CYNOPSISDIGITAL
12.18.14 Good morning. It’s Thursday, December 18, 2014, and this is your first early morning digital briefing.
Dish struck a deal with Netflix to put the streaming service onto its set-top box, becoming available to second-generation Hopper digital video recorder owners yesterday. Netflix signed similar agreements with smaller cable operators earlier this year, including Suddenlink Communications and the U.K. top operator Virgin Media. “As the first major pay-TV provider in the U.S. to add the Netflix app to its set-top box, Dish strengthens an already robust video entertainment experience for its customers,” Netflix’s Global Head of Business Development Bill Holmes said. Dish will roll out the app to its Joey devices, and integrate available Netflix titles into its search function in the future.
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Smiletime, the video platform co-founded by former Hulu exec Alex Kruglov launched yesterday. Smiletime acts as a social video platform for viewers watching live TV to chat with actors, writers, in-studio guests and other fans through video feeds using their computers or mobile cameras. “We’re creating a fundamentally different ‘lean in’ mode of communication between broadcaster and consumer that allows viewers to serve as an integral part of the storytelling,” Kruglov said. Smiletime’s first partner is Twin Galaxies Live (TGL), an interactive network focused on streaming and TV, which includes a weekly program, Intercoarse, from Sons of Anarchy creator Kurt Sutter.
…Another Hulu alumnus, former CEO Jason Kilar, introduced his web-video company Vessel yesterday. The model: for $2.99 a month, users have early access to digital content, and content partners take home 60 percent of subscription revenue and 70 percent of ad revenue. Variety reports that Kilar plans to pay creators $50 for every thousand views they earn, a much larger revenue slice than the typical $2-$3. Vessel is already working with Machinima, A+E, Warner Music Group, Vevo, Funny or Die, and YouTube celebs Shane Dawson, Rhett & Link, and Marcus Butler.
Bravo revealed a new digital lineup with the redesign of BravoTV.com and The Daily Dish mobile app. New features on the web destination include OMG Moments – a multimedia experience around shows’ buzziest clips and The Daily Dish, which will feature Top Chef contestants’ real kitchens and what they cook on In My Kitchen. The Daily Dish app will provide user content from the online destination, location-based offers, social content, push notifications on breaking Bravo news and an in-app inbox to share or save content.
AMC and international TV and movie streaming service DramaFever’s SVOD service is taking shape. Shudder.tv will cater to horror film and TV enthusiasts, and will debut in the coming months. No word on the price tag for the streaming service, but it recently nailed down a web destination, Twitter and Facebook handles and the tagline “Screams on demand.” Gigaom reports that AMC has already quietly re-launched documentary hub SundanceNow Doc Club this year, for $6.99 a month.
Online animation MCN Channel Federator Network from Fred Seibert added 185 new channels to its network to total 1,222 channels and a combined subscriber base of 14 million. New offerings Domics, Lee Hardcastle and Cyber Toons will join the flagship Cartoon Hangover channel, featuring Bravest Warrior and newly launched Bee & Puppycat (four million views in first three episodes since November debut).
Tumblr’s Top 10 Sponsored Posts of 2014, from Adweek.
1. AT+T and Virtue Worldwide (part of Vice): 448,250 notes on one post.
2. St Ives: 175,000 notes
3. Axe: 152,580 notes
4. Adidas: 122,680+ notes
5. Virgin Mobile: 109,550 notes
6. Trolli: 98,520 notes
7. Dior: 92,270 notes
8. IBM: 90,900 notes
9. Converse Music: 68,470 notes
10. General Electric starring YouTube’s The Slow Mo Guys: 66,110 notes
21st Century Fox will acquire video-ad company true[X]. The company will continue to operate as a standalone business, and will work with Fox Networks Group to develop consumer engagement and on-demand marketing campaigns for its digital platforms. True[X] clients include Pandora, Visa, and Microsoft.
Connexity released its search technology to marketers looking to reach online shoppers at scale. "We have primarily used our solutions internally," Executive Vice President of Marketing Services Bob Michaelian said. “With our proprietary bid management, automated keyword generation/landing page selection, and advanced ways to group and structure campaigns, we are now a one-stop-shop for all things search in retail."
Mobile ad company Factual announced two new tools for geo-fencing and audience targeting for marketers to use with the Geopulse Proximity and Geopulse Audience platforms. The new instruments will enable Factual partners, such as Turn, StrikeAd, and Deep Forest Media, and The Weather Company, to segment viewers using the company’s location analytics toolset.
EXEC MOVES
Legendary Television appointed Carlos Sanchez as Vice President of Distribution for Latin America. Prior to Legendary, he was Executive Director of The Americas for Warner Bros. Digital.
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DIGITAL SPOTLIGHT OF THE DAY
A dreamy new holiday spot from Samsung and R/GA is all about the timing. The animated spot portrays a girl chasing her Christmas stocking through a dream world created by the many types of Samsung screens. From a two-inch watch screen to a 65-inch curved Samsung TV, the story comes to life. Check out the commercial at www.cynopsis.com/#video.
