Cynopsis: DIGITAL
09/02/11

Good morning, it’s Friday, September 2, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here. 

Hulu is taking its show on the global road and launching a subscription offering in Japan, the online video site’s first international market. Hulu has inked licensing deals with CBS, NBCUniversal International Television Distribution, Sony Pictures Entertainment, Twentieth Century Fox, The Walt Disney Company for the service in Japan and plans to add local market content. Hulu in Japan will also be accessible via connected TVs and Smartphones. The cost for the subscription service is ¥1,480 per month or about $19.

Cable network HDNet has picked up the popular Web series Goodnight Burbank and will premiere the first of six 30-minute episodes on October 12. Goodnight Burbank, a spoof of a nightly newscast, has been a popular Web hit since 2006, and claims to be the first half-hour Web comedy. Only a handful of Web shows have made the leap from the Web to TV. The deal with HDNet was brokered by Zodiak Rights.

TV viewers are most looking forward to fall premieres of new shows The X Factor, Charlie’s Angels and Prime Suspect, according to a survey from Yahoo! TV and Entertainment Weekly. The returning shows that fans are eager to tune into are NCIS, Big Bang Theory, and Dancing With the Stars.

Digital entertainment platform provider Rovi now enables adaptive streaming for connected de-vices such as hi-def TVs, Blu-ray disc players, Smartphones and other devices. The adaptive streaming supports advanced programming features including subtitles, multiple language tracks and smooth fast forward. Rovi will market the offering to service providers, CE manufacturers and other players that use its digital entertainment tools.

The government’s efforts to block an AT&T-T-Mobile merger could prove fruitless. Some wireless analysts expect AT&T to divest spectrum in an effort to seal the deal. Analysts have said the DOJ lawsuit stems from concerns that AT&T owns too much spectrum, so selling it off may be enough for the company to gain approval, according to Mobile Marketer Daily.

Online video streamers may be cutting or shaving the cord, but they’re still spending money to watch TV and movies via broadband. Online video subscribers in the U.S. are spending about $50 over a six-month period on video subscription, and less than half that on a la carte purchases of movies and TV shows, said Parks Associates. While that figure is substantially less than a cable bill, it demonstrates that consumers are indeed willing to pay to watch programming online.
 
Google draws more unique visitors, but Facebook leads the charge in time spent on its site, according to the latest data from Nielsen’s Total Internet Audience measurement. Between Google and YouTube, Google sites drew 172.5 million unique users in July, followed by Facebook with 158.9 million. Time spent on Google sites topped out at about 1.5 hours, with Facebook averaging more than five hours.
 
CBS had the most social media street cred in August, the second month in a row it topped the 5 broadcast networks in social share, according to social media monitoring service Trendrr. The network had a 29% share of voice in August, with Fox at 27% and ABC at 20%. MTV bested its cable network brethren for the month, due to its strength with Jersey Shore and the VMAs, snagging 51% of cable’s social share. Discovery was second with 5%.

CNBC launched its real-time TV app, a free service that lets viewers access CNBC’s TV and online content via a connected TV in the EMEA region – Europe, the Middle East and Africa. The app includes video, real-time market data and portfolio features and works with connected TVs from Panasonic, Philips, Samsung and others. 

A new version of classic arcade game Frogger is now available in the iTunes app store in time for its 30th anniversary, via a deal with Konami Digital Entertainment and games studio Revolutionary Concepts. Called Frogger Decades, the new game boasts five new environments including giant crabs and bulldozers than the main character will need to dodge and evade.

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A CYNOPSIS MESSAGE

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September is here at last and that means fall TV is soon upon us. With more consumers turning to tablets instead of computers, our Website of the Day is an app. CBS has launched a Fall Preview iPad app with behind-the-scenes look at its new fall dramas Unforgettable, Person of Interested and a Gifted Man as well as comedies 2 Broke Girls and How to be a Gentleman. The app includes previews, videos, exclusive photos, social media integrations and a fall schedule guide. Sure, you can see some of the same content on CBS.com too, but you know you’re going to whip out your iPad for this one.

Later – Daisy
 Daisy Whitney new media reporter and author of The Mockingbirds, filling in for Wayne Karrfalt for Cynopsis: Digital.
09.02.11

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here  .

