Friday April 11, 2025 IN THE NEWS Sony had the right to terminate its distribution deal with CBS for syndicated game shows “Jeopardy!” and “Wheel of Fortune,” ruled an LA Superior Court. CBS’s bid for a court order that would have temporarily blocked Sony’s taking over distribution was denied. “Sony can begin distributing the […]
Thursday April 10, 2025 IN THE NEWS Disney Advertising reports its biddable and programmatic ad inventory is now available across Canada, Latin America and select European regions, a move helped by an extension of Disney’s deal with Magnite. “Our job is to create value for our agency and brand partners,” said Jamie Power, SVP […]
A CYNOPSIS MESSAGE FROM FAMILY ENTERTAINMENT TV Wednesday April 9, 2025 Advertisers Continue to Come Home To Family Entertainment Television By Cathy Olson Between ever-shifting targets in the connected TV realm, escalating CPMs, and continued mergers and consolidation, navigating today’s television landscape can be an exercise in uncertainty for advertisers. That’s why a […]
Wednesday April 9, 2025 FEATURED JOB ACCOUNT DIRECTOR; CTV BRAND PARTNERSHIPS – MID WEST/WEST COAST FUTURE TODAY REMOTE Build, maintain and expand a pipeline of sales targets, contacts, and sales opportunities leveraging your relationships with a heavy focus on new business revenue. Build/nurture relationships with the investment, strategy, precision and digital agencies as well […]
A CYNOPSIS MESSAGE FROM PREMION PREMION Premium CTV/OTT Advertising In 2025, without the added benefit of political spending, local CTV/OTT spending will reach $2.9 billion for a 13.7% YoY growth. Revised for 2025! PREMION & BIA SPECIAL REPORT The Streaming TV Playbook Winning Strategies for Marketers in a Shifting Advertising Marketplace DOWNLOAD […]
A CYNOPSIS MESSAGE FROM A+E Global Media From Content to Connection to Conversion A+E transforms valuable moments of attention into consumer action Join us for hours of new content across platforms: Jim Thorpe: Lit by Lightning | Clemente Alone | Duck Dynasty: The Revival The Mother Flip | Cake Toppers Dance Moms: A New Era […]
Monday April 7, 2025 Microsoft is getting more personal with Copilot, an “AI companion” built around individual needs. In addition to tasks like making restaurant reservations, the chatbot can now analyze real-time video from users’ phones, answer questions in the context of what it “sees,” track online deals, and more. “Copilot will understand you in […]
Monday April 7, 2025 IN THE NEWS Guy Ritchie’s “Mobland” had a killer opening, ranking as the biggest Paramount+ global series launch ever on premiere day with 2.2 million global viewers. “’Mobland’ is yet another proof point for the power of our differentiated model – fewer, bigger, breakthrough series that can cut through the […]
Sunday April 6, 2025 FEATURED JOB ACCOUNT DIRECTOR; CTV BRAND PARTNERSHIPS – MID WEST/WEST COAST FUTURE TODAY REMOTE Build, maintain and expand a pipeline of sales targets, contacts, and sales opportunities leveraging your relationships with a heavy focus on new business revenue. Build/nurture relationships with the investment, strategy, precision and digital agencies as well […]
Friday April 4, 2025 IN THE NEWS CBS will air the MTV Video Music Awards for the first time this year. The three-hour broadcast on Sunday, September 7 will also run live on MTV and Paramount+, with a one-hour live pre-show spread across all Paramount networks. Last year’s show, which delivered Paramount’s biggest multi-network […]
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