Good morning. It’s Thursday July 13, 2017 and this is your first early morning Sports briefing.
The 88th Mid-Summer Classic scored gains over its 2016 counterpart as the Major League Baseball All-Star Game snagged a combined 9.442 million viewers across FOX, FOX Deportes and FOX Sports GO, marking a 7% rise over last year’s combined audience of 8.829 million viewers. The FOX broadcast drew a 5.5/11 in Nielsen fast-nationals. Numbers also saw FOX draw year-over-year ratings increases across demographics that included: Men 18-49 up 7% (3.1 vs. 2.9); Men 25-54 up 3% (3.7 vs. 3.6); Adults 18-49 up 5% (2.3 vs. 2.2); and Adults 25-54 up 4% (2.8 vs. 2.7). Overall, on FOX and FS1, 2017 MLB regular-season ratings are up a combined 4%, and across FOX Regional Sports Networks, MLB ratings are up 1% so far this season, year-over-year.
ON THE AIR
Less than a month before the 2017-18 Premier League season, NBC Sports Group unveiled its TV slate for the first two months of the season starting Aug. 11 at 2:45p on NBCSN. The NBCUniversal family of networks will showcase at least five games each week in the season’s first two months with the action opening with Arsenal/Leicester City in week one.
Meanwhile, the NBA is quickening the pace of its games, announcing rule changes that saw the league’s Board of Governors unanimously approve changes that would see (with the launch of the new season) the maximum number of timeouts per game decreasing from 18 to 14 with teams limited to two team timeouts each during the last three minutes of the game. Meanwhile, all team timeouts will now be 75 seconds with the new format. “These changes will help us fulfill our goal of improving game flow and pace of play,” said Byron Spruell, NBA President, League Operations. “Fewer stoppages and less time without action, especially at the end of a game, will further enhance the viewing experience for our fans..”
Ahead of the launch of Olympic Channel on Saturday, the network announced plans to salute the 25th anniversary of the 1992 Barcelona Olympics with a Dream Team marathon, presenting all eight original broadcasts on eight consecutive nights in primetime starting Aug. 28 at 8p. The celebration continues with an 11-hour marathon on Labor Day, Sept. 4. Every Dream Team game from the 1992 Barcelona Olympics will feature the original commentary teams that called the action, including marv Albert, Mike Fratello, Jim Gray, Chick Hearn and Steve Jones. .
ESPN networks will take on English and Spanish-language coverage of the upcoming FC Barcelona/Real Madrid international soccer match on July 29. El Clasico Miami takes place at Hard Rock Stadium at 7:30p on ESPN, ESPN Deportes, ESPN Deportes Radio and streamed live on the ESPN App. ESPN Deportes’ Spanish-language telecast will be simulcast on ESPN2. On ESPN, Jon Champion handles play-by-play with Taylor Twellman as analyst. Overall, ESPN will have 25 on-air personalities commentating and reporting on the contest.
ESPN also announced that it had selected the Giants/Dodgers for the Sunday Night Baseball telecast on July 30 at 8p. The telecast will be called by Dan Shulman with analysts Jessica Mendoza, Aaron Boone and Buster Olney reporting from the field.
The FIA Formula E Championship’s inaugural Qualcomm New York City ePrix will see FOX Sports offer up multi-platform coverage of the two-race event, highlighted by Sunday’s live coverage of Round 10 on the FOX broadcast network at 1p. Ralph Sheheen hosts FOX Sports pre-race coverage from Brooklyn, teaming with the Formula E broadcast team of Bob Varsha (host), Martin Haven (play-by-play), Dario Franchitti (analyst) and Nicki Shields (pits/interviewer).
These young professionals’ experience spans research, sports, digital, content and marketing and their work over the past year will be celebrated this fall at our annual awards reception. You don’t want to miss it.
Tickets will go on sale soon, but contact Cathy Pearson with any questions!
SPONSORSHIP & PROMOTION
Bloomberg writes that TV networks are bracing for a drop in advertising revenue for football games in the coming season, potentially bringing down sales growth for sports broadcasts overall. The article states that, while the networks have raised prices for spots during NFL games next season, total ad revenue for the broadcasts is trending a few percentage points below a year ago.
DIGITAL & STREAMING
Kinduct and Sportradar announced a new data integration for the 2017-2018 NBA season that will enable “improved athlete performance through an enhanced level of NBA data offered to NBA teams on Kinduct’s Athlete Management System.” Sportradar will make this data available through direct relationships with NBA teams as part of a multi-year deal with the league. “As The Official Provider of Real Time NBA League Statistics, Sportradar is thrilled to be working with Kinduct, a leader in athletic monitoring and performance improvement, to serve the market with NBA data.” Says Dr. Laila Mintas, Sportradar US Deputy President. “Sportradar’s game data combined with Kinduct’s Athlete Management System will create a winning advantage for NBA teams.”
