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Cynopsis Medias First Morning Read
Monday October 26, 2020

Today’s Premieres
ID: Twisted Sisters at 9p
Spectrum Originals: Temple


Television news viewership was up 23 percent during September year over year, according to the latest Nielsen Local Watch Report. During the month, viewers watched news for 7 hours and 5 minutes per week, representing 35 percent of all TV viewing. Cable news generated 3:26 of viewing in September, local news accounted for for 2:23 and national broadcast news garnered 1:16, according to Nielsen. Peak news viewing during the pandemic came in April, when viewers took in close to 9.5 hours of news weekly.

No one loves a theme like Hallmark Channel, and this year the net is partnering with Gwen Stefani and songwriter/producer Ryan Tedder on an original song to serve as the theme for its Countdown to Christmas. New tune “Here This Christmas” was released Friday in conjunction with the launch of the annual programming event. Stefani also recorded a fresh cover of classic carol “Sleigh Ride,” to be used in promos.

What’s your measurement & data strategy for 2021? Maybe you could use a few suggestions, insights and case studies to help? Register to virtually attend and participate in Cynopsis’ Annual Measurement & Data Conference on November 17-18. Don’t delay—Ticket prices increase after tomorrow’s early bird deadline. Start the process here. Your boss will be happy.

Saturday Night Live booked John Mulaney and The Strokes for its October 31 show. It’s both the host and musical guests’ fourth time on the SNL soundstage.

Late Mythbusters host Grant Imahara is being honored with a foundation to empower underserved youth to become active in STEAM fields. Imahara died in July after suffering a brain aneurysm; he was 49 years old.

A+E Networks will present its 2021 Content Showcase: A First Look at 2021 Programming and Talent across multiple days, October 27-29, with multiple viewing options. The slate will encompass more than 1,500 completed hours of original content for History Channel, A&E and Lifetime. Tim Allen, Laurence Fishburne, Morgan Freeman, Salt-N-Pepa, Robin Robers, Wendy Williams and others are among the talent headlining an extensive range of premium content from A+E Networks’ prolific production pipeline, which boasts more than 1500 hours of fresh original content. A+E will also reference its corporate social responsibility initiatives across its platforms.

TV producer Shonda Rhimes will be in the spotlight at the third annual Girl Up #GirlHero Awards, alongside #MeToo Founder Tarana Burke and civil rights activist Dolores Huerta. The virtual event is slated for noon on Thursday, October 29; Nigel Barker will host.

HBO Latino, in partnership with the New York Latino Film Festival, announced the second annual Latino Stand-Up! national competition. Competition aims to support emerging talent and increase representation of Latino voices in comedy. The top five comedians will perform, and a winner will be chosen at a virtual event in early December.

Cynopsis’ Measurement + Data Virtual Experience
SESSION SPOTLIGHT: Measuring the Effectiveness of OTT as a Complement to TV

As viewership habits increasingly shift to OTT, advertisers must combine TV & OTT together in their media mix in order to maximize their reach and drive campaign effectiveness/impact. On Nov. 17 at 3:10pm ET, this session will provide an insider’s look at the latest methods & technologies being used to deliver the real-time actionable data needed to move beyond impressions, to impact – at massive scale.



New York Undercover, the groundbreaking ‘90s Dick Wolf cop drama, is headed back to the screen via NBCU’s Peacock. The streamer is negotiating to launch a reboot of the series, helmed by The Chi showrunner Ayanna Floyd Davis, Wolf and Universal Television. New iteration picks up two decades after the original and will reflect current times.

A miniseries is in the making from filmmaker Ariel Vromen (The Iceman) about former Israeli prime minister Yitzhak Rabin, who was assassinated in 1995. The Leader will be a six-part series adapted from the book “The Rabin Memoirs,” co-authored by Rabin and journalist Dov Goldstein. Vromen will write and direct the show, which will include material based on previously unseen archival footage.

More-ish: ABC gave a six-ep back order to its still-hot comedy Black-ish, bringing the order for the show to 21 episodes, with potential for more. Back order came two days after the seventh season premiere of the series.

