02/28/29: MLB inked a deal with Sportsradar to handle its statistics and data

CynopsisSports
Good morning. It’s Thursday February 28, 2019 and this is your first early morning Sports briefing.
 
 
Major League Baseball and Sportradar are aligning for a wide-ranging, multi-year partnership designed to enhance and expand distribution of MLB’s real time game statistics around the globe. Starting with the upcoming 2019 season, the deal, which encompasses media and gaming rights at both international and domestic levels, will see Sportradar receive exclusive distribution rights for official MLB real time game statistics, as collected at every ballpark via the league’s proprietary technology and stat operators, to both media companies and regulated sports betting operators. It also will have exclusive rights to distribute live industry standard audio-visual game feeds to gaming operators outside the U.S. in territories where sports betting is legal. In the US, Sportradar will also serve as the official supplier of MLB’s real time betting data feed while MLB will incorporate Sportradar’s Integrity Services into its existing game integrity protection measures.
 
 
PROGRAMMING

Celebrating the 100-day countdown to the FIFA Women’s World Cup France 2019, FOX Sports unveiled its family of lead announcers, programming and company-wide digital and marketing plans for the month-long tournament, which runs from June 7-July 7 out of Paris. JP Dellacamera and former U.S. Women’s National Team midfielder Aly Wagner lead FOX Sports’ world-class broadcast team for the 2019 tournament, with all 52 matches set to air live, including 22 on broadcast television – more than any FIFA Women’s World Cup ever – and 27 on FS1. The company will also offer more than 800 hours of coverage across linear and digital, including two daily studio shows.
 
ESPN is lining up a special “All-Access” event surrounding the defending World Series champion Boston Red Sox that will run on March 6-7. The content initiative will feature Red Sox coverage throughout both days across ESPN platforms, including two Major League Baseball spring training games. The event kicks off with the Sunday Night Baseball team of Matt Vasgersian, Alex Rodriguez, Jessica Mendoza and reporter Buster Olney calling the Red Sox/Pirates game at 1p on ESPN. March 7 sees members of World Series champions being featured on ESPN Radio and various television programs, including SportsCenter and First Take, leading up to the Red Sox vs. Minnesota Twins telecast at 1 p.m. ET on ESPN.
 
ATP, the governing body of men’s professional tennis and ATP Media, will launch the tender process for the sale of the international media rights to the ATP Cup on March 4. Launching in January 2020, the ATP Cup will bring together more than 60 of the world’s best players from 24 nations for an annual team event – with up to 750 ATP ranking points and $15 million prize money at stake with the inaugural tournament taking place in Australia from Jan. 3-12, 2020 across three cities – Sydney, Brisbane and one to be announced – and will feature 129 matches across 10 days.
 
Meanwhile, the BNP Paribas Open locked in programming plans for its run from March 4-17 at the Indian Wells Tennis Garden, with coverage on Tennis Channel and ESPN networks, and more than 120 total hours of live action. Tennis Channel will begin its broadcast on March 5 with a full day of coverage of the ATP Tour Qualifying Round, followed by live coverage of the first-ever Eisenhower Cup presented by Masimo. In addition, Tennis Channel Live at the BNP Paribas Open will be broadcast daily from a studio in the Indian Wells Tennis Garden Village. ESPN’s coverage will begin March 6 with ESPN3 on the ESPN app offering more matches and hours of competition than ever before, with fans having access to up to nine courts simultaneously (one more than last year) and a total of more than 600 hours. Action on TV will see 25 hours on deck beginning on ESPNEWS on March 13 with coverage of the women’s quarterfinals and the men’s Round of 16 live from the Indian Wells Tennis Garden.
 
The Olympic Channel serves up more than 100 hours of live streaming coverage of the International University Sports Federation 2019 Winter Universiade from March 2-12. Coverage from Krasnoyarsk, Russia begins with the Opening Ceremony and will be available worldwide at olympicchannel.com and its mobile apps featuring approximately 3,000 athletes from 58 countries.
 
Brought back by popular demand, Cynopsis will be hosting its 2nd Annual Esports Upfront along with Esports Ad Bureau and Player2 on Monday, April 15th in New York City. Request an invitation (or apply to present your wares) here.
 
FloSports announced a partnership with Varsity Vocals to provide live and on-demand coverage of the International Championship of Collegiate A Cappella Finals exclusively on FloVoice.com. or the first time in the history of the competition, fans from around the world can catch all the action from the PlayStation Theatre in New York City on April 27, as more than 240 college and universities compete from across the US, Canada and the U.K.
 
