04/03/18: ESPN+ announced its content plans and launch date for the new OTT network

A CYNOPSIS MESSAGE FROM TENNIS CHANNEL
TENNIS MEDIA’S TOUR SHIFTS TO THE CLAY
APRIL 2 – Charleston’s Volvo Car Open
APRIL 9 – Houston’s Clay Court Championship
APRIL 16 – Monte-Carlo Masters
APRIL 23 – Barcelona Open
 MAY 7 – Madrid Open
MAY 14 – Rome Open
Culminating in the 2nd Slam of the Year – Roland Garros (French Open) May 27 – June 10
 
Multi-Platform Opportunities Available – Contact [email protected]
TENNIS MEDIA: Tennis Channel, Tennis.com & Tennis Magazine
CynopsisSports
Good morning. It’s Tuesday April 3, 2018 and this is your first early morning Sports briefing.

ESPN+, the new direct-to-consumer subscription streaming service, will launch on April 12, offering fans content for a subscription price of $4.99 per month as part of a completely redesigned and reimagined ESPN App that will be the premier all-in-one digital sports platform for fans. Content will include more than 180 MLB games, more than 180 NHL games, a slate of Top Rank Boxing, more than 250 MLS games, and thousands of live college sports events, including football, basketball, baseball, softball, soccer, track & field, gymnastics, swimming & diving, lacrosse, wrestling, volleyball, golf and more from the America East, Atlantic Sun, Big South, Big West, Horizon, Ivy League, MAAC, MAC, MEAC, Missouri Valley, NEC, Southern Conference, Southland, Summit League, Sun Belt, WAC and many more. In addition, programming will feature coverage of 31 PGA TOUR events, matches from three Grand Slam tennis events as well as rugby and cricket contests.
 
 
ON THE AIR

Despite a thriller on Sunday, Notre Dame’s win over Mississippi State to capture the Women’s NCAA Tournament National Championship slipped from 2017 numbers, hitting a 2.0 in Nielsen overnight ratings on ESPN, off-pace by 17%, but holding even with 2016 numbers. The semifinals were also down, as Friday’s upset that saw Notre Dame beat UConn drew 2.3 million viewers on ESPN2, off 17% from last year, while Mississippi State’s win over Louisville drew 1.51 million viewers, up 1% from last year.
 
FOX Sports is reportedly in talks with Joe Buck and Troy Aikman to broadcast its upcoming slate of Thursday Night Football broadcasts in 2018, according to The New York Post. This news comes after Peyton Manning turned down an offer from FOX to be the lead color commentator.
 
Stadium announced the premier of Baseball Stories, a weekly series featuring conversations between veteran baseball writer Jayson Stark, and a lineup of baseball’s biggest names. The first episode will air on April 10 at 7p via Stadium’s broadcast and digital offerings. Names set to appear include the likes of Mark McGwire, Terry Francona, Buck Showalter and Justin Verlander. Stadium’s signature studio show ‘The Rally,’ will shift to 6-7p on Tuesday nights.
 
Join us on April 12 for the seventh annual Cynopsis Sports Media Awards Breakfast at the New York Athletic Club in Manhattan! In addition to our categories, we will be honoring Scott Greenstein, President and Chief Content Officer of SiriusXM; Katrina Adams, Chairman of the Board & President for the United States Tennis Association; Showtime Network’s President of Sports & Event Programming, Stephen Espinoza; and Intel Sports as this year’s luminaries. Tickets are going fast so get your seats now as this event always sells out!
 
FOX Sports South and FOX Sports Southeast are launching April in the ATL, celebrating “3 Teams over 30 Days” the spotlights the month-long sports intersection of the Atlanta Braves, Atlanta Hawks and Atlanta United. This year, the networks will produce 35 telecasts, digital content and onsite activations in conjunction with the teams, including 26 Braves games, 6 Hawks games and 3 Atlanta United matches. Advance Auto Parts will be the presenting sponsor of April in the ATL telecasts on the networks.
 
A CYNOPSIS MESSAGE
Get Tickets Before Midnight Tonight to Save
Thursday, April 12 | 8:30am – 10:30am | NYAC, NYC
 
Attend the Cynopsis Sports Media Awards and join in for breakfast, team photos, celebratory toasts and networking opportunities. Parties with tables of ten will have priority seating at the front of the room, and will have ensured seats together. This event sells out EVERY year.
 
Get tickets before 11:59pm to save $100/ticket. Don’t miss out!
 

SPONSORSHIP & PROMOTION

Pepsi detailed its 2018 baseball season plans, anchored by 2017 Rookie of the Year New York Yankee Aaron Judge, who will join in on the brand’s year-long global campaign, Pepsi Generations, and will be featured in one of his first national TVCs under the “This Is The Pepsi” tagline. Along with the commercial, Pepsi will be releasing additional digital content with the right fielder throughout the season and feature the athlete  in the “Judge For Yourself” campaign that celebrates Pepsi Zero Sugar and the New York Yankees throughout the Northeast.
 
