A CYNOPSIS MESSAGE
Deadline: TODAY, February 11, at 11:59 p.m. EST
Cynopsis Media’s Top Women in Digital Awards honors those who excel in digital content, marketing, advertising, social media, and online. These are women who may already be leaders in their fields, or they may be the pros who execute another’s vision. They may be just a few years out of college. Or they may be inventors, tech wizards, or senior-level execs who have helped clear a path in what is still a relatively young industry.
CYNOPSISDIGITAL
02.11.15
Good morning. It’s Wednesday February 11, 2015, and this is your first early morning digital briefing.
The IAB extended the fourth annual Digital Content NewFronts by an additional day; they will now run from April 27 to May 7. The ten companies being added to the festivities are Beatport, Bloomberg Media, Collective Digital Studio, DailyMail.com/Elite Daily, DEFY Media, Endemol Beyond, Lin Digital, StyleHaul, The Street and Whistle Sports Network. Here’s the updated schedule:
Week 1:
– Monday 4/27: The New York Times (9-11a), BuzzFeed (12-2p), Bloomberg Media (3-5p), Yahoo (6-8p).
– Tuesday 4/28: Maker Studios (9-11a), Mode Media (12-2p), Conde Nast Entertainment (3-5p), AOL (6-8p)
– Wednesday 4/29: Hulu (9-11a), Sony Crackle (12-2p), Refinery29 (3-5p), Google/YouTube (6-8p)
– Thursday 4/30: Time Inc. (9-11a), Lin Digital (11:30-1p), DigitasLBi and PopSugar (2-5p), Vevo (6-8p)
– Friday 5/1: News Corp (9-11a), Time Warner Cable (12-2p), VICE (3-5p)
Week 2:
– Monday 5/4: National Geographic (9-11a), Fullscreen (12-2p), Machinima (3-5p), DEFY Media (6-8p)
– Tuesday 5/5: Discovery Digital Networks (9-11a), Collective Digital Studio (12-2p), StyleHaul (3-5p), HealthiNation (6-8p)
– Wednesday 5/6: Whistle Sports Network (9-11a), IAB NewFronts Research Lunch (12-2p), Beatport (6-8p)
– Thursday 5/7: TheStreet.com (9-11a), Endemol Beyond (12-2p), DailyMail.com/Elite Daily (3-5p)
Vimeo landed exclusive U.S. first window download rights to the documentary from Oscar-winner Alex Gibney called Going Clear: Scientology and The Prison of Belief. Originally premiered at the Sundance Film Festival, the doc is based on Pulitzer Prize winner Lawrence Wright’s book of the same name, which profiles eight former members of the Church of Scientology. The film will be available on Vimeo On Demand in September 2015 following its HBO broadcast.
Lifestyle multi-channel network Kin Community snagged top Canadian YouTube creator Lauren Riihimaki (aka LaurDIY), a fashion and DIY vlogger who boasts 1.3 million subscribers. Kin Community hits 30 million+ monthly unique visitors and 268 million+ video views per month, and represents top life-style YouTubers Rosanna Pansino (1.25 million subs) and Ann Reardon (one million subs).
YouTube top news channel The Young Turks Network (two million+ subscribers) premiered its series Final Judgment on Facebook yesterday. Created with the help of the platform, the show was specifically designed for optimal FB reach, according to Digiday. The TYN videos average 20,000 views on Facebook; within eight hours of the first Final Judgment episode, the show racked up 41,000 views. FB didn’t pay the Young Turks to produce the series, so episodes will also be posted to its primary video channel on YT.
A CYNOPSIS MESSAGE
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British TV streaming service Acorn TV is bringing the miniseries New Worlds, starring Fifty Shades of Grey actor Jamie Dornan, exclusively to iTunes. From Feb. 16 to March 9, a new installment of the English Civil War drama will stream on Acorn.TV every Monday, while the entire four-part miniseries will be available to own on iTunes on Feb. 16. Additionally, iTunes users can catch four free behind-the-scenes segments from New Worlds available now at iTunes.com/NewWorlds.
In honor of Black History Month, Nickelodeon partnered with Because of Them, We Can in a campaign to launch across broadcast, digital and social platforms. Nick will air three 30-second PSAs that feature kids portraying Maya Angelou, Muhammad Ali and Malcolm X, along with a site dedicated to content from the black history campaign.
