Monday, August 23rd, 2010

Cynopsis: DIGITAL

 

08/23/10

Good morning, it’s Monday, August 23, 2010, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here

Facebook defended itself against privacy concerns around its new Places location service on Friday, creating a video to explain to users how to utilize the service’s “powerful and simple” controls. Privacy Advocates the company consulted with on the Places launch also noted that its “Here and Now” feature, which broadcasts your physical location to other Facebook users in the area, is limited for users under 18. Yet privacy advocates continue to complain that Places enables Facebook members to tag their friends’ locations by default, arguing that having to go in and change your settings will inevitably lead to conflicts and violations for the millions of users who don’t get around to doing so. As Facebook begins to add sponsorship elements and more Foursquare-like features, these complaints are likely to intensify.
 

~ MULTIPLATFORM CONTENT NEWS ~

 
Following a reported compensation dispute with paparazzi, the People Magazine app has officially launched for the iPad allowing each weekly digital issue to be purchased through iTunes for $4/each. Along with all the content from the printed edition, each issue will include extra content including photos, celebrity videos, TV previews and song samples, as well as access to breaking news updates throughout the week. A last minute arrangement between Time, Inc. and Apple will allow current People subscribers to access the digital editions for no extra charge by entering a verification code, per the NYTimes.
 
Leading up to the 100th episode of Anthony Bourdain’s No Reservations on Sept. 6, Travel Channel has launched a new website and iPhone app with food-themed social networking service Foodspotting to enable users to share their culinary experiences via photos and recommendations. The app and website enables users to follow the recommendations of highly rated users and earn points (“tips”) when others recommend food they spotted first.
 

~ INNOVATORS & START-UPS ~

 
Online party and activity “check-in” service Hot Potato has been acquired by Facebook for an undisclosed amount, conceivably to help spiff up its new Places feature. The start-up says it will not accept new registrations and that all data users have compiled to date would be deleted (and not passed on to Facebook) within a month.
 
Micro-transaction and global payment platform provider PlaySpan landed $18 million in series C funding led by Vodafone Ventures and Softbank Bodhi Fund, with participation from existing investors Menlo Ventures, Novel TMT Ventures, STIC and others. PlaySpan is being used to power virtual goods sales and micro-transactions for more than 1,000 online and social games.
 

~ DIGITAL ADVERTISING ~

 
ITN Digital, comprised of 3,300+ local television, newspaper, radio and community-based websites ranked as the top “ad-focus local” ad network in terms of reach of unique viewers, according to ComScore, with a potential reach of 105 million uniques (nearly 50% of the internet population in the U.S.) Centro ranked second with a potential reach of 103.1 million, followed by IB Local Network (101 million) and Cox Cross Media (93.2 million).
 

~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~

 
A new marketing ploy by social gaming company Zynga has angered San Francisco city officials, reports The San Francisco Chronicle. To promote a new Sin City expansion for its Facebook game Mafia Wars, Zynga authorized local ad agency Davis Ellen Advertising to print up fake $25,000 bills to glue on sidewalks across the city as part of a $25k giveaway. The Dept. of Public Works has had to send out steam cleaners to get them off the sidewalks.
 
Modern Family show runner Steven Levitan raised the issue of compensation for creators on last week’s news that Hulu was preparing for an IPO, per the NYPost. He also criticized Nielsen’s TV ratings system for failing to adequately track views on multiple platforms.
 

~ TRENDS, RESEARCH, ETC.  ~

 
Worldwide shipments of pay-TV hybrid set-top boxes (providing access to both broadband and cable/satellite delivered content) are expected to grow to nearly 87 million units by 2015, as operators adapt to increasing competition within markets, according to a new IMS Research study. Much of the growth will be driven by pay TV operators in Asia and Europe, after an early surge in demand from the Americas. Growth in Asia is expected to be heavily driven by hybrid deployments in China late in the period, in addition to strong growth in France, Germany, Turkey, UK and the Netherlands.

 
~ GADGETS & APPS ~

 
Genius has launched a new HD webcam that adds many of the features that are becoming popular with videoconferencing users including video capture with a one-click YouTube publishing button and an Avatar setting allowing users to mask their image and voice. It’s PC and Mac compatible and retails for $60.00.
 

