Friday, January 14th, 2011


Cynopsis: DIGITAL
01/14/11

Good morning, it’s Friday, January 14, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here

Could Kiefer Sutherland be the Web’s great hope for a watercooler hit? Ever since lonelyGirl15 proved that we’d watch Web video, programmers have been striving and failing to create a breakout digital hit. But the 24 star is now fronting The Confession, an online video series launching in March that stars Sutherland as a hit man confessing to a priest, played by John Hurt. The online video production firm and ad network DBG is creating the 10-episode series. An advertiser is not attached yet. The show will run on Hulu, across the DBG network and on DBG’s Facebook hub. DBG tells Cynopsis it’s having talk with other properties for ancillary distribution. DBG reaches 90 million uniques in the United States across its network of 2600 sites.

~ MULTIPLATFORM CONTENT NEWS ~

VH1.com plans to live stream its 16th Annual Critics’ Choice Movie Awards Red Carpet Pre-Show at CriticsChoice.VH1.com tonight at 8 p.m. ET before the on-air telecast. During the telecast itself, Web viewers can check out the live viewing party online featuring interviews and backstage footage as well as red-carpet streaming.

To honor the 50th anniversary of John F. Kennedy’s presidency, Comcast and the John F. Kennedy Presidential Library & Museum are launching a video-on-demand series today that includes speeches, newsreels, campaign commercials, documentaries and films.

In honor of the 15th Winter X Games at the end of this month, ESPN plans to carry “dozens” of hours of live coverage on ESPN3.com and ESPN Mobile TV to give fans more multimedia access to the sporting event.

PBS‘s four-part NOVA series NOVA’s Making Stuff with David Pogue is now offering a sneak peek of the first full-length episode a week in advance on the iPad, iPhone and iTouch via PBS’ new app. Additional episodes will be made app-available the day after broadcast. David Pogue is the renowned tech columnist from the New York Times and the show premieres on-air on January 19.

~ INNOVATORS & START-UPS ~

Got a great idea for a business? The 2011 We Media PitchIt Challenge is offering $50,000 in seed funding to launch two “innovative media and tech startups.” The deadline is February 4 to enter and finalists will pitch their ideas to judges and attendees at the We Media conference in NY on April 6.

~ DIGITAL ADVERTISING ~

Online video programmer Clevver Media paired up with media company Alloy Media + Marketing in a deal that calls for Alloy to handle all ad sales and promotions across Clevver’s teen entertainment properties. The partnership expands Alloy’s reach and gives Clevver access to Alloy’s marketing clout. On YouTube, ClevverTV delivers about 30 million views per month.

Digital media advertising entity Cox Digital Solutions acquired the business and ad sales group of Internet Broadcasting. Cox provides services for national, regional and local ad agencies and publishers and said it was attracted to IB for its relationships with publishers and its media sales experience. Cox Digital Solutions is part of Cox Media Group.

~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~

Social commerce site LivingSocial acquired a majority stake in Groupon-like European shopping site LetsBonus to bolster its international presence. LivingSocial reaches more than 16 million subscribers in more than 170 markets.

~ TRENDS, RESEARCH, ETC. ~

Microsoft’s Bing saw a 5% increase in searches last month, said Experian Hitwise. Bing powered nearly 26% of all searches for the month of December, while Google snagged the lion’s share of about 70%.

Yet another research report finds Android-powered phones pulling ahead of Apple. Mobile ad network Millenial Media reports in its monthly update that the Android operating system has surpassed Apple’s iOs with an 8% month over month increase in Millenial Media’s network. Android ad requests grew 141% from the third quarter to the fourth quarter, Millenial said.

~ GADGETS & APPS ~

CBSSports.com-owned high school sports site MaxPreps.com introduced a mobile stat tracker for high school basketball that lets user follow real-time basketball stats on their iPad or other devices. MaxPreps said it will build more apps for other high school sports.

