|A CYNOPSIS MESSAGE FROM PREMION
LEADING THE EVOLUTION IN LOCAL OTT & CTV ADVERTISING
WINNER: 2021 TECH LEADERSHIP AWARD
Best OTT & Streaming Technology
WINNER: 2020 CYNOPSIS ADTECH AWARD
Outstanding Local Advertising Solution
TAG CERTIFIED AGAINST AD FRAUD
125+ Leading TV & Media Brands, Audience Targeting, Closed-Loop Attribution
LEARN MORE AT PREMION.COM
ABC: The Celebrity Dating Game at 10p
Acorn TV: The Real Manhunter
CW: Republic of Sarah at 9p
Food Network: BBQ Brawl at 9p
Netflix: Elite: Short Stories
DIY: Maine Cabin Masters at 9p
IN THE NEWS
“Friends: The Reunion” drove more signups to HBO Max its opening weekend than any of Warner Bros.’ new movies this year, according to measurement company Antenna. Films the special beat include “Mortal Kombat,” “Godzilla vs. Kong” and “Zack Snyder’s Justice League.” The number one driver overall remains “Wonder Woman 1984,” released in December.
Allen Media Group and Frndly TV have expanded their distribution partnership. As part of the new arrangement, AMG’s The Weather Channel will extend its current carriage agreement with Frndly TV, a family-friendly vMVPD offering live networks and on-demand content.
NBC’s “Chicago Fire” has its first syndication deal. Ion Television has snapped up all nine seasons, and will air the drama all day Tuesdays starting at 11a.
Apple TV+ ordered season three of “See,” ahead of the August 27 premiere of season two. The apocalyptic drama stars Jason Momoa.
Starting tomorrow: Hundreds of analysts, researchers, and media leaders are coming together virtually to discuss and harness the strategies you need to monetize today’s cross-platform challenges. Less than 24 hours left to save your virtual seat: https://bit.ly/3588vkE
|Measurement & Data Virtual Conference
SESSION SPOTLIGHT: The State of Streaming Advertising
Aligning buyers & sellers is key to scaling streaming advertising investment, but they don’t always see eye to eye on targeting, measurement or transparency. How can we close the gap to drive streaming revenue + ROI?
On June 16 at 3pm, listen as experts from Conviva & Entertainment Studios share insights addressing these challenges in streaming advertising, supported by findings from Conviva’s State of Streaming Advertising research.
|PRODUCTION & DEVELOPMENT
A new series set in the “Castlevania” anime universe was introduced at Netflix’s Geek Week. Project 51 Productions’ Kevin Kolde and Clive Bradley will executive produce; Powerhouse Animation is the animation studio. The fourth and final episode of “Castlevania” premiered in May.
Will Packer Media and Kinetic Content have secured the rights to Tia Williams’ Seven Days in June, and will adapt the novel for television. Chris Coelen, CEO of Kinetic Content along with President and Partner Melissa Myers will team up with Packer and Carolyn Newman, Head of Will Packer Media Scripted Television, to executive produce the project.
Peacock ordered ten episodes of comedy series “Take Note,” following a group of contestants competing in a fictional reality singing competition. The series from Lambur Productions will star Braelyn Rankins (“Doom Patrol,” “Genius: Aretha”), Nadine Roden (“Designated Survivor,” “Murdoch Mysteries”), Aadin Church (Broadway’s “Dreamgirls,” “Sister Act”), and Sebastian Spencer (“Overlord and the Underwoods”).
Will Poulter (“The Revenant”) and Lucy Boynton (“Bohemian Rhapsody”) will star in BritBox’s “Why Didn’t They Ask Evans?”. The adaptation of the 1934 Agatha Christie murder mystery comes from Hugh Laurie (“house”), who will direct and star.
Valerie Bertinelli (“Hot in Cleveland”) will star alongside Demi Lovato in NBC comedy pilot “Hungry,” following a group of friends who belong to a food issues group.
Jameela Jamil (“The Good Place”) has been added to the cast of Disney+ comedy “She-Hulk.” Jamil will play Marvel supervillain Titania.
