04/26/21: Verizon discusses their recent moves in sports and betting

 

Medias First Morning Read

 

Monday April 26, 2021

A healthy blend of MLB, the NFL Draft, as well as the upcoming Stanley Cup Playoffs and NBA Playoffs finds Verizon Media with a plethora of opportunity to fuel its recent push to beef up the fan experience, especially with sports betting now part of the equation. Leveraging its Yahoo Sports platform, Verizon Media is combining the best of sports, betting and immersive experiences into a hybrid model offering 360 content, providing AR to “see” more of the game, continuing to serve as a leading fantasy sports platform, and more. Cynopsis Sports asked Jo Lambert, Head of Consumer, Verizon Media, about the company’s strategy and how it has evolved as fans’ connection with sports has changed.

Lambert on Yahoo’s strategy: At Yahoo, our mission is to innovate and deliver next-gen experiences that create connection and community. Our special sauce is the perfect merging together of utilities, content and partnerships, at an amazing scale. At the center of everything we do is a highly engaged consumer base looking to connect to their passions. We are always looking for ways to better serve this fanatic to ensure that utility, content and commerce are unified and working together, creating a holistic experience for the fan. We also consider strategic partnerships that can add additional value to this consumer experience, like the partnership we have with BetMGM to accelerate and scale the Yahoo Sportsbook experience.

Yahoo is uniquely positioned for rapid growth. Leveraging the Yahoo ecosystem, Yahoo Sports can tap into its nearly 900 million monthly users to drive new bettor conversions on BetMGM and expand its audience by combining content and commerce. The results have paid off, with over 30% of new BetMGM bettors referred from Yahoo coming from outside the Yahoo Sports audience*.

On the impact of betting: Betting continues to create an opportunity to engage fans in a new way. Integrating betting offers with our most heavily trafficked areas on Yahoo Sports and in Yahoo Fantasy gives us an incredible opportunity and is helping establish our leadership in the field. To do so, Yahoo Sports has rolled out:
· Couponing around NBA League Pass driving to BetMGM sign ups via Yahoo Sportsbook with new bettors receiving a free season of NBA League Pass by making $200 in bets
· Promotional offers geared towards users in legal states
· Integrating betting-themed content and utilities with calls to action that drive sign-ups and re-engagement
· Developing tools and features within Yahoo Sportsbook that ease the betting process on BetMGM

Yahoo Sports has also leveraged social channels, including its quickly growing TikTok channel and creating content geared towards Millennials and Gen Z to drive younger audiences of legal betting age to the platform. Keeping community and interactivity in mind as we continue to strategically develop our Gen Z audience.

On its fantasy offerings: We’re seeing tremendous synergy between our Fantasy Sports users and sign-ups to BetMGM via Yahoo Sportsbook. The growth has exceeded expectations as Yahoo Sports has created a loyal audience that are willing to bet. Of Yahoo Sportsbook users who have registered with BetMGM, the majority (58%) of the total registered users played Yahoo Fantasy Football in 2020, 91% of total registered users are active in the Yahoo Sports or Yahoo Fantasy apps, and 70% of users are between 25-44 years old.

Last month, the Yahoo Sports team also rolled out a new video chat feature, Draft Together, and a new subscription product, Yahoo Fantasy Plus, to further innovate the sports fan experience and bring fans closer to their passions. We remain committed to our Fantasy Product and we’re excited to rollout some new Fantasy paid gaming features in the coming weeks.

On leveraging AR: Technology has a great way of bringing fans together whether they are at a sporting venue or looking to connect from their home. We believe the future of live events and fan experiences are being revolutionized and with content and connectivity coupled with other powerful technologies like AR and VR, the possibilities are incredible. Since the launch of Yahoo’s Immersive platform, the largest online XR platform for advertising and content powered by 5G, the company has seen exponential results in exposing users to augmented reality. In just three months, more than 670,000 unique users generated more than 812,000 unique sessions. Users spent more than one million minutes interacting with 3D objects in their homes, proving that users are engaged. They spent an average of one minute and 46 seconds per session in augmented reality editorial experiences.