NBC Universal-owned iVillage.com launched a celebrity fantasy league game tied into the upcoming Golden Globes and Academy Awards. Dubbed the iVillage Fantasy Celebrity League Game, the social game lets users draft dream teams of celebs, in much the same way fantasy sports leagues operate. Team owners earn points with every gossip blog of entertainment news mention of the stars on their teams.

~ EXECUTIVE MOVES ~

Media agency Initiative promoted its digital expert Michael Hayes to the newly created post of President of Initiative Digital where he’ll oversee all digital strategy and operations in an expanded role that now includes worldwide global accounts. The agency also hired David Goodrich as EVP and Director of Digital. He most recently served as SVP and Director of Digital Communications at UM.

Targeted TV ad company Simulmedia hired Jack Smith for the new post of Chief Product Officer. His task is to help scale Simulmedia’s TV ad targeting platforms that marry TV audience research with anonymous viewing data from 15 million set-top boxes in the United States.

Forbes Media hired Jorge Consuegra as Chief Marketing Officer, a new role in which he’ll be tasked with leading the well-known news brand through a time of digital transition. He most recently worked as SVP at Western Union.

~ WEBSITE OF THE DAY ~

Let’s enjoy a piece of birthday cake for the site nearly all of us rely on for research because Wikipedia is celebrating its tenth birthday on Saturday January 15. According to Pew Internet & American Life Project, the percentage of adult Americans who look up information on the site rose to 42% in May 2010, up from 25% in February 2007, representing more than half of adult Internet users in the U.S. Interestingly, 69% of Wikipedia users have at least a college degree.

See ya!  Daisy
Daisy Whitney, in for Wayne Karrfalt this week, is a new media reporter and author of The Mockingbirds, filling in for Wayne Karrfalt for Cynopsis: Digital
1.14.11

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


JOB OPENING: STANDARDS & PRACTICES MGR & COORD-Disney Jr/2 OPENINGS/LA: familiarity with Children’s Television Act. Compliance with FCC. Process promo/synergy spots.TV experience needed. Disneycareers.com REQ 264027/264028 (1/21)

JOB OPENING: BROADCAST OPS COORD/STAMFORD COORD BROADCAST OPERATIONS/Stamford, CT AETN: https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=87054 (1/21)

JOB OPENING: DIGITAL MEDIA/CONTENT & PROGRAMMING COORDINATOR/MTV, NY: 2 yrs exp, Day to day coordination of programming, rights & clearances for Internl content, Strong Excel & database mngt. www.mtvcareers.com (1/21)

JOB OPENING: NATIONAL BROADCAST BUYER/GSD&M/Chicago: To handle the effective and efficient execution of media buys based on the client’s needs and objectives. Please apply at http://bit.ly/fnOWI6 (1/20)

JOB OPENING: LINE PRODUCER/Logo/NYC: 5+ yrs broadcast, commercial and/or promo production management required; EP/Movie Magic budgeting & Excel exp., EOE/M/F/D/AAP www.mtvnetworkscareers.com (1/20)

JOB OPENING: MANAGER, AD SLS RESEARCH/Vh1/LOGO/NY: 5+yrs rsch exp, proficient in Nielsen systems, MRI, Lake 5, Support P&I needs, Develop unique rsch metrics & methods of measurement, EOE/M/F/D/AAP. www.mtvnetworkscareers.com (1/20)

JOB OPENING: SUPERVISING PRODUCER/VH1/NYC: 7+ yrs exp reality TV production: BOTH competition-elimination & docudrama is a must; Reality Supervising Producer credits req; EOE/M/F/D/AAP www.mtvnetworkscareers.com (1/20)

JOB OPENING: ANALYST, RESEARCH/VH1/CMT/Logo/NYC: Up to 1 yr exp in TV Research; Knowledge of Nielsen systems StarTrak, N-Power, Navigator, MyEvents; B.A. req. EOE/M/F/D/AAP www.mtvnetworkscareers.com (1/20)

JOB OPENING: VIDEO SEEDING & SOCIAL MEDIA COORDINATOR/Dailymotion/NYC: Execute viral video seeding, social video campaigns, blog outreach. 1-2yrs related exp, web savvy, A+ writing req. Res to [email protected] (1/20)

