Friday, February 15th, 2013


(((((((   (((((((((((O)))))))))))   )))))))
Oxygen’s The Face is a hit with young women!

The Face launches TOP 10 in its time period for W18-34
and TOP 10 most social cable series in primetime.

Congratulations Team Naomi, Team Karolina, Team Coco and Nigel!

get with the network that gets young women.
   (  ( ((((((oxygen. live out loud.)))))) )  )    )



Good morning. It’s Friday, February 15, 2013, and this is your first early morning briefing.

Tonight’s Premiere:
HGTV: Spontaneous Construction at 9p

Saturday’s Premiere:
OWN: Blackboard Wars at 9p

Sunday’s Premieres:
CBS: The Amazing Race at 8p
Nick at Nite: Wendell & Vinnie at 8p
3net: Crazy Land at 9p
Food Network: Worst Cooks in America at 9p
Investigation Discovery: Catch My Killer at 9p

Sunday’s Finale:
PBS: MASTERPIECE: Downton Abbey at 9p

Cynopsis will not be publishing on Monday, February 18 in honor of the President’s Day holiday.  Here are the show premieres and finales for this day:

Monday’s Premieres:
Discovery Channel: Fast n’ Loud at 9p; The Devils Ride at 10p
National Geographic Channel: Inside Combat Rescue at 10p
Mnet: America: Reply 1997 at 8p

Monday’s Finale:
TLC: Cake Boss at 930p





Based on The New York Times best-selling book and narrated on camera by Academy AwardTM-winning actor, Tom Hanks, this is the true story of the killing of Abraham Lincoln

“…plays like a heart-pounding crime novel…” -TV Guide

Killing Lincoln
Premieres Sunday at 8P

He Didn’t Survive This One: CBS Television Distribution cancels Jeff Probst’s short-lived talk show after one season. The popular Survivor host won’t return for a second season but it will finish out this one. The cancellation comes on the heels of Twentieth Television’s cancellation of Ricki Lake last week.


CBS grew revenues in the fourth quarter of 2012 to $3.7 billion, up 2% from the year-ago period. The rise came in part from a 3% increase in ad revenue due to higher political and network advertising, CBS said. Affiliate and subscription fees rose 9%, driven by growth at the cable networks.

Here, She is: The Miss America Organization strikes a new three-year deal with ABC and will also bring the event back to Atlantic City. The network said this year’s telecast enlarged its audience for the third year in a row and became the most-watched broadcast of the pageant since 2004.

As part of the marketing for American Idol, the show launches a cross-country relay of the “Idol microphone” on March 1 from New York to Los Angeles, in partnership with sponsors Ford, Coca-Cola and AT&T. The 5,000-mile relay should last two weeks, with the microphone slated to arrive in Los Angeles on March 13 for the Top 10 live performance show that night at 8p on Fox.

VOD network iN DEMAND rolls outs a national campaign to promote the movie awards season on its service in advance of the Oscars on February 24. Plans include social media, sweepstakes, on-air promos and online awards-themed content on sites such as TV Guide and Indiewire to drive consumers to current nominees and past winners on the on-demand service. iN DEMAND says flicks such as Argo, Beasts of the Southern Wild, Frankenweenie, Marvel’s The Avengers, The Master, Prometheus, Skyfall, and Flight are available.

ABC trades time periods for several shows starting with reality series Celebrity Wife Swap returning Tuesday February 26 at 8p, an hour earlier from last year’s time slot. It’ll serve as the lead-in for cooking competition show The Taste, which moves back an hour to 9p. In addition, the network moves comedy Happy Endings to Friday nights with a new slate of episodes starting March 29 at 8p. Happy Endings had previously aired on Tuesdays.

E! plans a special looking into the home lives of actor/rapper Romeo Miller and Jamaican/American singing star Sean Kingston. Called Fame in the Family, the show premieres February 17 at 10:30p.