PROGRAMMING

The College Football Playoff management committee opened the door to options for an expansion of the annual postseason showdown to as many as 16 teams, the CFP announced on Friday. Models included six, eight, 10, 12 and 16 teams, with a variety of scenarios that could be played out, although any change won’t happen soon. “There will not be a new format this season or next season,” CFP executive director Bill Hancock told ESPN. “The timetable is certainly an important detail, but it hasn’t been determined yet. It’s too soon to predict the timing, but even if the board decides to alter the format, it may well not occur until after the current agreement has expired, which isn’t until after the 2025 season.”

ESPN and Marvel revealed a collaboration to launch the first-ever Marvel-inspired alternate presentation for the Warriors/Pelicans game on May 3. The exclusive alternate presentation, NBA Special Edition Presented by State Farm: Marvel’s Arena of Heroes, will start at 7:30p on ESPN2, ESPN+ and ESPN Deportes with the traditional game telecast on ESPN. The telecast will integrate elements from an original Marvel story and iconic characters including Iron Man, Black Panther, Captain Marvel, Captain America, Black Widow, and Doctor Strange throughout the live game, including 3D virtual characters, custom graphics and animation packages. ESPN commentators Ryan Ruocco and Richard Jefferson will provide commentary in a fully customized Marvel-themed studio at ESPN’s Bristol campus. Additionally, the special presentation will include commentary and analysis from Marvel expert Angélique Roché.

Bob Costas returns to HBO with the launch of Back on the Record with Bob Costas, which will see four episodes per year, driven by in-depth interviews with top names in sports, entertainment and popular culture. The series premieres later this spring on HBO and will be available to stream on HBO Max. Costas will remain with MLB Network, which he joined in 2009, to handle play-by-play duties and taped programming specials.

The Walt Disney Company finalized 2021 NFL Draft plans, with coverage beginning Thursday at 8p across ESPN, ABC, ESPN Deportes, ESPN Radio and the ESPN App. Coverage will include 1,500 creative elements, 450 player highlight packages and 35 player vignettes while ESPN and ABC will document the three-day event with 50 cameras and more than 50 microphones following live action in Cleveland, more than 40 additional cameras at the homes of Draft prospects and another 32 cameras offering looks into each NFL Draft room. ESPN’s coverage of the 2021 NFL Draft will also air internationally, reaching more than 60 million households in Spanish-speaking Latin America, Brazil, Australia, New Zealand, the Pacific Islands, the Caribbean, the Netherlands and Africa. Th 2021 NFL Draft will be televised on NFL Network presented by Verizon and streamed live through NFL digital properties.

FOX Sports analyst Geoff Schwartz hosts Big Boys Club: O-Line Draft Academy, working with five top offensive line prospects as they prepare for this year’s NFL Draft. The former NFL veteran sits down with Oregon’s Penei Sewell, Wisconsin-Whitewater’s Quinn Meinerz, Northwestern’s Rashawn Slater, Tennessee’s Trey Smith and Oklahoma’s Creed Humphrey to watch film, break down tape and more. The show runs tomorrow at 7p on FS1.

Teams and individuals participating in the 2021 NCAA Division I Women’s and Men’s Golf Championships will be revealed as part of GOLF Channel’s College Central coverage taking place April 28 (women’s) and May 5 (men’s) at 2p. The network will provide highlights from regional play of both championships leading up to coverage of the 2021 championships to be held at Grayhawk Golf Club in Scottsdale, Ariz., hosted by Arizona State. The women’s championship will be held May 21-26, with GOLF Channel providing live coverage of the final day of individual championship play on May 24 as well as the team match play on May 25-26. The men’s championship will be held May 28-June 2, with GOLF Channel providing live coverage of the final day of individual championship play on May 31 as well as the team match play on June 1-2.

NBC Sports and Peacock launch coverage of the 2021 Premier Lacrosse League season today with an hour-long presentation of the 2021 College Draft presented by Champion at 10:30p on NBCSN and Peacock Premium. NBC Sports’ Paul Burmeister and analyst Ryan Boyle will anchor coverage of the four-round draft, which will feature 32 total selections by all eight teams. PLL coaches will join draft coverage to provide analysis of their collegiate selections and preview the upcoming 2021 season.

The National Wrestling Alliance lined up a second live and worldwide television event, “When Our Shadows Fall”presented exclusively on FITE. “ The PPV will feature an exclusive and newly recorded effort from Smashing Pumpkins guitarist Jeff Schroeder, who was asked by NWA President William Patrick Corgan to write a song representing the PPV’s dark and ominous circus-like theme. “We ask our fans from all over the globe to join us as we continue to build on the 73 years-and-counting tradition of the National Wrestling Alliance,” said Corgan. “It’s an awesome legacy to have to navigate, but as you’ve seen recently with Triller’s headline-making acquisition of FITE, the future of television and live broadcast events is in the digital sphere.”