GumGum Sports is teaming up with Stadium to track advertising placement on live programming, taped studio shows and on social media channels. “With GumGum Sports, Stadium will be able to provide real transparency to their sponsors and commercial partners,” said Jeff Katz, General Manager at GumGum Sports. “As programming evolves, it’s critical for content providers to understand how consumers engage content and the value of their consumption, especially in an omni-channel broadcast setting. We’re investing heavily in our growth and are thrilled to find such a perfect partner in Stadium.”
The American Flag Football League will offer a full replay of the League’s recent launch game via Twitter tonight at 7p. Fans can view the game via the league’s Twitter account @ProFlagAFFL, as Team Vick and Team Owens square off.
The 5th Annual Cynopsis Digital Model D & It List Awards
celebrates those in online video content and advertising who elevate the industry with their state-of-the-art contributions to branded content, technology, ad campaigns, and original content.
Enter to win this esteemed award and be in good company – Previous winners included: A+E Networks, Anheuser Bush, Food Network, HBO, Omnimedia, MTV, OMD, SONY, PBS Digital Studios and Turner Sports.
ON THIS DAY in 1966: Browns’ running back Jim Brown retires at age 29
In the Know: What kind of ball “ruined” Marcia Brady’s nose on The Brady Bunch? (Email [email protected] with your answer and be sure to include your name, company and city.)
Answer to Our Last Sports Trivia Question: In the movie Brewster’s Millions, Richard Pryor was a member of which fictional team? Answer: Hackensack Bulls. Kudos: Kyle Helm-CBS Sports/NY; Carl W. Schellenberger-VCA/NY; Chris Long-DraftKings/NY; Michael Ritz-BucStar Consulting/NY; Michael Goodman-Radio One/Atlanta; Kurtis Hoffmann-Iron Sound Productions/Kendall Park; Rick Rosenfelt-New York Red Bulls/Harrison; Andy Pittman-TAMU/College Station; Joe Lyons-SOS Global/Dallas; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Federal Credit Union/Burbank
Diane K Schwartz Senior Vice President
Media Communications Group
Cynopsis Ad Sales Mike Farina | 203-218-6480 VP, Sales
Cynopsis Job Listings Sales Trish Pihonak | 203-899-8459 Director of Operations
CYNOPSISJOBS – For More jobs, please visit Cynopsis.com
JOB OPENING:COMMUNITY PRESS MANAGER/NBCU/San Diego: Act as primary liaison to community groups and internal liaison with both NBC 7 & Telemundo 20 news, sales and promotion departments on community projects. Full info/apply HERE (7/21)
JOB OPENING:BRAND MARKETING COORD/NBCU/SYFY/NYC: Assist in the execution of all off-air marketing efforts and brand initiatives, including multi-platform media campaigns and cross promotions.1-2 yrs exp. Full info/apply HERE (7/21)
JOB OPENING:COORDINATOR/SR COORDINATOR/Sirius XM Radio/NYC: Assist Acct mgrs in maintaining client relationships. Research prospective clients & ad sales opps upon request. Min 2 yrs exp working in a sales or media/entertainment envir. Strong interest in sales & strong comm skills a must. Full info/apply HERE(7/21)
JOB OPENING:ACCT EXEC, DIRECT RESPONSE/DIRECTavenue/Carlsbad CA: Build deep understanding of each client’s bus. & category needs. DR exp, pref Short Form. 10+ yrs exp mktg/Advrtsng DR TV pref’d. Job based out of San Diego office. Full info/apply HERE (7/21)
JOB OPENING:MGR, CONSUMER MARKETING/NICKELODEON/NYC: Responsible for leading the marketing strategy, tactics and audience engagement for Nickelodeon series, tentpole events and TV movies. 3-5 yrs exp. Interest in Ent/TV, Marketing/Advertising, Children’s media. Full info/apply HERE(7/21)
JOB OPENING:EXECUTIVE PRODUCER-DIGITAL CONTENT/Spectrum Networks NY1/NYC: 5-10 yrs digital content leadership exp. Preferred exp with website (re) launch and rebranding process, newsroom exp and a strong track record working with sales/creative/finance to drive a digital strategy forward. Full info/apply HERE http://bit.ly/2uJCnAy(7/20)
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JOB OPENING:SALES PLANNER/MARATHON VENTURES/NYC: Join team-oriented leader in national direct response TV ad sales. Attention to detail, min. 2-3 yrs experience in TV traffic or sales support required. Wide Orbit a plus. Resumes: [email protected] (7/20)
JOB OPENING:MUSIC PRODUCT MANAGER/Discovery/LA: Resourceful self-starter resp for all digital music asset and metadata mgmt for in-house production library of 110K+ tracks. Extensive exp w/Soundminer req’d. 3+ yrs exp working w/production libraries, pltfrms or TV music dept. Full info/apply HERE(7/20)
