A CYNOPSIS MESSAGE FROM PHILO A Better Way to Advertise on CTV Philo Ads makes premium CTV advertising accessible, scalable, and flexible! Find your audience on Philo! Featuring premium entertainment and lifestyle content from: AMC, A&E, MTV, BET, Discovery, HGTV, TLC, Lifetime, Hallmark, Paramount, and more! 100% owned and operated. Experience frictionless transactions, supply transparency, […]
Monday June 2, 2025 The pace and scope of change related to the artificial intelligence technology evolution is unprecedented, according to a report from VC firm Bond titled “Trends – Artificial Intelligence.” Take OpenAI’s ChatGPT, which the report calls “history’s biggest ‘overnight’ success (nine years post-founding).” Unlike the Internet 1.0 revolution, where technology started in […]
Monday June 2, 2025 IN THE NEWS Days after NPR filed a lawsuit challenging President Trump’s order to cut its funding, PBS followed with its own legal action. The lawsuit – filed in US District Court in Washington by PBS and a public television station in Minnesota – argues that federal law prohibits the […]
Sunday June 1, 2025 FEATURED JOB DIGITAL MEDIA BUYER >> FURMAN ROTH ADVERTISING/NY(HYBRID): Plan, launch, and optimize digital marketing campaigns across various paid media channels (including Display, Google products, Paid Social, CTV, and Programmatic, etc.) while managing budgets effectively. Support the execution of media plans across platforms, overseeing targeting, budget allocation, and performance tracking […]
Friday May 30, 2025 IN THE NEWS YouTube accounted for an estimated 24% of US CTV streaming minutes as of April 2025, according to MoffettNathanson Research. Factor in minutes viewed on YouTube TV and the total is 28%, versus 15% for runner-up Netflix. In 1Q25, YouTube had 27% total share and Netflix, 17%. “Just […]
Thursday May 29, 2025 IN THE NEWS WPP is going all in on AI with the launch of WPP Media, replacing GroupM as the name of WPP’s global media company. WPP Media is connected with WPP’s global agency networks and capabilities through WPP Open, WPP’s AI-enabled marketing system, creating an advanced platform for scaled […]
Wednesday May 28, 2025 FEATURED JOB DIGITAL MEDIA BUYER >> FURMAN ROTH ADVERTISING/NY(HYBRID): Plan, launch, and optimize digital marketing campaigns across various paid media channels (including Display, Google products, Paid Social, CTV, and Programmatic, etc.) while managing budgets effectively. Support the execution of media plans across platforms, overseeing targeting, budget allocation, and performance tracking […]
Wednesday May 28, 2025 IN THE NEWS CBS has added “Comics Unleashed with Byron Allen” to its late-night lineup for the 2025-2026 season. The Allen-hosted comedy talk show, with a rotating panel of comedians that includes Kevin Hart, Sebastian Maniscalco, Howie Mandel and Tiffany Haddish, to name a few, will air back-to-back, […]
Tuesday May 27, 2025 Good morning! It’s Tuesday, and this is your monthly Cynopsis Sports newsletter. Hope it was a great Memorial Day Weekend for everyone! UPFRONT(S) AND PERSONAL The early days of May are reserved for networks and their leadership to show off what they have in store for the upcoming year […]
A CYNOPSIS MESSAGE FROM SCREENVISION MEDIA Record Breaking Memorial Day in Cinema! Over the holiday weekend, ~24M+ moviegoers showed up for Lilo & Stitch (~17M) and Mission Impossible (~7M). Cinema brings families and Gen Z together, fully focused & emotionally engaged. In 2024, 90% of Gen Z went to the movies. Families will buy 445M+ […]
© 2025 Access Intelligence, LLC – All Rights Reserved.