CBS Sports Congratulates Its Best in Sports Media Winners

Harold Bryant, Executive Producer and EVP Production, CBS Sports—Production Executive
CBS Sports—Overall Social Media Excellence

SPONSORSHIP & PROMOTION

Simone Biles to departing Nike and will now work with Athleta, the athletic clothing unit of Gap Inc. “We are excited to welcome Simone to the Athleta family and work together to further our mission of empowering women and girls,” said Mary Beth Laughton, president and chief executive officer of Athleta. “Simone believes in championing the next generation of female athletes as much as we do, and we are confident this partnership will continue to build community with our customers and enrich our brand.”

NASCAR and Boys & Girls Clubs of America announced a multiyear partnership to support the nonprofit’s mission of “enabling and enriching the lives of young people.” As the Official Youth Community Partner of NASCAR, Boys & Girls Clubs of America, the nationwide partnership will focus on three core areas — STEM education, career development and diversity, equity and inclusion (DE&I) initiatives — and extend across all NASCAR platforms and race tracks. Programming will include both virtual and at-track experiences with an emphasis on local Boys & Girls Club locations within NASCAR race markets.

FC Cincinnati inked Total Quality Logistics (TQL) as the official naming rights partner of “TQL Stadium”, opening May 1. The multi-year naming rights partnership includes exterior and interior signage, a seating zone, a branded bar area and extensive opportunities for employee engagement.

DIGITAL, DATA & TECH

Clubhouse and the NFL are teaming up to produce an exclusive lineup of programming throughout the week of the 2021 NFL Draft. The NFL is the first major sports league to collaborate with Clubhouse on official programming. Beginning today, the NFL will host a series of rooms throughout the week around the Draft, which includes a pre-Draft assessment of the prospective players, a conversation with The University of Alabama’s football team alumni, a fan mock Draft, Draft debriefs and more. “The NFL’s commitment to innovation is matched only by their devotion to their fans and we are proud to welcome the NFL to Clubhouse,” said Sean Brown, Head of Sports Partnerships at Clubhouse. “The Draft is one of the biggest events of the year for football fans, and we know that millions of creators will be discussing, debating and celebrating throughout the week.”

ESPORTS

Activision Blizzard named Johanna Faries as the new GM of the entire Call of Duty franchise, adding the moniker to her additional role as esports commissioner for the company. She first joined Activision in August 2018 and was promoted to head of esports last October.

With the 2021 League of Legends European Championship Spring Season in the books, Riot revealed that the league broke viewing records with the Spring Finals between MAD and Rogue. Peak concurrent viewership hit 866,821 fans for the finale, up 7.5% over the Spring Finals 2020. Average minute audience hit 450,395, up 12.3% with 44,160,068 hours watched over the entire 2021 Spring Season.

TOP WOMEN IN MEDIA CATEGORY SPOTLIGHT:
NEWS AMBASSADORS

This past year, news people themselves have been part of the news. We never want to take for granted all the people in front of the camera and behind do to deliver what we need to know. Cynopsis wants to honor the women in these roles with their Local and National News Ambassadors category at this year’s Top Women in Media Awards. Nominate those in your organization who bring us vital information on a daily basis. Get started here.

(sponsored by TurnkeyZRG)

On this Day
1912: The first homerun is hit at Fenway.

IN THE KNOW
In which sport would you need a shuttlecock to play? (Email [email protected] with your answer and be sure to include your name, company and city).

Answer to Our Last Sports Trivia Question
Who holds the record for most consecutive Wimbledon singles titles, clocking in at 6? Answer: Most popular answer was Federer. Correct answer was Martina Navratilova. Surprise answer, which turned out to also be correct, was William Renshaw. Kudos: Greg Conner-Sinclair Sports Group/NY; Michael Ritz-Lenox Advisors/NY; Andy Pittman-TAMU/College Station; Tom Moore-Kalt Productions/LA; Peter Steckelman-Tennis Channel/Santa Monica; David Westberg-SAG•AFTRA Credit Union/Burbank

