03/18/15: Facebook joins the Madness with a brand breakdown; ESPN gets early gains for NCAA Women’s Tournament ; Pac-12 sets eyes on Latin America



CYNOPSISSPORTS
03.18.15

Good morning. It’s Wednesday March 18, 2015, and this is your first early morning Sports briefing. 

With the NCAA Men’s Tournament officially underway, Facebook released its "Facebook Social Bracket," measuring the social conversation around the college basketball tournament. According to its tools, two No. 1 seeds are already at the top of the heap for the NCAA Men’s Basketball Championship game with Kentucky besting Duke in feeds to "win" it all. Rounding out the final four are No. 10 seed Ohio State and Louisville, a No. 4 seed, according to a month’s worth of mentions (2/15  3/14) related to all 68 schools in this year’s event. The full bracket can be found here.

Facebook will also offer fans a custom, second-screen experience for following all of the action during the tournament, echoing this year’s Trending Super Bowl fan hub on the platform that will allow fans to see posts from your friends and people in their network, see real-time reactions from people around the world with Live Feed, view photos and videos from news outlets as well as people at the game as well as view live scores.

Teams that gained the most Likes to their Facebook Page since last year’s tournament:

1.  Kentucky
2.  Duke
3.  North Carolina
4.  Wisconsin
5.  Louisville
6.  Gonzaga
7.  Ohio State
8.  Arkansas
9.  Indiana
10. Arizona


A CYNOPSIS MESSAGE


15th Annual Horowitz Cultural Insights Forum
Wednesday, March 25, 2015 | Edison Ballroom, NYC | REGISTER NOW

BENEFITS OF ATTENDING
NEW RESEARCH
on Multicultural Consumers & Multiplatform Advertising
NETWORKING opportunities
ADVERTISING CASE STUDIES showcasing best practices for multicultural
The best new PROGRAMMING
CHANCE TO WIN A TRIP FOR 2 TO PARIS! Courtesy of TV5MONDE

AGENDA | SPEAKERS | WHY YOU SHOULD ATTEND.


ON THE AIR

ESPN detailed its plans for this year’s NCAA Division I Women’s Basketball Championship Presented by Capital One with 63 teams looking to knock off the heavily favored Connecticut crew. All games will be shown in their entirety across ESPN, ESPN2, ESPNU, ESPN3, WatchESPN and ESPN FULL COURT beginning with first-round action on Friday. ESPN2 serves as the home to all first-round games, including a full national window showcasing top-seeded UConn/St. Francis Brooklyn on Saturday at 9p. Regionalized coverage of the other top seeds includes South Carolina/Savannah State at 5 p.m. on Friday, followed by Notre Dame/Montana at 7p and Maryland/New Mexico State at 1p on Saturday. The final 15 games of the tournament, beginning with the Regional Semifinals, will have national telecast windows on ESPN or ESPN2. Anchor Kevin Negandhi joins analysts Kara Lawson and Rebecca Lobo in the studio for the early rounds and then on-site at Amalie Arena at the Final Four in Tampa Bay.

Meanwhile, ESPN reports that Monday’s NCAA Women’s Basketball Selection Special averaged 906,000 viewers, based on a 0.6 HH US rating to notch the most-viewed women’s selection show since 2011, according to Nielsen. This season’s special saw viewership and ratings increases of 39% and 20% respectively.

Pac-12 Networks continues to grow its international brand, locking in a multi-year agreement with Metta Sport to distribute Pac-12 Networks sports programming in Latin America. The international sports marketing and distribution agency will represent Pac-12 Networks in the distribution of live, near-live and VOD games across nearly 30 sports throughout Latin America, including Mexico, Central America, South America and the Caribbean. The company has already inked agreements to distribute a selection of Pac-12 Networks events beginning in March through the Claro Sports network in several Latin American countries, and through Antel’s mobile platform in Uruguay.

ESPN’s Baseball Tonight hits Orlando for a week of live shows at the ESPN Wide World of Sports Complex at the Walt Disney World Resort next week. The 30-minute episodes will air each day at 6p on ESPN2 with an additional hour-long edition at 10p on March 26. Karl Ravech hosts with analyst Aaron Boone and ESPN MLB Insider Tim Kurkjian.