Good Morning Glory: On the morning show circuit, GMA ranked tops in the first full week of the February sweeps with 5.4 million total viewers and 2 million adults 25 to 54, besting NBC’s Today with 4.7 million total viewers and nearly 2 million adults 25 to 54, and CBS This Morning with 3.1 million total viewers and about 1.2 million adults 25 to 54, ABC said, quoting Nielsen figures. Meanwhile, CBS This Morning expanded its audience, adding 440,000 viewers compared to the same week last year, according to Nielsen.

Cynopsis Message: Capitalize on the $1 trillion buying power of the Hispanic market from our panel of experts. Register today for our 2/27 Cynopsis Webinar:


In advance of the return of Psych to USA, the network will run a “social, real-time” party starting at midnight tonight and ending on Saturday at 6a. During that so-called “Slumber party” the cast will participate in second screen trivia and giveaways, while fans can have the chance to record and upload short videos touting the show that may run on air. The social media “event” precedes the launch of the seventh season of the series on February 27 at 10p.

Here TV brings back sex and dating advice show Threesome for a second season, debuting February 22.


TV Land snags Larry David’s Emmy-nominated HBO series Curb Your Enthusiasm for a syndicated run. The show begins its run on TV Land with marathons slated for February 16, 17 and 18. After that, the show runs in a regular 2a time slot starting February 19.


CBS teams up with AXS to provide promotion, content and programming to the new live event TV network. AXS currently counts 38 million subscribers, and is a joint venture between Mark Cuban Companies, AEG, Creative Artists Agency and Ryan Seacrest Media. Under the terms of the multi-year deal, CBS will provide live event programming to AXS TV.


Emmy-nominated actor Jason Ritter from Parenthood is slated to star in the Fox pilot Friends and Family, adapted from the BBC series Gavin & Stacey, according to The Hollywood Reporter.


Cynopsis: Sports Webinar
: How to Leverage Social Media to Boost Fan Engagement
FEB 26 ~ 1:30-3:15pm ET ~ $295/site
This 90-min webinar will deliver the latest must-have strategies to help you attract, captivate & connect your properties across multiple platforms, from mobile to tablet, and from Facebook to Google+ to Twitter via apps, games, original content & promotions.
Susie Lokey (Golf Channel), Kate Guerra (INDYCAR)
Caty Marzi (NHL), Gabe  Lozano (LockerDome)
Mike Trudell


Wednesday A18-49 Analysis:  FOX saw a slight dip this Wednesday among A18-49 but still remained in first place with a 4.3/13, according to final primetime national ratings from Nielsen. At 8p, the network’s American Idol continued to dominate with a 4.3/13 for the two-hour slot, nearly double CBS’ Survivor numbers at 2.4/7 for 1.5 hours. Despite Idol’s strength though, ABC’s comedy juggernaut Modern Family pulled out a 3.8/11 at 9 pm, a strong showing against the reality program. At 10 p, NBC’s Chicago Fire and CBS’ CSI tied with a 1.9/5, followed by ABC’s Nashville with a close 1.8/5.

Live + Same Day Household Ratings: Wednesday, February 13, 2013 (February Sweep Day 13) time period averages.  Source: NTI, Galaxy as dated. Live+SD.

FOX: 7.9/13          American Idol 7.9/13

 CBS: 5.2/8            Survivor 5.5/9, Big Bang 3.4/5, CSI 5.6/9

ABC: 4.4/7              The Middle 4.8/8, The Neighbors 3.7/6, Modern Family 6.2/10, Suburgatory 3.9/6, Nashville 4.0/7

NBC: 3.7/6             Whitney 2.4/4, Guys With Kids 2.0/3, Law & Order: SVU 4.5/7, Chicago Fire 4.5/8

UNIV: 2.1/3           Por Ella Soy Eva 2.0/3, Amores Verdaderos 2.2/3, Amor Bravio 2.1/4

CW: 1.7/3              Arrow 2.1/3, Supernatural 1.4/2

UMA: 0.2/0            Fiesta de Pelicula [7p start] 0.3/1, Made in Cartagena 0.2/0, Rosario Tijeras 0.2/0

TELE: 0.7/1            Pasion Prohibida 0.7/1, La Patrona 0.9/1, El Rostro de la Venganza 0.5/1