~ EXECUTIVE MOVES ~

                                                                                    
Data targeting exchange eXelate has hired Justin Schachter as Director of Agency Development, charged with heading East Coast agency sales and client development. Previously, he served as Director of East Coast Sales for Brand.net.
 


~ WEBSITE OF THE DAY ~

 
Gist is one of the more elegant free e-mail management tools on the market that integrates with the leading email and social networking platforms to simplify the process of juggling relationships on various platforms. Gist interfaces with your email accounts and social networks, “stack ranks” or prioritizes your contacts by level of importance then pulls in info about them from the web. If you’re about to meet with someone for the first time, you can “get the Gist” of who they are by easily accessing up to date info about them. The center of Gist’s interface is a dashboard that uses behavioral triggers to alert you to when there’s news, blog posts or tweets from them or about them. Widgets give you quick access to emails or attachments they’ve sent in the past or meetings you may have scheduled with them in the future. Gist is also available as an iPhone or Android app. A recent update to Gist’s iPhone app allows you to easily share your contact info with a new person or pick from a menu of actions when involved in a meeting email tree.

Later — Wayne
Wayne Karrfalt for Cynopsis: Digital
[email protected]
08.23.10

Cynopsis Ad Sales:
Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here  .


ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals.  We get people all the time around the country asking us for names of local recruiters.  Help us out – send us your contact information, name, company, address, phone, email and fax.  NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere.  We have people to send you!   Email your info to [email protected].


JOB OPENING: DIRECTOR COMM/Discovery Communications/SS: dvlp comm strtgy & oversee comm outreach & prgm publicity for Science Channel; 7+yrs media exp & mng high profile talent & execs, www.discovery.com Req#9914 (8/28)

JOB OPENING: INV ANALYST/BET, NY: Manage inventory and pricing.Detailed-oriented, org’d, multitasker, exc comm &knowledge of excel, BA req. Email resume: [email protected] (8/28)

JOB OPENING: MGR, DIST. STRATEGIES/Game Show Network/Santa Monica: 3+ yrs exp in Finance, Management & Analysis. BA req. Send Res & CL to [email protected]. (8/28)

JOB OPENING: BUSINESS AFFAIRS EXEC/Fuse/LA: Negotiate terms & deals for development & prod. 7+ yrs biz/legal affairs in entertainment, plus media rights/licensing, digital rights exp. Rez to: [email protected] “BAE” in subj (8/28)

JOB OPENING: DIGITAL ACCOUNT EXECUTIVE/Hearst/NYC: 5+ yrs exp in media ad sales. Digital exp required. Must us Dart Sales Manager and Sales Force. http://hearstcareers.silkroad.com/ (8/28)

JOB OPENING: INTERNAT’L LICENSING MGR/Brand Mgmt. & Prod Co/ W. LA: Int’l Licensing Mgr. 5yrs+ exp wkng for brand owner or studio or prod co w/ lg amt of global mgmt of rights & partners Email: [email protected] (8/28)

JOB OPENING: ACCOUNT MANAGER/Hearst/Chicago: 3+ yrs interactive media ad sales exp. Must know DART, Media Visor. http://hearstcareers.silkroad.com/ (8/28)

JOB OPENING: ONLINE SALES ACCT DIR/Hearst/Chicago: 7+ yrs exp in media ad sales, digital exp a must. Strong leadership and agency/client contacts. Use Media Metrix, Comscore, @ Plan, Omniture http://hearstcareers.silkroad.com/ (8/28)

JOB OPENING: P.R. PRACTITIONER/LA: Seeking an Experienced P.R. Practitioner to Handle Day-To-Day Publicity for High-Rated Syndicated Television Shows in LA office. Exp in Syndication Industry. Resume: [email protected]  (8/28)

JOB OPENING:  DIRECTOR, RESEARCH/PBS KIDS Sprout/Philly, PA: will manage the creation and implementation of all Nielsen television ratings activities to support the channel www.ecentralmetrics.com/url/?u=9980400254-230 (8/27)

JOB OPENING:  SR ACCT EXEC, STRAT. ALLIANCE MKTG/Bottle Rocket Mktg/NY: Mng client relations; solicit prtnrshps; neg deals; execute promo campaigns. 5 yrs related mktg exp & Bach deg. a must. Res: [email protected] (8/27)