Congratulations to all of the finalists for the Cynopsis Sports Media Awards! We had an unprecedented amount of entries (again) and the work was truly amazing with the Olympics and World Cup only making our judges’ jobs harder. Join us on April 16 when we announcement the winners. Click here to buy tickets.

BTN offers the season finale of The Journey: Big Ten Basketball 2015 tonight at 9p, with a look at the Big Ten Tournament with behind-the-scenes footage from the moment teams arrived in Chicago through Wisconsin cutting down the nets. In addition, the channel takes on March Madness with nightly airings of BTN Basketball & Beyond.

Orlando City Soccer Club unveiled a multi-year agreement with Fox Sports Florida/Sun Sports to provide the soccer team statewide broadcast coverage of regionally televised matches this season. In addition, all matches will be available in Spanish on Fox Sports Florida or Sun Sports via the SAP function. The deal kicks in with the club’s next home game against the Vancouver Whitecaps FC on Saturday at 7:30p.


A CYNOPSIS MESSAGE


Cynopsis Digital Business Summit
EARLY BIRD REGISTRATION: March 27 | Sponsored by: TubeMogul
Featured Speakers Include:
RYAN BONIFACINO, SVP, Digital – Alex and Ani, LLC
DAVID BEEBE, VP, Creative & Content Marketing – Marriott International
ARIA FINGER, COO – DoSomething.org
JASON KREBS, Head of SalesMaker Studios

Thursday, April 23, 2015 | Astor Center, NYC | REGISTER NOW.


SPONSORSHIP & PROMOTION

Soccer United Marketing added 15 new licensees to its roster, with companies that include Junkfood Clothing Co., The Antigua Group, Inc., Concepts Sports, Homage, All Star Dogs, Fabric Traditions, Bleacher Creatures, Futbol Artist Network, Cirrus Fitness’, Victory Tailgate, Oyo Sports, CR Gibson, Coveroo, Global Tour Golf, and Society 43. New item offerings will range from vintage sports apparel and pet apparel to sleepwear and golf wear. Additionally, Major League Soccer plans to expand its merchandise collections at stadium shops with more officially licensed items such as sunglasses, plush player figures, electronic accessories, and more.

The New York Jets are launching a new Jets Shop fan experience starting April 1 that will be powered by Fanatics. Jetsshop.com will provide offer fans with “an enormous selection of Jets apparel and merchandise” that doubles the product assortment to more than 2,000 unique products. “Our partnership with Fanatics will enable us to deliver an outstanding merchandise experience to Jets fans, any time of day, every day of the year. Our new Jets Shop will allow Jets fans to show their Green and White loyalty in any setting" said Neil Glat, President of the New York Jets.

DIGITAL & TECHNOLOGY

Major League Baseball is going all digital for its All-Star balloting, according to Bloomberg. The report states that the league will be dropping its paper ballots in favor of a purely online voting experience. The All-Star game is slated for July 14 in Cincinnati.

Global fantasy sports platform developer Mondogoal will launch a daily pay fantasy game for the 2015 Women’s World Cup this summer, marking the first-ever daily pay fantasy game for any women’s team sport, according to the company. Each day of the group stages, fans will be able to pick a team of 11 players from the four games on that day using the Mondogoal salary cap format and then watch players earn points for their fantasy teams with every contribution they make during the game.

ESPN’s FiveThirtyEight is launching a new weekly sports podcast dubbed Hot Takedown that will feature FiveThirtyEight editor Chad Matlin, espnW columnist Kate Fagan, and FiveThirtyEight sportswriter Neil Paine. Each week, the three will “pick timely hot takes in sports and support or debunk them with data.”

THE MAIN EVENT

More First Four action with Robert Morris/North Florida at 6:40p and Dayton/Boise State at 9:10p on truTV.


A CYNOPSIS MESSAGE


Want to find out what shows are online and when?

