04/24/18: TBS orders season two of The Last O.G.

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PRODUCTION & DEVELOPMENT
 
TBS picked up a second season of The Last O.G., starring Tracy Morgan and Tiffany Haddish, and a third round of comedy/thriller Search Party. O.G. is 2018’s top cable comedy show, while Search grew double digits in its second season and became the fastest TBS original to reach one million views on VOD in season one.
 
NBA star Stephen Curry inked a multi-year development deal with Sony Pictures Entertainment. Curry’s new Unanimous Media will develop and produce film and TV projects with a focus on family, faith and sports.
 
Partners in crime: Oxygen renewed Dick Wolf series Cold Justice and Criminal Confessions. Both are in pre-production and slated to return later this year.
 
Propagate is making its first investment in production company Incognita, from producer Edouard de Vesinne. The companies will package big dramas and movies for local and global audiences for local broadcasters, cable players and OTT services. “Our aim is to produce and deliver premium content to worldwide television audiences,” said Propagate co-CEOs Ben Silverman and Howard T. Owens. “Edouard is one of the leading film and television producers in Europe with over two decades of experience. His instincts and relationships with broadcasters across Europe will make for a powerful partnership.”
 
An animated Fast & Furious series will be the first show from a kids and family programming pact between Netflix and DreamWorks Animation Television. Vin Diesel, Neal Moritz and Chris Morgan, producers on the films, are among the exec producers of the franchise extension.
 
 
COMING UP
 
E! limited series Citizen Rose returns for a three-part special beginning Thursday, May 17 at 10p. Shows pick up where the two-hour doc left off, with artist/activist Rose McGowan set to launch her (now best-selling) book, BRAVE.
 
Freeform and iHeartMedia are teaming to broadcast “iHeartRadio Wango Tango,” the annual summer concert in LA. This is the first time the event, hosted by Ryan Seacrest, will be televised.  
 
The Weather Channel is launching its first podcast today, April 24. Weekly episodes of Weather Geeks, hosted by former president of the American Meteorological Society Dr. Marshall Shepherd, will look at how weather intersects with technology, pop culture, industry and more.
 
What was the best series finales ever?  Let us know what you think in the new Cynopsis poll: http://cynopsis.com/poll/.
 
Logo will, for the third consecutive year, be the exclusive U.S. broadcast home of the Eurovision Song Contest when it airs the 63rd annual Grand Final, live and commercial free, on both coasts on Saturday, May 12 at 3p. Ross Mathews and Shangela (RuPaul’s Drag Race) will serve as Logo’s commentators. 
 
 
NEW & RETURNING SERIES
 
Discovery’s Street Outlaws is back with a two-hour season premiere Monday, May 28 at 8p. New episodes of the underground racing series continue at 9p the following week.
 
Docu-series The Last Defense premieres on ABC Tuesday, June 12 at 10p. Seven-parter from exec producers Viola Davis and Julius Tennon explores flaws in the American justice system through death row cases.
 
Season three of The Cowboy Way premieres on INSP on Thursday, April 26 at 8p. Original series follows three modern-day cowboys in the Alabama cattle business.
 
Spinoff series 90 Day Fiance: Happily Ever After? is back for season three Sunday, May 20 at 8p. Nine two-hour episodes following the-drama-is-far-from-over couples are followed by a two-part Tell All.
 
Cinelatino is launching Mexican medical drama Paramedicos on Sunday, April 29 at 10p. Series, inspired by real events from Mexico’s Red Cross, will air during the net’s “Domingo Estelar” (Sunday Blockbuster) block.
 
Upfront season is heating up – are you ready? Get updates and info in the Cynopsis Upfronts/NewFronts portal, a must-have guide for media buyers and planners. (For information on submission, email [email protected].)
 
Author James Patterson’s new series spotlighting the creativity of young people, Kid Stew, debuts on public television stations nationwide beginning Sunday, May 6 at 10:30a (check local listings). The show is co-produced by James Patterson and South Florida PBS, and distributed by American Public Television.
 
 
ADVERTISING
 
Viacom and Comcast’s advanced ads business, FreeWheel, inked a long-term agreement that expands Viacom’s use of FreeWheel’s operating system, and uses Comcast’s anonymized set-top box data to improve precision in addressable TV targeting. “The vision we see from a lot of heads of sales and CFOs right now is, the faster they can get to that ability to run one campaign across their entire portfolio of assets, the better,” said David Clark, EVP and GM of FreeWheel. “You need a solution that works in all three environments, including linear, set-top box and VOD. Then, you also need a data strategy built on top of actual viewing data.”
 