A CYNOPSIS MESSAGE
Tuesday, June 11 / 11:45AM – 5:00PM / CNVS, NYC
 
[SUPER EARLY RATES EXPIRE TOMORROW]
 
You’ll want to be in the room when these thought leaders tackle the most significant measurement challenges in today’s media landscape. Speakers will be joining us from A4, A+E Networks, CIMM, FOX, Google, Hulu, Kantar, McKinsey&Company, Media Rating Council, Omnicom, Publicis Spine, USIM and more.
 
Register your team today to save over $200/person!
 

SPONSORSHIP & PROMOTION

Northwell Health was named as the Official Healthcare Provider of the 2019 PGA Championship, which will be held at Bethpage Black, in Farmingdale, New York from May 13-19. “Health and wellness are key components of the game of golf, and we’re delighted that Northwell Health will serve as the Official Healthcare Provider of the 2019 PGA Championship,” said PGA of America Director of Championship Sales and Partnerships John Handley. “The PGA Championship is proud to partner with a company that is based in New York State to provide these services, as well as present fitness and wellness programs for spectators in attendance at Bethpage Black.”
 
 
DIGITAL, DATA & TECH

Reuters is expanding its sports content offering to Reuters News Agency customers courtesy of multimedia partnerships with the Players’ Tribune, AFLO, Panoramic, Sporting Images and MB Media. Through these new partnerships, Reuters News Agency customers will have access to candid athlete video interviews via the Player’s Tribune; more than 50,000 curated archival images from Sporting Images; more than 6,000 player headshots through MB Media; and regional photo coverage from Japan via AFLO and France via Panoramic.
 
NBC Sports launched its newest free-to-play game – Golf Pick ‘Em–on the NBC Sports Predictor games app. Powered by Boom Fantasy, Golf Pick ‘Em will feature two weekly contests with cash prizes and a $100,000 grand prize in the season-ending FootJoy $100,000 Championship in August. “With the 2019 golf season in full swing, introducing Golf Pick ‘Em to NBC Sports Predictor is a great complement for fans to tune-in and immerse themselves in the competition every week,” said Jon Kropp, GOLF Channel vice president of digital media.
 
 
ESPORTS

In this week’s edition of Cynopsis Esports
  • Evo 2019 locks in its contenders
  • CSL opens Street Fighter V league
  • Overwatch League’s global growth
  • Intel Grand Slam makes a return trip
  • Looking at Ninja’s climb
  • ESL goes ROG
  • Esports top crossovers
  • Whistle’s research on Gen Z and gaming
 
THE MAIN EVENT

Lightning/Bruins on NBCSN at 7:30p.
 
A CYNOPSIS MESSAGE
Short Form Content calls for a Large-Scale Celebration
 
Cynopsis Short Form Video Festival in NYC
March 6 / 3:30 – 7:15PM
Register to hear panels that address the rapid evolution of short form, led by experts from Attn:, Awesomeness, Bleacher Report, Canvas Media Studios, CNE, Kovert Creative, Hollister, One X Studios, Red Bull Media House, Viacom and Whistle. The awards program spotlights our impressive 2019 finalists , and offers networking, networking, networking ( see who’s attending )!
 
 

ON THIS DAY in 2010: The XXI Winter Olympic Games close in Vancouver.
 
In the Know: The book/movie Alive tells the tragic tale of a rugby team from which country? (Email [email protected] with your answer and be sure to include your name, company and city.)
 
Answer to Our Last Sports Trivia Question: Who was the football coach when SMU received the “death penalty” in 1987? Answer: Due to different interpretations, we’ll accept both Ron Meyer and Bobby Collins. Kudos: Kyle Helm-CBS Sports/NY; Michael Ritz-Northwestern Mutual/NY; Peter Lasser-Lasser Productions/Atlanta; Synda Kollman-Charter Marketing Group/Boca Raton; Mike May-PHIT America/Wellington; Kyle Krebs-KXAS-TV/KXTX-TV/Dallas-Ft. Worth; Rich Wolfe-RichCraft/Scottsdale; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Federal Credit Union/Burbank; Jim Himmel-TCB Media/San Clemente
 
Later — Chris
Diane K Schwartz
Senior Vice President
Media Communications Group
Roberta Caploe
Publisher
@robertacaploe
Cynopsis Ad Sales
Mike Farina | 203-218-6480
VP, Sales
Albert Nassour | 917-545-3129
Director,
Strategic Partnerships
Cynopsis Job Listings Sales
Trish Pihonak | 203-899-8459
Director of Operations

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JOB OF THE DAY


SR ANALYST, CORPORATE RESEARCH
Discovery Inc
NYC

Support brand and ad sales rsrch teams by analyzing data/trends across media & developing key audience analysis across linear & nonlinear platforms. Thorough knowledge of Nielsen data & 2+ yrs exp. needed.

