Cynopsis is thrilled to announce the finalists for our 2019 Short Form Video Festival! Winners will be announced at the second annual industry event, taking place on Wednesday, March 6 at the SVA Theatre in NYC. The festival will also feature panels offering best practices in business and advertising in the short form space as well as opportunities to network with creators, buyers, distributors, brands and more. Check out the agenda below + Register your team before February 20..
3:30PM – 3:45PM Registration
3:45PM – 4:10PM Panel: What Advertisers Want From Short-Form Video
4:10PM – 4:20 PM Networking Break
4:20PM – 4:45PM Panel: Finding the Right Platforms For Premium Short Form Video
4:45PM – 6:30PM Awards / Screenings
6:30PM – 7:15PM Networking Reception
Not only will the winning videos will be screened at this one-of-a-kind festival, but we will present two idea-rich panel discussions with expert intel from short form producers, marketers, distributors brand partners and more:
While the business of streaming platforms is still finding its footing, opportunities to share short form video are expanding. Netflix, Amazon and Hulu have entered the market for premium short programming, eager to spur growth and engage young viewers on mobile. Then there are short-form-first ventures including Snapchat’s new Originals, ATTN and new mobile video venture Quibi – places to excite and entice viewers with snackable programming and branded content. What are the best platform partners? Where will content most likely get discovered - and shared - by the target demo? Experts will offer insights and case studies for optimizing video in today’s fast-changing landscape.
It’s simple: Advertisers are looking for thumb-stoppable content in a brand safe environment. But how can you deliver a marketer’s message without looking like a commercial? What’s the sweet spot when it comes to length? And what are the measurement metrics that matter?
Advertiser and agency execs will explain what they are looking for from short form producers, from pitch to final product.
$645/ GROUP RATE
*If you register after 2/20, a $100 late fee will be applied.
“Why is short-form content so hot now?”
"We’ve finally reached a point where many people have a beautiful movie-viewing machine in their pocket and high-speed bandwidth to match it."
Head of YouTube MCN
"Once technology got good enough that we could walk around with screens (on our phones), it created a demand for a different kind of video content."
Head of Editorial
"Users are continuing to spend more time in social feeds on mobile devices, where they can quickly swipe to a new post if they aren't interested."
Director of Strategy
"With distribution as democratized as it is now, creators no longer have to wait for permission to create. They just create."
Founder and CEO
"Short form is hot because it is instant and concise, thus catering to the mentality of the digital-age consumer."
SVP, Original Programming
"It's the perfect format for modern attention spans and multitasking habits, allowing audiences to watch, read, and listen - simultaneously."
Director of Customer Success
For questions related to award entries or event tickets:
If you would like to purchase a sponsorship:
VP, Sales & Marketing