INVASION DELIVERS FOR ABC
Most-Watched Scripted Fall Premiere
in the Time Period since 1991!

TUNE-IN TONIGHT: 10PM on ABC
INVASION
Available exclusively from Warner Bros. Domestic Cable Distribution
Source: NTI Explorer, 9/21/04, US Rtg. A18-49 Rtg Comparison vs. historical premieres (ABC, Wed 10-11p tp)since 09/25/91, excludes DN & FF. 

CYNTHIA TURNER’S
Cynopsis

09/28/05

Good morning. It’s Wednesday, September 28, 2005, and this is your first early morning briefing.

Among the new batch of syndicated shows launched during the week of September 12, the highest ranking was Judge Alex (20th) with a 2.1 HH rating, and a 0.8 A18-49 rating. Two other new first run series launched that week: Martha from NBC earned a 2.0 HH rating and a 0.6 A18-49; and The Tyra Banks Show from Telepictures debuted with a 1.1 HH Rating and tied with Martha in the A18-49 demo. A couple of other notables for the week were Program Partners’ DaVinci Inquest earning a 1.4 HH rtg and 0.6 A18-49; and off-net series Bernie Mac (2.0 HH, 1.3 A18-49) from 20th, and My Wife & Kids (2.0 HH, 1.2 A18-49) from Buena Vista.

Tonight’s Premiere:
CBS: CSI: NY at 10p
UPN: Veronica Mars at 9p

* MORE GOOD STUFF *

AMC will launch a new series this Friday at 1030p called Movies 101 with Professor Richard Brown, whose first interview guest will be Martin Scorsese. Future weekly interviews will include Whoopi Goldberg, Willem Dafoe, Daniel Day-Lewis and Kevin Kline. AMC has ordered nine eps. Richard Brown is the professor of an adult film class Movies 101, which he began teaching in 1969. Through the years he has interviewed many a notable film persona, many of whom will be returning for this new series.

Another addition to Verizon FiOS TV – WWE’s video-on-demand service, WWE 24/7. FiOS TV made its debut in Keller, Texas on September 22, with more than 330 channels. More channels are expected to be added as the service continues its rollout in other markets.

Elsewhere at WWE, the professional wrestling franchise has completed its deal with Spike TV and come Monday will launch Monday Night RAW on USA Network. The final ep on Spike last Monday began with Vince McMahon acknowledging the time spent with Spike, even thanking the Viacom network for being such a great partner over the years. McMahon finished his speech saying “But next week Monday Night RAW returns home. Next week Monday Night RAW returns to ….. .” According to WWE, Spike dropped out the audio of the final two words, effectively “censoring” McMahon from saying “USA Network”, the name of its new partner.

Mobile ESPN will be available to Sprint customers starting February 5. The extensive service will not just be scores, but will also include news, analysis, video, fantasy sports, and will be able to play mp3 files (music, podcasts, etc.)

Top Ten Basic Cable Ad Supported Network Rankings among Total Viewers for the month of September 2005:
Primetime (000) Total Pgm Day (000)
FOXNEWS 2875 NICK 1841
TNT 2676 FOXNEWS 1774
ESPN 2396 NAN* 1423
CNN 2035 TNT 1315
NAN 1749 CNN 1279
SPIKE 1717 ADULT SWIM* 1123
USA 1687 CARTOON 1072
LIFETIME 1657 LIFETIME 972
CARTOON 1493 ESPN 901
TBS 1459 TBS 850
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total U.S. Television Universe of 109,600,000 homes
* = Network broadcasts less than 51% of minutes in a 24 hour day. Primetime listing only includes those networks broadcasting more than 51% of the primetime hours (M-Su 8p-11p)

Top Ten Basic Cable Ad Supported Network Rankings among A18-49 for the month of September 2005:
Primetime (000) Total Pgm Day (000)
ESPN 1208 TNT 648
TNT 1199 NAN* 594
SPIKE 892 FOXNEWS 521
TBS 796 ESPN 510
FOXNEWS 764 ADULT SWIM* 508
USA 728 TBS 490
FX 726 CNN 434
CNN 658 LIFETIME 434
SCIFI 636 NICK 410
LIFETIME 627 SPIKE 405
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total U.S. Television Universe of 109,600,000 homes
* = Network broadcasts less than 51% of minutes in a 24 hour day. Primetime listing only includes those networks broadcasting more than 51% of the primetime hours (M-Su 8p-11p)