JOB OPENING:    DIR BRAND MKT/noise/NYC: Manage brand marketing for top brands, develop strategic insights, more. Creative, inventive, and entrepreneurial environment. Mainly digital. Apply: http://noisenewyork.com/#/contact/careers (8/27)

JOB OPENING: VP, SALES STRATEGY & PLANNING/ABC Family/NY: 10+yrs exp in cable industry, strong media math skills, research knowledge and great technical skills. Apply online www.disneycareers.com req ID 260010 (8/26)

JOB OPENING: MANAGER OF BROADCAST SYSTEMS/NYC: perm. Exp w/Video Encoding, Master Control, Transmission and Automation systems required. Pro-Bel, Omneon and AutoCad exp. a plus.Resume to: [email protected] (8/26)

JOB OPENING: RSRCH DIR/MSNBC/NYC: 6+ yrs exp, TV rsrch. Nielsen systems essential. Strong analytical skills & spreadsheet, written & presentation skills. Interest in news prgrmng. Apply @ www.nbcunicareers.com req# 1240888 (8/26)

JOB OPENING: SR MANAGER AD SALES RESEARCH/DIRECTV NYC: 5+ yrs in national TV research working w/ sales, pricing & planning. Strong relationship with Nielsen. Apply online www.directv.com/careers search for req#1001150 (8/26)

JOB OPENING: MGR, STANDRD PRACTICES/RADIO DISNEY/BURBANK: Revw commercial copy & audio for policy compliance. review lyrics, video, sweepstakes, online. Knwldg kids issues, COPPA, CARU, FCC, radio www.disneycareers.com Req 257993 (8/26)

JOB OPENING: DIGITAL PRODUCER/NY, MTVNI: Produce content & services for websites, wap, mobile & social media. Project mgmt and digital exp req.  Apply: www.mtvnetworkscareers.com. An EOE/M/F/D/AAP  (8/26)

JOB OPENING: FREELANCE DIGITAL PRODUCER/NY:  European Music Award Show (MTVNI). Req: website content dev and prod, prod & project mgmt exp, site documentation. Apply: [email protected] . An EOE/M/F/D/AAP (8/26)

JOB OPENING: VP PROG & DEV/SUNDANCE CHANNEL-NYC/NY: To create, produce & mng groundbreaking new prgrms & genres (scripted & unscripted); needs 8+ yrs exp & successful track record on national level. Apply: [email protected] (8/26)

JOB OPENING:   SR MANAGER AD SALES RESEARCH/DIRECTV NYC:  5+ yrs in national TV research working w/ sales, pricing & planning. Strong relationship with Nielsen. Apply online www.directv.com/careers search for req#1001150  (8/26)

JOB OPENING:  PRODUCTION COORD/Gameshow Network/Santa Monica:  Production Coord. 3+ yrs exp in Production, Finance, Studio and Field operations. Send Res & CL to [email protected] (8/25)

JOB OPENING:  MGR, SPONSORSHIP SOLUTIONS/TBS/TNT/ATL: Manages strategic dev of innovative, custom, multi-platform sponsorships. Excellent mktg skills/communication/proj mgmt required. Resumes: [email protected] (8/25)

JOB OPENING:  ASST. DRTV MEDIA BUYER/Lockard & Wechsler, Irvington , NY:  Entry level, data entry, self motivated , must like numbers. DRTV agency or sales experience a major plus. Send resume to [email protected] (8/25)

JOB OPENING:  ASSOC MGR/MARVEL ENTERTAINMENT/NYC: Work w/ Consumer Products team, providing business support to category Dirs. 3+ yrs exp.  Excellent communication and analytic skills.  E-mail resumes to [email protected]  (8/25)

JOB OPENING:  EXEC PRODUCER, MKTG, CREATIVE SERVICE/NAT GEO CHANNEL/DC: Creates, produces mktg & promo campaigns. Strong conceptual ideas & mgmt exp. 7+ yrs creative svs exp. Apply: www.foxcareers.com FNG20613 (8/25)

JOB OPENING:  MEDIA ANALYST/Billetts America/NYC: Analyze media plans on both a cost & quality basis. 4-8 Yrs Media Buying/Planning Exp Req; Strong Excel and analytical skills reqd; resume: [email protected] (8/25)

JOB OPENING: DEVELOPMENT PRODUCER/DC: Develop, research, and write concepts and treatments for Event Series & Specials programming to be produced by NGT. Apply: www.nationalgeographic.com . Search job ID #4301. EOE (8/24)