Full inf HERE


MEDIA PARTNERSHIP INTERN/AD COUNCIL/NYC: Participate in partnership kick-off calls, related meetings & help project mng as needed. Take notes during calls, recap meetings, help w/ follow-up, routing partnership materials, etc. Undergrad-level w/ concentration in advertising, mktg or comm pref’d. Full info HERE (3/14)

 
MARKETING MGR/Pond 5/NYC: Candidate well versed in Dig mktg to work w/Brand Director to ensure mktg plans are being implemented effectively to acquire and engage prospects. 5+ yrs of mktg, preferably with at least 3 yrs at an agency in acct mngmnt. Full info HERE (3/14)

SR DIR, MUSIC PROGRAM DEVELOPMENT/MTV INTERNATIONAL/NYC: Create, dvlp orig music & talent driven long form series & specials for MTV’s 160 global channels. 7+ yrs exp dev in net or a prod co; or have 7+ yrs reality TV producing exp w/a strong desire to transition to dvlpmnt. Exp w/contract negotiation. Full info HERE (3/14)

SENIOR MGR COMMUNICATIONS/WWE/Stamford CT: Candidate w/strong corp & bus comm background to dvlp/execute plans & programs to enhance the visibility of our brand, businesses, products & talent in print, TV, film, radio, digital & trade outlets.  7+ yrs exp corp comms pref at a media/ent or sports org or property. Full info HERE (3/14)

PRODUCER, ON AIR PROMOTIONS/Spectrum News NY1/NYC: manages projects through all the phases of production and delivery. Write and edit spots for air, and concept ideas for print/radio/web. 2+ years of Television news or production experience. Full info HERE (3/14)


EDITOR, DIGITAL
/Spectrum Networks/NYC: Plans, coordinate, and edit content for broadcast. Provide edit support to Digital productions. 6+ years of Technical background in non-linear editing and Premiere Pro HERE (3/14)

DIGITAL OPERATIONS SUPPORT MGR/PGA TOUR/Ponte Vedra Beach FL: Train/mng the Digital Operations Support Team. BA/BS degree CS or Management IS. 3+ yrs managing a tech support team, which supported both internal tools (e.g. Content Management System) as well as consumer-facing products. Full info HERE (3/13)
 
MGR, CORPORATE RESEARCH/Discovery Inc/NYC: Analyze data/trends across media & develop key audience analysis for linear & nonlinear platforms, give insights for internal & competitive networks to senior leadership. Thorough knowledge of Nielsen data & 5+ yrs exp. needed. Full info HERE (3/13)

SR ANALYST, CORPORATE RESEARCH/Discovery Inc/NYC: Support brand and ad sales rsrch teams by analyzing data/trends across media & developing key audience analysis across linear & nonlinear platforms. Thorough knowledge of Nielsen data & 2+ yrs exp. needed. Full inf HERE (3/13)

DIRECTOR, DIGITAL MEDIA/TLC/NYC or MD: Lead small team in entire project lifecycle to establish/implement innovative & influential social media strategies. Plan original content, leverage social tools, and collect data to evaluate performance. 6+ yrs exp.  Full info HERE (3/13)

CLIENT SOLUTIONS COORD/UP & ASPIRE/NYC: Asst. in dev & execution of sponsorships. Coord upfront & client evnts. Update ad sales pres, videos, photos & keyart. Proj mgt & pres skills req. Mkting/Comm degree pref’d. 2+ yrs cable exp, digital/social a +. Knowledge of PowerPt required. Full info HERE (3/13)

CNN MANAGER, BRAND & MULTIPLATFORM RESEARCH/ATL/NYC: Strengthen CNN brand appeal through qualitative and quantitative work looking at consumer news behavior and its connection to need states, attitudes and values. 5+ yrs exp and proficiency with both TV and digital data. Full info HERE (3/13)


DIGITAL MEDIA SALES, INTEGRATED
/WIVB TV/WIVB.com/Buffalo: Resp for generating & growing digital mktg service revenue. Resp for the execution of digital sales, implementation, optimization & reporting of digital campaigns for clients. 2+ yrs outside digital mktg or media sales exp pref’d. Full info HERE (3/12)

 
SALES ACCOUNT EXEC/WIVB/WNLO TV/Buffalo: Exp’d sale professional w/ 2-3 yrs exp in media sales or outsides sales exp. Proven track record for dvlpng new biz & growing existing business. Able to work successfully in a multi-platform environment selling both TV & Digital products. Full info HERE (3/12)

COUNSEL, DISTRIBUTION & BUSINESS AFFAIRS/PAC-12/LA or SF: Oversight and management of traditional and digital distribution deals including cable, satellite, VOD, and other over-the-top agreements. Full info HERE (3/12)