Top 10 Cable Programs among A18-49 (000) for the week of 9/19-25, 2005
ESPN Giants/Chargers 5552
FX Nip/Tuck 3676
SPK WWE Ent Mon 10p 2607
ESPN Giants/Saints 2443
SPK WWE Ent Mon 9p 2430
ESPN NFL Prime Time 2382
TNT Nextel Post Race Show 2257
ESPN Sportscenter 2114
TNT Nextel Racing Fr/Dover 2107
MTV Real World XVI 2067
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total U.S. Television Universe of 109,600,000 homes

Top 10 Broadcast Programs among A18-49 (000) for the week of September 19-25, 2005
ABC: Desperate Housewives 15,940
CBS: CSI 13,300
ABC: Lost 13,230
ABC: Grey’s Anatomy 10,800
ABC: Ex. Makeover: Home Edition 8990
ABC: Invasion 8880
CBS: CSI: Miami 8660
NBC: My Name is Earl 8510
CBS; Criminal Minds Preview Sp. 8500
ABC: NFL Monday Night Football 8450
Source: Nielsen Media Research, Galaxy Explorer

* NEW ORDERS / CASTING / DEVELOPMENT / PRODUCTION *

Three new projects coming from Big Cattle Productions (based at NBC Universal Television Studio), per Variety:

·      UPN: Evil is a horror series project, that develops over the course of a season (a la “24”). Evil was written and created by Michael Reisz.

·      NBC: Morningside Heights is a 30m comedy set in a dorm that houses rabbis, priests and monks in training. Written by David Light.

·      Lifetime: A comedy in the improv/scripted vein of Curb Your Enthusiasm, revolving around a dating service. The pilot was created by Brad Isaacs and Guy Shalem.

20th has signed a two year development deal with showrunner David Goodman. Currently Goodman is working on Fox’s Family Guy, which according to Variety has recently been given a 22-ep order for another season. Goodman will be attached to that new season.

* EXECUTIVE MOVES *

A&E Network has upped Mark Apter to Director/Scheduling, A&E Network and The Biography Channel. The announcement was made by Thomas Moody, Vice President/Program Planning, A&E Network. Mark will be responsible for creating and implementing the broadcast schedule for the entire A&E Network, and will oversee strategic planning and scheduling for The Biography Channel and the Crime & Investigation Network. He will also take part in evaluating and negotiating for syndicated programs and theatricals.

Elden Hale Jr., has been named VP/GM of Meredith owned WSVM/Nashville. Elden makes the move from Meredith’s Hartford station, WFSB. Stepping up in Hartford to the VP/GM post will be Director of Sales Klarn DePalma, who will oversees both WFSB and its sister station WSHM, just over the boarder in Springfield, MA.

Stuart Snyder has been named General Manager of GameTap, Turner Broadcasting System, Inc.’s broadband entertainment network. Stuart will be in charge of the day-to-day management of the marketing, programming, development and distribution of GameTap, which launches to consumers in October. Most recently, Stuart was Pres/CEO of Cinar Corporation, an animation, live-action and education production/distribution company based in Montreal, Canada.

* RATINGS *

Monday — A18-49 Analysis: ABC was in front on Monday night among A18-49 posting an overall 4.7/12, according to final numbers from Nielsen Media Research. CBS was #2 with a 4.5/11, followed by NBC 4.0/10, Fox 2.9/7, UPN and WB 1.5/4. At 8p CBS’ combo of King of Queens (3.5/10) and How I Met Your Mother (3.7/10) won the hour, while ABC and NBC tied at an 8 share. Arrested Development on Fox earned a 2.0/6 at 8p, followed by the second episode of Kitchen Confidential pulling a soft 1.7/4. At 9p, the game on ABC delivered a 3-hour average of 5.5/14 in the demo, ending at 12:02am. Two and a Half Men dominated the non-sporting group with a 4.8/11, while Prison Break and Las Vegas tied, each earning a 9 share. At 10p CBS’ CSI: Miami was in front with a 5.7/14, followed by Medium with a 5.2/13.

