CYNOPSISDIGITAL
04.17.14 Good morning. It’s Thursday, April 17, 2014, and this is your first early morning digital briefing.
Univision announced its first over-the-top (OTT) digital network, Flama. TheFlama.com will provide English-language Latin-culture programming for 15-30 year olds including five original series. The slate includes: a six-ep mockumentay precursor to the World Cup 2014 Brazil series called Super Accurate Soccer History, weekly comedy series Left Unattended with D-stroy, reality series around hip-hop artist Becky G called Drop the Mic with Becky G, six-part lifestyle series Abuelita’s Review and short-clip comedy series The Johnny Sanchez Show. The programming will also be available on YouTube, Twitter and Facebook.
Britain’s TV4 Entertainment is debuting its first original series for Hulu and Hulu Plus. Called McKenna, the show will feature self-help host Paul McKenna in half- hour episodes interviewing such stars as Simon Cowell, Ryan Seacrest and Harvey Weinstein. Other original web series will include wine-themed show Wineram and The Tommy Edison Experience.
Action sports digital channel Network A is coming to video screens in nightlife destinations and recreational gyms, thanks to a partnership with Zoom Media & Marketing. "Network A’s action sports programming is a great way to engage the socially and physically active 18-34 audience in environments where they are living life on their own terms," Zoom’s EVP of Creative Services Patrick West said. Network A was recently nominated for a 2014 Webby Award for its original program Every Third Thursday.
The Tribeca Film Festival named the winners of its second Vine video competition #6SecFilms. Culled from 500+ entries, the champs include:
- Animation: Matt Willis, Australia, for Wrap Dancer
- Drama: Jessica Harmon, USA,
for Addiction- Comedy: Albert Birney, USA,
for Sylvio Let’s Go- Genre: Lawrence Becker, USA,
for The Vortext Finds a Host- #6SecFilms Audience Award: Evan Hilton, USA,
for Shaking Free
ADVERTISING
Google is ramping up its YouTube pitch to advertisers by showcasing the top five percent of the video site’s channels in the Google Preferred program via a new sizzle reel. Categories include Food & Recipes, Pop Culture & Entertainment, and Video Gaming. TubeFilter reports that the sizzle reels are intended to demonstrate how these sectors lure more young viewers than cable TV channels like MTV and Comedy Central.
A CYNOPSIS MESSAGE
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Kantar Media unveiled its Programmatic Media Planning initiative, including a programmatic guaranteed-direct and private marketplace inventory from third-party buyer channels. At launch, Rubicon Project, PubMatic, OpenX, iSocket, Adslot, BuySellAds and Shiny Ads will present their ad inventory to Kantar users on SRDS.com.
… iSocket is also partnering up with MediaMath in addition to Kantar Media. Said MediaMath co-founder and SVP of OPEN Partnerships Greg Williams, "MediaMath is focused on providing more effective technology for our customers, and the introduction of Automated Guaranteed is part of this continuing effort."
Actors Ian McKellen and Patrick Stewart‘s social media promotion of their Broadway run No Man’s Land/Waiting for Godot outshone most previous brand social stars. Shareablee found that the goofy photos the duo posted across Facebook, Twitter and Instagram racked in a whopping 600 million impressions on the social networks. Over the show’s six-month run, Stewart attracted two million fans on Facebook with 2.7 million likes, shares, and comments, double what Coca-Cola boasted in the same period. McKellen posted 52 Instagram photos with more than 8,000 people engaged per post, while Stewart’s 105 tweets garnered around 500,000 retweets and favorites.
Don’t be too quick to dismiss traditional TV consumption. According to new Ipsos research, 86 percent of global TV viewers watch programming live. However, 27 percent of viewers stream or download TV, 16 percent stream from the web to TV, 16 percent use a DVR or recording TV device and 11 percent are on a mobile device. Traditional TV viewing was most popular (91 percent) for those ages 50-64 compared to those 35-49 (88 percent) and under 35 (81 percent).
MySpace hired Mitchell Paveo as Vice President of Product and Technology, Brett Woitunski as Vice President Product and Design and Alex Chan as Director, Front End Engineering. Paveo was most recently former VP of Product for Spin Media, Woitunski consulted Warner Music Group and Chan was previously with SpinMedia as well.