See you tomorrow,
Jessica Reese @JMarieReese
12.18.14
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JOB OPENING: MOTION GRAPHICS DESIGNER & ANIMATOR/Hero4Hire Creative/Waltham MA: Design/animate projects & elements for on & off air campaigns. Expert in after effects & have the reel to prove it. Exp w/MAYA & C4D a +. 5+ yrs exp. Apply Send res/reel: HERE [email protected] (1/7)
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JOB OPENING: SVP, AFFIL SALES & BUS. DVLPMNT/Olympusat Inc/LATAM/W. Palm FL: Resp for sales, dist & bus. dvlpmnt function of the co. in the Latin American region. 10+ yrs’ exp LATAM dist & bus dvlpmnt. Must have sold TV networks in LATAM. Full info/apply HERE (1/2)
JOB OPENING: VP, AD SALES/Olympusat Inc/LATAM/W. Palm FL: Create sales infrastructure to maximize the selling of comm inventory. 5-7+ yrs exp nat’l media sales w/ 3-5 yrs of recent nat’l interactive sales mngmnt exp multinat’l orgnztns Full info/apply HERE (1/2)
JOB OPENING: COO/Olympusat Inc/LATAM/W. Palm FL: Provide dir for company’s daily operating activities, incl rev & sales growth cost/margin control & mnthly/qurtrly/ann. financial goal mngmnt. 15+ yrs TV Brdcst media exp a must. 5 yrs @ exec level. Full info/apply HERE (1/2)
JOB OPENING: SENIOR ANALYST/Bravo & Esquire Ad Sales Research/NYC: should possess a strong ability to analyze data and communicate insights in visually compelling formats. Full info apply HERE (1/2)
JOB OPENING: VP-ACCT OPS INT’L/A+E Networks/NY: contribute to the dvlpmnt of the organization’s strategic goals, ensure that the Int’l Div. has the systems, internal controls & procedures in place to support efficient & effective growth. Full Info/Apply HERE (12/24)
JOB OPENING: DIR, INTL’L FP&A/A+E Networks/NY: Support a variety of analytical & business planning projects, ongoing financial analysis of existing channels, off-networks sales, budgeting & forecasting cycle. Full Info/Apply HERE (12/24)
JOB OPENING: VP, AUDIENCE ANALYTICS/BET/NY: Lead strategy dvlpmnt of unique & thorough analyses & models to position BET Networks in context of competitive media landscape, utilizing ratings rsrch. 3+ yrs proven track record of mngment exp. Full info/apply HERE (12/24)
JOB OPENING: MGR, SOCIAL MEDIA/NAT GEO Channel/DC: Highly creative, self-motivated social media maven wanted to manage social strategies for shows and network. Full info/apply HERE (12/19)
JOB OPENING: AD SALES PLANNER/Crown Media Family Networks/LA: Provide support to Ad Sales by working W/Acct Execs to srvc clients. Including sales plans, PP presentations, media schedules, media kits, tapes & traffic concerns. BS req & Min 1-2 yrs exp. Apply HERE (12/19)
JOB OPENING: ACCOUNT EXECUTIVE/Screenvision/NYC: 3+ yrs exp selling media advtsing. Client mgmt & develpmt. Success in sales! Apply: www.screenvision.com (12/19)
JOB OPENING: ART DIRECTOR/Discovery/MD: Creative visionary w/TV industry exp to join Discovery’s in house full service ad agency. Ability to generate & execute 360 concepts for flagship Discovery Channel brand. Think Big. Execute Big. 5-8 yrs exp req’d. Apply HERE (12/19)
JOB OPENING: AdWorks ACCT SERVICE REP/LA: Assist Sales Planning & Operations Team & supports the U-verse ad sales team. Helps planners mng campaigns & pull various reports related to billing, stewardship & campaign fulfillment. BA req’d. Full info/apply HERE (12/19)
JOB OPENING: DR SALES ASSISTANT/FUSE TVNYC: Lng term temp Daily maint of all accts from booking orders, pulling reports & brand allocations. Work closely with traffic depts all areas scheduling/inv mngmnt. Dig media knwlg a must. Resume to: [email protected] (12/19)
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SPRING & SUMMER INTERNSHIP CREDITS ONLY: TV PRODUCTION INTERNSHIP: National TV show, Raw Travel TV has opening for 1 serious intern interested in learning hands on vid production 4 college credit. [email protected] (1/7)
SPRING & SUMMER INTERNSHIP CREDITS ONLY: Chicago Bandits: The Chicago Bandits, a women’s professional fastpitch team – Rosemont, Ill., are looking for several well rounded, hardworking interns interested in getting careers started in sports ind. More info contact: [email protected] (1/7)
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