Scenes From A Marriage, the HBO limited series adaptation of the Ingmar Bergman miniseries, will reunite Jessica Chastain with Oscar Isaac, after Chastain stepped in to fill the lead role vacated by Michelle Williams. From Our Boys and The Affair co-creator Hagai Levi, Media Res and Endeavor Content, series will be written and directed by Lev and revisit the show’s iconic depiction of love, hatred, desire and monogamy.

More anime programming is headed to Netflix via four new deals with content creators in Japan and Korea. Japan’s NAZ, Science SARU and MAPPA, and Korea’s Studio Mir are on board, greatly expanding the streaming company’s content deals in the two countries. Original anime productions under the existing partnerships include Altered Carbon: Resleeved (Anima) and Dragon’s Dogma (Sublimation).


First Person, the first Snap original series to be filmed with Snapchat Spectacles, debuted over the weekend. Twelve-ep docuseries shows the world through the eyes of young people creating positive change as they fight to protect our planet. It’s produced by Yusuf Omar and Hashtag Our Stories and sponsored by Verizon.

Nickelodeon’s hidden camera prank series The Substitute is heading back for season 2 on Saturday, October 31 at 9p. Mexican social media star Juanpa Zurita hosts the second run, which will feature appearances by Ariel Martin, Chloe Kim and Chris Paul. The Substitute features celebrities who are transformed by a team of Hollywood special effects artists to go undercover as a substitute, surprising unsuspecting kids in schools, camps and other locales.

Young. Talented. Ready to Shine. The entries are now open for the 2020-2021 Cynopsis Rising Star Awards. Click here to enter yourself or a colleague by November 19.

Michael Strahan and Constance Schwartz-Morini are the exec producers behind HBO’s four-part docuseries The Cost of Winning, which debuts Tuesday November 10. The story of the St. Frances Academy Panthers football program in Baltimore is a tale of possibility, perseverance and leadership in the face of adversity.

New content is on the front burner at Cooking Channel. The season premiere of Yum and Yummer drops Sunday, November 8 at 10p, On Mondays at 9p, Andrew Zimmern reveals his fave foods, places and experiences in The Zimmern List, followed at 10p by Zimmern-starring Bizarre Foods: Delicious Destinations. Food Paradise is on tap Wednesdays at 9p, and Sundays at 9p, Noah Cappe takes viewers around the world for Carnival Eats.

Over at sister Food Network, holiday season kicks off early with host Raven-Symone-hosted Holiday Wars on Sunday, November 1 at 8p. On November 2 at 9p a new season of Holiday Baking returns, followed November 8 by the premiere of Kids Baking Championship: Season’s Sweetest. New series Candy Land drops November 15. Daytime fare includes Turkey Day Sunny’s Way, bowing November 14, and Thanksiving-themed eps of Barefoot Contessa, Delicious Miss Brown, Girl Meets Farm and more are teed up.

Netflix dropped a trailer for seasonal romcom series Dash & Lily, which premieres Tuesday, November 10. Created and exec-produced by show runner Joe Tracz, series follows the whirlwind romance of cynical Dash and optimistic Lily, who trade dares, dreams and desires in a notebook they pass back and forth at locations all across NYC… The streamer also gave a preview of WWII animated series The Liberator, from Jeb Stuart, which bows on Veteran’s Day, Wednesday, November 11.

The Dakota boys, Fred and Dustin Hurt, battle it out against mother nature in a new season of Gold Rush: White Water, premiering Friday, November 13 at 9p on Discovery Channel. A new season of The Dirt, the after show of Gold Rush hosted by Christo Doyle, will premiere immediately after at 10p.

Streaming net Crackle announced new original and exclusive series and movies to debut in November. Among them: original series Breaking Beauty and AVOD exclusive feature Blood and Money, which bow on Thursday, November 19, and original series Heroes of Lucha Libre, which premieres Wednesday, November 25.


The Biebs is back on YouTube. Half-hour documentary special Justin Bieber: Next Chapter, will debut on the platform October 30. Special follows the 10-ep docuseries Justin Bieber: Seasons, which debuted in February and was the biggest YouTube Originals debut to date, with more than 32 million views in its first seven days.

Once Upon a Snowman, starring Frozen sidekick Olaf, is available this week on Disney+. Directed by Trent Correy (animation supervisor, “Olaf” in “Frozen 2”), special explores the previously untold origins of the summer-loving snowman, and follows Olaf’s first steps.