Check out the Watcheroo Digital Programming Guide

Organized by show name, date, and platform, we have everything you’ll need to be caught up on digital premieres, ongoing programs, live-streamed events and integrated series.



ON THIS DAY in 1995: Michael Jordon ends his 17-month retirement from the NBA.

In The Know: Arizona men’s basketball coach Sean Miller was previously a head coach for what other team currently in the tournament? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Answer to Our Last Sports Trivia Question: Which NCAA Tournament team is known as the Chanticleers? Answer: Coastal Carolina. Kudos: Lewis Blaustein-Lewis Brand Solutions, Inc./NY; Greg Conklin-Gray Television/NY; David Stern-BARD Entertainment/NY; Lou Monaco-Daily Racing Form/NY; Joe Guarnieri-ESPN/Bristol; Ken Nice-Yoh/Silver Spring; G. David Brown-FOX Sports/Charlotte; Randy Ingram-WBTW-TV/Myrtle Beach; David Baer-120 Sports/Chicago; Ryan Nolan-The Sportsman Channel/New Berlin; Matt Sautter-Imagine Communications/Denver; Judie Henninger-Valentine Productions Inc/Santa Monica; Steve Hirsen-Director/Sherman Oaks; Doug Kelly-Foster Farms Bowl/South San Francisco; Robb Rothfarb-AdMore/Temecula.

Later — Chris
Chris Pursell for
Cynopsis | Sports @VegasandVine
03.18.15

Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations | 203-899-8459
 

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA


Cynopsis CLASSIFIEDS For More classifieds, visit the Cynopsis.com classifieds page here.


JOB OPENING: SR.WRITER PRODUCER/WE tv/NYC: Reality TV powerhouse to write/produce campaigns for WE tv. Superb writing skills & savvy grasp of pop culture a must. Full info/apply HERE (3/25) 

JOB OPENING: DIR, NETWORK PROGRAM PUBLICITY/Crown Media/LA: Develops/implements comprehensive traditional publicity campaigns for HC & HMM. Ensures traditional & social messaging for assignments. Min.8 yrs Broadcast/Cable PR exp. Exp managing event coord. Apply HERE (3/25)

JOB OPENING: ASSOC DIR ON-AIR PROMOTIONS/FS/ATL: Resp for ideation, prod & placement of high-quality ntwrk promo campaigns for the FOX Sports reg’l ntwrks. 7-9 yrs ntwk &/or cbl on-air promos exp or TV prod exp req’d. Plz incl link to sample work when applying Full info/apply HERE (3/25)

JOB OPENING: DIGITAL QC TECH/A+E Networks/Stamford CT-Freelance: Pre-delivery technical Q/C of Video-On-Demand media prep for digital distribution, dynamic ad insertion. Full Info/Apply HERE (3/25)

JOB OPENING: MANAGER, DIGITAL AD SALES MARKETING/Home/Ulive/NYC: Develop client-specific marketing solutions and communication tools to drive digital advertising revenue. For more detail www.scrippsnetworks.com #4762 (3/25)

JOB OPENING: DIR-PARTNER MKTG STRATEGY/Discovery/MD: Analytical thinker to lead the Domestic Distribution planning through execution of partner mktg initiatives that spprt affiliate biz goals+ reinforce Discovery brand equity. 7-10 yrs sales/mktg exp req’d. Full info/apply HERE (3/25) 

JOB OPENING: DIR-TALENT MGMT & STRATEGY/Discovery/LA: Seasoned exec to act as primary liaison btwn ntwk on-air talent+ mgmt and Discovery biz. Mange talent/biz strategy/troubleshoot. Building relationships and maximize talent brands globally. 5+ yrs ent. indstry exp. Full info/apply HERE (3/25) 

JOB OPENING: MANAGING DIR, DIGITAL ADVERTISING/Parsippany, NJ: Exp’d in dig media/advrtsng & be on top of the latest content & advertising trends especially mobile. Success revenue and developing sales teams in healthcare/pharmaceutical advtsg mkt a must. Apply HERE (3/24)

