05/05/20: Gary Busey: Pet Judge drops May 25. Seriously.


Cynopsis Medias First Morning Read
Tuesday May 5, 2020

Today’s Premieres
Nat Geo: Drain the Oceans at 9p
truTV: Tirdy Works at 10p

Tonight’s Finales
ABC: The Conners at 8p, Bless This Mess at 8:30p, mixed-ish at 9p, black-ish at 9:30p
ID: Reasonable Doubt at 10p


In a major reorganization under NBCUniversal CEO Jeff Shell, Mark Lazarus will rise from head of the NBC Sports Group and local stations to Chairman, NBCUniversal Television and Streaming, adding oversight of the company’s entertainment business, including cable channels and Peacock, to his purview. Telemundo head Cesar Conde has been upped to chairman of NBCUniversal News Group, replacing Andy Lack as Chairman of NBC News, MSNBC and CNBC. Lack is stepping down. “This is the right structure to lead NBCUniversal into the future during this transformational time in the industry,” said Shell.

Nicolas Cage is attached to star in and exec produce a limited scripted series about Tiger King’s Joe Exotic, from showrunner Dan Lagana (American Vandal), Paul Young (Key & Peele), Imagine Television Studios and CBS Television Studios. The project, based on a Texas Monthly article about the jailed zookeeper, is not to be confused with another Tiger King project, at UCP, based on the Wondery podcast.

Poverty-fighting organization Robin Hood, iHeartMedia and New York television and radio stations are teaming for a Tina Fey-hosted “virtual telethon” on Monday, May 11 at 7p to raise awareness and funds to help New Yorkers whose lives have been impacted by COVID-19. Simulcast on NYC TV stations, iHeartMedia and Entercom broadcast radio stations, News 12, Spectrum News NY1, SiriusXM and nationally on CNBC, Rise Up New York! will include appearances by Governor Andrew Cuomo, Barbra Streisand, Bette Midler, Mayor Bill de Blasio, Chris Rock, Jennifer Lopez, Jimmy Fallon, Julianne Moore, Lin-Manuel Miranda, Robert De Niro, Spike Lee, Trevor Noah, New York Giants Super Bowl champions Eli Manning, Michael Strahan, Justin Tuck and Phil Simms, to name a few, as well as performances by Bon Jovi, Billy Joel, Mariah Carey and Sting.

Also raising money for charity is RuPaul, who will compete on CBS’ The Price Is Right at Night special on Monday, May 11 at 8p. The show was shot before COVID-19 shut down TV production.

ESPN is turning to South Korea to help take fans out to the ball game, striking a deal with Eclat Media Group to televise six weekly games played by the Korean Baseball Organization. But viewers will have to get up early (or stay up really late) to catch the action: One game will air weekday mornings at 5:30a from Tuesday to Friday and then Saturdays at 4a and Sundays at 1a, usually on ESPN2 and on the ESPN app. The agreement covers the postseason and the Korea Series best-of-seven championship.

Automobile TV advertising spend dropped 71% in April versus the same period last year, according to iSpot, from $495.8 million to $148.4 million. Impressions fell from 36.3 million to 18.7 million. Lexus was the biggest auto spender ($19.3 million), followed by Fiat Chrysler ($17.2 million) and Hyundai ($16.8 million).

Fifty percent of American say they are likely/very likely to spend less time with media after the COVID-19 pandemic is over, according to a Mindshare’s eighth weekly tracking study. On the flip side, forty-one percent report they expect to spend more time with media once the health crisis recedes.


Game Show Network announced the launch of ad-supported streaming network Game Show Central. “We’re expanding our commitment to game show fans, wherever they are, by showcasing our vast library of past Game Show Network hits,” said Tim Carry, EVP, Distribution, Game Show Network. “We’ve got working commitments from the big ad supported television providers including Samsung TV Plus, Pluto TV, VIZIO and The Roku Channel. The interest and response from these new partners has been terrific.”

FuboTV reported it had 315,789 paid subscribers by the end of 2019, up 37% from the year prior, with revenue of $146.5 million, up 96% year-over-year. “We are already seeing the return of sports without spectators in some countries, and professional sports leagues as well as collegiate programs in the U.S. are beginning to outline their plans publicly,” said the sports-centric service in a letter to shareholders. “We believe that this trend will continue which will tap into pent-up demand for consumers to view their favorite teams and leagues through streaming platforms.”

Pluto TV and Verizon inked a deal for pay-TV, connected TV and mobile, reports Deadline. The ViacomCBS AVOD will have placement across Verizon’s wireless network and connected platforms.