Cynopsis Team

Chris Pursell
@VegasandVine
Kerry Smith
Division President
Access Intelligence

Roberta Caploe
Publisher
@robertacaploe

Cynopsis Ad Sales
Albert Nassour
917-545-3129
Cynopsis Job Listings Sales
John Cox

CynopsisJobs
Check out more jobs in Cynopsis Classifieds »
Job of the day

SENIOR MANAGER, COMPENSATION & BENEFITS, ACCOUNTING
A+E NETWORKS
NYC

Develop and maintain a detailed compensation budget file and fringe expense budget. Responsible for determining and recording all comp & benefit accruals/entries for the monthly close cycle. 6 or more years in accounting and or compensation/benefits with strong knowledge of the balance sheet and the income statement required. Full info HERE (5/11)

SR. SALES PLANNER >>
REELZ/NYC, New York: Create/revise upfront/scatter media plans, account stewardship & serve as agency liaison. Experienced candidate will have opportunity to carry an agency list. Should be comfortable presenting and cultivating agency relationships. A min. 5 years ad sales exp. Strong written and verbal communication skills, strong media math skills. Proficient in Wide Orbit, Excel, Outlook, PowerPoint. Apply HERE. (5/8)

JR. SALES PLANNER >>
REELZ/NY, NY: Create/revise upfront/scatter media plans, account stewardship & serve as agency liaison. Deal maintenance of small list of accounts: order entry, flighting, allocations, revisions. A min. 2 years ad sales exp. Strong written and verbal communication skills, strong media math skills. Proficient in Wide Orbit, Excel, Outlook, PowerPoint. Apply HERE. (5/8)

SR PRODUCER/DIRECTOR >>
GRACE CHAPEL/LEXINGTON, MA: Creatively plan, execute, and produce content that meets the strategic goals of our Digital Ministry. Supervise and provide hands-on execution of videography, photography, and post-production processes. Strong proficiency with digital video cameras, audio recorder and computer editing on Premiere Pro required. Full info HERE (5/7)

BROADCAST VIDEO EDITOR/PRODUCER
ROCKBOT
DETROIT/REMOTE

Cutting trailers, TV campaigns, digital spots and campaigns, special content and in-house reels. Make producer decisions with creativity and decisiveness while paying special attention to sensitive content. Min 3 years of professional video editing experience; detailed working knowledge of Adobe Premier and Adobe After Effects required. Full info HERE (5/6)

DIRECTOR OF AD OPERATIONS

ROCKBOT
REMOTE

Structure the optimal workflow between different platforms and systems in the ad serving ecosystem. Ownership of all supply related set up, configuration, trafficking and troubleshooting. 7+ years’ experience in digital advertising including video, CTV, OTT and Bachelor’s Degree or equivalent required. Full info HERE (5/6)

COMMERCIAL OPERATIONS COORDINATOR
TV ONE
NYC, NY

Manages the On-air Program Log construction process; the playlist delivery to Master Control and the reconciliation of such logs. Serve as the main point of contact for the promotions department and programming department. 2+ years of experience in Broadcast Cable Log Operations required. Full info HERE (5/5)

DIRECTOR, PUBLIC RELATIONS
TV ONE
SILVER SPRING, MD

Strategizes and implements publicity plans that generate positive trade press and consumer coverage of the network and its assets. Generate publicity for network programming and branding in consumer, business, and trade press specifically. Minimum of 8 years related experience required. Full info HERE (5/5)

SALES PLANNER
TV ONE
CHICAGO

Create Upfront/Scatter media plans and prepare Pre & Post Analysis. Monitor performance of media schedule and assign ADU, update/Maintain/Validate internal reporting and develop professional client presentations. Strong written and verbal communication skills and Media Math skills required. Full info HERE (5/5)

RESEARCH COORDINATOR
TV ONE
NYC, NY

Produce various tracking, trending, and competitive performance reports. Support strategies in the form of analyses and presentation materials from various syndicated and custom research resources. Maintain program databases including Nielsen systems. Experience working with audience measurement tools a plus. Full info HERE (5/5)

AD SALES COORDINATOR, DIRECT RESPONSE
TV ONE
NYC, NY

Utilizing internal computer system to fulfill sales orders through the execution of client schedules. Serve as the primary point of contact for ad agencies and TV One to resolve discrepancies, schedule changes and distribute post and pre-logs. Bachelor’s degree preferred or 2 years of experience in advertising sales. Full info HERE (5/5)

