08/05/19: FOX Sports breaks down its plans for the Jr. NBA Global Championship


Good morning. It’s Monday August 5, 2019 and this is your first early morning Sports briefing.

FOX Sports puts the spotlight on the second annual Jr. NBA Global Championship this week with play set to begin Aug. 6-11 at the ESPN Wide World of Sports Complex at Walt Disney World in Orlando. The event features the top 13- and 14-year-old boys and girls basketball players from around the world with Fox Sports set to broadcast 16 games across FOX, FS1 and FS2 throughout the weeklong event. Game analysts and play-by-play talent include Vince Carter, Brian Custer, Noah Eagle, Mark Followill, Sarah Kustok, Donny Marshall and Charissa Thompson. The company will air 16 games throughout the week, totaling 24 hours of programming across FOX, FS1 and FS2, including the girls and boys Global Championship games on Aug. 11 at 3p and 4:30p on FOX, respectively.
Cynopsis asked FOX Sports Vice President of Production Bardia Shah-Rais about its plans.
Shah-Rais on FOX Sports’ interest in the JNGC: It’s always a privilege to have the opportunity to work with the NBA on a groundbreaking project. The popularity of the league, and basketball in general, is booming so it was a no-brainer to get involved in a grassroots project like the Jr. NBA Global Championship.
On the telecast: With the help of the NBA, viewers can expect to see more access and storytelling this year. We’ll aim to mic-up coaches and have the ability for our announcers to interact with them during game. Also, our operations team has invested in some unique gadgets that will help bring viewers closer to the action. Lastly, we’ll implement the use of Sky Cam that will give the event a video game (NBA2K) feel to it.
On production: There are far less restrictions at this event when it comes to access. We’ll have the ability to eavesdrop in on huddles and show pregame speeches. The NBA has been a fantastic partner in helping us push the envelope when it comes to access and technology, and our goal is to replicate the tremendous success we’ve had with our Big East Basketball coverage when it comes to taking viewers closer to action. Also, being able to assemble an All-Star roster of talent is pretty unique – we’re crosspollinating our college basketball group (Donny Marshall and Brian Custer) with seasoned NBA voices (Sarah Kustok and Mark Followill) and a future Hall of Famer Vince Carter.
On storytelling: Adding context to the event is extremely important and we’ve had all the players fill out questionnaires that we’ll highlight with graphics. We had success with this last year, but we’ll continue to produce mini personality vignettes that will show off the player’s personalities. Lastly, in conjunction with the NBA, we’re doing a massive promo shoot with all the teams that we’ll use throughout the broadcasts.

ESPN reports that its July viewership saw an uptick of 18% over 2018, growing from 440,000 to 518,000 on a total day basis, according to Nielsen. The ESPN increase led to the network leading all of cable for total day in the key male demos – 18-34, 18-49 and 25-54 – and to lead in prime time among men 18-34 and men 18-49. ESPN’s overall primetime spiked 19%, from 745,000 to 883,000 including an increase of 33% for males 12-17. Property gains included Sunday Night Baseball (+35%), the NBA Summer League (+35%), Wimbledon (+22%), the Home Run Derby (+4%) and  The Nathan’s Hot Dog Eating Contest (+4%).
FOX Sports released its Bundesliga schedule for the 2019-2020 season featuring 220 matches running across FOX, FS1, FS2 and FOX Soccer Plus, with all matches available on the FOX Sports app. The Bundesliga season action begins Aug. 16 with a six-match lineup that features Bayern Munich, Borussia Dortmund, Shalke, and Leipzig.
NBC’s coverage of the preseason Pro Football Hall of Fame Game saw a dip for the Broncos’ win over the Falcons, with viewership down 21%, according to Nielsen with an average of 5.329 million viewers, marking a low for the event since it ran on NFL Network in 2012.
Spectrum Networks will simulcast an additional five Dodgers games on local broadcast station KTLA 5 this season. The five-game schedule will feature all Saturday games, beginning Aug. 31 with the Dodgers/Diamondbacks, and conclude with an afternoon contest against the Giants on Sept. 28 for the club’s final Saturday game of the regular season.
Cynopsis’ That Big TV Conference
Sept. 9-10 NYC
Featuring a lineup of executives from notable companies, such as:
360i, A+E, Amazon Fire TV, AMC, AwesomenessTV, CBS Interactive, Conde Nast, Discovery, Facebook, GroupM, Group Nine/Brandshot, Hulu, Hyundai, IBM Watson, Kinetic, NBCU, NY Life, Publicis, Refinery29, Snap, Spark foundry, Starcom, Starz, Twitter, VAB, Viacom, VMLYR, WarnerMedia.
>   REGISTER   <
Sponsors: Gamut – Sinclair – NY Interconnect – FriendMTS – iSpot.tv – NCC Media – TV Time – Tubi – a4 – Simpli.fi – TVsquared