JOB OPENING: DIR SALES & PRTNSHPS/IFC & SUNDANCE/NY: Sell multi-platform packages. Pitch, negotiate, build relatnshps. Devlp new opportunities to meet mktplace needs. 7+ year media/agency exp. Rez to: [email protected] (1/20)

JOB OPENING: MGR, SALES OPS/NYC: Create & manage sales operational strategies & procedures for TV & new media platforms for offices around the U.S. Apply @ [email protected] (1/20)

JOB OPENING: DIGITAL MKTG MGR/SABAN BRANDS/LA: Grow online/social media/mobile presence and assist strategy/development/execution/testing for Power Rangers, Paul Frank and future acquisitions: [email protected] (1/19)

JOB OPENING: WRITER, CREATIVE AD/Nickelodeon/NYC: 4+ yrs copyright/ad writing. Analyze creative briefs.Prep mktg presentation. Client service exp.Knowledge of kids culture/television EOE/M/F/D/AAP Apply www.mtvnetworkscareers.com (1/19)

JOB OPENING: MANAGER, SOCIAL EXPRESSIONS/Nickelodeon/NYC: 3+yrs licensing. Strong organization/presentation/communication skills. Exp. in paper goods. Digital design knowledge a plus EOE/M/F/D/AAP Apply www.mtvnetworkscareers.com (1/19)

JOB OPENING: MANAGER TOYS/Nickelodeon/NYC: 4+years MKTG or licensing @toy manufacturer or media company, Strong pitch/negotiation skills. Knowledge of NICK brand/consumer products. EOE/M/F/D/AAP Apply www.mtvnetworkscareers.com (1/19)

JOB OPENING: MR. INTEGRATED MARKETING//MTV/NYC: 4+ yrs Ad Sales Marketing exp. at a Cable/Broadcast network; Strong digital marketing exp. a must; BA req. EOE/M/F/D/AAP www.mtvnetworkscareers.com (1/19)

JOB OPENING:  DIRECTOR, PROGRAM SCHEDULING/Nickelodeon/NYC:7+yrs Prog Sked exp in TV, Exp w/Research & Ops, Mgmt Exp, Strng Analytical & Strat, Knwlge NICK brand, EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (1/19)

JOB OPENING: DIRECTOR OF PRICING AND PLANNING/GMC Cable/NY: 8+yrs Price/Plan exp + mgmt exp. Analysis of inventory/pricing. Expert w/Dealmaker/ Excel. Apply: [email protected] (1/18)

JOB OPENING: DIRECTOR OF AD SALES MARKETING/AccuWeather/NYC: 6+yrs of marketing experience, to create & lead the creation of the campaigns and materials. Full info/apply: http://hire.jobvite.com/j/?cj=oilzVfwR&s=Cynopsis (1/18)

JOB OPENING: DIRECTOR INTERACTIVE ADVERTISING/Newsday/NY: 7+yrs adv sales exp driving sales/strategy w/in dig. media space. Exp selling to Nat’l & Local accts/agencies & staff mgt req’d. Email resumes to: [email protected] (1/15)

JOB OPENING: SPOT MEDIA ASST/New Haven, CT area: Rapidly growing TV buying co. looking for junior level talent. Strong computer skills, fast learner, self motivator. Excel growth potential. Apply: [email protected] (1/15)
 
JOB OPENING: SR. ANALYST RSRCH/DISNEY ABC/CA: min 2 yrs exp studio/ntwk rsrch, syndication, exp Galaxy Explr, Wrap Overnights, Wrap Sweeps, strong analytical & written skills. Apply at: disneycareers.com (ID276141) (1/15)

JOB OPENING: MRG, RESEARCH/New York: Dev of strategies, presentations, pertinent data in positioning AETN brands in the marketplace. https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=87028 (1/15)