Shudder released the trailer and key images for A Creepshow Animated Special, premiering on the horror streaming service Thursday, October 29 at 12:01a. Special features two stories—Survivor Type and Twittering from the Circus of the Dead—directed by Creepshow showrunner Greg Nicotero, with animation by Octopie animation studio.

Kevin Hart’s Laugh Out Loud teamed with actor/comedian Affion Crockett to launch the comedy brand’s first original hourlong stand-up special, Affion Crockett: Mirror II Society. Debuting Friday, November 13 across the LOL network of streaming services, special will be heralded by a multicity drive-in tour in LA and Atlanta, where fans can view the show followed by a screening of a Black comedy film.

Investigation Discovery exposes the tragedy of one family’s experience with the juvenile criminal justice system in The Witmans, premiering Tuesday, December 1 at 9p. Doc explores the events that unfolded in 1998, when 13-year-old Greg Witman was murdered and his older brother was taken into custody.

Oxygen will debut two-hour Pulse Films and BuzzFeed Studios special The Case Died With Her on Sunday, December 6 at 7p. Legal commentator and former prosecutor Loni Coombs dives into the shocking case of Emilie Morris, a young woman who met a tragic and mysterious death before she was due for a court appearance.


Redbox’s free live TV service added channels including Vevo and Xbox One, bringing its total channel tally to more than 75. Sam Goldwyn Channel, Johnny Carson, Glamour, Bob Ross, Pocket.watch, Dust Channel and Glory Kickboxing are also now in the lineup mix.

New entertainment-analytics startup Vody engages a proprietary system that uses machine-learning to crawl through the Internet and curate a database of programming. Launched by co-CEOs Stephanie Horbaczewski and Jeremy Houghton, both previously at YouTube network StyleHaul, the company’s software is designed to to plug into streaming services to provide more accurate recommendations.

Now that it’s called it quits, Quibi has tapped LionTree to manage in an advisory capacity the process of selling the assets of the Jeffrey Katzenberg-founded company.


Lili Taylor (Perry Mason), Tamara Podemski (Four Sheets to the Wind) and Tom Pelphrey (Ozark) are in as series regulars opposite Josh Brolin in Amazon’s mystery drama Outer Range.

Thursday, Nov. 12 / 2PM ET / Sponsored by New York Interconnect

It’s a rapidly changing world, and more than ever, people rely on local news to keep them informed about the issues closest to home.

The webinar will provide exclusive insights on how a local news network keeps viewers informed during tumultuous times, and how 2020 events impacted a prominent advertiser’s strategy, spend & messaging – and how advertisers are now returning to the market.



Telemundo’s 2020 Billboard Latin Music Awards generated 45.9 million engagements across Telemundo-owned platforms, plus an additional 38 million engagements across other platforms. The show netted 39.6 million total views and delivered 1.6M total viewers and 668,000 in the A18-49 demo, according to Nielsen.

HGTV series Help! I Wrecked My House delivered a double-digit ratings gain for its debut season, resulting in 62 percent lift over year-ago levels in the 8-9p time slot on Saturdays. Series attracted more than 16 million total viewers and delivered a .57 Live Plus Three-Day rating among the A25-54 demo.

Broadcast Nielsen Ratings for Thursday, October 22
Show, P2+ 0000s, (A18-49)
ABC: Trump vs. Biden: Final Presidential Debate 5.18 (0.8), Presidential Debate 9.77 (2.1), Presidential Debate 9.15 (2.1), Analysis 6.62 (1.4)
CBS: Big Brother 4.34 (1.0), Second Presidential Debate 4.86 (1.1), Second Presidential Debate 4.71 (1.1), Analysis 3.72 (0.8)
CW: Supernatural 0.93 (0.3), The Outpost 0.46 (0.1)
FOX: NFL Thursday Night Football 8.19 (2.4), NFL Thursday Night Football 6.21 (1.9), NFL Thursday Night Football 6.62 (2.1)
NBC: Debate Preview Special 4.22 (0.8), Second Presidential Debate 8.99 (2.2), Second Presidential Debate 8.44 (2.0), Analysis 5.79 (1.3)
Telemundo: Domo Del Dinero 0.71 (0.2), Trump O Biden 0.96 (0.3), Decision 20 1.43 (0.4)
Univision: Medicos Linea de Vida 1.36 (0.4), Destino 2020 1.06 (0.3), Destino 2020
Source: Nielsen live + same day time period averages


Nina Wolarsky will exit her post as VP, original series – drama at Netflix. Wolarsky, who leaves the streaming service in November, joined in 2012.