DIRECT RESPONSE ACCOUNT EXECUTIVE
TV ONE
NYC, NY

Carry out the entire sales process from initial contact to deal close. Build and maintain exceptional relationships with advertisers and agencies by communicating TV One and CLEO TV Network’s values and brand strength. Strong knowledge of the cable industry and in particular as it relates to African-American demographics required. Full info HERE (5/5)

VICE PRESIDENT, PUBLIC RELATIONS
TV ONE
SILVER SPRING, MD

Conceives, plans, and directs the full scope of communications and public relations strategies and works with senior management to develop positive messaging priorities about the company and its activity. Provides strategic direction, guidance, and input. Minimum 12 years of experience including senior-level PR required. Full info HERE (5/5)

SENIOR MANAGER, NEWS & CONTENT

SPECTRUM
NYC, NY

Provide leadership for the daily editorial process working closely with Senior Executive Producers and planning managers in developing coverage plans. Assist and approve coverage plans and help decide which stories are newsworthy. Bachelor’s degree in journalism, Master’s Degree preferred, 3 + years Management experience required. Full info HERE (5/3)

SENIOR DIRECTOR, PUBLICITY
>>
LITTON ENTERTAINMENT/BURBANK CA:
Develop, plan and execute strategic integrated media campaigns including pitching story ideas to trade and consumer media outlets. Draft and distribute internal and external announcements and coordinate photo, print and broadcast media requests. 7+ years of progressive entertainment industry experience within communications required. Full info HERE (5/3)

TECHNICAL DIRECTOR >>
NEWSMAX MEDIA/NY, NY:
Directs, co-develops/delivers locally prod programs and PSA for nat and inter’l audiences. Also oversees prod crew that produces regular, special and live shows related to various political, historical and other appropriate topics. Min 3 yrs exp in directing Live television news, studio-based programming or similarly related professional media productions. Full info HERE (5/3)

VIDEO ENGINEER & ROBOTIC CAMERA OPERATOR >>
NEWSMAX MEDIA/NY, NY:
Exp in configuring and setting up all broadcast studio cameras both manned and robotic for daily use. Maintains network-level camera blocking and composition. Monitors/adjusts video signals including cameras, monitors, playback sources, color correction equip/incoming feeds. Min 4 yrs exp. Full info HERE (5/3)

FEEDS MANAGER >>
NEWSMAX MEDIA/NY, NY: Resp for managing tech/logistical traffic supporting live news shows. Full knwldge of video and tech workflow throughout all locations. Provide tech guidance to help create better video workflows. Ensure all broadcast feeds are meeting specific tech quality standards. Min 3 yrs tech managing, or equivalent knwldge. 5 yrs in live TV prod. Full info HERE (5/3)

GFX Op >>
NEWSMAX MEDIA/NY, NY: Must be able to set up and play out all graphic elements which are included in pre-recorded or live programming. Mnge graphic content as it corresponds to live and pre-recorded programs. Satisfy all production req for live and pre-recorded programming under the supervision of the show’s director and technical operations mngmt. Min 3 yrs of exp in graphic and character generation, plus 1yr exp with Ross Xpression. Full info HERE (5/3)

AUDIO TECHNICIAN >>
NEWSMAX MEDIA/NY, NY: Operate/executes audio mixing/creation for live and taped broadcasts, in the context of orig produced programs and PSAs. Collaborate with News depart and prod crew that produce regular, special and live shows. Generate timely and pertinent broadcast material. Min 2 yrs exp in graphic and character gen in television news, creative services, studio-based prog or related profession. Full info HERE (5/3)

EXECUTIVE PRODUCER >>
NEWSMAX MEDIA/NY, NY:
Responsible for designing and building shows, managing show hosts and production team, identifying and integrating guests, overseeing and executing the production of key video & graphic elements. 3+ yrs EP exp or political news & talk programming. Full info HERE (5/3)

ASSOCIATE PRODUCER >>
NEWSMAX MEDIA/NY, NY:
Write for fast paced news and opinion show. You are an exceptional storyteller with a command of political news and cultural trends. At least 3 years of national or large market local news experience. Full info HERE (5/3)

SENIOR LINE PRODUCER >>
NEWSMAX MEDIA/NY, NY:
Responsible for the production and execution of live political news programming, and recorded video segments for television, and digital platforms. 3+ yrs experience line producing. Full info HERE (5/3)

