Friday, April 26th, 2013

Cynopsis: Kids!
04.26.13

Good morning. It’s Friday, April 26, 2013, and this is your first early morning briefing.

Today’s Top Headlines
We’ve got kids news covered for you daily during Upfront season…

The American Humane Association has tapped Hollywood, CA-based MRB Productions to produce its 3rd Annual Hero Dog Awards show. The two-hour special will tape live at the Beverly Hilton Hotel on October 5 and air this fall on the Hallmark Channel as part of its advocacy campaign Pet Project. Two-time Emmy Award-winning founder of MRB Productions, Mathew Brady, along with Luke Watson will once again be executive producing.  Animal lovers are encouraged to nominate their own heroic canines at www.herodogawards.org in eight different categories. Nominations close April 30 and online public voting starts May 7.

RESEARCH & TRENDS

Sesame Workshop is partnering with The New School in New York to co-host the 12th Interaction Design and Children (IDC) Conference from June 24-27. Emily Reardon, Director of Design Strategy for the Content Innovation Lab at Sesame Workshop, talked to CynKids about the goals of the conference.
      “First, it’s to share the latest research findings, innovative methodologies and technologies in the area of youth center designs, learning and interaction,” Reardon says. “Also, it’s to promote the translation of research into practice, which, ideally, results in enhanced design technology experiences that address big issues such as education, poverty, health, equality, (and) civic engagement.”
      There’s also the potential to mingle with Big Bird, Miss Piggy or Fozzie Bear — at least one Sesame Street character on hand at the Design, Make, Play party at the New York Hall of Science. “We’ll have a Muppet present,” promises Reardon. “As to which one, well, that will be a surprise.”


A CYNOPSIS MESSAGE


– – – S A V E   T H E   D A T E – – –

Cynopsis: Kids !magination Awards Luncheon
Hosted By: Megan Alexander from Inside Edition!

June 4, 2013 | 8:00 – 10:00a.m.
The Yale Club of NYC

*Coming Soon: Award finalists will be announced mid-April


MORE KIDS NEWS

Pedigree Books has announced that all of its most popular “core” Annuals will now feature a fantastic new added value innovation – a “Free Mask” inside every “core” Annual 2014.

Warner Bros. Animation’s reports that its new series Teen Titans Go! on Cartoon Network ranked as the #1 kids program of the day on basic cable among Boys 2-11, 6-11, 9-14 and Male Teens on Tuesday, April 23.

Disney’s Club Penguin, the #1 virtual world for kids, which just reached more than 200 million members, has launched its Marvel Super Hero Takeover event today. This happening, now in its second year, is back with all new adventures, gameplay and has more than 25 Marvel costumes which kids can dress up in. Featured costumes include characters from the new animated TV series Marvel’s Hulk and the Agents of S.M.A.S.H including She-Hulk, A-Brom and Skaar. The series premieres on August 11 on Marvel Universe on Disney XD. Marvel’s Avengers Assemble has a one-hour preview on May 26 and launches on July 7 inside Marvel Universe on Disney XD.

PROGRAMMING PICKS

The Fairly OddParents returns for a ninth season on Saturday, May 4 at 9:30 a.m. on Nickelodeon. The series follows the comedic adventures of Timmy Turner, a 10-year-old boy who overcomes typical kid obstacles with the aid of wand-wielding godparents, Cosmo and Wanda.

DIGITAL UPDATE

The Fabulous Beekman Boys, winners of The Amazing Race, continue their comic book series with the release of “Polka Spot: My Life in Pictures” second issue. Co-written by Michael Troy and Beekman boy himself, Brent Ridge, the all-ages quarterly comic book features cover art by Bernat Costa Faura. Digital copies cost $1.99 and can be downloaded to e-readers from iTunes, Amazon, Nook, Kobo, ComiXology, Google Play, DriveThru Comics, Wowio, IVerse and more.

Warner Bros. Interactive Entertainment and TT Games have announced the release of LEGO Batman: DC Super Heroes for the iPhone, iPad and iPod touch, available now on the App Store.