Controverisal game streamer Felix Kjellberg, aka PewDiePie, inked an exclusive deal with YouTube. “Live streaming is something I’m focusing a lot on in 2020 and beyond, so to be able to partner with YouTube and be at the forefront of new product features is special and exciting for the future,” said the Swedish streamer, who boasts a network of over 104 million followers.

2020 Cynopsis Workplace Satisfaction Survey
We wanted to know: are companies doing everything they can to attract (and keep) talent? The report analyzes a combination of compensation, soft benefits, incentives & more to create a benchmark for the industry.

Here’s a peak at what we found:
· Morale plays a key role in employee retention
· Only 31% of respondents somewhat agree that they feel inspired on an ongoing basis
· Nearly half agree that they’re suitably paid, down -13% from our ‘19 Salary Survey



In what could not have been a difficult decision, HGTV picked up a sophomore season of insta-hit Celebrity IOU, which has attracted more than 18.9 million total viewers since its premiere on April 13. “Celebrity IOU has delivered a strong, consistent weekly performance among all demos,” said Jane Latman, President, HGTV. “This series continues to break records and it delights viewers with feel-good stories about fan-favorite celebs and the people who love and support them off-camera. We have to make more.” The second season is tentatively slated to premiere in early 2021.

ViacomCBS’s Awesomeness ordered two series to be filmed remotely. The Click (wt) centers on strangers in quarantine forming new connections, and Date Drop follows speed dating done via videoconference. Both series are scheduled to premiere in June on the AwesomenessTV YouTube channel. Also in development are My Dream Quinceanera spinoffs My Dream Quinceanera at Home (wt), and The Sweet Life of Honey, following Quinceanera star Honey Robinson.

AMC greenlit four additional episodes of Friday Night In with The Morgans, the weekly video-chat-based series hosted by Jeffrey Dean Morgan (The Walking Dead) and his wife Hilarie Burton Morgan (One Tree Hill) from their farm in upstate New York. “Friday Night In was an experiment, that has worked! It worked because the Morgans are effortless and delightful hosts, and the conversations with their friends are uplifting, hilarious, sweet, relatable, playful and meaningful,” said Sarah Barnett, President of AMC Networks’ Entertainment Group and AMC Studios

Michael Lesslie (The Little Drummer Girl) will create, write and exec produce Peacock’s Battlestar Galactica reboot. The NBCU streamer’s series comes from Sam Esmail’s (Mr. Robot) overall deal with Universal Content Productions.

Added to the season two cast of CBS All Access anthology series The Twilight Zone are Topher Grace, David Krumholtz, Gretchen Mol and Damon Wayans, among others. Ten-episode sophomore run is slated to premiere this summer.


Actor Gary Busey (The Buddy Holly Story) will adjudicate court cases involving pets in Gary Busey: Pet Judge, dropping on Amazon Prime and other outlets on Monday, May 25. “Yes, it’s real,” promises a web site for the show – which also sells Pet Judge merch (a GBPJ logo face mask goes for $12,49 – or $9.99 when you buy four).

Science Channel’s Building Giants is back tomorrow, May 6 at 9p, offering a look at the cutting-edge technology and innovations being used to build massive superstructures.

Syfy Wire’s The Great Debate bows Thursday, June 18 at 11p. The half-hour late-nighter features a rotating group of “nerd-tastic, nostalgia loving celebrities,” hosted by Baron Vaughn (Grace and Frankie).

Season five of Jay Leno’s Garage premieres on CNBC on Wednesday, May 20 at 10p. Taking a spin this time around are guests Blake Shelton, Kelly Clarkson, Matt LeBlanc, Elon Musk, Jon Hamm, Jon Lovitz, and more.

Travel Channel’s four-part miniseries Ghost Adventures: Quarantine, self-shot by Zak Bagans, Aaron Goodwin, Jay Wasley and Billy Tolley in the Haunted Museum in Las Vegas, premieres Thursday, June 11 at 9p. “This is by far the most intense investigation and in-depth experiment we have ever done, considering the whole tone of doing a lockdown within a pandemic lockdown…it’s as raw and terrifying as it gets,” said Bagans.

Pro athletes set to compete in season two of NBC’s The Titan Games include boxing world champion Claressa Shields, NFL Iron Man Legend Joe Thomas, Super Bowl champion Victor Cruz, Olympic gold-medal winning snowboarder Hannah Teter, professional stunt woman and star of American Ninja Warrior Jessie Graff, and UFC champion Tyron Woodley. Games begin Monday, May 25 at 8p.

Docu-series I’ll Be Gone in the Dark debuts on HBO on Sunday, June 28 at 10p. The six-parter is based on the book by Michelle McNamara exploring her investigation into the world of the Golden State Killer.