CMT premiered the Glen Campbell…I’ll Be Me soundtrack from the documentary of the same title on the CMT Artists app and GlenCampbell.CMT.com. The soundtrack will feature four additional never-before-heard songs as well as the Grammy-winning and Oscar-nominated song “I’m Not Gonna Miss You.” Campbell has won six Grammys, three Grammy Hall of Fame honors, seven Academy of Country music awards, three American Music Awards and two Country Music Association Awards.
Target’s streaming service, meant to compete with iTunes, Amazon and Netflix, will shutter after just opening two years ago. Target Ticket had a deal with CinemaNow, and recently featured new releases Big Hero 6, Birdman, The Walking Dead and more. It will shut down on March 7.
ADVERTISING + AD PLATFORMS
Cross-channel marketing technology company Signal launched the Unified Customer View (UCV). The solution is part of Signal’s Fuse Open Data Platform, conceived to help marketers tap the “single view” data of a customer’s journey of online and offline channels through mobile apps, email, ads, and point of sale. Kraft Foods Group and Starcom currently use the solution.
AwesomenessTV appointed James Deutch as Creative Director, Branded Entertainment. Deutch has worked in TV and film for the past 20 years, serving as creator and executive producer of series, such as: Fashion Star (NBC), Fashion Week (E! Network), and Tabloid Wars (Bravo). He was most recently Vice President of Programming Partnerships at Hearst Entertainment.
Tremor Video hired Mark Kalus as Lead Product Development for its Demand Side Platform. Previously Kalus served as Associate Vice President of Product Management at Sizmek and was Nielsen’s original product leader for its Online Campaign Ratings (OCR).
Univision Communications Inc. unveiled two promotions: Kevin Conroy is now Chief Strategy and Data Officer and President, Enterprise Development, and Isaac Lee is UCI President of News & Digital and Fusion CEO. Conroy and Lee are corporate officers for UCI and will continue to report to President and CEO Randy Falco.
Multi-platform media company What’s Trending named James Haffner as Chief Operating Officer. He joins WT from DeFranco Creative (owned by Discovery Communications) where he was an Executive Producer of the network.
DIGITAL SPOTLIGHT OF THE DAY
Marriott International debuted the first trailer for Two Bellman, the short film that’s part of the content deal announced earlier this week with What’s Trending and YouTube influencers. Marriott will release the 15-min short on its YouTube channel, on screens in its hotel rooms, on Marriott.com, and to its Marriott Reward members on March 10. For now, check out the trailer at www.cynopsis.com/#video.
See you tomorrow,
Jessica Reese @JMarieReese
02.11.15
Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group
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JOB OPENING: F/T HOST/QVC: Exp w/hosting TV, web or live events. Candidate must be intelligent, enthusiastic about new products as well as ability to act quick on their feet w/improve & engage. Friendly & sophisticated demeanor & fashion sense. Resume HERE (2/19)
JOB OPENING: VIDEO PRODUCER/NBCU/LA: Description: The Producer will develop and produce original online video, interactive, and static content for Fandango reporting directly into the Head of Video Production. HERE (2/19)
JOB OPENING: SOCIAL MEDIA MGR/NICKELODEON/NY: Create social activation ideas to drive engagement with social content & client campaigns. 3-6 yrs of exp working in social media content dvlpmnt or social media mngmnt. BA degree. Apply here (2/17)
JOB OPENING: SENIOR RESEARCH ANALYST/20th Television/NYC: 20th Television seeks an individual to support quantitative and qualitative research for the syndicator’s off-network and original programming and competition. Apply here (2/17)
JOB OPENING: ACCT EXEC. AD SALES/CSI SPORTS/NYC: NY Expanding Ad Dept. 70m+ Sports Net. 5+ yrs. TV ad sales exp. w Nielsen. Nat’l DR and Digital exp. preferred. Res/cvr to Rose: HERE (2/14)
JOB OPENING: AD SALES COORDINATOR/Estrella TV/NYC: Support sales & planning in all aspects of acct maintenance. Schedule changes, allocations, stewardship. Daily interaction w/traffic dept. Some admin. TV/Ent Media exp a + but not required. Resume HERE (2/14)