Meredith Corp. ad technology company Viant took a look at which brands and industries resonate with HBO’s Westworld versus Game of Thrones, and they were in for some surprises. While Viant expected that Westworld fans would over-index for video games, technology adoption, and travel, and that GOT fans would over-index for interests in politics, the only hypothesis that held true is Westworld fans’ behaviors around travel. GOT fans are more interested in video games and technology than Westworld fans (10% more likely to be “technology wizards”), and Westworld fans are more engaged in politics (7% more likely to attend a political event). Lesson: it can be worth digging into data.
 
 
DIGITAL DATA
 
Ted Sarandos, chief content officer of Netflix, made $22.4 million in 2017, according to filings with the SEC, up 18% from 2016. CEO Reed Hastings had a modest-by-comparison raise of 5%, to a hardly modest $24.4 million. The company said it plans to raise $1.5 billion in debt to fund its operations, “which may include content acquisitions, production and development, capital expenditures, investments, working capital and potential acquisitions and strategic transactions.”
 
SundanceTV just launched three short films from the 2018 Sundance Film Festival on SundanceTV.com and the Sundance TVE app, with more to come later in the year. A new destination on SundanceTV.com will host the films.
 
CBS All Access has gone international. The direct-to-consumer SVOD service launched yesterday in Canada, its first global expansion. And it’s just the beginning, said Marc DeBevoise, president and COO, CBS Interactive: “We’ve experienced  incredible growth domestically and see a great opportunity to bring the service …directly to international audiences across a range of platforms and devices.”
 
Media startup Vertical Networks is launching a second Snapchat Discover channel. Biweekly channel Mindsy, based on a Japanese study of self-discovery, will use responses people give to questions they’re asked to interpret personality traits. “It’s like merging psychology with horoscopes to reveal secrets about people’s personalities,” Vertical CEO Tom Wright told Business Insider. “We’re making a game out of it, except that there’s actually some math behind the results you get.”
 
Daily online show People Now is airing at a new time: Monday-Friday at noon on People.com. Jeremy Parsons and Andrea Boehlke host.
 
Stage, the first streaming network devoted to theater, will launch in August. The free and subscription-based platform will feature original scripted, variety and reality series, live theater, docs, talks shows, concerts and more.
 
Sling TV may be the biggest vMVPD, with a subscription base of 2.21 million, but DirecTV Now is on pace to possible overtake it, reports Strategy Analytics. While Sling TV gained 700,000 subscribers in 2017, DirecTV added 1 million. In addition to a tightening race, what does it mean? “This is clearly a new space that is taking off with U.S. consumers as they look to spend less on their TV-based entertainment,” said the research firm.
 
 
GOING GLOBAL
 
Singapore-based Bomanbridge Media licensed UKTV’s Donal’s Asian Baking to BBC Lifestyle in Asia. Bomanbridge Media acquired the rights from Argonon International.
 
9 Story Distribution International licensed animated children’s series Luo Bao Bei to Channel 5’s Milkshake in the UK.
 
A CYNOPSIS MESSAGE
 
The Cynopsis Upfront / NewFronts Portal includes updates from the presentations, road shows, & meetings. It is the ultimate online guide and research tool for the media buying community looking for the who, what, where, when of the 2018-9 Upfronts & NewFronts.
Make your busy season a little more manageable. Sponsored by The Weather Channel.
 
 

RATINGS
 
ABC’s American Idol rebounded from a series low opposite the ACM Awards to top the demos on Sunday with a 1.5 rating among A18-49. The singing competition drew 7.37 million viewers.
 
The season 2 debut of HBO’s Westworld drew 2.1 million viewers on Sunday, up +5% from the series debut. With replay and streaming the number jumped to 3 million. In season 1, the drama had an 80% in audience in delayed viewing, for an average 13.2 million viewers.
 
Top 13 Live+7 Playback Rankers by actual gain for the week of April 2, 2018
Live+SD/Live+7/+7 Actual Gain
Roseanne (ABC) 3.9/6.3/+2.4
Big Bang Theory (CBS) 2.4/4.0/+1.6
Grey’s Anatomy (ABC) 1.7/3.1/+1.4
Modern Family (ABC) 1.5/2.7/+1.2
Young Sheldon (CBS) 1.9/3.1/+1.2
Chicago Fire (NBC) 1.0/2.1/+1.1
Criminal Minds (CBS) 1.0/2.0/+1.0
Will & Grace (NBC) .9/1.9/+1.0
Scandal (ABC) .9/1.8/+.9
Splitting Up Together (ABC) 1.4/2.3/+.9
S.W.A.T. (CBS) .8/1.7/+.9
Empire (Fox) 1.8/2.7/+.9
Chicago Med (NBC) 1.1/2.0/+/.9
Based on the difference between Nielsen’s first-reported Live + Same Day and the final Live + 7 Day ratings (for regular, original programs only).
 