Also joining the bad guys is Wayne Brady (“Game of Talents”), who will play right-hand man to the Devil on Netflix animated video game series “The Cuphead Show.”
Amazon romantic comedy series “With Love” has added Constance Marie (“George Lopez”), Benito Martinez (“The Shield”) and Vincent Rodriguez III (“Crazy Ex-Girlfriend”) as series regulars.
NEW & RETURNING SERIES
The premiere date for Disney+ animated series “Monsters at Work” has moved from July 2 to Wednesday, July 7. “Monsters at Work” follows the story of an eager young monster who graduated top of his class at Monsters University, only to discover that scaring is out and laughter is in.
Nickelodeon special “Nick News: Kids, Immigration and Equality” premieres Thursday, June 17, at 7:30p. Featuring appearances by J Balvin, Samantha Bee, Padma Lakshmi, Nancy Pelosi and Ben Simmons, among others, the special delves into stories of young people and families in search of a better life.
Tech giants are in the crosshairs of House lawmakers, who introduced sweeping bipartisan legislation aimed at restraining their power. “Right now, unregulated tech monopolies have too much power over our economy. They are in a unique position to pick winners and losers, destroy small businesses, raise prices on consumers and put folks out of work,” said Representative David Cicilline, Democrat of Rhode Island and chairman of the antitrust subcommittee. “Our agenda will level the playing field and ensure the wealthiest, most powerful tech monopolies play by the same rules as the rest of us.” The five bills, if passed, would prohibit the acquisition of competitive threats; end platform monopolies; prohibit discriminatory conduct by dominant platforms; update filing fees for mergers, to ensure the DOJ and FTC have the resources to enforce antitrust laws; and promote competition online by lowering barriers to entry.
Premion has expanded its partnership with IHS Markit to leverage Polk Automotive Solutions to bolster audience targeting and sales lift measurement for CTV and OTT campaigns for automotive advertisers. “Automotive marketers have been among early adopters of streaming TV advertising, which has quickly evolved as a priority customer acquisition and performance marketing channel,” said Dave Marquard, Head of Product at Premion. “With Polk Automotive Solutions, we’re accelerating the power of streaming TV advertising to empower our advertisers to reach high-value audiences and measure true sales performance by matching OTT viewership with verified vehicle sales.”
Are you looking for the latest in tech, streaming, network offerings, and tools to support your 2021 business initiatives? Cynopsis created an online asset just for you. Access the Resource Center now.
TikTok has partnered with COPA90 as the lead content partner to bring football (aka soccer) content to its communities. Football media company COPA90 is working with TikTok, talent and influencers from across Europe to produce innovative formats and original shows.
ZEE5, the streaming platform for South Asian content, will launch in the US on June 22. The platform is currently under beta testing in the market; the US is the final and largest launch for ZEE5.
As part of its multi-platform launch on July 15, Magnolia Network will debut Magnolia Workshops, a collection of courses taught by experts in home design, cooking, gardening and the arts. Magnolia Workshops will be accessible to discovery+ subscribers through the forthcoming MAGNOLIA app.
SeriesFest opens June 24 with a screening of the premiere of Peacock’s “Epstein’s Shadow: Ghislaine Maxwell,” followed by discussion with the director and executive producers from Blue Ant Studios.
Amazon Prime Video will stream Ligue 1 soccer in France, in a three-year deal that includes 80% of available games, and 10 top pick matches for the season.
Sixteen South Originals comedy “The Coop Troop,” a co-production with Tencent Kids as a Tencent Video Original in China, France Télévisions in France and Technicolor Animation Productions, is due to deliver starting spring 2022 and is being produced in Northern Ireland, France and China.
|Measurement & Data Virtual Conference
SESSION SPOTLIGHT Why OTT Ad Dollars are Wasted Without Knowing Incremental Reach & Frequency
Learn how iSpot & Gamut have teamed up to offer advertisers a better way to analyze the performance of OTT ads. Learn how unified measurement helps advertisers uncover incremental reach generated from OTT ads and manage optimal frequency between linear & streaming.