COMMUNICATION MANAGER/PAC-12/SF: Develop & implement strategic PR initiatives to promote Pac-12 Networks. 4-6 years of relevant experience in media, PR & communications. Thorough understanding of the sports media landscape and a strong network of B2B & B2C national business & and trade media contacts. Full info HERE (3/12)

SALES COORDINATOR/Emerging Networks TV/Remote work from home:  New York Seasoned Multicultural Television Rep Firm seeks to hire a professional sales coordinator to book insertion orders, organize wkly pre & post log & facilitate monthly invoicing. Full info HERE (3/12)

BRAND MARKETING MGR/FreeWheel/NYC: Resp for leading Freewheel brand mktg projects from conception to completion thru creative brainstorming session w/smart technology execs. Demonstrable marketing/brand management experience within an enterprise technology environment. 6-9 yrs of exp in a marcomm capacity w/ increased responsibilities. Full info HERE (3/12)

ACCOUNT SERVICES REPRESENTATIVE, AD SALES/NBCU/NYC: Responsible for maintaining all aspects of account management while providing timely and accurate information to the sales team and to the client. Client Service and/or Account Management exp a +. BA degree req’d. Full info HERE (3/8)
 
DIRECTOR, TALENT RELATIONS/PBS/Arlington, VA: Build a program to recruit and retain the best on-air talent for PBS in all Gen. Audience program genres. 7+yrs of related exp. Full info HERE (3/8)
 
ACCOUNT EXECUTIVE/NBC- WVIT Telemundo/Hartford, CT: Dynamic candidate to join the NBC CT & Telemundo CT local sales team. Responsible for delivering sales revenue, as well as cultivating and developing new advertisers for the station’s multi-platform properties. 1 yr sales exp. BA Deg or equiv work exp.  Full info HERE (3/8)
 
CUSTOMER SVC REP/Cynopsis/Norwalk CT: Play critical role w/marketing team and be a major support of events & logistics for all events. incl in-bound/out-bound calls with customers, event logistics and communications. comfortable in an “all hands-on deck” enviro a must. MS excel, word, outlook proficient a must. Full info HERE (3/8)

ASST MEDIA MGR, SOCIAL & EMERGING MEDIA/AD COUNCIL/San Francisco: Mng the day-to-day management of accts & assist in evaluating & executing targeted media partnerships for our 40+ campaigns. 2+ yrs professional sales, mktg, or agency (media or acct mnemnt) exp. Full info HERE (3/8)

AD SALES PLANNER/SiriusXM/NYC: Motivated, detail-oriented, organized w/strong communication skills & displays a willingness to learn and grow in a fast-paced work environment. 3+ yrs of exp in media advertising (radio and/or pricing & planning/sales analysis a strong +). Full info HERE (3/7)

ASSOCIATE CREATIVE DIRECTOR/GLOW/NYC:Help lead a team of Art Dir, Designers & Motion Designers to develop strong visual narratives that unfold over the course of a campaign. 4-6yrs exp (agency preferred; CPG exp a +) Passion for emerging tech & wide-ranging exp w/ classics (Adobe Creative Suite) Full info HERE (3/2)

SR REPRESENTATIVE, GLOBAL PROMOTIONS
/Universal Parks & Resorts/NYC: Mng activity for media promotions in top regional US mkts, internat’l business & TV dvlpmnt projects. Oversee daily project management & execution of Global Media Promotions. 4-7 yrs mktg exp req’d; or equivalent combination of education and exp. Full info HERE (3/2)


MGR. AD SALES PARTNERSHIPS
/A+E Networks/NY:
Establish the strategy & manage the departmental activities for monetizing network content & assets to drive national ad sales revenue for A+E Networks. Full Info/Apply:  HERE (3/1)

ACCOUNT DIRECTOR/TV one/New York: Responsible for selling the brand strength of the TV One and Cleo TV to advertisers and agencies. Knowledge of cable industry (particular as it relates to AA demo). Strong verbal, written comm, negotiation and presentation skills. Knowledge of project mgmt methods and techniques. 20-30% domestic travel. FULL info HERE (3/1)

VP, ORIGINAL SCRIPTED/ION Media/New York: Candidates must be able to solicit orig scripted programming and evaluate new submissions. Manage orig dev including review series bible, outlines and scripts. Oversee all stages of production. Candidate must have a min 7 yrs experience in television scripted series dev with either a prod co/network in dev and producing scripted shows for networks, particularly dramas. FULL info HERE (3/1)
 
DIR, SALES DEVELOPMENT, DIGITAL INDUSTRY/ION Media/New York: Seeking sales prof with a focus on adv sales on ION’s broadcast TV platform to the Digital Tech industry. Responsible for generating new adv accts and rev for ION Television. Must have 10yrs TV selling or related advertising sales experience, with knwl of consumer-oriented tech companies and strong client contacts. FULL info HERE (3/1)


 

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