HBO Max restructured its feature film programming unit WarnerMax. The streaming film label, created in February, will now be solely run by studio chief Toby Emmerich. WarnerMedia EVP, original films, Jessie Henderson is departing the company. Nikki Ramey, SVP, original feature films at HBO Max, is segueing over to Warner label New Line Cinema.

First Look Media’s Topic Studios appointed Alysse Bezahler as SVP of production and Christine Connor as VP of nonfiction. Bezahler previously was SVP, head of production at AMC Studios; Connor most recently launched XCON Productions in 2010 and created shows including Final Witness and A Crime To Remember.

Damian Kavanagh, managing director of Tiger Aspect, producer of BBC One’s Peaky Blinders and Netflix’s Jack Whitehall: Travels with My Father, is stepping down after nearly two years. The departure follows the the acquisition of Tiger Aspect’s parent company Endemol Shine by Banijay.

Lauren Townsend is exiting her role as EVP of communications at Starz after more than two years at the Lionsgate-owned network.


William Blinn, the Emmy-winning screenwriter who created Starsky & Hutch and developed Eight Is Enough, died last Thursday (October 22) at age 83. Blinn, who co-wrote Prince film Purple Rain, won statuettes for his work on groundbreaking 1977 miniseries Roots and for Brian’s Song in 1971. During his four-decade career he also wrote for Bonanza and created Pensacola: Wings of Gold.


This Day in History
1825 – The 363-mile Erie Canal opened in upstate New York.

Answer to Our Last Trivia Question
In which sitcom did Wendie Malick play a role in the pilot that was recast with Jane Seymour? Modern Men (2006). Kudos to: Charles Lore/NY; Synda Kollman-Charter Marketing Group/Boca Raton, FL; Alexis Plauche-Discovery Networks/NY; David Garber-Loyola Marymount University/Playa Vista, CA; Allyson Jaron Haas-Babiekins Magazine/LA; Tom Moore-Kalt Productions/LA; David Westberg-SAG•AFTRA Credit Union/Burbank;

Today’s Trivia Question
Who narrated The Simpsons’ version of Edgar Allen Poe poem The Raven in the series’ first “Treehouse of Horror” Halloween special in 1990? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)

Cynopsis Team

Lynn Leahey
Editorial Director
Kerry Smith
Division President
Access Intelligence

Roberta Caploe

Cynopsis Ad Sales
Mike Farina

Albert Nassour

Cynopsis Job Listings Sales
Mike Farina

Check out more jobs in Cynopsis Classifieds »
Job of the day

Skilled/detailed oriented Curation and/or Operations professional who is passionate and knowledgeable about digital media curation, metadata and dist of content to 3rd Party aggregators. You will Curate A+E owned media content using internal media asset management tool. Quick learner with a min 2 yrs’ exp in video media operations. Full info HERE (11/6)

NBCUNIVERSAL OWNED STATIONS & AFFILIATE RELATIONS/DALLAS-FORT WORTH: The Arthouse, NBCUniversal’s Owned Stations’/Telemundo Stations’ internal design team who supports newscasts is seeking a Sr. Designer with a broadcast design background, solid conceptual skills and 3D expertise. Min 4yrs exp, must be able to work on individual assign and team projects. Full info HERE (11/5)

Newsmax Media/Washington D.C.: Seeking proven on-air reporter, in possession of an already-developed contact list, including many “who’s who” leaders in Congress, and related government agencies. Min 3yrs exp with outstanding writing/production skills. Full info HERE (11/4)

ION MEDIA NETWORKS/NY, NY, CLEARWATER OR W PALM BEACH, FL: Resp for the assessment, design, implementation, and interconnectedness of key business applications. Must be technically proficient, and disciplined in project mgmt. and be able to work with multiple clients/users/stakeholders to meet their requirements. 10 yrs exp in Systems Ops, Process Diagnostics and Implementation. Full info HERE (11/4)