The NWSL extended its partnership with Nike through the end of the 2022 season. Nike has been the exclusive worldwide partner for NWSL gear and apparel since the league began in 2013. “Having Nike’s continued support behind NWSL and our athletes demonstrates our shared commitment to elevating professional soccer in the United States,” said NWSL President Amanda Duffy. “The relationship with Nike aligns with our goals to strengthen the level of competition, as well as to support and develop female athletes as they to continue to train and play at the highest level.”
The NFL cemented more of its plans to celebrate 100 seasons. Initiatives surrounding NFL100 include “Experiences of a Lifetime” that include the exclusive chance to serve as a Madden NFL ratings adjustor at EA Sports, a trip to New York with friends for Commissioner Goodell to announce their fantasy league’s draft picks, having Chiefs Pro Bowler Travis Kelce attend your wedding, and the opportunity to work out with Giants sensational running back Saquon Barkley in his Quad Squad Quad Challenge. Each team also is rewarding fans with their own Experience of a Lifetime. During the 2019 season, each team will host a “Fantennial Weekend” – a three-day celebration of football – from Weeks 1-10 and Week 14. The homecoming-style weekend will include a high-school game on a Friday night attended by legends from their local NFL team, a fan festival on Saturday and its home game to close the multi-day extravaganza. For content, in addition to previously announced series such as Peyton’s Places and the NFL’s 100 Greatest, programming will include NFL100 Sessions -se to premiere in-season on Thursday nights during NFL Network’s NFL GameDay Kickoff; NFL100 Minute; NFL Explained; NFL100 Rewind and more.
ESPN is tackling youth sports participation rates by launching the Don’t Retire, Kid campaign, in partnership with the Aspen Institute’s Project Play. The goal is to help increase sports participation rates among youth in the United States. The initiative launched on ESPN on Sunday and ESPN networks will also air a series of vignettes with sports stars discussing why youth sports are important featuring the likes of Kobe Bryant, Wayne Gretzky, Sue Bird, Mookie Betts, Sloane Stephens, Geno Auriemma, Muffet McGraw, and Julie Foudy.

DAZN’s special trade deadline edition of ChangeUp on their new official handle @ChangeUpOnDAZN last Tuesday night was streamed by 4.13 million unique users on Twitter, according to the company. This week sees the show be made available each night on MLB.tv and At Bat Premium for those subscribers on supported mobile devices. Additionally, for a limited time, DAZN will offer a one-month free trial.

The NBA 2K League ended its second season on a high note, not only with T-Wolves Gaming topping 76ers GC to claim the 2019 NBA 2K League Championship Trophy, but also announcing a new partner in Anheuser-Busch. The league announced that the multi-year deal with Anheuser-Busch will make Bud Light the Official Beer Partner of the NBA 2K League, adding to the NBA’s more than 20-year history with the beverage company. Specific activations will be announced a later date.
Marvel Entertainment is sponsoring Overwatch League’s San Francisco Shock to promote the digital release of Avengers: Endgame through the remainder of stage four. The team announced the partnership via a pic of Shock players sporting the time-traveling outfits seen in Endgame with the movie’s tagline, “whatever it takes.”
FACEIT is partnering with Red Bull to host Season 2 of Red Bull M.E.O. The mobile esports tournament will see the best mobile gamers from around the globe compete in Clash Royale, Brawl Stars and Hearthstone. The partnership will also see FACEIT host online and offline qualifiers in over thirty countries around the world to source the fiercest competitors for the Grand Final in February 2020. “M.E.O. is one of the most exciting tournaments on the competitive mobile scene. As a truly global competition we have an enormous talent pool to source the very best players in three of the most dynamic titles in esports,” said Michele Attisani, Co-Founder & CBO of FACEIT. “We’re working closely with Red Bull to make sure each qualifier offers a world class standard of competition to attract the very best competitors from each region.”