Investigation Discovery has scheduled nine-night event, ID Presents: Nine at 9, starting off Monday, May 25 at 9p with an exploration of the disturbed psyche of serial killer Jeffrey Dahmer. The stunt culminates with a tell-all from the TV producer who was embedded with Joe Exotic from the beginning with The Truth Behind Joe Exotic: The Rick Kirkham Story on Tuesday, June 2 at 9p.

CBS special The Greatest #StayAtHome Videos premieres Friday, May 15 at 8p, hosted by Cedric the Entertainer. The show was originally called #Homevideos: A Global Phenomenon.

Fox Business Network’s Mornings with Maria debuts a new “Investing in our Cities” series today, Tuesday, May 5 at 7:30a. Anchored by Global Markets Editor Maria Bartiromo, the segment will feature interviews with leading business executives and city planners as they discuss the economic impact of COVID-19 and plans to re-open for business. Sponsored by JPMorgan Chase, the three-part series will feature an in-depth look at a different city each month, starting with Cleveland.


Producers Anni Faurbye Fernandez, Moa Westeson and Cindy Hanson are setting up a new Nordic drama production company, Nevis Productions, with investment support from London-based independent producer Nevision. With offices in Stockholm and Copenhagen, the new venture will create high-end scripted content.

ITV has postponed season seven of reality series Love Island until 2021. “We have tried every which way to make Love Island this summer but logistically it’s just not possible to produce it in a way that safeguards the wellbeing of everybody involved,” said ITV Director of Television Kevin Lygo.

Canada’s CBS picked up six titles from Cineflix Rights’ factual catalogue for the CBC Gem streaming service and documentary Channel: Warrior Women with Lupita Nyong’o; My Big Family Farm; Legends of the Deep; My Family and the Galapagos; Homicide: Hours to Kill, and The Queen’s Green Planet.

Celebrating the tech that powers media…

The Cynopsis Adtech Awards
Enter By May 28th

During a time when in-person events have been cancelled, the adtech community is stepping up. They’re helping to guarantee marketers upfront inventory and preserve revenue for media owners by using breakthrough approaches and solutions. Adtech providers are a group that lives on the cutting edge of innovation, which is why we are celebrating their platforms, campaigns, and strategies in more than 20 categories. View them all here.


Discovery, Inc. wrapped April 2020 as the #1 portfolio of pay TV networks in Live +3 viewership, growing +3% in primetime among P25-54 and +5% among P25-54 in total day. Eleven of Discovery’s networks grew viewership double digits in primetime among the key P25-54 demo compared to April 2019.

FOX News Channel’s virtual hall with President Donald Trump on Sunday drew nearly 4 million total viewers on Sunday, according to early Nielsens. The event which focused on economic recovery amid the coronavirus pandemic, drew in 3.8 million viewers and 637,000 among A25-54 and posted triple-digit advantages in total viewers (+243%) and the A25-54 demo (+248%) compared to the same time last year.

Shareablee Top 10 TV Shows for the week of April 27
Program, Network, Total Actions, Total Content, Actions per Content, Fans & Followers
E! News (E!) 11.7M, 877, 13,368, 37.2M
The Ellen DeGeneres Show (WB/syndicated) 7M, 112, 62,361, 201.1M
Riverdale (The CW) 4.6M, 39, 118,331, 16.4M
Rick and Morty (Adult Swim) 3.6M, 32, 113,809, 10.7M
Today Show (NBC) 2.6M, 904, 2,826, 13.6M
The Daily Show (Comedy Central) 2.2M, 142, 15,196, 23.4M
Entertainment Tonight (WB/syndicated) 1.8M, 552, 3,344, 8.9M
Hannity (Fox News) 1.6M, 274, 5,800, 9M
Parks and Recreation (NBC) 1.2M, 86, 14,136, 2.9M
The Flash (The CW) 1.2M, 35, 34,117, 12.2M

Shareablee Top 10 Streaming Shows for the week of April 27
Program, Platform, Total Actions, Total Content, Actions per Content, Fans & Followers
Stranger Things (Netflix) 2.2M, 2, 1,099,552, 25.6M
Never Have I Ever (Netflix) 825,717, 95, 8,692, 104K
Netflix is A Joke (YouTube) 525K, 54, 9,728, 1.8M
The Grand Tour (Amazon Prime) 239K, 5, 47,716, 5.6M
Trailer Park Boys (Netflix) 207K, 19, 10,913, 2.8M
Hollywood (Netflix) 177K, 19, 9,295, 39K
Red Table Talk (Facebook Watch) 266K, 7, 38,010, 5M
Greenhouse Academy (Netflix) 111K, 2, 56K, 584K
Fuller House (Netflix) 104K, 3, 34,666, 2.1M
She-Ra and the Princesses of Power (Netflix) 89K, 11, 8,071, 163K