JUKIN MEDIA/NEW YORK, NY:Seeking an individual who can combine creativity and strategy with a deep understanding of the digital media sales process. Must be able to work with clients, with a min of 2 yrs in advertising/media and a proven track record of building strong client relationships. Full info HERE (11/3)

BBC STUDIOS/LA, CA: Resp for managing sales/co-prod activity in the fiction genres, with clients across both TV/digital. Need to deliver against a stretching bus plan and budget, maximizing the BBC Studios Catalogue through licensing and co-producing programme rights in the US for TV/VOD. 5yrs exp in programme dist, with an understanding of the UK TV industry. Full info HERE (11/3)

Half Yard Productions/New York: Reporting to the SVP of Prod & Ops this position is resp for overseeing all Productions and Production Mgmt staff across a wide range of programs. Including supporting the Development Dept in creating budgets/schedules for all new productions. Exp in managing various types of shows for networks/channels. Full info HERE (11/3)

Newsmax Media/NYC:
Responsible for designing and building shows, managing show hosts and production team, identifying and integrating guests, overseeing and executing the production of key video & graphic elements. 3+ yrs EP exp or political news & talk programming. Full info HERE (11/3)

Newsmax Media/NYC:
Write for fast paced news and opinion show. You are an exceptional storyteller with a command of political news and cultural trends. At least 3 years of national or large market local news experience. Full info HERE (11/3)

Newsmax Media/NYC:
Responsible for the production and execution of live political news programming, and recorded video segments for television, and digital platforms. 3+ yrs experience line producing. Full info HERE (10/29)

Newsmax Media/NYC:
Responsible for the production of live news & talk show, and recorded video segments for television, and digital platforms. 3+ yrs in TV news and/or talk production. Full info HERE (10/29)

DISCOVERY INC./NEW YORK, KNOXVILLE: Strong strategic & data-oriented individual to partner on new Magnolia Network & oversee research and performance analytics to optimize Magnolia’s linear & digital presence. 5+ yrs analytics exp req’d. Full info HERE (10/28)

JUMA ENTERTAINMENT/Remote: Looking for creative and highly motivated individual to access and clear videos for network prime time clip series. Must possess a love of TikTok, Instagram, Twitter and Facebook, and be able to navigate platforms. Full info HERE (10/28)

CHARTER COMMUNICATIONS/STAMFORD, CT: Resp for accessing and leveraging internal/external data, as well as building models to support Charter’s various business grps (Programming Acquisition, Original Content, Spectrum Nets, Mktg, Product, etc.) on critical initiatives and decisions. Min 5 yrs exp in data modeling and analytics. Full info HERE (10/27)

Public media leader seeks VP to promote APT brands, impact, marketing strategies, diverse content & engage audiences. Min 10 yrs experience. APT is EOE. Full info HERE. (10/27)

Counter Logic Gaming/Madison Square Garden Sports/LA, CA: Counter Logic Gaming is looking for someone to lead the digital mktg team, with a focus on digital content and social media. Resp for creating/executing all CLG digital/content strat across all social/streaming platforms. Min 5 yrs of digital/mktg exp. Full info HERE (10/27)

Nickelodeon/NYC, NY: Ideal candidate will lead a team of mktg and campaign mngrs in all aspects of marketing across all platforms in support of Nickelodeon series and content. Min 8 yrs exp in marketing, media or a consumer strategy position. Full info HERE (10/27)

ABC: Dancing With the Stars, Emergency Call
CBS: Big Brother, Essential Heroes: A Momento Latino Event, One Day At Time, One Day At A Time
CW: Whose Line Is It Anyway?, Whose Line Is It Anyway?, Penn & Teller: Fool Us
FOX: L.A.’s Finest, Filthy Rich
NBC: The Voice, Weakest Link
PBS: Antiques Roadshow, Antiques Roadshow, Generation Nation, Independent Lens
Telemundo: El Domo Del Dinero, Todo Por Mi Hija, Falsa Identidad
Univision: Te Doy La Vida, Amor Eterno, Como Tu No Hay Dos?


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