JOB OPENING: DIGITAL COORDINATOR OF BRANDED ENTERTAINMENT/TELEPICTURES PRODS./NYC: 1-3+ yrs exp. Manages, executes & develops digital brand campaigns. Builds pitch presentations & wrap decks. Exp. at a digital agency a plus. Resume HERE (3/21)

JOB OPENING: ACCT STRATEGY DIRECTOR/Discovery/MD: Innovative thinker to develop and implement robust distribution and partner mktg strategies for Discovery across affiliate platforms. Est./maintain strong consultative relationships w/key influencers. 8 yrs exp req’d. Full/info Apply HERE (3/21)

JOB OPENING: MARKETING MANAGER- DISTRIBUTION/Discovery/MD: Fast-paced innovator to support the growth and distribution of Discovery’s family of networks. Manage key client relationships, implement sales and marketing initiatives. Can do attitude, 4 yrs exp req’d. Full info/Apply HERE (3/21)

JOB OPENING: JR MEDIA COORDINATOR/NYC: For major broadcaster. 0 -2 yrs exp. to assist in reviewing video content, mng data/media storage & prod deadlines, prod/edit video metadata, support client req’s. Attention to detail & problem solving skills req’d. Full info/apply HERE (3/20) 

JOB OPENING: MANAGER PROMO MUSIC SERVICES/NBC/Univ City, CA: Role will be responsible for creative music services for NBC. 3 yrs of exp with music clearances and music supervision req. Full info/apply HERE (3/20)

JOB OPENING: PUBLICIST/NBC SPORTS/NASCAR/NYC: Role will serve as the principal publicist for NASCAR coverage and programming on NBC and NBCSN. Full info/apply HERE (3/20)

JOB OPENING: DIR, SCHEDULING/WE tv/NYC: Strategic prog planning & sched for WE tv linear & non-linear pltfrms. Oversee stunt initiatives, content & metadata. Identify needs & make recommendations for acquisitions. 5+ years exp. Full Info/Submit resume HERE (3/19) 

JOB OPENING: DIR DEV/NYC or LA: Prod co seeks self-starting Dir w/hustle & vision for industry trends. 5+ yrs creds & prev exp req’d. Create content, sizzles, casting tapes, presentn reels, support sales process. Resume HERE (3/19) 

JOB OPENING: VP FINANCE/Tribune & WGN/LA: Analyze/present business results & initiatives, building & aggregating long term financial data to support the continued growth of our business. BA/finance. 7+ yrs resp exp working at major ent co. Full info/apply HERE (3/19)

JOB OPENING: MGR INT’L CONTENT DISTRIBUTION/Viacom/NYC: Resp for driving rev w/new & existing digital & Affil /Commercial partners thru dist of Viacom Internat’l Media Networks. 3-4 yrs exp w/VOD, mobile, tablets and/or other dig. platforms. Full info/apply HERE (3/19)

JOB OPENING: SR COMMS MANAGER/Discovery/MD: Manage corp comms & program pub for Discovery Nets International. Develop original written content, track corp facts/figures, event planning, exec visibility, media relations. 5-7 yrs exp, TV exp +. Full info/apply HERE (3/19)

JOB OPENING: SR DIR AFFIL RELATIONS & MGR ADMIN (2jobs)/NYC: In srch of exp’d self-starters. Public TV & Japan or Int’l TV exp a +. Sr Dir Affil needs mktg exp. Admin to run office, billing, conf sponsorship set up. Travel req’d. List job title sub line. Res HERE (3/19)

JOB OPENING: DIGITAL SALES PLANNER/Discovery/San Fran: Team oriented sales professional to support Digital AE/team. Help to deliver proposals, ensure campaign’s success, and meet client’s needs. 2+ yrs media ad sales exp. Full info/apply HERE (3/19)

JOB OPENING: SALES PLANNER/SCRIPPS NETWORKS/LA: Highly motivated ad sales professional, min 2 years media sales planning. For more detail, click here (3/19)