Tomorrow at 2pm, hear from Stuart Schwartzapfel, SVP Media Partnerships for iSpot.tv + Jen Russell, VP/Head of East Sales for Gamut.
The latest season of HGTV’s “Home Town Takeover,” which ended June 6, averaged an 0.89 Live+3 rating among P25-54, up 73% from year-ago numbers, and a 1.08 rating among W25-54, up 86%. Year-to-date, “Home Town Takeover” ranked as the #1 new unscripted cable series with P25-54, W25-54 and P2+.
“Friends: The Reunion” drew 5.3 million viewers over four viewings on UK’s Sky One, Sky’s most-watched show in two years.
The 2021 CMT Awards, back to a live format, delivered 828,00 Live+SD viewers on CMT, up 10% from last year’s pandemic-impacted production. Across CMT, Logo, MTV, MTV2, Paramount Network and TV Land, ratings for P18-34 were 0.58, up from 0.44.
Hallmark Channel’s “Good Witch” ranked as the #1 most-watched across entertainment cable in Weekend Primetime among Households and W18+ the week of May 31. On a Live+3 basis, the episode averaged 2.3 million Total Viewers, 1.9 million Homes, and 263,000 W25-54.
Broadcast Nielsen Ratings for Thursday, June 10
Show, P2+ 0000s, (A18-49)
ABC: “The Real Rebel: The Erin Brockovich Story” 1.87 (0.5), “Rebel” 2.93 (0.3), “Rebel” 2.74 (0.3)
CBS: “Young Sheldon” 3.71 (0.4), “United States of AI” 3.70 (0.4), “Mom” 2.99 (0.3) “B Positive” 2.26 (0.3), “Clarice” 1.82 (0.2)
CW: “Walker” 1.04 (0.2),“Legacies” 0.44 (0.1)
FOX: “Beat Shazam” 1.87 (0.5), “LEGO Masters” 1.04 (0.3)
ION: “Chicago PD” 1.01 (0.3), “Chicago PD” 1.12 (0.2), “Chicago PD” 1.03 (0.3)
NBC: “Manifest” 2.78 (0.4), “Manifest” 2.55 (0.4), “Law & Order: Organized Crime” 1.60 (0.2)
Telemundo: “Exatlon Estados Unidos” 0.95 (0.2), “La Suerte de Loli” 1.06 (0.3), “Café Con Aroma de Mujer” 0.90 (0.3)
Source: Nielsen live + same day time period averages
Rahsan-Rahsan Lindsay has been named Chief Executive Officer, MediacCo Holding, effective July 1. Lindsay most recently served as EVP, Urban One.
Susan Parker has been named Chief Strategy Officer/EVP of Strategy & Data of Nexstar Media Inc.’s Digital Division. Parker joined the company in 2019 as SVP, Strategy and Business Intelligence.
|Cynopsis’ Measurement & Data Virtual Conference
High Anxiety: Why you need outcome measurement for Convergent TV
EDO’s CEO Kevin Krim chats with Cynopsis’ Editorial Director Lynn Leahey
tomorrow Tuesday, June 15 at 1pm ET.
Avoid the anxiety…
|This Day in History
1834 – Sandpaper was patented.
