Tuesday March 18, 2025 CTV Connect 2025: Key Takeaways from the Industry’s Leaders By E.B. Moss Connected TV (CTV) is no longer the future—it’s the present. Over two packed days at CTV Connect, media leaders, brand marketers, and tech innovators gathered to cheer the industry’s opportunities and address the obstacles, from transparency and measurement gaps […]
Tuesday March 18, 2025 IN THE NEWS Faced with so many streaming services, viewers are having a hard time determining what differentiates one from another. That’s according to Hub Entertainment Research’s “Evolution of Branding” study, which looks at how branding of networks, providers, and shows impact what viewers choose to watch. Many major streaming […]
Monday March 17, 2025 Google is upgrading Google Assistant users on mobile to Gemini later this year. “When we launched Google Assistant in 2016, natural language processing and voice recognition technology unlocked a more natural way to get help from Google,” said the company in a blog post on Friday. “Nearly a decade later, we’re […]
Monday March 17, 2025 IN THE NEWS “Ted Lasso” has been renewed for a fourth season by Apple TV+, with Jason Sudeikis reprising his role as Coach Ted Lasso. “’Ted Lasso’ has been nothing short of a juggernaut, inspiring a passionate fanbase all over the world, and delivering endless joy and laughter, all while […]
Sunday March 16, 2025 FEATURED JOB DIGITAL MEDIA PLANNER/BUYER >> BEACON MEDIA GROUP/ LYNDHURST, NJ: Management of paid social media campaigns, strong written & verbal communication skills, knowledge of various targeting methodologies, and basic understanding of traditional media. Familiarity with media planning and buying software. Proficient in website analytics tools. Experience in pixel implementation […]
Missed CTV Connect? No problem! Purchase your on-demand pass for $599 and watch all sessions from throughout the two-day event.’ GET IT NOW Friday March 14, 2025 IN THE NEWS After a stellar debut hosting this year’s award show, comedian and actress Nikki Glaser will return to host the 83RD Annual […]
Missed CTV Connect? No problem! Purchase your on-demand pass for $599 and watch all sessions from throughout the two-day event.’ GET IT NOW Thursday March 13, 2025 IN THE NEWS Paramount+ has renewed “Landman,” the Taylor Sheridan drama starring Billy Bob Thornton, for a second season. No surprise there – according […]
CTV CONNECT IN 3, 2, 1… In just a few hours, 500+ brands, agencies & networks from Netflix, Horizon, ADT, Inspire Brands, and more will converge together to discuss the future of CTV. IT’S NOT TOO LATE TO SIGN UP… WILL WE SEE YOU THERE? JOIN THEM Wednesday March 12, 2025 […]
A CYNOPSIS MESSAGE FROM FAMILY ENTERTAINMENT TV Come Home to Family Entertainment Television • Low duplication with other nets • Brand-safe ad environment • Engaged viewers Click here to contact us for additional information Wednesday March 12, 2025 IN THE NEWS Linear TV remains the most important influence among a variety […]
CTV CONNECT 1 DAY LEFT: CTV CONNECT STARTS TOMORROW! Join 500+ top brands, agencies & networks from Netflix, Horizon, ADT, Inspire Brands, Colgate, Macy’s & more March 12-13 in NYC. Final hours to save! Use code ‘CYNOPSIS25’ by 12 PM ET TODAY for 25% off! REGISTER NOW Tuesday March 11, 2025 […]
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