Cynopsis: DIGITAL
08/22/11
Good morning, it’s Monday, August 22, 2011, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here.
FirstRun.tv (www.FirstRun.tv ), a new online TV network targeting online and mobile viewers, added a Science Fiction channel to its roster of channels including the categories Comedy, Sports, Action, Drama, Thrills, Reality, Kids, Performances and Animation. The Science Fiction channel, called WiFi SciFi launches this month housing sci fi web series from independent producers such as the upcoming 12-episode futuristic adventure series Alpha Planet starring Don Jeanes.
Content Television last week premiered Strictly S#xual: The Series on Hulu and Hulu Plus. The spin off of the cult film favorite Strictly S#xual, will be aired weekly with six, 30 minute episodes. The series continues with the same characters and their complex relationships. Content Television picked up the worldwide broadcast and digital platforms distribution rights for the series.
In the near future, BlackBerry users may be able to access a music streaming service that will work across its mobile devices, says Reuters. BlackBerry’s parent company Research In Motion (RIM) is apparently nearing completion on the new music streaming service and is also reportedly close to finalizing negotiations with such major labels as Vivendi SA’s Universal Music Group, Sony Corp’s Sony Music, Warner Music Group and EMI Group. BlackBerry’s new service is expected to launch on September 5 in the US.
Allrecipes.com is teaming up with PBS KIDS to push for healthier eating. The two brands will utilize PBS KIDS GO! character Professor Fizzy, from Fizzy’s Lunch Lab, on Allrecipe’s Back to School pages with healthy recipes and links to the show’s games and videos. Other content in the Back-to-School suite include “Easy Meals” and “Baked Treats” and healthy eating tips from PBS Parents.
Already boasting more than 10 million members in less than a month, Google+ is now confirming who is actually on the social network. The company launched its verification badge program on Saturday to confirm the identities of celebrities and public figures using the network, adding a check mark and a banner next to the names of authenticated personalities.
Dunkin Brands is looking to expand its stronghold beyond the Northeast through the Sims Universe. In one of several moves this year, the company has integrated coffee and pastries into the Sims Social Facebook game, to be introduced on facebook.com . Dunkin Brands products were also seen in this year’s blockbuster movie, “Captain America: The First Avenger.” Both moves are a concerted effort to reach out to young adults who may have Stars in their eyes.
Ludia Inc., an interactive entertainment company is teaming with Mark Burnett’s One Three Television LLC to offer the game show Are You Smarter Than A 5th Grader? as a Facebook platform. The multiplayer game is based on the syndicated TV show format incorporating many of the show’s popular elements such as questions taken from ten different academic subjects, the same theme music and the “classroom” style setting. Are You Smarter Than A 5th Grader? on Facebook is available at: http://apps.facebook.com/playfifthgrader/.
Jumo ( http://www.jumo.com ), the 18-month old social network created by Facebook co-founder Chris Hughes to help people find organizations to get involved with to make a meaningful impact on the world, has been acquired by Good ( http://www.good.is ), a publisher of both a website and magazine that also supports good causes and positive change. When completely merged the companies will exist as a single online network on Good.is. The terms of the deal were not released. Hughes says he’ll team with Good’s CEO, Ben Goldhirsh, to help grow Good and Jumo with the goal of maintaining their non-profit status and “will be open-sourcing our own codebase to enable other social entrepreneurs to use our progress thus far for their own endeavors.”
According to the Nielsen Cross Platform Report, Americans are spending 22 minutes more each month watching TV. Americans watched 41% more video on their mobile devices since last year and over 100% more since 2009. The use of DVRs and internet video also saw gains. While broadcast only homes remained stagnant, satellite and cable delivered TV saw modest gains, however, subscriptions to wired cable decreased slightly. More homes have HDTV (66%) than video consoles, (45%) or DVRs (40%). Nielsen also found that 91% of all TV households still paid for TV subscriptions.