JOB OPENING: INTEGRATED AD SALES MARKETING SPECIALIST/Discovery/NYC: Client oriented auto enthusiast to create & support dvlpmnt & execution of mktg & sponsorship initiatives for the Velocity ntwrk. 3-5 yrs mktg exp req’d. sports/auto exp a +. Full info/apply HERE (2/14)
JOB OPENING: ASSOC MGR, ON-AIR MEDIA STRAT/NAT GEO Channel/DC: point person for all On-Air promo initiatives for NGC & WILD. Manage strategic planning & execution of on-air. Full info/apply HERE (2/14)
JOB OPENING: SEGMENT PROD/MSNBC Shift/NYC: Determine and produce for assigned Shift programming, Communicate daily story development with Managing Editor, Participate in control room during live segments: Full info/apply HERE (2/14)
JOB OPENING: MANAGER CASTING/UNIVERSAL CABLE PRODUCTIONS/Universal City, CA: Cast on-air talent for NBCU production group. Min. 5 years scripted casting experience required. Full info/apply HERE (2/14)
JOB OPENING: PRODUCER-EDITOR, CREATIVE SVCS/A+E Networks/NY: Edit & produce video deliverables and create broadcast graphics, to support marketing & promotional campaigns for Int’l division for both channels & program sales. Full Info/Apply: HERE (2/14)
JOB OPENING: EXEC ASST TO JOINT CEO’S/DC: Sched mtgs, travel & event planning, maintain key company records, wkly & mthly reports. 3 yrs EA exp in TV, Organized, quick thinker, positive attitude. Resume to [email protected] (2/14)
JOB OPENING: ASSOC WRITER PRODUCER/IFC/NYC: assist w/concepting, writing & producing IFC promos, stunts, show launches, digital/social content & integrated marketing campaigns. Must be plugged into comedy world & have strong copy writing. 2 yrs. exp. More info/Apply HERE (2/14)
JOB OPENING: SR DIRECTOR, PROJECT LEADERSHIP/Scratch/NYC: Lead projects for external/internal partners. 10+ yrs. in consulting, strategy, rsrch, mktg/advertising (account mngmnt or account plan’g), brand mngmnt, media and/or tech pref’d. Full info/apply HERE (2/14)
JOB OPENING: DIGITAL RESEARCH MGR/AZTECA AMERICA/NYC: Understand & present rsrch insights from ComScore, Google Analytics & other measures of dig. Traffic/consumption. 1+ yr exp in media co, brdcst station, rep. firm or advrtsng agency pref’d. Resume HERE (2/14)
JOB OPENING: COORD, AD SALES MARKETING/Pivot TV/NYC: Support Director and work across depts & with external clients to develop mktg programs & produce on-air content to promote advertisers on Pivot. BA & 1-2 yrs exp rq’d. Full info/apply HERE (2/14)
JOB OPENING: GSN/NY/AD SALES ASST: 1-2 yrs admin and/or advertising exp. Daily coord with GSN Traffic, admin duties, communicating changes in schedules. Strong written & oral comm skills/detail-orientation. Please send res and CL to [email protected] (2/14)
JOB OPENING: ON-AIR PROMOTIONS PLANNER/NBCU/Southeast/Southwest: Serve as promo liaison between on-air promotions and marketing, programming, traffic and sales. Manage on-air promotions inventory, assign and communicate traffic instructions Full info/apply HERE (2/14)
JOB OPENING: PRODUCER/SNI/KNOXVILLE: Produce content for top Lifestyle Networks. 7+ yrs brdcst producing a must. Strong field/writing skills. Lifestyle show exp, mgmt skills a plus. F/T w/benefits. Resume to: [email protected] (2/14)
JOB OPENING: INTEGRATED AD SALES MKTG MGR/Discovery/NYC: Client focused creative marketer to manage development & execution of ad sales on-air and online mktg opps. 5-7 yrs intgrtd mktg exp req’d. Full info apply HERE (2/14)
JOB OPENING: DIR MKTG/BBCA/NYC: Create/implement consumer promo strategies for BBCA channel. Dvlp/execute promos & off-channel mktg cmpgns w/focus on strategic media plan’g & brand strat. Lev cross-plat digital/social mktng initiatives. Full info/apply HERE (2/14)
CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]
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SITUATION WANTED: TRANSACTIONAL IP ATTORNEY/Greater NYC Area: Seasoned transactional IP attorney with content and technology licensing experience seeks full-time or consulting position. Experience includes entertainment and corporate law. Email: [email protected] (2/12)
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