JOB OPENING:VP MARKETING & BRANDING/NBCU/NECN/BOSTON: Lead creative svc providing overall creative services, mktg strategy & brand direction to drive viewership for NBC Boston, necn & Telemundo. Min 10 yrs relevant, successful & progressive creative services &/or mktg exp. Full info/apply HERE (7/20)
JOB OPENING:SR RESEARCH ANALYST/TV ONE/SILVER SPRING MD or NYC: Assist Sr. Rsrch, Dir w/interpreting media rsrch results & effectively communicating results. Strong knwlg Nielsen software & 3rd party systems. BA/BS deg & 2+ yrs rsrch expe @ media co., agency or advertiser. Full info/apply HERE (7/20)
JOB OPENING:SENIOR ANALYST/A+E Networks/NY:engage in audience discovery, data management, & data activation to support addressable media strategy for A+E brands. Full Info/Apply HERE http://www.aenetworks.com/careers/jobs (7/18)
JOB OPENING:MGR CONTENT SVCS/UPTV/ATL: 5 yrs exp. in broadcast envirmt. Exp. managing non-linear content. Working knowledge of prod. ops & proced. Prior exp. managing staff. Familiar w/post prod (tape/digital), editing, transcoding, digital media formats & workflows. Send res: [email protected] (7/18)
JOB OPENING:DATA EVANGELIST/NeuLion/Long Isl: Use SQL+BI tools to own design of analytics dashboards/visualizations/reports. Query+analyze data to produce actionable findings. eCommerce/AdOps experience a plus. Min 3 yrs Analyst role+quantitative/analytical degree. Resume to: [email protected] (7/18)
JOB OPENING:MGR RESEARCH & ANALYTICS/SPE/NY: Consumer/Industry/Program insights for SPT Research; supports sales, production and distribution across all platforms of television: Network, Cable, SVOD & Synd. Exp. In TV Research, Nielsen & MS systems. Resume & cover HERE (7/14)
JOB OPENING:VP, CULTURE & CREATIVE INSIGHTS/VIACOM/VELOCITY/NYC: Lead cross-disciplinary working teams dedicated to dvlpng specific project deliverables.10+ yrs consulting, strategy, rsrch, mktg/advertising (acct mngmnt or brand plan’g w/5 yrs mngmnt exp.) Great interest for mentoring jr employees. Full info/apply HERE(7/14)
JOB OPENING:INTEGRATED MKTG MGR/ONE SOLUTION /NYC: Work on strategic/creative dvlpmnt/mngmnt of revenue-generating mktg solutions for clients. Respond to RFP, RFI and general Sales Requests. Min 5-7 yrs at agency media co or sales/mktg organization w/cross-platform exp. Radio exp a +. Full info/apply HERE (7/14)
JOB OPENING:DIRECTOR AD SALES MARKETING/Discovery/LA: Lead Ad Sales Marketing team, managing concept through execution of Auto/Studio/Tech custom solutions, sponsorships, and value earned marketing opportunities across all platforms. Must have proven managerial experience. 8-10 yrs mktg exp. APPLY (7/14)
Wednesday December 11, 2024 COUNSEL, LEGAL & BUSINESS AFFAIRS >> MLB NETWORK/SECAUCUS, NJ: Responsible for a variety of matters, including services agreements, production related agreements, talent agreements, software and other technology related agreements, licensing and programming agreements, third party rights clearances, distribution agreements, contract summaries, confidentiality, and general contract matters. Full info
A CYNOPSIS MESSAGE FROM GREAT AMERICAN MEDIA Great American Family Breaks into Top 25 in Just Three Years Great American Family’s rapid growth is fueled by the success of Great American Christmas, making us one of only 11 networks to see a rise in viewership this November. Welcome Home to the most authentic Christmas celebration […]
A CYNOPSIS MESSAGE FROM PREMION PREMION Premium CTV/OTT Advertising BUILT WITH THE POWER OF LOCAL New: 2024 CTV/OTT Advertiser Perceptions Study 74% of advertisers agree that combining Linear TV & CTV/OTT is integral to a complete TV strategy. DOWNLOAD COMPLIMENTARY REPORT Premium Brand-Safe Streaming TV Advertising 125+ Leading TV & Media Brands, […]
Tuesday December 10, 2024 IN THE NEWS Omnicom Group, the world’s third-largest advertising company, has agreed to acquire the fourth-largest, Interpublic Group. The combined company would be the world’s largest ad agency, surpassing WPP, with $25 billion in revenue and over 100,000 employees. The company would retain the Omnicom name, as well as John […]
Monday December 9, 2024 IN THE NEWS A federal appeals court on Friday upheld the sell-or-ban law that calls for TikTok to shed its Chinese ownership. “The First Amendment exists to protect free speech in the United States,” wrote Judge Douglas Ginsburg for the court. “Here the Government acted solely to protect that freedom […]
Cynopsis 12/06/24: Carrie Underwood has a New Year's date with Ryan Seacrest https://www.cynopsis.com/cynopsis-12-06-24-carrie-underwood-has-a-new-years-date-with-ryan-seacrest/