Lawless Entertainment, the worldwide representative for animation, licensing and merchandising for Suzy’s Zoo, today announced the launch of Suzy’s Zoo’s eBooks into the online marketplace. StoryTime released the collection of Suzy’s Zoo eBooks which includes the titles “Witzy’s Friends Forever,” “Witzy’s Sweet Tooth,” and “Witzy’s Bedtime.” The eBooks are now available at Barnes and Noble for Nook and the Apple iBookstore.

EXECUTIVE MOVES

Matt Gentile has been named to the newly-created position of Senior Vice President of Advertising Sales and Sponsorships at BabyFirst. This move is part of BabyFirst’s transition from a subscription-based service to a basic cable network.


A CYNOPSIS MESSAGE


SPACE IS STILL AVAILABLE – REGISTER NOW
Cynopsis Webinar
: Leveraging Social Media and TV Ads: Best Brand Strategies
April 30 ~ 1:30-3:00pm ET ~ $295/site
This 90-min webinar will deliver the latest must-have strategies to help you marry the reach & efficiency of TV spots with the flexibility & precision of social media & how they measure their relative ROI.
Speakers
Seth Shapiro
(New Amsterdam Media), Karie Ford (Subway) Mike Freeman (Hallmark Channel & Crown Family Network), Eleo Hensleigh (The Travel Channel)
Moderator
Arthur Greenwald


Answer to Yesterday’s Trivia Question:
  Who won America’s Got Talent in 2010, the year that opera singer Jackie Evancho came in second place? Michael Grimm. Kudos to: Christine Moore-Freelance Writer/Atlanta.

Today’s Trivia Question: How are the Hulk (Bruce Banner) and She-Hulk (Jennifer Walters) related? (Email [email protected] with your answer and be sure to include your name, company, city and time zone.)

Cheers — Cathy
[email protected] for Cynopsis Kids!
04.26.13

Roberta Caploe: Editorial Director
Denise O’Connor: Group Publisher, Cynopsis Media
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JOB OPENING: DESIGN DIR/REELZ/Albuquerque: Lead & manage design team. Oversee brand mgmt, creative direction for on-air, print & web. Mng all of phases of creative work. 5+yrs exp. Apply: [email protected] (5/4)

JOB OPENING: MGR COMMUNICATIONS/NBCUniversal/NYC: Generate publicity for Bravo programming. 3-5 yrs comm exp pitchng, bookng & coverng media intvs. Exp workng w/talent. Reality exp strongly preferd. www.nbcunicareers.com (9819BR) (5/3)

JOB OPENING: CUSTOMER ACQUISITION MGR/FANDANGO/LA: Oversee all aspects of srch engine mktg, affil mktg & various other direct response mktg initiatives. 4+ yrs exp mngng acquisition mktg campaigns. Apply here (5/2)

JOB OPENING: LOYALTY & RETENTION MKTG MGR/FANDANGO/LA: Partner with Dir, Digital Mktg to dvlp segmentation contact and offer strategies that increase customer engagement and retention. Ba DEG 4+yrs exp consumer mktg. Apply here (5/2)

JOB OPENING: SOCIAL MEDIA MKTG MGR/FANDANGO/LA: Implement social media strategy and best practices across various platforms and social communities. Ba deg and 4-6 yrs mktg exp Demonstrated passion for social meda a must. Apply here (5/2)

JOB OPENING: MGR, CONSUMER INSIGHTS/LA/E! and Esquire Network: 5+ years’ experience in primary research, utilize primary and secondary research tools to generate insights that impact the business. http://tinyurl.com/cdvb228 (5/2)

JOB OPENING: SR DIR PUBLICITY/A&E/NY: Dev & implement pub strategies & campaigns resulting in positive media placement. 10 yrs exp in TV prgm pub and/or public/media relations. Apply: www.aenetworks.com/careers.html (5/2)

