVERTISING ACCOUNT EXEC/West Nyack, NY: Cablevision seeks Account Exec for Local Ad Sales. 2+yrs ad sales exp. Valid NY DL. Please visit and apply to job 4147BR (8/28)

JOB OPENING: SALES COORD/Cablevision/NYC: Min. 1 yr exp. Asst the Dir. National Ad Sales in the daily operation of sales. Strong PC skills inc. Word, Excel and Ppoint. Please visit apply to req id 4085BR (8/28)

JOB OPENING: DIR RSRCH/TRIFECTA/NY: Resourceful, self-starter to support Nat’l Ad Sales, Dist& Prod Co. LA & NY based. Strong analytical/data interpretation/knwldg Nielsen Sys, NPower, Galaxy & Myevents. Res: [email protected] (8/28)

JOB OPENING: DIR PRIME RESEARCH/ABC NY: Resp for the analysis of Nielsen rtgs for the network. Strong writing, analytical, estimating skills a must. Knowledge of Galaxy, NPower req. 5-8 yrs exp. Apply #108770 (8/28)

JOB OPENING: AR ADMIN/BBC NYC: Cash collections, credit control, track collections & AR status of all sales departments. Minimize level of outstanding debt, reconcile customer accounts. Resume to [email protected] (8/28)

JOB OPENING: ASST DIR., SALES CONS PROD/BBC NYC: Manage exist accnts, dvlp new rev stream US & Canada. Manage 3rd party vid license rltnshps, mange prod distrib, dvlp new opp & grow exist cust biz. Res to[email protected] (8/28)

JOB OPENING: SALES ACCT EXEC/BBC NYC: Gen rev, biz devlpmnt, client meetings. Manage & build biz in growth markets. Acct Management, strong comm. Skilz, ability to dvlp cust accnt rltnshps. Res to [email protected] (8/28)

JOB OPENING: PRICING AND PLANNING ANALYST/FOX/NY: Inventory management & clearance; make goods, availability reports, ad hoc reporting.Media sls exper & knowledge of sls inventory mgmt syst pref. (8/28)

SUMMER or FALL INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at  [email protected].

FALL INTERNSHIP CREDITS ONLY: PUNCHED IN THE HEAD PROD/Fort Greene BKLYN seeks hard working versatile fall interns w/interest in TV documentary: pre & post prod/admin/research/casting. Mac/FCP skills a +. 2-3 days/wk. [email protected] (9/1)

FALL INTERNSHIP CREDITS ONLY: FILM DISTRIBUTION INTERN/NYC: Upstart film distribution co. seeking web savvy interns to assist in research projects pertaining to our films for univ. credit. E-mail resume/cover letter to [email protected] (8/31)

FALL INTERNSHIP CREDITS ONLY: SHOW PRODUCTION/matrixx: Seeks fall intern. Will assist with all areas of production, pre-production. Must be available at least 2 full days. Email: [email protected] (8/29)

FALL INTERNSHIP CREDITS ONLY: DEVELOPMENT, SHOW PROD/Banyan Productions: Seeks fall intern. Will assist with all areas of production, pre-production Must be available at least 2 full days, must receive credit. Email: [email protected] (8/29)

FALL INTERNSHIP CREDITS ONLY: POST PRODUCTION/Banyan Productions: Seeks fall intern. Intern will follow path of asst Editor or Protools Asst. Organization of avid projects,digitizing, rough assembly of shows. [email protected] (8/29)

FALL INTERNSHIP CREDITS ONLY: NY Int’l Children’s Film Fest Interns, must be responsible, intelligent, organized & can commit 12 hrs/wk min. Great opp to get involved in a major citywide event. Cvr letter & resume: [email protected]  (8/29)

FALL INTERNSHIP CREDITS ONLY: Seeking interns with major in Mktg, Comm and Journalism. Learn in an active mktg/press environment consisting of publicity work, advertising and online marketing. Send res/cover letter to: [email protected]  (8/29)

FALL INTERNSHIP CREDITS ONLY: AWARDS SHOW INTERN Major awards show LA office seeks savvy intern. Prod rsrch, track media breaks, update contacts. Need PR, media or prod background; MAC, Excel, Internet, organiz’l skills. [email protected] (8/28)

FALL INTERNSHIP CREDITS ONLY: True Entertainment/NYC: TV Production facility looking for hard working, versatile interns for production, post prod & administration. Please email resume [email protected]  (8/28)

FALL INTERNSHIP CREDITS ONLY: TV Prod. Co/NY seeks hardworking, organized intern. Creative, fun atmosphere; great place to learn production and development. Email [email protected] (8/28)

FALL INTERNSHIP CREDITS ONLY: PROMOTIONS INTERNSHIP Radio Disney AM1560 NY: Fall and Spring 08′ interns. Will be assisting Promotion Staff with live appearances throughout the tri-state area. Please fax resume: (212)615-3268. Attn: Promotions Mgr.

FALL INTERNSHIP CREDITS ONLY: Budd Friedman, founder of the Improv Comedy Clubs is looking for an Intern. Budd’s site: will launch next month. Learn about comedy business from the best! Make contacts for future pd work. [email protected] (8/28)


Interested in posting your Video Resume?  Contact [email protected] for more information ….

SITUATION WANTED: Los Angeles based Emmy Award winning PRODUCER available for talent booking, research & clearances, writing or consulting gigs.Have extensive talk show, variety and documentary experience.Contact [email protected] (8/31)

SITUATION WANTED: F/T MARKETING/PR: Outgoing, detail-oriented NYC-based go getter with 4+ years film/tv experience. Press release writing, pitching, press database building & news clipping. [email protected] (8/29)

SITUATION WANTED: EXPERIENCED PRODUCTION MANAGER seeking NYC based challenging career in consumer marketing, advertising, promotional marketing, or network telecommunication. Contact: [email protected] (8/29)

E-mail Trish Pihonak for rates and specs for Job Openings.  

Interested in posting your Video Resume?  Contact [email protected] for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.

WHAT’S ON TONIGHT – Monday, August 27, 2007

ABC: Wife Swap [r], Fat March, Supernanny [r]
CBS: How I Met Your Mother [r], Old Christine [r], Two and a Half Men [r], Rules of Engagement, CSI: Miami [r]
CW: Everybody Hates Chris [r], All of Us [r], Girlfriends [r], The Game [r]
FOX: Prison Break [r], Prison Break [r]
ION: Mama’s Family, Mama’s Family, Who’s The Boss?, Who’s The Boss?, Wonder Years, Wonder Years
MNT: IFL Battleground
NBC: Thank God You’re Here [r], Heroes [r], Dateline[r]
PBS: Antiques Roadshow [r], History Detectives, America at a Crossroads
TELE: Madre Luna, La Esclava Isaura, Amor Mio
UNIV: Amar sin Limites, Destilando Amor, Cristina

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