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JOB OPENING: DIRECTOR/NY: 5-7 yrs.-commercial inventory/traffic, media sales planning and pricing exp. w/ Dealmaker/VCI, EXCEL) [email protected] (9/10)

JOB OPENING: INVENTORY ANALYST/Scripps NTWRK/NY : 1-3 yrs. Cable or Broadcast Adv. Sales exp. Daily approvals & tracking of commercial inventory, changes/requests, report tracking. Full details, www.scrippsnetworks.com # 2379 (9/10)

JOB OPENING: DIR, NETWORK DIST. OPS/NBCU/NY: Manage & devp strat & supprt net ops in Skypath Ops Ctr. Ability to define, manage satellite/encoding infrastructure for facil’s in Tech Ops Div. Apply at nbcunicareers.com (job#2852BR) (9/10)

JOB OPENING: SR MGR AD SALES MKTG/New York: Dev & direct strategy & execution of mktg/promo efforts in support of A+E Networks NAS business goals https://secure.sterlingdirect.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=107837 (9/9)

JOB OPENING: RESEARCH ANALYST/STYLE NETWORK/LA : 1  2 years exp in program research. Familiar w/ Nielsen, Simmons, MRI programs. Apply: http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ENETWORKS&cws=1&rid=999 (9/9)

JOB OPENING: ASSOC PROD/BOOKER/TV talk show/NY: 5 yrs of strong booking exp. Book personal and breaking news stories, prep guests for shows, strong rsrch/written & comm. skills. [email protected] (9/9)

JOB OPENING: TRAFFIC REPORTER/Westchester NY: Experienced Traffic Reporter position available at a news station in Westchester, NY. At least 2 years experience and BA degree required. Forward resume and reel link to [email protected] (9/9)

JOB OPENING: DIRECTOR, OXYGEN SALES RESEARCH/NBCU/NY: Job#2732BR Manage all top line and detailed analyses/ratings reporting and audience profiling. 6-8 yrs experience required. APPLY ONLINE at http://www.nbcunicareers.com/ (9/9)

JOB OPENING: SENIOR RESEARCH ANALYST/CAFEMOM/NY: Monitr. & coord. proprietary res. stdies, anlyze & frmt raw data, updte reprts for mgmt insight. 3 exp; w/ SPSS req’d; exp w/Nielsen NetRtg a +; More @ www.cafemom.com/about/jobs.php (9/9)

JOB OPENING: INTEGRATED AD SALES MKT DIRECTOR/Discovery/NY: 10+ yrs ad sales mkt exp., Oversee RFP’s, brainstorming and execution for on air mkt campaigns for Discovery Channel. http://careers.discovery.com/ req.4431 (9/8)

JOB OPENING: DIRECTOR, BUS AFFAIRS & LEGAL/iN DEMAND/NYC: Provide legal analysis/counsel. Draft, negotiate, review contracts. Standards & Practices. JD + 4 yrs cable exp. Apply: [email protected] (9/8)

JOB OPENING: DIG SALES FULFILLMENT COORD/Universal/NBC Sports/NY: Efficiently trafficking assets for media campaigns; interface w/intrnl/extrnl clients; 1+yr online media/sls ops exp; BA/BS req’d. Res: [email protected] (9/8)

JOB OPENING: DIRECTOR, COMMUNICATIONS/Universal Sports/Westlake Village, CA: Generate awareness for the network & promote the sports programming; 5+yrs publicity/communications exp; BA/BS req’d. Res: [email protected] (9/8)

JOB OPENING: INTEGRATED MKTG MGR/ OWN/LA: Dvlp/mng custom advertising oppts for dig. & on-air sales & their clients 6+ yrs exp. Dig.sales strategy, cross-platform mktg prgms, strong comm skills req. Details: http://careers.own.tv (9/8)

JOB OPENING: SR SALES PLNG ANALYST/WB/NYC: Maint contracts, inventory mgnt, traffic coord, stewardship eval, budget & plan review & approval, rate card dev, wkly rev reports gen, ratings impact. Apply www.warnerbroscareers.com (9/8)

JOB OPENING: DIGITAL AE/CHICAGO: Sell BET Networks suite of dig advertising opportunities within assigned territory to agencies/clients [email protected] (9/8)

JOB OPENING: STORY PRODUCER/NYC: Producer w/ extensive post exp working on Avid in serial documentary or reality TV needed for award-winning doc series WORLD OF JENKS, to start asap. resume to [email protected] (9/8)

JOB OPENING: DIR MKTG/IFC/NY: Stratgize/excute impactfl live evnts/promo campgns/prtnrships-for buzz & rating growth. 8+yr relvnt exp in Tv/Ent indstry Creatve w/attn to detail of devlpmt & preservtn of brand. [email protected] (9/7)

JOB OPENING: POLITICAL SALES OPS SUPERVISOR/DC: Responsible for interviewing/hiring/mngng & conducting training of support staff. BA req’d; 2-3 yrs Operations or Sales Coord exp pref’d. Resume to:  [email protected] (9/7)