ION: 0.7/1             WWE Main Event 1.1/2, Wednesday 9PM Movie: The Kingdom 0.5/1

A18-49:  FOX 4.3/13, ABC 2.2/6, CBS 2.1/6, UNIV 1.6/5, NBC 1.5/4,  CW 1.0/3, TELE 0.5/1, ION 0.3/1, UMA 0.2/0


Sports Social Media Webinar:
How to Leverage Social Media to Boost Fan Engagement

Please help us by answering this quick 5-question survey related to the February 26 Webinar:


Friday Fun Fact:  After the Be My Valentine, Charlie Brown special originally aired in 1975, children all over America sent valentines to Charlie Brown out of sympathy.  (Awww!)

This Day In History, sponsored by Destination America: Birthday of Amber Riley (1986), Matt Groening (1954), Jane Seymour (1951) and also of celebrity greats such as Harvey Korman (1927-2008) and Cesar Romero (1907-1994).

Answer to Our Last Trivia Question: Who is John James Preston better known as?  Love him or hate him, or love to hate him, or hate to love him, John James Preston is better known as Mr. Big. Kudos to: Katherine Naugher-Scripps Networks/Knoxville; Kim Wiltshire-Fuse/NYC; Erik Schmitz-Turner Broadcasting System, Inc./Atlanta; Gregory S. Cavaluzzo-Maxus Global/NYC; Cindy ‘Connor-HRP/NY; Lindsey Susick-Home Run Media, Inc./Chicago; Shelli King-NewsChannel5 Network, WTVF Nashville; Laura Raymond-Millennium Sales& Marketing/Chicago; Pam Tierney-Actress/VoiceOver/Chicago; DaVida Rice-Law Office of DaVida Rice/Chicago; Lilian Lemer-MyMac Productions/Venice; Melissa Friedman/LA; Michael Madnick-Saban Brands/LA; Roz Seibold-EDA/Tucson; Heather MuirInsight Productions/Toronto; Amy Manchester Borg-CMJ Productions, Inc./Toronto.

Today’s Trivia Question: Valentine’s & Love-themed Shows Week:  In this Valentine-themed episode of Friends “The One with the Candy Hearts” Chandler agrees to go on a double date with Joey.  Who ends up as Chandler’s date?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).


S A V E  T H E  D A T E

Cynopsis: Kids! Webinar
Leveraging the Second Screen in the New Kids Market

Thursday, March 14, 2013
1:30-3:00pm EST


Later —
Lisa Ball

Cynthia Turner: Founder & Editor Emeritus
Roberta Caploe: Editorial Director
Denise O’Connor: Group Publisher, Media Entertainment
Diane K Schwartz: Senior Vice President, Media Communications Group 

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Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here.

JOB OPENING: PRGM SCHDULNG MNGR/TVGN/HLYWD: Mng ntwk prgm schdlng & VOD. Wrk w/Prgm Resrch, Sales, Traffic, Re-cuts, Post Prod. 3-5 yrs schdlng /prgm, knwldge of cable network operations. SIMS Fluency is a plus [email protected] (2/23)

JOB OPENING: PRGRM ANALYST, FREELANCE/NY: 2+ yrs exp in pgm rsrch to support Prgrmng w/ reporting/analysis of ntwrk performance & competitive skeds. Ability to pull #’s from NPower, Startrak a MUST. Reply to BET Program Analyst (2/22)

JOB OPENING: AVID EDITOR/Comcast SportsNet Philly: Philly 3+ yrs editing exp.; after effects required, cinema 4D a plus; avid or final cut exp required; search for #8828, (2/21)

JOB OPENING: DIGITAL MEDIA PLAN’R/NYC or LA: Responsible for day-2-day mgmt of all digital plng; RFP and proactive subs incl media plns, spec req’s, scrnshot decks & client proposals (outline prog concepts) Resume: [email protected] (2/21)