PageScience named Steve McEvoy as Vice President of Advertising Sales. McEvoy was in digital ad sales at Mochilla.
"It’s a very human way to get a message out. It’s not a little window on the bottom of your computer that pops up, or a commercial between your television shows." So says one of the artists responsible for hand-painted wall ads, a segment of advertising that has endured through many changes the industry, and was recently spotlighted in a mini-documentary from Vocativ. The doc, called Don’t Look Down: The real Mad Men of New York Advertising, is a quick and enlightening vignette about those often artistic ads and "wall dogs" behind them. Check it out at www.cynopsis.com.
See you tomorrow,
Jessica Reese @JMarieReese
04.17.14
Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group
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JOB OPENING: SR MGR DIGITAL SALES RSRCH/ABC/NYC: 5+ yrs Digital Rsrch exper req. Creates & mgs analysis, trends & data. Strg exp w/tools Freewheel, ComScore, Double Click, Omniture, etc. & digital vendors. SEND RESUME: [email protected] (4/24)
JOB OPENING: MGR. NEWS RSRCH/ABC/NYC: Creates & mgs analysis, trends & data for News. 4+ yrs TV media rsrch exper req, Strg exp w/resrch tools and software syst such as Galaxy, NPower, StarMedia SEND RESUME: [email protected] (4/24)
JOB OPENING: MGR SOCIAL MEDIA & DIGITAL MKTG/FYI/NY: Oversee SM strategy/implementation (Facebook/Twitter) & dvlp consumer engagement initiatives to drive tune-in for newly rebranded net. 5+ yrs SM exp in cable/brdcst. Apply: HERE (4/24)
JOB OPENING: EXEC PROD/H2/NY: Create, develop & oversee quality prgmng on H2. Strong development & show runner skills. 5+ yrs prgmng exp in a media environment.Passion for info-driven content. Apply: HERE (4/24)
JOB OPENING: SR. WRITER/PRODUCER/AMC/NYC: Experience producing outstanding launch campaigns and on-air promos for scripted dramas. Exceptional writing skills required. Submit CV and link to online reel APPLY HERE (4/24)
JOB OPENING: PROMO PREDITOR/AMC/NYC: Seeking self-motivated Avid editor with proven experience crafting on-air promos for scripted dramas. Trailer experience is also a plus. Submit CV and link to online reel APPLY HERE (4/24)
JOB OPENING: DIGITAL AE/Turner ENT/NY: looking for seasoned Digital AE. 3-5 yrs sales exp req’d. Support ENT & Young Adults. Create, present proposals to secure business. Dvlp/maintain client & agency relationships. Resumes HERE (4/24)
JOB OPENING: SR SALES PLANNER/Outcast Media/NYC: Develop and execute media proposals, Monitor Campaigns, Coordinate btwn Client & Traffic Dept, Need BS + 3-5 years planning exp, Media math, Experience with CPM Negotiations, highly organized, strong excel. Apply HERE (4/24)
JOB OPENING: MGR STRATEGIC PARTNERSHIPS/MUSIC CHOICE/NY: Develop and execute strategic content/mktg partnerships. 5-7 yrs exp in mktg/promotions. Strong writing, PowerPoint & comm skills http://musicchoicecareers.iapplicants.com (4/23)
JOB OPENING: SENIOR ACCOUNT MANAGER/ESPN/NYC: Seeking acct mgr to prospect and manage digital accounts on behalf of Disney and ESPN Media Networks in New York. Min 5 years of experience and 4-year degree. http://bit.ly/1iTmJ7j (4/23)
JOB OPENING: FORMAT PRODUCER-TEMP/A+E Networks/Stamford CT: post produce programs, some weekends req’d. Full Info/Apply: http://www.aenetworks.com/careers (4/23)
JOB OPENING: CREATIVE DIR, STRATEGIC PRGRMS/MTV WORLD/NYC: Out of the box thinker a must! Dvlp/execute innovative prgrms for advrtsrs & strategic brand partners. Min 5yrs exp as SR/suprvsng/executive prod or creative dir Info/apply: HERE (4/22)
JOB OPENING: SVP, DATA & AUDIENCE DVLPMNT/Viacom/NYC: Resp for creating, driving, actionable data-driven digital mrktg campaigns in partnership w/the various Viacom’s brand mktg/sales teams. 10+ yrs mktg exp. Full info/apply HERE (4/22)