Major League Baseball and USA Baseball unveiled two girls baseball events coming this April and May/June – the second annual ‘Trailblazer Series’ (running April 13-15) and the first-ever Girls Baseball ‘Breakthrough Series’ Showcase & Development Camp (May 31-June 4). MLB and USA Baseball are also set to launch a groundbreaking new event specifically designed for the on-field development and scouting of female baseball players. The Girls Baseball Breakthrough Series is the newest iteration of the existing, diversity-focused amateur development camps operated by MLB, USA Baseball and USA Softball.
 
 
DIGITAL & STREAMING

NBC Sports Group officially launched the NASCAR America Fantasy League, available on NASCAR’s Fantasy Live platform. The 10-week league will allow fans to set their fantasy lineups and play against NASCAR on NBC’s broadcasters beginning this weekend as the Monster Energy NASCAR Cup Series at Texas Motor Speedway. Fantasy league results will also be featured weekly on NASCAR America.
 
The NBA announced that Kia’s fan voting program on NBA.com/KiaFanVote and Twitter has expanded to include all the end of season Kia NBA Performance Awards – Kia NBA Most Improved Player, Kia NBA Sixth Man of the Year, Kia NBA Defensive Player of the Year, and Kia NBA Rookie of the Year. Voting closes on April 13, and fans can vote once per day.
 
 
ESPORTS

Christina Alejandre, GM of ELEAGUE & VP of Esports at Turner Sports, is departing the organization in a mutual decision between herself and the company. Alejandre tweeted that “I loved my time with ELEAGUE and want to thank my amazing colleagues, our fans and the esports community. I’m proud of what we accomplished over these last few years and am looking forward to my next adventure.” A replacement has not been named, although company sources say that they remain strongly committed to ELEAGUE and esports.
 
Ahead of the NBA 2K League inaugural draft, Kings Guard Gaming announced that three-time cover player, broadcaster and Sacramento Kings minority owner Shaquille O’Neal has been named General Manager of the team where he will “provide valuable basketball counsel as the team assembles its roster and evaluates the 102 players available in the upcoming draft.” “I’m looking forward to my role with Kings Guard,” said O’Neal. “Just like I dominated the hardwood, music industry, showbiz, nicknames and broadcasting, I plan to help build the most dominant 2K franchise in history.”
 
Overwatch League is changing it up for Stage 3, which begins this week, announcing that the top four teams from each stage will now qualify for Stage Playoffs, while the Stage Finals will now be played in three matches within a bracket format on the Sunday following the last games of the stage on Saturday. The top seed will now be able to choose its opponent in the first round from the other three teams participating in the bracket.
 
 
ROSTER MOVES

STATS named Mike Perez as its new Chief Operating Officer. Perez joins STATS from the Tidewater Group.
 
 
THE MAIN EVENT

Bruins/Lightning on NBCSN at 7:30p.
A CYNOPSIS MESSAGE
Announcing Finalists & Event Details
The Cynopsis Social Good Awards
Tuesday, May 22nd | 8:30am – 10:30am | NYC
Given the remarkable initiatives and groundbreaking campaigns that we received for this year’s  Cynopsis Social Good Awards , we’re thrilled to announce this year’s finalists whose efforts are bringing communities into a much brighter place for the new year.
 
VIEW FINALISTS                      EVENT INFO                REGISTER
 

ON THIS DAY in 2007: Tennessee and coach Pat Summitt become NCAA champions for a seventh time, beating Rutgers 59-46.
 
In the Know: Which golfer has competed the most times at the Masters? (Email [email protected] with your answer and be sure to include your name, company and city.)
 
Answer to Our Last Sports Trivia Question: Lefty Driesell took four schools to the NCAA Tournament: Davidson, Maryland, James Madison and…? Answer: Georgia State. Kudos: Marc Wollis-Cadent Network/NY; Denis Barry-CBS/NY; Michael Ritz-BucStar Consulting/NY; Christian Matthews-Washington Redskins/DC; Joe Schreiber-3 Penny Films/Bethesda; Rich Dubroff-PressBoxonline.com/Baltimore; Michael G. Hawkins-Francis Marion University/Florence; Andy Pittman-TAMU/College Station; Rich McArdle-Chiefs Radio Network/Kansas City; Lance Phegley-Texas Runner and Triathlete magazine/Houston; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Federal Credit Union/Burbank; Howie Schwab-FOX Sports/LA

Later – Chris
Roberta Caploe
Publisher
@robertacaploe
Diane K Schwartz
Senior Vice President
Media Communications Group
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CYNOPSISJOBS – For More jobs, please visit Cynopsis.com
JOB OF THE DAY


BIZ DEV & MKTG MGR
Clio Awards
NYC

Drive growth for our Clio Entertainment, Music and Sports programs. 4+ years biz dev, B2B sales, start-up, ad agency or mktg exp. Must be detail-oriented, creative and possess excellent communication, CRM and Excel skills.