JOB OPENING: SR.MNGR/MNGR, BRAND & CREATIVE STGY/CHARTER/STAMFORD, CT: Develop & execute ad cmpgns. Strong prjct mgmnt skills 4+ yrs Agency or Client exp. Ability 2 work in nibble envrnmnt. Kwldg of TV prod a plus; Apply: www.charter.com (5/2)

JOB OPENING: AD SALES PLANNER/NUVOtv/NY: Freelance-support/asst. Ad Sales dept. 2+ yrs exp. req. Analytical, Excel and comm. skills req. Industry & Dealmaker exp+. Resume to: [email protected] EOE (5/2)

JOB OPENING:  SALES PLANNER/Screenvision/NYC: Sales acct management support, sales reporting, campaign tracking, Need BS+3yrs media exp, strong excel. Apply at www.screenvision.com (5/2)

JOB OPENING: POST SUPER/Jupiter Ent./NYC: Hire/schedule/manage post for multiple series. Oversee workflow/output, communicate w networks&senior mgmt. 5+ yrs in post, mgmt. exp. Resume: [email protected] (5/1)

JOB OPENING: MANAGING EDITOR SPORTS MEDIA/THE WHISTLE/NYC: Experienced multimedia editor to lead digital team for creation of daily editorial agenda & content development for teens sports brand. Resume: [email protected] (5/1)

JOB OPENING: ACCT MGR/NYC: Bilingual Spanish AE to dvlp new biz for ad sls @ client & agcy lvls on all SXM channels, incl Latino. Own sls process from pitch to close & acct mgmt thru-out campaign. Some travel. [email protected] (4/30)

JOB OPENING: DIG. MKTG MGR/MTV INTEGRATED MKTG/NYC: Conceptualize digital and convergent mktg opps in response to RFPs & to proactively take to mkt. 5 yrs exp mktg w/major brands as a client or partner. More info/apply here (4/30)

JOB OPENING: MGR, DIG MKTG, USA Network/NYC: Dev & execute Digital/360 Ad Sales Mktg.Research Knwlge: ComScore, Neilsen, Omniture. Dig media plan/buy acumen. Adv PPT skls. 5+ yrs mktg TV/agncy exp www.nbcunicareers.com (9791BR) (4/27)

JOB OPENING: SALES DIR WO NETWORK/NY: Exp selling to large cable nets, solid understanding of plan’g/buying/stewardship & systems that support this. Sftware sales exp is a +. Must be in tri-state area. Apply here (4/27)

JOB OPENING: SR POST PROD PRODUCER/NY: Min 12 yrs TV Network exp. Support network programming/promo, creative, AE exp. + Sports background a plus. Send res and cov ltr Attn: Rose to [email protected] (4/27)

JOB OPENING: RESEARCH ANALYST SR (TV/MEDIA RSCH)/OUTDOOR CHANNEL/TEMECULA,CA: Compile, anlyz ratings data; metrix/anlytx; make recomndtns; expert Excel; deg & 3-5 yrs resch exp TV/cbl/brdcst. Apply: www.outdoorchannel.com/Employment (4/27)

JOB OPENING: MGR-PARTICIPATION & RESIDUALS/IFC Films/NY: PT position, manage participation reports for all P&Ls, residual processing, primary guild contact, 4-7 yrs exp accounting. Click here (4/27)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIP CREDITS ONLY: FILM DVLPMNT INTERNS/Hyperion Media Group Culver City, CA. Looking for 3 to 4ppl. 3 or 4 days/wk. Requirements: Very orgnzd, great verbal/written skills. Word/excel knwlg.  Email: [email protected] (5/3)

SUMMER INTERNSHIP CREDITS ONLY: PROD INTERN/ATLANTA: We are looking for crazy good interns for the Summer semester. Able to work during the core hours of 10am-5pm two-to-four days per week. Email resume to: [email protected] (5/3)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: NYC Based Former ADMINISTRATIVE ASSISTANT at CBS and Customer Service Rep seeks entry-level position. Degrees in TV Production and Media. Knowledge of linear editing and social media. Contact: [email protected] (4/30)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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