Monday March 16, 2020 A bright spot in the coronavirus-laden sports industry as the NFL announced that its players voted to approve a new collective bargaining agreement with the league’s owners, maintaining labor peace through at least 2030 while also opening the doors to a 17-game regular season as early as 2021. The […]
Friday March 13, 2020 Following news that the NBA was suspending game play due to precautions as a result of the coronavirus, the dam officially burst as nearly every other major league in action quickly followed suit. Perhaps the biggest news was that – following announcements that the the ACC, Big Ten, Big […]
Thursday March 12, 2020 As the coronavirus continues to work its way around the country, the NCAA dropped the hammer on its men’s and women’s basketball tournaments, announcing that while both will now be held as scheduled at all venues next week, fans will not be allowed in. NCAA president Mark Emmert said […]
Wednesday March 11, 2020 Turner Sports and CBS Sports locked in their talent lineup for the NCAA Division I Men’s Basketball Championship. This year’s NCAA Final Four National Semifinals on April 4 and National Championship on April 6 will be called by Jim Nantz, Grant Hill, Bill Raftery and reporter Tracy Wolfson on […]
Tuesday March 10, 2020 A historic day for the PGA TOUR, which locked in its new nine-year domestic media rights portfolio for 2022-2030. CBS and NBC will maintain weekend coverage of most FedExCup tournaments, with CBS averaging 19 events and NBC eight events each season through the life of the agreements. Under the […]
Monday March 9, 2020 With the MLS season underway, spring brings a renewed focus on soccer across the country. Looking to capitalize on these gains is For Soccer Ventures, an investment firm focused on the growth and long-term development of American soccer not through professional teams but through lifestyle, content and popular culture […]
Friday March 6, 2020 Year 10 of the one-two punch of CBS Sports and Turner Sports serving up live coverage of all 67 games from the NCAA Division I Men’s Basketball Championship will once again be carried across four national television networks – TBS, CBS, TNT and truTV – with all games streamed […]
Thursday March 5, 2020 MLS and Facebook unveiled a new alliance, the deal will see recaps of all matches during the season made available on Facebook Watch while MLS will host a weekly Watch Party on Facebook and create official Facebook Groups for select teams across the league. “Facebook’s innovative Watch Party experience […]
Wednesday March 4, 2020 Google and Major League Baseball lined up a multi-year collaboration designed to “upgrade MLB’s business processes and support next-level experiences that inspire fans around the world.” Google Cloud will become MLB’s Official Cloud and Cloud Data and Analytics partner, with MLB’s business operations, including Statcast. Additionally, for a third […]
Tuesday March 3, 2020 DAZN sees big things ahead, announcing plans to expand into 200 countries and territories as the countdown runs for the company’s its first global live event featuring Canelo Alvarez’ on May 2. DAZN is currently available in nine countries — Austria, Brazil, Canada, Germany, Italy, Japan, Spain, Switzerland and […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5