Answer to Our Last Trivia Question
Who was host of syndicated show “Girl Talk” (1963-1969)? Virginia Graham. Kudos to: David Rubinshohn-American Public Television/Boston; Greg West-WATC/Atlanta; Ken Nice-TeamPeople/Falls Church, VA; Jim Kelsh-U Learn/Audobon, PA; John Kukla-KDFW/Dallas; Dave Sikula-San Francisco State University/San Francisco; Ken DuBow-Access Entertainment/LA;Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Credit Union/Burbank
Today’s Trivia Question
On which comedy did Bill Murray, Cynthia Nixon and Amy Sedaris all have recurring roles? Email firstname.lastname@example.org with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)
ACCOUNT MANAGER >>
MARATHON VENTURES/EAST COAST/REMOTE: Responsible for generating revenue and achieving sales targets and maintaining and developing our direct response account business. Analyze sales data, execute strategies for revenue growth, build relationships with existing accounts and consistently develop new business. Established relationships required. Full info HERE (6/28)
SVP, PRICING & PLANNING
CROWN MEDIA FAMILY NETWORKS
Manages the execution of the pricing and planning function for all media and digital platforms.15 years progressive and related Ad Sales, Pricing & Planning and/or Operations experience. BA Degree in Communications, Advertising/Marketing, Business Admin, Finance or related field required. Full info HERE (6/27)
DIRECTOR, PROGRAM STRATEGY
LOS ANGELES, CA
Oversees programming and on-air promo strategy and scheduling. Rapidly growing team that is at the center of the fastest growing area of the Streaming TV market. 8+ years in television or digital programming strategy required, in addition to a deep understanding and passion of television, streaming tv and digital content landscape. Full info HERE (6/26)
DIRECTOR OF ENGINEERING AND INFORMATION TECHNOLOGY >>
KHQ INC./SPOKANE, WA: Collaborate with, and support engineering departments at all stations and work with vendors to research, acquire, and maintain broadcast equipment. Work with chief engineers and the master control supervisor to comply with all FCC regulations; work with chief engineers to develop capital and expense budgets. Full info HERE (6/26)
SENIOR CONTENT PRODUCER >>
NESN/WATERTOWN MA: Format, edit and line produce a weekly 30-minute kids baseball show, NESN Clubhouse, throughout the Red Sox Season. Produces, writes and edits multi-shoot features and edits, writes and formats long-form interview, and documentary shows. 5 or more years of experience in sports television at a regional or national level required. Full info HERE (6/25)
EXECUTIVE ASSISTANT, PRESIDENT & CEO
CROWN MEDIA FAMILY NETWORKS
Manages the day-to-day operations of the office of the President & CEO. All matters pertaining to the CEO including discrete handling of confidential and sensitive information. Undergraduate Degree or 4 years of equivalent executive administrative experience, preferably with Entertainment Industry and an expert level using MS Office Suite and building PowerPoint decks. Full info HERE (6/25)
EXECUTIVE ASSISTANT, BUSINESS AND LEGAL AFFAIRS
CROWN MEDIA FAMILY NETWORKS
Manages the day-to-day administrative work of the Business & Legal Affairs team, with focused support for the EVP, General Counsel. This position serves as a key coordinator for the Business & Legal Affairs team, as well as a key coordinator between the Crown Media Business & Legal Affairs team and the Hallmark Legal team. Full info HERE (6/25)
COORDINATOR, PARTNERSHIP MARKETING (ASSETS)
CROWN MEDIA FAMILY NETWORKS
Responsible for the execution and management of promotional materials utilizing image and video assets for merchandising of programming content across all Hallmark’s programming channels. Adobe Suite skills (Photoshop & InDesign) and a minimum of 2 years of experience in entertainment is required, cable preferred. Full info HERE (6/25)
SR. PRODUCT MANAGER-OTT/WEB, PANTAYA
HEMISPHERE MEDIA GROUP INC.