Final Household Ratings: Monday, September 28, 2005, for all Networks – program averages. Source: Nielsen Media Research.  
CBS 9.1/14 King of Queens 7.0/11, How I Met Your Mother 6.9/10, 2-1/2 Men 9.7/14, Out of Practice 8.0/12, CSI: Miami 11.4/18 
ABC 7.9/12 Wife Swap 4.9/8, ABC MNF: Kansas City Chiefs v. Denver Broncos 8.8/14 (ended at 12:02am) 

NBC 7.7/12 Surface 6.2/9, Las Vegas 7.9/11, Medium 9.0/14

FOX 4.1/6 Arrested Development 2.7/4, Kitchen Confidential 2.5/4, Prison Break 5.5/8

WB 2.8/4 7th Heaven 3.5/5, Just Legal 2.1/3

UPN 2/4/4 One on One 2.3/4, All of Us 2.4/4, Girlfriends, 2.5/4, Half and Half 2.2/3

A18-49 ABC 4.7/12, CBS 4.5/11, NBC 4.0/10, Fox 2.9/7, UPN and WB 1.5/4

  
A CYNOPSIS MESSAGE FROM WOMEN’S ENTERTAINMENT 
Another HIT on WE!

AMERICAN PRINCESS
A New WE Series

>>>Highest delivery of W18-49 & W25-54 ever!

>>>Highest rated original!

Click here to learn more

Source: Nielsen Media Research, WE American Princess Su 10p 9/11/05 telecast compared to all WE telecasts from 12/31/01-9/14/05 telecast HH AA%, W18-49 & W25-54 Audience (000). 

The History Channel presents This Day in History:
1066-Staking a claim to the English throne in the then-approved fashion, William, Duke of Normandy, invades England. After defeating the forces of King Harold II at the Battle of Hastings, William becomes King of England.

Answer to Yesterday’s Trivia Question: Don Adams did a lot of voice work before and after Get Smart. In 1964 he was an uncredited voice in a holiday special, still shown annually. His distinct voice is easy to pick out. Do you recall the special and/or his character? (No cheating!) COMET THE COACH on RUDOLPH THE RED-NOSED REINDEER Kudos to: Gaya Johnson-BET/Washington DC; Tom Fama-Wyeth Advertising Inc/Madison NJ; Scott Burns-Time Warner Cable/Columbus; Cristin DeVries-CBS/NY; Donna James-KDAF/Dallas; Tracy Cipriani-Spike TV/Chicago; John Kukla-KDFW/Dallas; Jason Hunt-GRB Ent/Nashville; Brian Dozer-KSTW/Seattle; Jillio Recio-RPA/Santa Monica; Sandra Mueller-KTLA/LA; Kristen Olson/LA

 
A CYNOPSIS MESSAGE FROM COURT TV 
The guy at Court TV who comes up with titles for our sweepstakes used a synonym dictionary for inspiration in naming our special 4th Quarter marketing opportunity.

But for some reason,
“Winter Celebration Domicile Incarceration in a Temperate Climate”
didn’t get approved…

Visit www.courttvmediakit.com for more information on our
HOLIDAY HOUSE ARREST IN PARADISE sweepstakes. 

Today’s Trivia Question: This real life Hollywood Couple each had very small roles in the 1993 film Loaded Weapon 1, but they actually didn’t share onscreen time. Who are these folks? (click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn
09.28.05 – 5:23am
Cynopsis Ad Sales – Barbara Shapiro – 203-583-1224 /

Classified Ad Sales – Trish Pihonak – 203.381-9096 /

If you’d rather listen than read, you can sign up for the Cynopsis: In Your Ear podcast available for download each morning by 630a at www.cynopsis.com or via iTunes 4.9 listed in the podcast directory under “News.”

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Copyright Cynthia Turner 2005

 
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WHAT’S ON TONIGHT: Wednesday, September 28, 2005 ABC Lost, Lost , Invasion
CBS Still Standing, Yes Dear, Criminal Minds, CSI: NY [p]
FOX So You Think You Can Dance, Nanny 911
NBC The Apprentice Martha Stewart, E-Ring, Law & Order
PAX Doc, Diagnosis Murder, Early Edition
UPN America’s Next Top Model, Veronica Mars [p]
WB One Tree Hill [r], Just Legal [r]
TELE El Cuerpo del Deseo, Los Plateados, Decisiones
UNIV Contra Viento y Marea, La Esposa Virgen, Don Francisco Presenta