Sales of e-books are having a major growth spurt in Western Europe, according to a new European market e-book and e-reader report from Futuresource Consulting. The Western European e-book market has grown by more than 400% in 2010 to top ten million paid-for books and for this year, the market should hit unit sales of 32 million. The UK is the leader of e-book sales in the European market and dominated nearly half of all Western European e-book sales in 2010. The launch of Amazon’s e-reading device and Kindle Store in the UK last August 2010, has spurred the UK’s growth. Within five months of launch, Amazon had sold nearly 400,000 Kindle devices and e-book sales in the neighborhood of £20 million. The UK could reach sales of £100 million in 2011 with more than 5% of total UK consumer spending on books.
Ticket sales for concerts, sports and other events were among the fastest growing on the web in the US this July 2011, per data from July 2011 ComScore Media Metrix service. Ticketing websites were saw upwards of 26 million users browsing for summer events, up by +23% versus June 2011. Ticketmaster was first with 10.9 million visitors (up +13%), followed by MovieTickets.com with 5.6 million (+ 34%). Tickets.com Sites moved into third position with 3.6 million, while StubHub.com was just behind with 3.4 million (+9%) and eBay Tickets US rounded out the top five with 843,000 visitors (+31%).
ComScore Top 10 Gaining Site Categories by Percentages Change in Unique Visitors (US) July 2011 vs. June 2011, Total US Home, Work and University Locations
Total Unique Visitors (000)
June 2011 % Change
Total Internet: Total Audience 214,474 – 0 –
Retail Tickets 21,178 +23%
Community Beauty/Fashion/Style 53,536 +17%
Retail Toys 15, 737 +15%
Retail Consumer Goods 22,656 +13%
Community Personal 24,406 +12%
Auctions 70,566 +9%
Retail Apparel 60,955 +8%
Gambling 30,587 +7%
Business/Finance Taxes 4,665 +7%
Business/Finance Personal Finance 58,615 +7%
Source: ComScore Media Metrix
Scripps Networks Interactive’s Travel Channel tagged Andy Singer as SVP/Programming and Production Development. Andy previously served as GM of DIY Network, also owned by Scripps. In his new position beginning September 1, Andy will manage all facets of the network’s programming strategy, development and production. Furthermore, Ross Babbit will succeed Andy as SVP/GM at DIY Network. Ross has been with DIY Network since 2004, most recently as head of programming partnerships, special projects and increasing growth of branded entertainment.
A CYNOPSIS MESSAGE
Special Edition Series: Demographic Viewing Patterns Exploring the latest research on viewing patterns and evolving media preferences of specific
demographic groups, and identifying the newest trends networks & ad agencies are using to reach each of these demos.
Upcoming Special Editions:
Kids, Tweens, & Teens (9/22), Women (10/6), Baby Boomers (10/13)
For advertising opportunities contact Mike Farina: 203.218.6480
Later – Wayne
Wayne Karrfalt for Cynopsis: Digital
08.22.11
Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]
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JOB OPENING: MANAGER OF PRICING AND PLANNING/Fox Cable Networks/NY: Daily comp Sales Planning func., reporting, inventory mgmt. BA/BS & 3+ yrs exp in P&P or sales planning, Adv Excel req. www.foxcareers.com FNG0000614 (8/26)