TV Time’s Shows on the Rise for the Week of April 27
Never Have I Ever (Netflix) – 100%
Summertime (Netflix) – 100%
Upload (Amazon) – 99.9%
Hollywood (Netflix) – 99.9%
Normal People (BBC Three) – 95.4%
Boris (Fox Channel IT) – 87.8%
The Last Kingdom (Netflix) – 78.4%
Batwoman (The CW) – 71%
The Rookie (ABC) – 57.4%
New Girl (FOX) 47.6%
Methodology: Every week, millions of viewers around the world use TV Time track their favorite series. “Shows on the Rise” is calculated by determining the week-over-week growth in episodes watched for a given program.

Broadcast Nielsen Ratings for Friday, May 1
Show, P2+ 000s, (A18-49)
ABC: Shark Tank 4.82 (0.8), 20/20 2.75 (0.4)
CBS: MacGyver 5.89 (0.6), Magnum P.I. 7.21 (0.7), Blue Bloods 8.52 (0.7)
CW: Charmed 0.58 (0.2), Dynasty 0.32 (0.1)
FOX: WWE Friday Night Smackdown 1.89 (0.5)
NBC: The Blacklist 4.50 (0.5), Dateline 4.57 (0.7)
UNIVISION: Te Doy la Vida 1.60 (0.5), Amor Eterno 1.93 (0.5), Como tu no hay 1.68 1.41 (0.6)
TELEMUNDO: Cennet 1.13 (0.4), 100 Dias Enamorarnos 0.81 (0.3), La Reina del Sur 0.71 (0.2)
Source: Nielsen, live + same day time period averages


Christina Davis has been named President, Original Programming at Starz. Davis was previously head of Drama Series Development for CBS.

Carol Turner has joined ABC Studios/ABC Signature as EVP Production and Post-Production. Turner had been EVP, Physical Production at Skydance Television.

Fox Bet appointed Andrew Schneider as Chief Marketing Officer. Most recently, Schneider was SVP, Marketing for Disney Streaming Services.


Long-time CBS Communications head and author Gil Schwartz died May 2 of natural causes. He was 68. “For the better part of three decades, Gil Schwartz led CBS Communications with creative flair, craftsman-like expertise and an abundance of personality,” said CBS. “He was a counselor to senior management, a mentor to future PR executives and a popular presence in every hallway. His diverse and sophisticated repertoire ranged from artful media relations and gifted wordsmithing skills to an insightful and humorous view of the media world he loved. Gil will long be remembered by the many teams he led across entertainment, news, sports and the corporate world.”

This Day in History
1893 – The Panic of 1893 caused the NY Stock Exchange to crash.

Answer to Our Last Trivia Question
Which sitcom, cancelled after just two episodes, focused on a former TV star elected to the US Congress? Charlie Lawrence (2003). Kudos to: Charles A. Mannino-SubCom/Eatontown, NJ, Charles Lore/NYC, Gerry Bixenspan-TV Marketing Inc./NYC, Andrew Goldman-Fathom Events/NYC, Tom Moore-Kalt Production/LA, David Westberg-SAG-AFTRA Federal Credit Union/Burbank, Susan Nessanbaum-Goldberg-M and S Entertainment/LA

Today’s Trivia Question
Which 1960s cop drama focused on a Native American police lieutenant and his African American partner? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four per time zone.)

Cynopsis Team

Lynn Leahey
Editorial Director
Kerry Smith
Division President
Access Intelligence

Roberta Caploe

Cynopsis Ad Sales
Mike Farina

Albert Nassour

Cynopsis Job Listings Sales
Trish Pihonak
Director of Operations

Check out more jobs in Cynopsis Classifieds »
Job of the day
Fox News

Retrieve, analyze, and confirm news information, facts, statistics, and contacts. 3+ years of experience in a research role or television production. A Bachelor’s degree and/or relevant work experience. Full info HERE (5/10)

Lead strategy, roadmap, technical implementation, & systems that drive monetization across the dig. ecosystem maximizing every available advertising opp. 8+ years advertising industry exp, technical focused pref’d. Full info HERE (5/16)

Support the SVP & Chief Counsel negotiating and drafting various transactional agreements, including technology, SaaS, purchase and sale, operations, service provider. Strong negotiating & drafting skills. Min 5yrs exp. Full info HERE (5/14)