SANTA MONICA, CA
Design technology, content, customer service and marketing teams to deliver a best-in-class streaming experience across multiple device platforms. Own the user experience, feature set and AB testing for engagement campaigns. 2-4+ years’ experience designing, launching, and maintaining digital D2C products required. Full info HERE (6/24)
SALES PLANNER >>
MARATHON VENTURES LLC/NY, NJ, CT, REMOTE: Primary point of contact for our media partners, effectively anticipating and solving problems. Review client orders for accuracy and resolve discrepancies and reconcile logs and reports. Thorough knowledge of Microsoft Office required. Full info HERE (6/24)
CAMPAIGN MANAGER – NATIONAL >>
AMPERSAND/NYC, NY: Input and transmit all new orders for the National business. Facilitate communication amongst stakeholders regarding order details, copy and traffic and collaborate with MVPD contacts on order confirmation and campaign activation to ensure all platforms are live. BS/BA Degree required. Full info HERE (6/23)
SALES ASSISTANT >>
REELZ/NYC, NY: Maintain agency accounts including upfront and scatter order entry, campaign changes, and product allocations. Assist Account Executives and work closely with the Director of Inventory Control. Bachelor’s Degree required. Proficient in Excel & PowerPoint. Full info HERE (6/23)
SR. SALES PLANNER >>
REELZ/NYC, NY: Create/revise upfront/scatter media plans, account stewardship & serve as agency liaison. Should be comfortable presenting and cultivating agency relationships. A min. 5 yrs ad sales exp. Strong written and verbal communication skills, strong media math skills. Proficient in Wide Orbit, MS Suite. Full info HERE (6/23)
DIRECTOR GROWTH MARKETING-CONSUMER MARKETING
Data-driven digital marketer needed to acquire and retain viewers for the A&E, HISTORY, and Lifetime apps. Own strategy and implementation for retention tactics including email, push notifications, and digital video house ads. Requires 7-10 years of experience, product marketing experience is a plus. Full info HERE (6/22)
LOCAL ACCOUNT MANAGER >>
AMPERSAND/LOS ANGELES, CA: Assist Account Directors with preparation of sales proposals, and work across functional groups such as MVPD’s, Partners, Research, etc. to assist in the creation of client proposals, presentations, and Media Plans. 2-3 years advertising related experience and thorough knowledge of Microsoft Office required. Full info HERE (6/22)
DIGITAL CAMPAIGN MANAGER >>
AMPERSAND/NYC, NY: Review and validate online insertion orders (IO) and obtain all creative materials from Sales and/or Advertisers. Process and transmit all digital orders through Ampersand applications and streamline communication to publishers. Knowledge of ad-serving and verification vendors and Bachelor’s degree required. Full info HERE (6/21)
Maintain agency accounts including upfront and scatter order entry, inventory moves, and product allocations and Electronic Data Interchange. Assist Account Executives, Sales Planner and Pricing Inventory and compile information for Sales team. B.A. in Communications or equivalent required. Full info HERE (6/21)
PAID SOCIAL ANALYST >>
WARNERMEDIA/NYC or LA or ATLANTA or CHICAGO-currently REMOTE: Implement, plan, and measure paid social media campaigns for sponsored content across the WarnerMedia portfolio. Develop audience insights and analyze campaign performance. 1+ years working experience in paid social, digital marketing or social insights required. Full info HERE (6/19)
Design, lead, and manage all internal and external communication for the OWN brand. Work directly with talent, creatives, and more. Must have 15 years exp in comms/PR preferably with media (tv/streaming) exp. Full info HERE (6/19)
SR. MANAGER, PUBLICITY >>
PBS/ARLINGTON, VA: Develop and implement publicity campaigns for PBS primetime programs and digital initiatives. 6+ years exp in communications, publicity, and/or journalism. Broadcast/TV exp strongly preferred. Full info HERE (6/19)
SENIOR VICE PRESIDENT & REGIONAL MANAGER >>
NEXSTAR/IRVING, TX: Direct oversight of several markets and will report directly to the President of Nexstar Broadcasting, Inc. Provide daily management and guidance of multiple General Managers and responsible for the achievement and growth of their assigned markets. Min. of 10 yrs in television management and sales required. Full info HERE (6/18)
QUALITY CONTROL TECHNICIAN – BROADCAST
Bilingual Spanish Technician needed for the QC of AETN programs prior to Broadcast. Evaluate show and movie master files for technical quality, Standards & Practices, grammar, spelling and closed caption accuracy so AETN content meets network standards and air critical deadlines. Requires 2+ years of related experience and ability to read waveform/vector and audio scopes. Full info HERE (6/18)
|MONDAY JUNE 14
ABC: The Bachelorette, The Celebrity Dating Game
CBS: The Neighborhood, Bob Hearts Abishola, NCIS: New Orleans, Bull
CW: All American, The Republic of Sarah [p]
FOX: Hell’s Kitchen, HouseBroken, Duncanville
NBC: US Olympic Trials, Small Fortune
PBS: Antiques Roadshow, Antiques Roadshow, Independent Lens
Telemundo: Exatlon Estados Unidos, La Suerte de Loli, Café Con Aroma de Mujer
Univision: Disnando Tu Amor, Si Nos Dijan, La Hija Del Embajador