JOB OPENING: DIGITAL ART DIRECTOR/NBCU/NYC: Exp. w/UX/UI, resp. for online branding. 100% digital. 5+ yrs of design exp., (digital + new media) agency or in-house. Mac Creative Suite CS5/CS6. Full info/apply HERE (3/19)

JOB OPENING: SR DESIGNER/NBCU/NYC: Conceptualize and execute creative. 5+ yrs relevant exp. Proficiency w/Photoshop, Illustrator, InDesign, Microsoft PPT/presentation experience a must. Full info/apply HERE (3/19)

JOB OPENING: EVENT MARKETING MGR/NYC/CT: Mng integrated mktg campaigns to attract audience for events. BA Deg/Mktg & 1-3 yrs mktg exp. Exp using social media tools & able to devise/execute a plan in support of events. Full info/apply HERE (3/19) 

JOB OPENING: SR COORD, DIGITAL OPS/NBCU/NYC: Looking for a senior digital trafficker to join the Telemundo team. 1+ yrs exp; bilingual a plus. Exp. w/DFP & Freewheel a plus. Full Info/Apply HERE (3/19)

JOB OPENING: DIR INTEGRATED SALES MARKETING/ION/NY: Provides marketing support for Network Sales to help achieve additional revenue for ION. Manage executions. Create client proposals. Min. of 5 years exp marketing required. EOE Resume to: [email protected] (3/19)

JOB OPENING: MGR, TALENT/LA: identify and create opportunities within the existing and with new members of the talent network. 4-8 yrs exp major talent agency managing digital talent. Creative thinker w/out of box ideas to attract key talent. Apply HERE (3/19)

JOB OPENING: DIR, BUSINESS ANALYTICS/Machinima Network/LA: Lead Bus. Analytics team. Proactively align bus. goals & operations to identify relevant opps for analytics solutions. 5+ yrs mngmnt exp & 7+ yrs video advrtsng, e-commerce, or subscription models. Apply HERE (3/19)

JOB OPENING: CREATIVE DIRECTOR, ON AIR/NBCU/East Coast: Works closely with the Sr. Director of Marketing & Creative Services and Sr. Marketing Manager to create and define the network brand, in accordance with the NBC Sports Group full info/apply HERE (3/19)

JOB OPENING: DIR, SCHEDULING/AMC/NYC: Strategic prog plan’g & sched for AMC/AMC On-Demand pltfrms. Active in short & long term prgrm planning, creation of stunts, branded blocks, tentpole events, daily movie sched, orig series placement & support, etc. 5+ yrs sched exp. Submit res http://tinyurl.com/ly6wmkg (3/19)

CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected]

E-mail [email protected] or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

To subscribe to any Cynopsis edition(s) click here.
To
unsubscribe from this edition, click here. Or for further assistance please email [email protected].

Copyright Cynopsis 2015

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2015

Related Stories

Cynopsis 12/13/24: Adult Swim launching “Comedic Side Effects”

Adult Swim launching "Comedic Side Effects"

Friday December 13, 2024    IN THE NEWS Warner Bros. Discovery has created a new corporate structure, splitting its linear and streaming content assets into two separate and distinct operating divisions. WBD’s Global Linear Networks division will include its linear networks like TBS, TNT and HLN; while its Streaming & Studios division will house the […]

12/11/24: Cynopsis Jobs

shake hands

Wednesday December 11, 2024 COUNSEL, LEGAL & BUSINESS AFFAIRS >> MLB NETWORK/SECAUCUS, NJ: Responsible for a variety of matters, including services agreements, production related agreements, talent agreements, software and other technology related agreements, licensing and programming agreements, third party rights clearances, distribution agreements, contract summaries, confidentiality, and general contract matters. Full info

Cynopsis 12/11/24: Matt Gaetz lands at far-right OAN

Matt Gaetz lands at far-right OAN

A CYNOPSIS MESSAGE FROM GREAT AMERICAN MEDIA Great American Family Breaks into Top 25 in Just Three Years Great American Family’s rapid growth is fueled by the success of Great American Christmas, making us one of only 11 networks to see a rise in viewership this November. Welcome Home to the most authentic Christmas celebration […]

CynCity

Cynsiders