WME added New England Patriots quarterback Tom Brady to its roster, according to THR. The report states that WME will be for off-the-field representation, while Brady continues to be represented by Yee & Dubin Sports for his NFL contracts, and by marketing and management agency Jonesworks.

A’s/Cubs on ESPN at 8p.
Cynopsis Jobs: “for us in the biz.”
Save time and get solid results from a quality list of targeted media professionals.
I interviewed 4 people who applied through Cynopsis – they were all great and I ended up hiring someone who started today! Thank you Cynopsis for a great, targeted job site for us in the biz!
Tina Tung-Barisic. Executive Director of Marketing. The Dr. Oz Show
Contact Trish Pihonak to get started on your listing!

ON THIS DAY in 2005: The NBA announces that Las Vegas will host the 2007 All Star game.
In the Know: Which university has the most Pro Football Hall of Famers? (Email [email protected] with your answer and be sure to include your company and city).
Answer to Our Last Sports Trivia Question: Which country did boxer Teofilo Stevenson represent in the Olympic Games? Answer: Cuba. Kudos: Phyllis McQuillan-MSG Networks/NY; Mike Callanan-National Hockey League/NY; Tammy Dorman-Nielsen/Queensbury; Lou Jerome-TVision/NY; Larry Kahn-GOLF Channel/Orlando; B. David Ridpath-Ohio University/Athens; Russ DelCore-a4 Media/Oakland; Michael Goodman-Radio One/Atlanta; Kyle Krebs-NBC5/Telemundo39/Dallas-Ft. Worth; Andy Pittman-TAMU/College Station; Bill Robertson-Western Collegiate Hockey Association/ Bloomington; Greg Moloznik-GLM Media/Scottsdale; David Hauptman/Denver; Steve Scheer-FOX Sports/LA; Lorrie Shilling/El Segundo; Jim Himmel-TCB Media/San Clemente; Dave Sikula-San Francisco State University/San Francisco

Later — Chris
Chris Pursell
Kerry Smith
Division President
Access Intelligence

Roberta Caploe
Cynopsis Ad Sales
Mike Farina

Albert Nassour

Cynopsis Job Listings Sales
Trish Pihonak
Director of Operations

Check out more jobs in Cynopsis Classifieds »
Job of the day
Analyze existing business processes & systems functionality; propose new or updated solutions to changing business needs; be an active member of Technology Team. 5+ yrs exp working w/applications & technology solutions that are vendor supported, strong analytical skills, project mgmt exp, detailed oriented, strong communication skills, exp w/HTML, CSS or WordPress preferred. 

 Work cross-functionally w/FX leadership team, while also being resp for creating models, performing analyses around talent term deals, orig prgrmng costs, back-end profit participations, ancillary rev streams, content windowing & AdHoc projects. 5+ yrs relevant exp. MBA req’d. Full info HERE  (8/17)
Analyze existing business processes & systems functionality; propose new or updated solutions to changing business needs; be an active member of Technology Team. 5+ yrs exp working w/applications & technology solutions that are vendor supported, strong analytical skills, project mgmt exp, detailed oriented, strong communication skills, exp w/HTML, CSS or WordPress preferred. Apply HERE (8/17)

Sales Planner, Direct Response >>
This position is responsible for providing sales and analytical support to the Direct Response sales team for Crown Media Family Networks: Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama. Must have a minimum of 1 years of industry-related experience. Apply HERE (8/16)

NHNZ: Generate and maximize sales for NHNZ in the USA through proactive, business orientated, results driven client management. Self-starter with a clear creative vision and an understanding of all things TV. Full info HERE (8/15)

Fuse Media/NYC:
 Play a critical role in the design, development, planning & execution of our comprehensive product & services pricing strategy. 10+ yrs ad sales exp w/strong understanding of pricing a variety of inventory, within the NY mktt (Nati’l Broadcast/Cable ntwrk) Full info HERE (8/15)