SHAREABLEE SOCIAL TV RATINGS: Top U.S. Shows Overall by Engagement for the week of April 16, 2018
Program, Total Actions (000), Total Content, Actions per Content (000), Fans/Followers (000)
E! News (E!) 10232, 764, 14, 32931
Riverdale (CW) 6022, 68, 89, 6958
Grey’s Anatomy (ABC) 2265, 58, 39, 3942
Shadowhunters (Freeform) 2125, 14, 15, 4568
TMZ (Warner Bros./synd.) 1967, 1200, 2, 10730
The Originals (CW) 1709, 47, 36, 10730
American Idol (ABC) 1458, 276, 5, 16302
The Flash (CW) 1160, 42, 28, 11651
Good Morning America (ABC) 1060, 770, 1, 12536
The Voice (NBC) 938, 303, 3, 24060
Based on Total Actions (reactions, comments, shares and retweets)
 
Live + Same Day Viewers AA (millions) Friday, April 20, 2018 time period averages
Source: Nielsen, Live+SD
CBS: 6.31 million
MacGyver 6.27, Hawaii Five-0 7.52, Meghan Markle: American Princess 5.15
NBC: 3.58 million
Blindspot 2.72, Dateline 4.01
FOX: 3.12 million
MasterChef Junior 3.12
ABC: 2.03 million
Once Upon a Time 2.12, Agents of S.H.I.E.L.D. 1.67, 20/20 2.32
UNIVISION: 1.07 million
Rico y Lazaro 1.13, Papa a Toda Madre .99, Por Amar Sin Ley 1.08
TELEMUNDO: .77
Mi Familia Perfecta .55, Al Otro Lado del Muro .74, Enemigo Intimo 1.02
CW: .57 million
Dynasty .56, Jane the Virgin .58
 
Friday A18-49: FOX .8/4, CBS .7/3, NBC .6/3, UNI .5/2, ABC .4/2, TELE .4/2, CW .2/1
 
 
EXECUTIVE MOVES
 
comScore named Bryan Wiener as its new CEO. Wiener comes from ad agency 360i, where he was chief executive. Bill Livek, Executive Vice Chairman and and President, will become Vice Chairman of the Board and special advisor to the CEO.
 
Cineflix Media appointed Julien Leroux to the newly created position of SVP, Global Scripted Co-Productions. Prior to joining Cineflix, Leroux was Executive Vice President, Content Development & Sales at the UK arm of France’s Newen Group.
 
GRB Entertainment tapped Vanessa McCullers, former Director of Brand Partnerships at Endemol Shine America, to serve as VP of Brand Partnerships, and Chris Powers, former Development Executive and Head of Current Programming at Jukin Media, as VP of Digital Development.
 
IRIS.TV, an A.I. video personalization and programming company, expanded its Advisory Board to include Linda Clarizio, former President of U.S. Nielsen Media; Frans Vermeulen, COO of Tru Optik; and Rick Kleczkowski, head of client success at Hudson MX.
 


On This Day: 1989 – Massachusetts declared it “New Kids on the Block Day.”
 
Answer to yesterday’s Trivia Question:  Which future star got his TV start playing a brother-in-law of John F. Kennedy? Kelsey Grammer played Stephen Smith, husband of Jean Kennedy, in 1983 miniseries Kennedy. Kudos to: Tom Moore-Kalt Productions/LA
 
Today’s Trivia Question:  How many seasons did Donald Trump star on The Apprentice? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four correct answers from each time zone will be selected.)
 
Answer to Friday’s Anagram: Big Into Doffing = Finding Bigfoot. Kudos to: Charlene White-A+E Networks/Stamford, CT, Paul Blutter- Walk and Talk Production Rental/Burbank
 
New Series Anagram: Tattoos Plus (Email [email protected] with your answer; first three respondents with the correct answer who aren’t in trivia will be posted in tomorrow’s newsletter.)
 
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JOB OF THE DAY

MANAGER, DIGITAL MEASUREMENT STRATEGY
NBC Entertainment
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provide metric implementation strategy on a variety of digital products including websites, apps, and video, and ensure accuracy. 3-5 years of digital analytics experience.

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JOB OPENING: BUSINESS DEVELOPMENT DIRECTOR/Eko/NYC: Serve as a leader/liaison between Eko’s strategic partners & internal teams; continue building current relationships with dist and content partners to grow. Min 7 yrs exp w/dist and/or content partnerships at a media co. Full info/apply HERE (5/1)

 
JOB OPENING: MGR, MULTIPLATFORM ANALYTICS/NBC Universal Kids/NYC: Experience analyzing, interpreting and presenting data a must. 4+ yrs exp in research at a media or advertising org. Full info/apply HERE (5/1)

JOB OPENING: MANAGER, DIGITAL MEASUREMENT STRATEGY/NBC Entertainment/NYC: provide metric implementation strategy on a variety of digital products including websites, apps, and video, and ensure accuracy. 3-5 years of digital analytics experience. Full info/apply HERE (5/1)