JOB OPENING: FREELANCE DEVELOPMENT EXEC: Cultivate relationships w/ind prod cos and structure greenlight process for brdcst TV group. 3-6 mo role. 8-10 yrs dvlpmt exp pref w/strong contacts in prod community. [email protected] (2/21)

JOB OPENING: DIRECTOR STATION SALES/Warner Bros/LA or NYC: Must currently sell syndicated TV shows for studio OR commercial time for TV station/rep firm. Min 7 years TV sales exp. 50% travel required. (2/20)

JOB OPENING: DIR, PARTNERSHIP MKTG/THE WEATHER CHANNEL/ATL: 7+ yrs mktg exp w/in cable industry or non-profit. Dev/exec strategic campaigns, relationship & proj mgmt, int/ext sales & mktg support. Apply: (2/20)

JOB OPENING: SALES ASSISTANT-DIRECT RESPONSE/New York City: Provide sales support to the Direct Response sales team for Crown Media Family Networks. More info & apply: (2/16)

JOB OPENING: DIRECTOR OF PROGRAMMING/NY: Min 10yrs TV Ntwk exp. Resp for planning/scheduling content for channel. Traffic software exp. req. Sports background a +. Send res/cov ltr Att Rosanne to [email protected] (2/16)

JOB OPENING: COORDINATOR, PROGRAM DEVELOPMENT/CMT/NYC: 2-4 yrs exp. in TV Production, Development, or Casting; BA TV Production or equiv. req. EOE/M/F/D/AAP apply (2/16)

JOB OPENING: VP, PROGRAM SCHEDULING/CMT/Nashville: 10+ yrs exp. in TV prog/sched; Min 2 yrs @ Sr. Dir level and above; Min 5 yrs exp managing a team. Prog research bckgd desired. B.A req. EOE/M/F/D/AAP apply (2/16)

JOB OPENING: STAFF ACCOUNTANT/NBC Sports Regional Networks Stamford, CT: 2-7 yrs exp corporate accounting; search, #8516 (2/16)

JOB OPENING: MANAGER, FINANCIAL REPORTING/NBC Sports Regional Networks Stamford, CT: 5+ yrs financial reporting + auditing; search, #7559 (2/16)

JOB OPENING: MANAGER OF ACCOUNTING/NBC Sports Regional Networks Stamford, CT: 5+ yrs accounting or auditing; search, #8577 (2/16)

JOB OPENING: OFFICE MANAGER/EXECUTIVE ASST/CSN Bay Area SF: 2+ yrs office management/ executive assistance, pref in media company; search, #8458 (2/16)

JOB OPENING: ACCOUNTS PAYABLE ADMIN/CSS Norcross/GA: 2+ yrs accounting exp, 5+ yrs preferred; search, #8533(2/16)

JOB OPENING: DIR PROG & SCHEUDLING/Nat Geo Channel/DC: 3-5 Mgmt exp in TV sched, exp in analysis and research of Nielsen ratings, exp with MS Office is req, Degree req. Apply: (2/16)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

WINTER INTERNSHIP CREDITS ONLY: AIM TV’s Raw Travel debuts in syndication nationally Fall 13. Seeking interns 2 learn all facets of tv now. Could lead to pay. College credit only. Send to [email protected] (2/23)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: TALENT EXECUTIVE/PRODUCER: 15 + years experience booking, casting, producing (sports, news, entertainment, events). Network/Cable credits. Talent Management (Contracts, Press,Sponsor& Web). NY Based. Contact: [email protected] (2/20)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: Last Man Standing, Malibu Country, Shark Tank, 20/20
CBS: The Job, CSI: NY, Blue Bloods
CW: Paper Heart
FOX: Kitchen Nightmares, Touch
ION: Cold Case, Cold Case, Cold Case
MyTV: Monk, Monk
NBC: Dateline
NBC, Rock Center with Brian Williams
PBS: Washington Week, Need to Know, Underground Railroad: The William Still Story
Telemundo: Pasion Prohibida, La Patrona, El Rostro de la Venganza
UMA: Sangre y Vino, Una Mision de Justicia
Univision: Por Ella Soy Eva, Amores Verdaderos, Amor Bravio

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