CYNOPSISSPORTS 06.10.16 Good morning. It’s Friday June 10, 2016, and this is your first early morning Sports briefing. ESPN extended Dick Vitale’s contract through the 2018-19 season, adding an additional year to his nearly 40-year run. Vitale will continue to be assigned to some of the network’s key games, including regular-season action primarily on ESPN […]
A CYNOPSIS MESSAGE FROM SMITHSONIAN CHANNEL THE BRIGHT CHOICE IS THE RIGHT CHOICE AWARD WINNING NON-FICTION PROGRAMMING FAMILY FRIENDLY ENTERTAINMENT INFLUENTIAL, AFFLUENT AUDIENCE SMITHSONIAN CHANNEL™ It’s Brighter Here™ For ad sales contact maryellen.bottone@smithsonianchannel.com. CYNOPSIS 06.09.16 Good morning. It’s Thursday June 9, 2016, and this is your first early morning briefing. Tonight’s Premieres: A&E: Streets […]
CYNOPSISDIGITAL 06.09.16 Good morning. It’s Thursday June 9, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Attribution: In marketing, Attribution refers to the process of identifying a set of user actions (also known as “events” or “touchpoints”) that contribute to a desired outcome, and then giving each of those actions […]
CYNOPSISSPORTS 06.09.16 Good morning. It’s Thursday June 9, 2016, and this is your first early morning Sports briefing. A US blowout over Costa Rica in the 2016 Copa America handed FS1 with an average of 1.6 million viewers on Tuesday night, according to Nielsen, to rank as the most-watched men’s soccer match in the network […]
CYNOPSISeSPORTS & GAMING 06.09.16 It’s Thursday, June 09, 2016, and this is your weekly early morning eSports & Gaming brief. Twitter released new research on its gaming enthusiasts, who sent a collective 84 million gaming Tweets in 2015, according to Crimson Hexagon. Overall, the company revealed that 65% of people on the platform say […]
A CYNOPSIS MESSAGE FROM OOYALA 2016 STATE OF THE MEDIA INDUSTRY Today’s tech-savvy audiences expect to be part of content creation. They want more video and they want it faster. And they expect it all to be personalized. Ooyala’s special report goes deep into the details on consumer behaviors, ad blockers, social platforms, programmatic and […]
CYNOPSISDIGITAL 06.08.16 Good morning. It’s Wednesday June 8, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER CPM: CPM, or “cost per mille,” is a measurement metric referring to the cost of an ad reaching 1,000 members of its audience. Digital display ads are generally sold under a CPM system. […]
CYNOPSISSPORTS 06.08.16 Good morning. It’s Wednesday June 8, 2016, and this is your first early morning Sports briefing. The NBA became the first organization to surpass two billion loops on Vine, according to Twitter, with the milestone coming six months after the league hit one billion loops in December. The most-looped Vine to date during […]
JOB OF THE WEEK SR PUBLICIST NICKELODEON BURBANK Mng communications for Nickelodeon animation properties. Create/implement publicity campaigns for projects. 5+ yrs exp TV communications, PR, and/or media relations. Strong writing skills a must. Full info/apply HERE. CYNOPSISJOBS 06.07.16 Good morning. It’s Tuesday, June 7, 2016, and this is your weekly issue of Cynopsis: Jobs! […]
A CYNOPSIS MESSAGE FROM SMITHSONIAN CHANNEL THE BRIGHT CHOICE IS THE RIGHT CHOICE AWARD WINNING NON-FICTION PROGRAMMING FAMILY FRIENDLY ENTERTAINMENT INFLUENTIAL, AFFLUENT AUDIENCE SMITHSONIAN CHANNEL™ It’s Brighter Here™ For ad sales contact maryellen.bottone@smithsonianchannel.com. CYNOPSIS 06.07.16 Good morning. It’s Tuesday June 7, 2016, and this is your first early morning briefing. Tonight’s Premieres: CNBC: West […]