JOB OPENING: INT’L SR MGR DIGITAL MEDIA/MTV Networks/NYC: BS Acct/Fin; 6 yrs of Acct/Fin corp exper. Knwldge intl business a plus. Exp w/online, mobile, and/or technology a plus. EOE/M/F/D/AAP. Apply www.mtvncareers.com (8/26)
JOB OPENING: MGR PROGRAM SCHEDLING/AMC & SUNDANCE–Global/NY: schedules prgmmng/contnt for intl distribtn effrts to maxmze viewrshp. 3+yr exp brdcast/cble w/internatnl mkts & emergng pltfrms. [email protected] (8/25)
JOB OPENING: MGR, OFF-AIR MKTG, Syfy/NYC: Plan/exec media & promotional plans, mng budgets.Plan/exec promot’l campaigns. Knwlg of tradit’l/non-traditional mktg. 3+ yrs media plan’g/TV/agency exp. Apply: www.nbcunicareers.com (#1865BR) (8/25)
JOB OPENING: VP, NETWORK OPS, NBCU/NY: Job#2647BR Resp for balancing prgrmng interests among NBCU divisions, affiliated stations, & partners with the goal of maximizing aud & cash flow. APPLY: http://www.nbcunicareers.com/ (8/25)
JOB OPENING: NEWS ANCHOR/WESTCHESTER NY: Experienced news anchor needed for early morning news program in Westchester, NY. At least 2 years of news anchoring experience required. Forward resume and reel link to [email protected] (8/25)
JOB OPENING: DIRECTOR/AD SALES MKTG/HGTV/NY. Create custom sponsorship proposals, manage sweepstakes and sponsorship fulfillment. Full details, http://www.scrippsnetworks.com & select req 2549 (8/25)
JOB OPENING: ACCT MGR MOBILE MKTG/Vibes Media/CHI: Proven track rec; Drive results for media/ent clients thru design/del. of mobile mktg cmpgns. Create/maint a value-add client relationship & for qual/results. Apply: www.vibes.com (8/25)
JOB OPENING: SR WRITER/PRODUCER POLITICAL COMEDY/Phila, PA: Oversee production of mock political ads for media nonprofit. Exp: writer or comedy prod, 5+ yrs. [email protected] (8/25)
JOB OPENING: WRITER/PRODUCER POLITICAL COMEDY/Phila, PA: Create and produce mock political ads for media nonprofit. Exp: writer or comedy prod, 5+ yrs. [email protected] (8/25)
JOB OPENING: DIRECTOR/NESN/MA: Responsibilities include directing, overseeing and ensuring the quality of the on-air presentation of NESN’s programs. Sure https://home.eease.com/recruit/?id=551450 (8/25)
JOB OPENING: DIR-DEVELOPMENT/NY: Create/Conceptualize series/specials/stunts/franchises/properties/etc for Animal Planet domestic & international; +7yrs exp broadcast/cable industry in production/dvlpmnt www.discovery.com # 4368 (8/25)
JOB OPENING: PRODUCTION ASSISTANT (TEMP) CREATIVE SERVICES/Hallmark Channel/LA: 1 yr exp in Production or Bachelor’s degree in Film Prod. Prof w Mac and PC req. See full posting and apply @ www.hallmarkchannel.com (8/25)
JOB OPENING: DIR PUBLICITY/Lifetime/LA: Dev strategies to publicize Lifetime & LMN prgmng. 7+ yrs net pr exp, pref within a reality/scripted prgmng environment. Apply: www.aetn.com/careers.html (8/24)
JOB OPENING: VP PRGM & MKT RESEARCH/A+E NETS/NY: Manage research initiatives that provide info & insight to Prgmng & Mktg staff to support prgm dev/strat plng, sched. 7+ yrs exp in TV Research. Apply: www.aetn.com/careers.html (8/24)
JOB OPENING: MGR PRGM & MKT RESEARCH/A+E NETS/NY: Provide research-based analysis, insight and info aimed at supporting the Prgmng, Mktg, Sched& PR Depts.3+ yrs exp in TV Research. Apply: www.aetn.com/careers.html (8/24)
JOB OPENING: CONTENT SALES MGR (2)/Thought Equity Motion/NY & LA: World leader in video rights mgmt. Expert ideation, consultative & relationship sales exp. More info: http://corporate.thoughtequity.com/ Res: [email protected] (8/24)