JOB OPENING: ACCT DIR /Health Club Media Network/CHI: Drive ad sales for emerging health club ntwrk. Creative media sales professional w/ strong work ethic & est’d agency/client relationships pref’d. Apply: [email protected] (9/7)

JOB OPENING: DIGITAL SALES MGR/KABC-TV/LA: Lead in developing, maintaining and growing revenue for our digital properties. Experience & knowledge of the digital and mobile industries required. Apply at www.ABC7JOBS.com EOE (9/7)

JOB OPENING: ONLINE SALES EXEC/NCC Media/ Dallas: Prospect, dev & close sales for online & Dig Media product lines. 5+ yrs dig media sales exp, w/ part knwlg, affinity & of online & advanced Advrtsng space. Apply: www.nccmedia.com (9/3)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIP CREDITS ONLY: Remote Ops Intern/CBS Sports Network. Participate in &prepare for on-location sports events. Duties incl. operational, creative, &admin. tasks related to delivery of remote broadcasts. Apply: www.cbscorporation.com (9/10)

FALL INTERNSHIPS CREDITS ONLY: Media firm/Beijing: 40 hrs wkly. Unique/exciting media internship overseas.Includes RT flight to Beijing. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (9/9)

FALL INTERNSHIPS CREDITS ONLY: AFFILIATE SALES INTERN/CBS Sports Network/NYC: Lead grassroots mktg campaigns; manage inventory & distribution of affiliate premiums; research non-affiliate small systems. Apply: www.cbscorporation.com select CAREERS (9/9)

FALL INTERNSHIPS CREDITS ONLY: CAMPUS MKTG INTERN/CBS Sports Network/NYC: Will assist in campaign mgmt, devise innovative campus/grassroots promos, & utilize social media to network w/ college student. Apply: www.cbscorporation.com select CAREERS (9/9)

FALL INTERNSHIPS CREDITS ONLY: SALES/MARKETING FALL INTERNSHIP/PLUM NTWRK/NYC:Gain practical experience in the communications industry by working with a top-notch sales & marketing team at a multi-platform media company. Resume to [email protected] (9/9)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: MULTI-MEDIA JOURNALIST/NYC BA-Broadcast Journalism. MFA-Media Arts. Thesis documentary awarded by Directors Guild of America, Amnesty Intl & 20 film fests. Worked in news since age 15! Seeks job! [email protected] (9/10)

SITUATION WANTED: WRITER/PRODUCER : Did exec level marketing in sports, fiber optics & telecom. Ent. industry 5 yrs . Can write what you need fast! Scripts, press, corporate overviews, etc. BS Biology; MS Journalism. Ph: 818-585-8760 (9/10)

SITUATION WANTED: Script Doctor/PROD w 16 yrs as Brdcst exec can consult/edit/polish your TV/film/web pitch/bible/screenplay. Credits inc. DeGrassi, DaVinci, Dragon Boys [email protected] (9/9)

SITUATION WANTED: WEB PRODUCER/NYC: 5+ years exp. Familiar w/ Prod Mgmt, Project Mgmt, Social Media, SEO, CMS. Exp working with developers & creatives. Client & agency exp. Passionate w/ a sense of humor. [email protected] (9/9)

SITUATION WANTED:- Creative Producer with 5+ years production and business finance background looking for new full time job opportunities. Please contact [email protected] (9/9)

SITUATION WANTED: MANAGER/DIRECTOR FINANCIAL PLANNING AND ANALYSIS/LA. 10+ yrs exp in corporate entertainment finance. Extensive background in financial budgeting, planning, modeling and executive presentations. [email protected] (9/9)

SITUATION WANTED: DIGITAL PHOTOGRAPHER. Tell your story in images with a twist. David Goorevitch – [email protected] – see his stuff at http://bit.ly/DGlimbo (9/9)

SITUATION WANTED: Business Development (L.A./Phoenix) CPG/media. 15 yrs exp. global sales & marketing (retail/media), content dev., licensing and acquisitions. Strong negotiator. Exp. w/Disney, Warner, NFL. [email protected] (9/8)

SITUATION WANTED: Stand In for Kids, SAG/AFTRA, Height 4’7, Weight 95 lbs, Blonde, Blue Eyes, [email protected], or 818 200 7431 (9/8)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST, Cell: 845-721-9681 Websites: http://jburns.voices.com , www.allegro-music.com : Specializes in unique character voices for various animated productions (9/8)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER/NYC: Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (9/7)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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