JOB OPENING: SEGMENT PRODUCER/Spectrum/NYC: Ensure that all necessary elements in segments, packages and live shots are delivered accurately, creatively in a timely fashion. Min 4 yrs editorial experience working in news production (broadcast network or cable morning shows pref’d). Full info/apply HERE (5/1)

JOB OPENING: PRODUCER/Spectrum/Syracuse NY: Responsible for producing newly-created, live, morning local newscast, including daily content creation & decision-making3+ yrs TV news exp preferred live news programming (or show relaunch exp.  Knowledge of social media platforms. Full info/apply HERE (5/1)

JOB OPENING: CREATIVE DIRECTOR/Science/LA: Strong eye to oversee creative dev of promo cmpgns, branding & cross-promo mktg initiatives for Science Channel. Create viewer loyalty & build ratings thru brand character & personality. Inspire staff & freelancers to strengthen ntwrk voice. 10+ yrs promo/mktg exp req’d. Full info/apply HERE (4/28)

 
JOB OPENING: EXECUTIVE PRODUCER 2 needed/StudioNow/Palo Alto/Bay Area: 2 new EP roles onsite with a Fortune 100 client’s internal comms group. 1st EP = Modern Video Prod Strategy, 2nd EP = Corp Event Prod. Need talented, smart, creative client-focused leaders w/deep exp in video and event prod. Full info/apply HERE (4/28)

JOB OPENING: DISTRIBUTION & LICENSING SALES MANAGER/PAC-12/SF: Develop & maintain a pipeline of prospective distribution partners, focusing on licensing/digital syndication outlets and small MVPDs. Full posting/Apply HERE (4/28)

JOB OPENING: DIGITAL RESEARCH DIRECTOR/NBCU/NYC: NBCU Owned Stations looking for a dynamic, creative, Adobe Analytics leader to guide the reporting & analytics across divisions’ digital properties. Min 4 yrs of Research and/or Analytics experience using Adobe Analytics. Full info/apply HERE (4/28)

JOB OPENING: DIGITAL CUSTOMER ACQUISITION DIRECTOR/Momentous/San Fran or Boston: Build sports nutrition brand thru data-driven mktg ads; lead direct sales initiatives online. Passionate growth hacker/strategist to drive customer acquisition, loyalty & sales perf to max ROI & LTV. 5 yrs digital acquisition mktg exp. Full info/apply HERE (4/27)

JOB OPENING:
DIGITAL AD OPS ASSOCIATE/A+E Networks/NY: Execute day-to-day testing, optimization & troubleshooting of all non-linear ad/promotional campaigns and contribute to large-scale digital projects that provide personal and professional growth. Full info/apply HERE (4/26)

 
JOB OPENING:  MGR, PROGRAM SCHEDULING/SYFY/NYC: Genre-passionate candidate with a wide-ranging and extensive background in Program Scheduling. Mng short-term plan’g, scheduling & stunting on the network w/the goal of driving ratings. Min 4 yrs working in programming or scheduling. Full info/apply HERE (4/26)

JOB OPENING: FREELANCE PROJECT MGR/PARAMOUNT NETWORK/NYC: Mng, plan & track all deliverables for project team incl. social, digital, mktg & creative assets. Work closely w/media plan’g, design, press, integrated mktg & talent. Exc client-facing & internal comm skills. Strong written & verbal comm skills. Resume [email protected] (4/25)

JOB OPENING:
DIRECTOR, HUMAN RESOURCES/Telemundo KNTV/San Jose: Provide strategic HR leadership for NBC Bay Area TV Stations (NBC Bay Area and Telemundo 48). Min 7 yrs professional HR exp. Fluent in Spanish – verbal and written. Full info/apply HERE (4/25)


JOB OPENING:
SALES ASSISTANT/GSN/Chicago: Provide sales support to Exec Dir, Acct Execs & Planners. Deal Maintenance, traffic, mtg prep & admin duties. Strong math skills a must, MS Office, knowledge of gen media terms. BA/BS deg min req’d. Full info/apply HERE (4/25)

 
 
WHAT’S ON TONIGHT – TUESDAY APRIL 24
ABC: Roseanne[r], Roseanne[r], Roseanne[r], Roseanne[r], Roseanne[r], Deception
CBS:  NICS [r], NCIS [r], Bull [r]
CW: The Flash, The 100 [p]
FOX: Lethal Weapon, LA to Vegas, New Girl  
NBC:  The Voice, Rise, Chicago Med
PBS: Civilizations, First Civilizations [p], Frontline
TELEMUNDO: Mi Familia Perfecta, Al Otro Lado del Muro, Enemigo Intimo
UNIVISION: El Rico y Lazaro, Papa a Toda Madre, Por Amar Sin Ley

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