Cynopsis Presents: The Top 100 of 2017 – Broadcast, Cable and Syndication By Marc Berman Unlike years past, when discussing the attributes of any given television season was based solely on the traditional ratings from Nielsen, the benchmark for success is now a far more complicated analysis. Nielsen is still on the […]
A CYNOPSIS MESSAGE FROM NAB Show New York … Learn How and Why Agencies are Turning into Production Companies at NAB Show New York, Oct. 18-19, Javits Convention Center Check out Thursday’s session “Hybrid Studios and the Digital Age” Produced with the Telly Awards Come hear from those who create work for multiple screens […]
A CYNOPSIS MESSAGE FROM NAB Show New York … Focus on Brand Storytelling at NAB Show New York, Oct. 18-19, Javits Convention Center Wed., Oct. 18: Reinventing the Ad: Succeeding in Brand Storytelling Featuring Jae Goodman, Chief Creative Officer, CAA Marketing, a division of Creative Artists Agency Produced with Brand Film Festival Brands […]
A CYNOPSIS MESSAGE FROM NAB Show New York … Explore What Advertisers Want, NAB Show New York, Oct. 18-19, Javits Convention Center Check out Wednesday’s session: How Advanced Advertising Will Grow TV & Unite with Digital Video How do you combine the data intensity of internet advertising with the clear value from television […]
A CYNOPSIS MESSAGE FROM NAB Show New York … Dive into Artificial Intelligence at NAB Show New York, Oct. 18-19, Javits Convention Center Check out Thursday’s lightning talks “Artificial Intelligence: A World of Solutions” With richer metadata, create more customized video-on-demand offerings, provide better ROI data to sponsors, and accelerate postproduction work. Other topics include […]
A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS INTERACTIVE SCRIPPS LIFESTYLE ENGAGEMENT ADVANTAGE #1 Genre – Attention. Interest. Intent to Seek Info. Purchase Intent. Ads on Scripps out perform all other genres from sports to news, reality/non-fiction to general entertainment. SCRIPPS NETWORKS. Life Lives Here. HGTV|Food Network|Travel Channel|DIY Network|Cooking Channel|Great American Country SNI Digital For more […]
A CYNOPSIS MESSAGE FROM TURNER THE EXPERIENCE IS … Powerful storytelling. Trusted environments. Unparalleled ad capabilities that drive results. TURNER is reimagining advertising to simplify your world and deliver solutions that work. Creating experiences that matter. Content that drives innovation. Technology that ignites fandom. TURNER THE EXPERIENCE IS EVERYTHING. TBS | TNT | truTV | CNN | HLN | Adult Swim | Cartoon Network | Boomerang | Turner Sports
A CYNOPSIS MESSAGE FROM AZTECA AMERICA #AztecaIntensity Engaging Content. Broadcast Delivery. Digital Platforms. Measured Results. #OnlyOnAztecaAmerica Delivered. CynopsisMEDIA Presents: Weekly Upfront Wrap Up How many celebrity photo opps, bite-sized canapes and promises of audience delivery can brand and agency execs swallow in one week? The industry is finding […]
A CYNOPSIS MESSAGE FROM BET NETWORKS BET Networks got a resounding #YesToBET in Chicago & New York, as the #1 cable network with AA 18-49 unveiled a new programming slate.Focused on delivering for their highly engaged fans, BET boosts its original content hours by 40% in 2018. Leading the slate are new comedy and late […]
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