JOB OPENING: JR. RESEARCH ANALYST/OWN: Oprah Winfrey Network/LA: Up to 1 yr exp in TV Research, detailed oriented, knowledge of Star & NPower a plus. Apply at: http://careers.own.tv (1/15)

JOB OPENING: MANAGER REVENUE PLANNING/DIRECTV/New York, NY: Assist the VP & SVP of Ad Sales with all revenue forecasting relating to the DIRECTV Ad Sales business. For additional info: www.directv.com/careers job # 1001837  (1/15)

JOB OPENING: TIMING SPECIALIST/AETN/STAMFORD: Track timing sheets, input into Mediaflex, exp preferred https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=86354 (1/15)

JOB OPENING: FREELANCE CREDITS PRODUCER/AETN/Stamford: Freelance-Nite Shift https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=87057 (1/15)

JOB OPENING: SALES COORD/Univision/NY: Highly motivated. Mng tasks/srvcng agencies/clients daily basis. Det. oriented/comm/PC & math skills. 1-2 Yrs Media Exp, Deal Maker exp a +, Spanish a +. EOE. Res: [email protected] (1/15)

JOB OPENING: DIRECTOR OF MKTG/Dailymotion/NYC: 6+ yrs online marketing/brand building exp + excellent data analysis skills req. for leading online video site. Competitive salary/benefits. Email resume: [email protected] (1/15)

JOB OPENING: SR ACCT EXEC, STRATEGIC ALLIANCE MKTG/bottlerocket Mktg/NY: Mktg,Acct Mngmnt, Partner promotions, Strategy/Plan’g. 5 yrs mktg exp & Bach deg. a must. Agency exp pref’d. Res/cover: [email protected] (1/15)

JOB OPENING: ACCOUNT SERVICES EXECUTIVE/NYC: Assist AD w/all aspects of sales process, passion for selling, develop selling/deal strategies BA/BS preferably in mktg/communications 3-5 yrs wkg within sales/mktg Apply: www.nationalcinemedia.com (1/15)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

WINTER/SPRING INTERNSHIP CREDITS ONLY: PUBLIC RELATIONS INTERN/West Hollywood: Entertainment PR Firm seeks intern for office work, events and drafting bios/press releases/pitches. MUST have reliable transportation. Contact: [email protected] (1/21)

SPRING/SUMMER  INTERN SHIP CREDITS ONLY: NEW MEDIA/DIGITAL MKTG INTERN/GSN/Santa Monica. Please send resume and CL to [email protected] (1/20)

SPRING/SUMMER INTERNSHIP CREDITS ONLY: TALENT BOOKING INTERN/LA: assist in covering shoots with talent, maintain databases and help pitch ideas. Hours are flexible. Please email [email protected] if interested (1/15)

SPRING/SUMMER INTERNSHIP CREDITS ONLY: SPORTS TELEVISION PRODUCTION INTERNSHIP/DLP Entertainment/LA: Enjoy a creative/casual work environment two blocks from the beach. Learn every aspects of television production. Contact [email protected] (1/15)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: SALES PLANNER/SUPPORT/NYC or NJ: 10 yrs planning exp. Looking for a position in a sales support dept. Planning, research, traffic, etc. [email protected] (1/20)

SITUATION WANTED: EXPERIENCED TV PRODUCER with MBA – I have an MBA and 9 years experience as a TV Producer. Ideally looking for a position that integrates content and brands. Also open to other opportunities. [email protected] (1/20)

SITUATION WANTED: PERSONAL ASSISTANT/LA: Experienced, honest, loyal. Experienced EA/PA. Strong Management, Accounting & technical background. Computer savvy, Microsoft Office, reliable car & clean record. Email [email protected] (1/20)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (1/20)

SITUATION WANTED: PRIME TIME EMMY DOCUMETARY. PRODUCER, DIRECTOR, WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (1/20)

SITUATION WANTED: EXECUTIVE ASSISTANT/ COORDINATOR /NYC: position with 10 years of experience in television and features in Los Angeles. Relocating to New York. Most recently worked for SVP of MOWs and miniseries. [email protected] (1/15)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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