PRODUCER >>
NEWSMAX MEDIA/NY, NY:
Responsible for the production of live news & talk show, and recorded video segments for television, and digital platforms. 3+ yrs in TV news and/or talk production. Full info HERE (5/3)

DIRECTOR, CORPORATE PARTNERSHIPS
>>
THE PALEY CENTER FOR MEDIA/NYC: Research and identify companies to solicit for sponsorship. Communicate mission and programs with enthusiasm and make compelling cases for support to attract and secure corporate funders/sponsors and develop and create attractive sponsorship and marketing presentations. 8+ years of senior-level sponsorship and development experience required. Full info HERE (5/2)

DIRECTOR, GROWTH MARKETING
>>
CRACKLE PLUS/
LOS ANGELES: Lead Marketing team: Paid, BI analysis, analytics. Secondary: CRM & partner marketing. Manage day to day efforts, including paid programs w/ partners including Amazon, Vizio, etc. Identify new opportunities. College grad in relevant quantitative disciplines w/analytical leaning degree. Digital advertising experience or related fields-exposure to data science and predictive modelling required. Full info HERE (5/1)

SR RESEARCH ANALYST
NEXSTAR MEDIA GROUP
NY

Development of Pacing report for Digital & Linear Ad Sales. Assist in maintaining & developing day to day Digital Reports/statistics. Assist/development Custom Digital Ad Sales Decks and/or materials. BA in business, marketing, communications/media or related field, or equivalent education and experience. Min. 24 months related experience in Digital Research. Full info HERE (5/1)

ANALYST, BUSINESS INTELLIGENCE >>
CRACKLE PLUS/LOS ANGELES: Oversee BI analytics for customer acquisition, Manage day-to-day BI output, Track and analyze historical KPIs. B.S. in Statistics, Math, Economics, Engineering or Finance (or relevant disciplines). Digital advertising experience or related fields (exposure to data science and predictive modelling). Full info HERE (5/1)

DIRECTOR, LEGAL & BUSINESS AFFAIRS, DIGITAL MEDIA
A+E NETWORKS
NYC

Will provide guidance to A+E business divisions on global privacy matters, data collection, security and use issues. Support the Digital Media business group, Global Content Licensing business group and Privacy and Data Security matters. Requires 5-7 years legal experience, transactional work and digital media and distribution. Full info HERE (5/1)

DIRECTOR, STREAMING TV PROGRAM STRATEGY AND SCHEDULING
JUKIN MEDIA
LOS ANGELES

Develop and implement programming and on-air promo schedules, analyze and maintain viewing data and manage Streaming TV program strategy and scheduling team. 8+ years in television or digital programming strategy required, in addition to a deep understanding and passion of television, streaming tv and digital content landscape. Full info HERE (5/1)

SVP, REVENUE AND STRATEGIC RESEARCH
CROWN
MEDIA FAMILY NETWORKS
NYC, NY

Oversees all insights, strategy and analytics utilized to inform senior management in the development of the company’s long-term revenue strategies, growth initiatives and key business decisions. 15 years progressive research experience in cable and/or broadcast required, advanced degree in a quantitative field preferred. Full info HERE (4/30)

SALES ASSISTANT – NATIONAL
UPtv
NYC, NY

Provide full support to all accounts for the Ad Sales team, assist Account Executives, Sales Planner and Pricing Inventory in managing day-to-day Ad sales responsibilities. Communicate daily with Traffic Department and create and maintain quarterly flighting grid. B.A. in Communication or equivalent from a four-year college; prior experience a plus. Full info HERE (4/29)

MANAGER, BRAND MARKETING
CROWN MEDIA FAMILY NETWORKS
LA, CA

Responsible for development and management of consumer marketing initiatives including paid advertising, email marketing, and other priorities that create awareness and engagement in support of our key business objectives. 3-5 years of consumer marketing experience within the entertainment industry with prior television experience preferred. Full info HERE (4/29)

DIRECTOR, BRAND MARKETING
CROWN MEDIA FAMILY NETWORKS
LA, CA

Strategy, development and management of consumer marketing initiatives including paid advertising efforts, email marketing, and other projects that create awareness and engagement in support of our key business priorities. 7-10 years of consumer marketing experience within the entertainment industry with prior television experience preferred. Full info HERE (4/29)