FilmRise/Brooklyn NY:
directly support our Sales team while focusing on international platforms. 2-3 years of exp in a similar role. Previous experience with international digital content programming is req’d. Full info HERE (5/11)

WGN America & Antenna TV:
Partner with Ad Sales on both digital and linear Insights and industry materials, act as a liaison for Digital Ad Operations, Programming, Marketing, Promo Scheduling, and News division. Provide insightful reporting and data analysis. BA degree & 2+ years of Media research experience at a broadcast or cable network, agency or vendor. Full info HERE (5/11)

VP, OTT >>
Whistle/NYC: Focus on generating revenue by selling our new OTT product: WhistleTV to large US companies and to multi-platform agency clients. 8-10 yrs in OTT sales and/or multi platform digital video, incl a track record of outstanding results in attaining quarterly revenue goals. Full info HERE (5/11)

FilmRise/Brooklyn NY:
Grow, nurture and maintain contact with key AVOD, SVOD, Broadcast, etc. platform marketing divisions on behalf of FilmRise and our programming partners and content providers/licensees. 2-3 yrs of exp in a similar role. Full info HERE (5/11)

Remote/NYC area:
Seeking consultant specializing in advertising campaigns for TV tune-in. Hands-on media plan’g for TV tune-in, OTT and DTC. Full info HERE (5/10)

INSP/Charlotte NC:
Oversee all of INSP’s website and digital content initiatives, driving development of smart strategies to fuel increases in all key metrics. 5+yrs exp leading mngmnt of a website property. Full info HERE (5/8)

Comcast Spectacor/NYC:
An innovative-thinking sales executive, who can work and thrive in an entrepreneurial environment& partner w/acct execs to facilitate overall commercial success. 3-5 yrs of exp in ad sales, sponsorship, business development, or related fields. Full info HERE (5/7)

Comcast Spectacor/NYC:
An innovative-thinking sales executive, who can work and thrive in an entrepreneurial environment. existing relationships with key decision makers (client direct, agency representatives, etc.) Full info HERE (5/7)

seeking an exp’d sales professional, with a strong work ethic and deep contacts, who can represent our full suite of Linear and Digital products & services. 5+ yrs of exp in a business dvlpmnt or sales role working on an international market(s) is req’d. Full info HERE (5/7)

lead strategic & impactful photo campaigns for original content unit photo, social, editorial & gallery shoots, & event photography. Strong PjM bkgd – ability to strategically plan & execute across multiple projects simultaneously. Info/Apply HERE (5/7)

Bravo & E!/Universal City CA:
Candidate bursting w/great ideas to develop stand-out work for our Social/Digital and Linear platforms. Proven creative experience within a Social agency, advertising agency or Entertainment environment. Full info HERE (5/7)

Bravo & E!/Universal City CA:
Exceptional creative thinker w/imagination, writing, producing and editing skills to create eye-catching idea lead promos and Social content. Exp with After Effects and/or other GFX applications. Full info HERE (5/7)

SITUATION WANTED ADS below are individuals looking to be hired

Experience: 25+ Desired location: Pacific/Mountain USA time zones Skills: MS Office, English / Spanish Bilingual. Contact: [email protected] (5/12)

Seeking a business development opportunity
in the sports marketing world. I have 18 years experience, climbing the ladder from grassroots organizations to global entities. While I’m currently located in the metropolitan area of New York, I am willing to relocate for the right opportunity. Contact: [email protected] (5/12)

Sales or Account Management
20+year’s experience – Midwest based, but open to remote work anywhere – CRM (Salesforce/Microsoft Dynamics), Loads of consultative sales skills (negotiation, mentorship, presentations, etc.) Contact: [email protected] (5/12)

I just completed a program in data science
and I am looking for a position of data scientist or data analyst. I am located in New York, NY. I am skilled in Python, pandas, SQL, AWS, and sci-kit learn. Contact: [email protected] (5/12)

13+ yrs exp producing animated & live-action content & PRM. Expert budget management. International team leadership. Drive production efficiencies & foster collaborative environment where creatives can do best work. ATL/reloc LA www.linkedin.com/in/aaronweiler (5/12)

ABC: The Conners [f], Bless This Mess [f], mixed-ish [f], black-ish [f], For Life
CBS: NCIS, FBI, FBI: Most Wanted
CW: The Flash, DC’s Legends of Tomorrow
FOX: The Masked Singer, Last Man Standing, Last Man Standing
NBC: The Voice, Ellen’s Game of Games, New Amsterdam
PBS: The Queen at War, American Experience
Telemundo: Cennet, 100 Dias Para Enamorarnos, La Reina del Sur
Univision: Te Doy la Vida, Amor Eterno, Como Tu No Hay Dos


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