REELZ/NY: Responsible for providing service to clients on a daily basis, maintaining sales orders and supporting Account Executives and the Management team. BA/BS & Wide Orbit experience preferred. Full info/apply HERE (8/15)

Momentous/Remote: Responsible for building relationships with professional teams, colleges and universities, coaches, trainers and dietitians to sell our products on a long-term basis. 3+ yrs of team sales exp, preferably in food or supplements. Full info/apply 
HERE (8/15)

Discovery Inc/NYC:
 seeking numbers whiz to learn & leverage rsrch resources to provide data-driven intel for ad sales/mkting initiatives on media rsrch team. Utilize data systems & translate info into digestible presentations. 1-2 yrs media exp. Full info HERE (8/15)

BECK Media/Santa Monica CA:
 Seeking a team member with 2-4 years of corporate communications experience, strong writing chops, deep interest in the business of sports and sponsorship/ strategic partnership experience. For more information apply here (8/15)

Turner Sports/NYC: 
Run custom primary research projects for Turner Sports Ad Sales, including ad effectiveness, ROI studies, audience targeting and attribution, from design to final presentation of results to both internal and external clients. Full info/apply 
HERE (8/13)

Viacom/NYC: Resp for media campaign reporting, data aggregation & analysis for performance mktg initiatives. 3-5 yrs exp digital mktg & analytics role on either in-house/client side or at a media or dig. agency w/exp in programmatic & social measurement. Full info 
HERE (8/13)
Develop/produce regular & ad-hoc reporting, providing various corp  stakeholders w/an understanding of how Viacom’s brand portfolio is consumed by distributor and platform.3-5 yrs of exp in TV /video audience research. Full info 
HERE (8/13)

Octagon/Stamford CT: 
Resp for developing and executing investment recommendations for our clients and generating social and digital first marketing campaigns and strategies tailored to specific business objectives. BA deg related field or min 3+ yrs exp in digital/social strategy. Full info HERE (8/12)

Fox Business Network/NYC: 
Responsible for overseeing content for a three-hour morning cable television news program. 8+ years’ experience producing at a local station or News network, Full info HERE (8/12)
The Weather Channel and Entertainment Studios/Chicago: 
responsible for generating ad revenue for the Midwest and Detroit Region and achieving target goals. Serve as primary lead with Midwestern Region agency and client relationships. 10 yrs of relevant exp with demonstrated achievements. Full info HERE (8/12)

POINTS BET/Jersey City NJ: Join a growing & fact-paced team in need of VP w/huge hunger & passion for sports knowledge to create, implement, and innovate impactful brand campaigns across advertising, content, PR & more. 7-10 years of consumer brand marketing, sports exp  a huge +   Full info HERE (8/7)

 Responsible for audience analysis of media consumption for Viacom TV networks & competition at the corporate level. Deep interest in entertainment, TV & the media business. 5+ yrs exp with Nielsen audience analytics. Full info HERE (8/8)

MLB/Secaucus, NJ:
 Knowledge & passion for baseball and hockey, as well as the media industry a must. Support the affiliate sales dept thru variety of mktg & acct mngmnt tasks. 2-4 yrs exp in TV, advertising, affiliate sales or production industries are preferred. Full info/apply HERE (8/8)

Brian Graden Media (BGM)/Hollywood CA: Lead team’s ideation of program concepts, w/boundless enthusiasm for their own ideas, as well as others. Create sales strategies. Exp w/successful track record at production company/studio in a development role actively selling shows. Full info HERE (8/8)

A+E Networks/NY:
 Manage the departmental activities for monetizing network content & assets to drive national ad sales revenue for A+E Networks, Lead 360 ideation & response on all RFPs under assigned categories, including meeting w/ account executives, advising on pitch strategy & leading brainstorms w/ internal resources. Full info HERE (8/8)

Discovery Inc/LA & NYC:
 Strategic visionaries to help dvlpmnt & execution of cross-pltfrm mrkting prgrms for studio & ent ad sales sponsorships for Food, HGTV and Discovery networks. Collaborate w/sales/internal teams to dvlp multi-pltfrm RFP responses. APPLY (8/7)

 Resp for growing adv revenue from an assigned list of ad agencies & regional territories. Dvlp sales strategy & strategic plan for generating ad sales for the roster of nat’l clients within your assigned list.  5+yrs National TV or Digital, programmatic, ad sales exp. Full info HERE (8/7)