JOB OPENING: EXECUTIVE EDITOR/NYC: Mng licensing editorial staff. 5 yr + editorial & licensing experience. Leadership qualifications, excellent editorial skills a must. Cover letter and resume to: [email protected] (8/24)

JOB OPENING: VP, MVIE PROG/AETN/Los Angeles: VP to dev/execute orig prog fr LT mvies; ptchs/rvw subs/dev projects; 8+ yrs TV network/stdio/cbl prgmr/exp. https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=77539 (8/24)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY: mPRm Public Relations /LA: Opportunity to learn film, TV, digital media, event and social media PR at fast-paced agency. Able to work 2-3 full days/week. Email: [email protected] (8/27)

FALL INTERNSHIP CREDITS ONLY: Internship availability at Indie Record Label. We currently have internships in Marketing, New Media, Press, Children’s Media and Production.Email resume to [email protected]  (8/27)

FALL INTERNSHIP CREDITS ONLY: PRODUCTION INTERNS/Martha Stewart Productions/NYC: Students MUST receive college credit; position is 5 days a week/ 3pm til 8pm. Contact [email protected] (8/27)

FALL INTERNSHIP CREDITS ONLY: INSIDE EDITION/WEB INTERN/NYC: Tasks include: resizing photos, writing/editing photo captions, site content updates, previewing/logging footage for videos, blogs with correspondents. Email [email protected] (8/27)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: ACCOUNTING/FINANCE 20+ yrs. experience in TV Broadcasting & Cable.Seeking FT/PT or Temp-to-Perm position: [email protected] (8/28)

SITUATION WANTED: NON-FICTION MAGICIAN. PRODUCER/WRITER/DIR. NBC/CMT/Disc/TLC/VH1/E!; 3 Emmy noms; LA based, will travel. *also shoots. [email protected] (8/27)

SITUATION WANTED: CONTENT WRITER/PRODUCT NAMER/BRAINSTORMER: (LA): 15+ years in toy, kid products and licensing. Emphasis on healthy living. Let’s work! [email protected] (8/27)

SITUATION WANTED: EXECUTIVE ASSISTANT position film/TV (NY) 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (8/27)

SITUATION WANTED:  POWERHOUSE VP of SALES in MEDIA, TV & FILM. 7+ years of Domestic and International experience in Film & TV sales with strong knowledge of contracts and strong Rolodex of clients, email [email protected] (8/27)

SITUATION WANTED:  DIRECTOR/CREATIVE DEVELOPER: Animation. Dynamic, award-winning, fun-filled. Clients include Warner Brothers, ABC Family, Comedy Central, Nick JR, HBO Family, MTV2, The Tornante Company. [email protected] (8/26)

SITUATION WANTED: FREE PRODUCTION EXEC +10 yrs exp  made the mistake of visiting family in LA for 3 weeks. I’ll be your hard working PA for my last week Aug 23  27, for on-set experience on a dramatic series. [email protected] (8/26)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected]  (8/25)

SITUATION WANTED: MEDIA SALES/MARKETING MANAGER/LA: 15+ years experience in educational, documentary, advertising media sales,product,biz development True Closer!!!!! [email protected] (8/24)

SITUATION WANTED: VO TALENT Rebecca Michaels available for freelance and in-house projects. Delivers high-quality VO from home studio for all lengths of corporate and commercial gigs. Visit www.LoveThatRebecca.com for complete info (8/24)

SITUATION WANTED: ART DIRECTOR & ILLUSTRATOR (NYC) -Outstanding from concept to final. Portfolio: www.baerdavis.com Email: [email protected] (8/24)

SITUATION WANTED: RESEARCH DIR/SALES STRATEGIST – Nielsen, Hisp, Research, Sales, and Presentation experience. Any assignments? Email: [email protected] (8/24)

SITUATION WANTED: FREELANCE TALENT ESCORT/TALENT PRODUCTION ASSISTANT: available for celebrity events, red carpet, award shows, film premieres, etc. Experience greeting and escorting A-list celebrities. Contact [email protected] (8/24)

SITUATION WANTED: ADVERTISING/BRAND MARKETING EXECUTIVE: 20+ years experience in media, entertainment, technology & CPG on both client & agency side looking for full-time or freelance projects. [email protected] (8/24)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
 

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