Apply HERE


JOB OPENING: PROGRAMMING ASSOCIATE/MBN/Springfield VA: Organize/participate in daily screening sessions to evaluate programs being considered for acquisition. Min 2 yrs of hands-on exp in TV programming/production. Knwlg of MENA region media aud, viewing sensibilities & competitive media envir. Full info/apply HERE (4/10)

 
JOB OPENING: LOG SCHEDULER/MBN/Springfield VA: Support daily logs. Work closely w/depts: Media Library, Programming, Current Affairs, Promotions, News and Master Control etc. BA dept equivalent work exp pref’d 1-3 yrs. Well organized w/good attention to detail. Full info/apply HERE (4/10)
 
JOB OPENING: TIM RUSSERT FELLOWSHIP (TV Content & Production)/NBCUniversal/DC: The Tim Russert Fellowship will be awarded to one motivated, passionate graduating student interested in pursuing a career in political journalism. Deadline for app is April 27, 2018. Apply HERE (4/10)


JOB OPENING:
BIZ DEV & MKTG MGR/Clio Awards/NYC: Drive growth for our Clio Entertainment, Music and Sports programs. 4+ years biz dev, B2B sales, start-up, ad agency or mktg exp. Must be detail-oriented, creative and possess excellent communication, CRM and Excel skills. Apply HERE
(4/7)

JOB OPENING: INTEGRATED MARKETING & SALES STRATEGIST/CMA/NASHVILLE: Develop/implement strong integrated mktg campaigns for high-level, yr-round & integrated partner accounts This req’s creation and implementation of business development planning, 7+ yrs exp in bus. dvlpmnt, sales strategy & acct mngmnt req’d. Resume/cvr: [email protected] (4/6)

 
JOB OPENING: SR ACCOUNT MGR, DIGITAL CROSS SCREEN/AdWorks/NYC: Own all aspects of Cross Screen product execution. Act as a liaison between the sales team, internal teams, and mobile partners to mng Cross Screen product. 5+ yrs of exp in Digital ad platforms. Full info/apply HERE (4/6)

JOB OPENING: DIGITAL SALES PLANNER/Adworks/NYC: Responsible for managing the day-to-day partner relationships and sales ops processes. Team up with Acct Execs to understand agency/client goals and objectives and brainstorm solutions. 3-4 yrs of exp Digital ad platforms for Ad Agency, Pub or Ntwk. Full info/apply HERE (4/6)


JOB OPENING:
VP BUSINESS DEVELOPMENT/MANIFEST/NYC & Chicago: 2 positions. Seeking candidates who are entrepreneurial, enthusiastic & organized w/min 10 yrs exp/background of digital or integrated ad mktg agency. Demonstrated success w/quantifiable track record in helping agencies win media. To apply & more info on both HERE (4/5)

 
JOB OPENING: ACCOUNT EXECUTIVE, DIRECT RESPONSE/ION/NYC: Responsible for selling direct response air time for ION Television and achieving quarterly and annual revenue goals. Min of 5 yrs of DR exp. Excellent oral presentation, oral & written communication skills a must. Full info/apply HERE (4/5)

JOB OPENING: PROGRAMMATIC SALES PLANNER/NBCU/NYC: Programmatic exp is a must! Team w/acct execs & internal constituents to understand client goals/objectives for programmatic guaranteed proposals to increase effectiveness & scale of media buys. 2+yrs dig media exp media plan’g or client service role. Full info/apply HERE (4/5)


JOB OPENING:
DIR, PEOPLE DEV & LEARNING/A+E/NY: Develop & implement innovative, creative, high-impact people mgmt & learning strategies to drive outstanding business performance. 10+ yrs Talent Mgmt, Leadership Development, D&I, L&D exp. Apply HERE (4/4)

 
JOB OPENING: SR ACCOUNT MANAGER/adMarketplace/NYC: 4-7+ yrs exp, client facing, exp. leading paid search marketing campaigns pref’d, Google analytics/adwords, SEM/PPC, campaign optimization, high proficiency in excel, data & metrics driven, deck creation Contact: [email protected]  or Apply HERE (4/4)

JOB OPENING: SR. DIRECTOR/VP, MARKETING & COMMUNICATIONS/adMarketplace/NYC: 10+ yrs ex., B2B, Media/SaaS exp pref’d, brand awareness, content/brand marketing, sales development, sales & marketing collateral, events, PR, highly entrepreneurial, adtech+ Contact: [email protected] or Apply HERE (4/4)

JOB OPENING: SR DIR/VP, SALES MANAGEMENT/adMarketplace/NYC: 10+ yrs exp, B2B, Media/SaaS pref’d, proven exp. hiring, training & developing high performing sales teams, process oriented, Salesforce, ability to close new business, adtech is a +.  Strong leadership skills a must. Contact: [email protected] or Apply HERE (4/4) 

JOB OPENING: SR. DIRECTOR, PUBLISHER DEVELOPMENT/adMarketplace/NYC:  10+ yrs exp, Publisher Sales exp prefr’d, prospect & close new business, mentor/mng, adtech+ (*will consider candidates (3-5 yrs) for a Pub Sales role w or w/o pub exp. – can be in current sales role or willing to learn/driven) [email protected] or Apply HERE (4/4)

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