JOB OPENING: DIGITAL MANAGER- MARKETER/T2 Games/NYC: oversee website, apps, social media, digital asset management for comic books/graphic novels. Pls send resume/sal req to [email protected] (4/22)
JOB OPENING: SCRIPT COORDINATOR/New York: National Daytime Talk Show. Assist Supervisor in creating daily rundowns and scripts, coordinate graphics, arrange music cue sheets, and generally support Director and AD. Full info/apply HERE (4/22)
JOB OPENING: MGR PRGRM INVENTORY & ADMIN/AMCN/NYC: Track rights all prgrm content across all ntwrks, in-depth knwldg of complex media rights, 6+ yrs. exp at TV/cable net, or similar bus. that specializes in ent/media transactions. Apply HERE (4/22)
JOB OPENING: SENIOR MANAGER, FINANCE/OWN: OPRAH WINFREY NETWORK/LA: Team oriented finance professional wanted! Min 5 yrs exp in Big 4 public acctg. TV or Media finance preferred. CPA Required. Apply here (4/22)
JOB OPENING: SENIOR PUBLICIST/NBC/LA: Sr. Publicist for Access Hollywood news magazine brand and programming. 3+ yrs exp in entertainment publicity. Fully info/Apply HERE (4/20)
JOB OPENING: AUDIO SUPERVISOR/Southeast/Southwest: The Audio Supervisor in the Technical Production Services Department is responsible for providing technical and general supervision within this area of expertise. Full info/apply HERE (4/20)
JOB OPENING: MGR VOD DISTRIBUTION/AMCN/NYC: responsible for metadata & scheduling management of all advanced platforms across all networks, knowledge of DAI, digital supply chain workflow, exp. w/metadata & XML schemas APPLY HERE (4/20)
JOB OPENING: SALES ASSISTANT/AMCN/ATL: support AE & sales management, ensure all clients’ schedules are booked & running accurately, must be high energy, motivated, self-sufficient. Apply HERE (4/20)
JOB OPENING: ACCT EXEC, DIRECT RESPONSE/NEWSMAX TV/NY: All facets of DR sales for new cable TV news ntwrk launching 2014. Min. 3-5 yrs’ exp selling to major DR agencies/clients in NY. Opp to move into expanded role. Res/cvr: HERE (4/20)
JOB OPENING: MGR, PROMO SCHEDULING/WWE/Stamford: WWE is looking for a Manager, Promo Scheduling to support the VP of Programming in developing promotional plans and supervising on-air scheduling. Full info/apply HERE (4/20)
JOB OPENING: TVONE/PR MANAGER/MD: Strategizes & implements publicity plans that generate positive consumer & trade press coverage of the programming, leading to awareness and viewership. BA/BS Com or PR + 8yrs exp. Resumes: [email protected] (4/18)
JOB OPENING: VP DEVELOPMENT/STEPHEN DAVID ENTERTAINMENT/NYC: Senior VP to oversee scripted/unscripted dvlpmnt for prod co. Constant interaction w/networks. Will not consider less than 8+ yrs. exp. Apply HERE (4/18)
JOB OPENING: MGR PROD/IFC/NYC: Asst w/creation of IFC Orig Prgrmng. Liaise w/3rd party prod entities to ensure compliance w/IFC guidelines. Mng trafficking of cuts & creation of assets for Int’l, domestic dist partners. Full info/apply HERE (4/18)
JOB OPENING: HBO/MGR, FILM PROGRAMMING/NYC: Responsible for screening & evaluating film submissions for HBO/Cinemax, with focus on HBO Latino. Exp w/film cvrg & reviewing. Fluency in Spanish req’d. Full info apply HERE (4/18)
JOB OPENING: SALES COORD/TV Guide Mag/NY: Assist sales: client/mktg/research/events. Strong org/comm/multi-tasting/skills a MUST. Ability to prioritize & self sufficient. 1yr media/agency related exp. [email protected] (4/18)
CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]
EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].
SITUATION WANTED: EXEC. ASST/OFFICE MANAGER/EVENTS MANAGER/NYC: Proactive, detailed, upbeat administrative professional with 15+ yrs experience looking for position in media/advertising industries. [email protected] (4/22)
E-mail [email protected] or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.
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