SUPERVISOR, CUSTOMER SERVICE
>>
SPECTRUM/VANCOUVER, WA: Actively and consistently support all efforts to simplify and enhance the customer and employee experience. Effectively lead a team of representatives utilizing supervisory skills including and monitor individual and team performance. 5-7 Customer service/call center experience required. Full info HERE (4/28)

PR ASST/COOR
BABYGRANDE PR
VENICE, CA

Support president at boutique PR firm. Work daily with TV/entertainment/corp. clients and media. Looking for detail-oriented, motivated multi-tasker for high-paced, fun environment. Full info HERE (4/28)

VP, CONTENT ACQUISITIONS >>
INSP LLC/CHARLOTTE, NC:
Leads on high level negotiations with studios and independent content providers. Initiates and establishes strategic relationships and heads a research team to track and evaluate potential content opportunities. Minimum 5-7 years of cable TV network experience in acquisitions required. Full info HERE (4/28)

MANAGER, INTREGRATED MEDIA >>
FOX SPORTS/Los Angeles:
Manage multiple aspects of paid campaigns, assist in monitoring and reporting on paid Digital, Programmatic, Search, and Social performance and provide an active voice communicating optimization opportunities and challenges. 5+ years of work experience in integrated and/or digital media planning/buying required. Full info HERE (4/27)

SOCIAL MEDIA EDITOR
>>
COINDESK INC/NYC/NY:
Develop a unique, authoritative voice for CoinDesk products; write and edit quickly, cleanly and succinctly, and they must be a master of shaping copy and social-native content to match the voice of different social networks. 3-5 years of experience managing social media for a media company or comparable organization. Full info HERE (4/27)

FREELANCE MANAGER, MULTI-PLATFORM ANALYTICS
>>
ViacomCBS – MTV ENTERTAINMENT GROUP/NYC, NY: Apply linear and digital Analytics across the MTV Entertainment Group portfolio to optimize content strategy across platforms and brands. Synthesize insights from every available data source in order to provide expert guidance on where content will best find its intended target. 3-5 years of related experience with Nielsen competence required. Full info HERE (4/26)

ACCOUNT EXECUTIVE
>>
FUTURE TODAY INC/NYC/CHICAGO: Build, maintain and expand a pipeline of sales targets, contacts, and sales opportunities leveraging your relationships. Well-versed in CTV; direct & programmatic. Kids space knowledge preferred. The company is growing and looking for motivated people with experience selling across one or more of these categories: CTV, OTT, OLV, Linear TV. Full info HERE (4/26)

@{optoutfooterhtml}@

 

Related Stories

Cynopsis 12/03/24: TelevisaUnivision undergoes major restructuring

TelevisaUnivision undergoes major restructuring

Tuesday December 3, 2024    IN THE NEWS TelevisaUnivision is implementing “significant and necessary changes,” wrote CEO Daniel Alegre in a memo to employees on Monday. In addition to layoffs, those changes include a major adjustment to the company’s organizational structure. Jose Luis Fabila, currently Head of Content and Strategy at TelevisaUnivision in Mexico, will […]

11/27/24: Cynopsis Jobs

jobs5

Wednesday November 27, 2024 COUNSEL, LEGAL & BUSINESS AFFAIRS >> MLB NETWORK/SECAUCUS, NJ: Responsible for a variety of matters, including services agreements, production related agreements, talent agreements, software and other technology related agreements, licensing and programming agreements, third party rights clearances, distribution agreements, contract summaries, confidentiality, and general contract matters. Full info

Cynopsis 11/27/24: NBC is talking turkey with Macy’s

NBC is talking turkey with Macy's

A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL Hallmark Channel: #1 Most Watched Network Scores Big with the NFL & Kansas City Chiefs Holiday Touchdown: A Chiefs Love Story Premieres November 30 Football + Romance + Holiday Joy = The Perfect Play Often Imitated. Never Duplicated. Click here for source. Wednesday November 27, 2024 […]

Cynopsis Sports 11/26/24: Jason Kelce is ready for late night

Jason Kelce is ready for late night

  Tuesday November 26, 2024 Good morning! It’s Tuesday, November 26, and this is your monthly Cynopsis sports newsletter.    NBA, WARNER BROS. DISCOVERY SHAKE HANDS The legal dispute between the NBA and Warner Bros. Discovery has been resolved. WBD and TNT Sports previously argued that they reserved the right to match any agreement the […]

CynCity

Cynsiders