 Resp for growing adv revenue from an assigned list of ad agencies & regional territories. Dvlp sales strategy & strategic plan for generating ad sales for the roster of nat’l clients within your assigned list.  5+yrs National TV or Digital, programmatic, ad sales exp. Full info HERE (8/7)

 Resp for growing adv revenue from an assigned list of ad agencies & regional territories. Dvlp sales strategy & strategic plan for generating ad sales for the roster of nat’l clients within your assigned list. 5+ yrs National TV or Digital, programmatic, ad sales exp. Full info HERE (8/7)

Crown Media Family Networks/NY:
 This position is responsible for PROVIDING SUPPORT TO THE Ad Sales team by working with Account Executives to service clients on a daily basis. BA/BS req & Min 2 yrs exp. Apply HERE (8/6)

Crown Media Family Networks/NY:
 This position is responsible for negotiating the sale of short-form commercial inventory to Direct Response advertisers for. BA/BS req & Min 2 yrs exp. Apply HERE (8/6)

ION MEDIA/NYC: Oversee the Sales Research team and arm the Sales group with network performance metrics, competitive advantages & thoughtful research stories. 7-10 yrs of Sales Rsrch exp within the media industry. Exp w/Nielsen systems & other research tools (Nielsen, MRI, iSpot, etc.) Full info HERE (8/6)

Oversee/mng all aspects of the Direct Response (DR) business for ION Television. A deep knwldg of DR Market. 15+ yrs of DR selling exp in media or a related field. 3+ yrs of exp managing people or leading a sales team. Strong negotiation skills. Full info HERE (8/6)


Cynopsis • Access Intelligence LLC • 9211 Corporate Blvd., 4th Floor, Rockville, MD 20850 | Privacy Policy

Related Stories

06/05/23: Big reveal for “Top Chef” host Padma Lakshmi

Big reveal for "Top Chef" host Padma Lakshmi

Monday June 5, 2023 Today’s Premieres Fox: Stars on Mars at 8p; Crime Scene Kitchen at 9p Freeform: Cruel Summer at 9p Hulu: Age of Influence Nat Geo: America’s National Parks at 9p NBC: American Ninja Warrior at 8p Netflix: Barracuda Queens IN THE NEWS YouTube will no longer remove content that advances false claims […]

06/04/23: Cynopsis Jobs

SR. DIRECTOR, PRODUCT MANAGEMENT SHOUT! FACTORY LOS ANGELES P&L responsibility, ownership over all aspects of a project, standalone releases or a licensed library of titles. Works w/production, publicity, creative services, distribution/sales, digital, finance, legal, acquisitions & licensors to best position the project for success. 7+ yrs of exp. in marketing, business development, or product management. […]

06/02/23: “The Drew Barrymore Show” is the fastest-growing talker on TV

Friday June 2, 2023 Today’s Premieres Amazon: Deadloch; Shiny Happy People: Duggar Family Secrets; With Love Food: Guy’s All-American Road Trip at 9p HBO: Painting with John at 11p Hulu: Searching for Soul Food Netflix: Scoop; Valeria; Vortex Paramount+: Love Allways; Queen of the Universe Saturday’s Premieres HGTV: Vacation House Rules at 9p Weather Channel: […]

06/01/23: The start of North America’s League of Legends Championship Series Summer Split will be delayed by two weeks

  Thursday June 1, 2023 Good morning! It’s Thursday and this is your early morning Esports and Gaming brief. The start of North America’s League of Legends Championship Series Summer Split will be delayed by two weeks and might be in jeopardy for the entire summer following a player walkout supported by the LCS Players […]

06/01/23: Lisa Ling joins CBS News

Lisa Ling joins CBS News

Thursday June 1, 2023 Today’s Premieres Max: Naked. Loud. Proud. MTV: All Star Shore at 8p Netflix: LEGO Ninjago: Dragons Rising; The Days Paramount+: iCarly Travel: The Dead Files at 9p; Eli Roth Presents: The Legion of Exorcists at 10p Today’s Finale Paramount+: Grease: Rise of the Pink Ladies IN THE NEWS As a follow […]