JOB OPENING: TEMP DIR. INT’l PROMOTIONS NICK/VIACOM INT’L/NY: Manage int’l promotions, program dev, pitch, secure & implement multi-reg partnerships & promos,3-4 mnth temp assignment. Apply: [email protected] (8/23)
JOB OPENING: ASST. BROADCAST BUYER/Lockard & Wechsler, Irvington, NY: Must be detailed and math orientated, organized , self motivated and computer literate. Prior ad agency/ sales a major plus. Resume/cover: [email protected] (8/23)
JOB OPENING: DIR PRODUCTION, PLAN. & OPS/AMC/NY: Oversee Production of On-Air Promo. Creative, resourceful, brand-knowledgeable & budget-oriented LEADER. 10+yr prodctn/post-prod. exp in brdcst/cble. [email protected] (8/23)
JOB OPENING: SPECIAL PROJECTS COORD/NYC: Help to manage promo & prod process. Coordinate/sched edit, audio, voice over, and process invoices for specl projects. 1-2+yrs production experience. Apply: www.nbcunicareers.com/REQ#2248 (8/23)
JOB OPENING: DIR CORP COMMUNICATIONS/NuvoTV/LA: PR expert to lead publicity efforts & oversee talent relations; 7+ yrs network experience, familiarity w/ American Latino market ++, EOE/M/F/D/AAP www.mynuvotv.com/jobs (8/23)
JOB OPENING: SALES ASST-AD SALES/Access360 Media/LA: Exp w/ad sales/advrtsng pref. to asst Sales Execs to svc clients. Build/trk prpsals. MS Office knwlg req’d. Self-strtr., Exp.w/graphic apps a +. Res: [email protected] (8/23)
JOB OPENING: MGR, BUSINESS SOLUTIONS/NASCAR/NY: dvlp innovative, strategic mktg & promotional ideas. 7+ yrs exp consumer marketing w/ exp in ad & mktg agency. www.employment.nascar.com (8/20)
JOB OPENING: SALES ASSISTANT/RLTV/NY: supp for sales team, booking orders, agency liaison, client research, coord sales reports, presentations, admin duties, exp w/Salesforce, excel organized & detail oriented apply at: [email protected] (8/20)
JOB OPENING: MGR PRGRMNG RSRCH/COMEDY CENTRAL/NYC: 3-5 yrs exp prgrmng/ ratings rsrch. Top performer, accurate & detail driven. Passionate about TV, takes initiative. Nielsen/ N-Power exp, also MultiTrak systems. www.mtvncareers.com (8/20)
JOB OPENING: VP STRAT & BUS DEV /MTV NETWORKS/NYC: Identify, eval, structure & help implement new deals, commercial relationships, joint ventures & acquisitions. MBA & 6 yrs exp, mngt consulting or IB + TV exp. www.mtvncareers.com (8/20)
JOB OPENING: EDITOR /NYC : NYC: seeking editor w/ strong reality/lifestyle background & Windows-based AVID experience, for new HGTV home renovation show. 2+ yrs exp req’d. Res/Cov Ltr: [email protected] (8/20)
JOB OPENING: SR. RESEARCH ANALYST/ESPN/NY: Coordinate and manage projects focused on cross-media advertising effectiveness research; 1-2 years of research experience media/agency exp. a +. REQ ID 319775 http://espncareers.com (8/20)
JOB OPENING: DIR, Syfy PRIMARY RSRCH/NYC: Plan, design, analyze & report consumer rsrch projs. 7+yrs exp internet surveys, focus groups & syndicated rsrch services desired. BA/BS Req. Apply: www.nbcunicareers.com Job# 2137 (8/19)
JOB OPENING: FREELANCE WEB ANALYST/NBCUNIVERSAL/LA: 3-6 mos. assignment. Supports G4tv.com & E!Online. 3+ yrs. Omniture exp. needed. Apply: http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ENETWORKS&cws=1&rid=964 (8/19)
JOB OPENING: MGR, DIGITAL MKTG/TVL: Mng overall dig mktg plans/deliverables, help dev strat/excute tactics. Str knwldg anlyzng/optimizng SEM, mobile, social ntwks. TV mktg exp plus EOE/M/F/D/AAP Apply www.mtvnetworkscareers.com (8/19)
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .
FALL INTERNSHIP CREDITS ONLY: GSN NY Digital & Aff Sales Distribution Fall Internship. Unpaid School Credit Only. Learn client partnerships, industry research and analysis. Send Resume and CL to [email protected] (8/26)
FALL INTERNSHIP CREDITS ONLY: GSN Santa Monica Marketing & Promotions Digital Video Fall Internship. Unpaid School Credit Only. Development and Prod of short form digital video content. Send Resume and CL to [email protected] (8/26)
FALL INTERNSHIP CREDITS ONLY: GSN Santa Monica Distribution & Affiliate Marketing Fall Internship. Unpaid School Credit Only. Learn tools and tactics used in developing promos to drive value with affiliates. Send Resume and CL to [email protected] (8/26)
FALL INTERNSHIP CREDITS ONLY: GSN Santa Monica Programming Fall Internship. Unpaid School Credit Only. Learn Programming department goals towards network identity. Send Resume and CL to [email protected] (8/26)
FALL INTERNSHIP CREDITS ONLY: GSN Santa Monica Marketing & Promotions Fall Internship. Unpaid School Credit Only. Strategic partnerships, promotions, digital marketing. Send Resume and CL to [email protected] (8/26)
FALL INTERNSHIPS CREDITS ONLY: Media firm/Beijing: 40 hrs wkly. Unique/exciting media internship overseas.Includes RT flight to Beijing. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (8/25)
FALL INTERNSHIP CREDITS ONLY: SOCIAL MEDIA/PRODUCTION INTERN/NBCUniversal : for its digital team to help with social media strategizing, campaign management, and video production tasks. Res/cover letter: [email protected] (8/24)
FALL INTERNSHIP CREDITS ONLY: TV DEVELOPMENT/GRB Entertainment/LA: Award winning TV company seeks organized, self-starting interns for administrative/writing/producing/editing support. Final Cut & Photoshop a plus. Resume/cover: [email protected] (8/24)
FALL INTERNSHIP CREDITS ONLY: TV PROD INTERN handle fast-paced position for a min of 10 hrs per wk. Addt’l hours may be banked. Must have basic knwldg of Excel & Word. Prior office exp is a +. Please contact [email protected] (8/23)
FALL INTERNSHIP CREDITS ONLY: PT PROD INTERN/Waterman Ent/S Monica: www.watermanent.com Self-starter�, creative thinker, multi-tasks w/little instruction. Strong writing skills.Orgnzd & able to mng time effectively. Res: [email protected] (8/23)
FALL INTERNSHIP CREDITS ONLY: Fall Internship Credit ONLY: Billboard/Adweek events team/NYC seeking a motivated marketing intern to assist with marketing initiatives and event logistics. Send resumes and cover letters to [email protected] (8/20)
FALL INTERNSHIP CREDITS ONLY: Paolucci Communications Arts in PV, CA is looking for Fall Intern. Internship includes Social Media, PR efforts. Learn how an Agency runs incredible networking opp. Res/Cover Lisa @ [email protected] (8/19)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]
SITUATION WANTED: Laila Berzins, Voice-Over Artist: http://www.lailaberzins.com, [email protected], Cell 860-966-1941. Specialty in dynamic character voices, commercial, narration, more! (8/24)
SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (8/24)
SITUATION WANTED: Jeanne Intile Burns, Voice-Over Artist: http://jburns.voices.com , [email protected], Cell: 845-721-9681 Specializes in unique character voices for various animated productions! (8/23)
SITUATION WANTED: LA- Seeking Assistant position in the Entertainment/PR/Marketing field. Hard working, bubbly personality! “Go Getter” attitude.B.A.in media relations 4+yrs exp. contact: [email protected] (8/20)
SITUATION WANTED: MANAGER/DIRECTOR FINANCIAL PLANNING AND ANALYSIS/LA. 10+ yrs exp in corporate entertainment finance. Extensive background in financial budgeting, planning, modeling and executive presentations. [email protected] (8/20)
SITUATION WANTED: A young creative & proactive NY-based woman seeking CREATIVE EXECUTIVE/DEVELOPMENT POSITION (Exp: 2 yrs. agency,2 yrs.Exec.Assistant,1+yrs.Creative & Acquisitions) Please contact [email protected] (8/19)
E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.
Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
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