Cynopsis: Kids!
9/19/07
Good morning. It’s Wednesday, September 19, 2007, and this is your first early morning briefing.
Arrr me mateys! It is that time O’ the year again, the day that comes but once a year … Aye, today is International Talk Like A Pirate Day.
MTV Networks International has unveiled plans to launch its first pan-European HD service in 2008, which will feature kids and music content from across its Nickelodeon, MTV and VH1 brands. Specifically looking at kids content, the English-language MTVNI HD service, which is yet to be named, will feature a daily morning programming block of Nickelodeon animated and live action shows, including SpongeBob SquarePants, Avatar, Ren & Stimpy and Drake & Josh. The new HD service will be operated by MTVNI’s Emerging Markets Group, which will also produce and broadcast channel 24/7 from Warsaw, Poland. Warsaw is MTVNi’s hub and home its other pan-regional European services and four Polish-language channels. A launch date is forthcoming.
MORE KIDS STUFF
This week marks the premiere of Sesame Workshop’s weekly Sesame Street five-minute podcast, a free download via www.sesameworkshop.org/podcasts or at iTunes. Each episode, newly created for the podcast, features segments from current and past episodes of Sesame Street, as well as animated and live-action films. The first Sesame Street podcast, available now, features the new show segment, What’s the Word on the Street? – in which a word is introduced, defined and reinforced. Wondering why offer Sesame Street podcasts? Simple, Sesame Workshop reports that through research it has found that parents want more “portable educational media content” for use with their young kids whenever wherever.
Showcase Entertainment will introduce two kid-targeted series at Mipcom:
- Hip Hop Harry (26×30′) a preschool animated series, about a bear named Harry, which features music and dance. The series airs in the US on Discovery Kids and The Learning Channel.
- Ape Escape (38×2′) the animated series is based on Sony’s PlayStation videogame, and is set to air in the US on Nicktoons Network from early 2008.
Taffy Entertainment will be at MIPCOM next month with a slate including two new animated properties:
- Cosmic Quantum Ray (26×22) an HD CGI animated comedy/action/adventure series about Robbie, an Earth teen, who is also a member of Team Quantum, a squad of heroes that regularly saves the Universe. The series is a co-production of Mike Young Productions, Method Films, M6, KIKA/ARD, Europool, Telegael, SKC&C, UTV and Ocean Productions, Inc.
- Lamimila (65×7′) an interactive preschool series that follows the adventures of three friends, as guided by two kids off-screen. The series encourages preschoolers to use their imagination and develop observational skills. Lamimila is produced by MoonScoop Productions and Characterplan, and is co-produced with Korean broadcaster EBS, France 5 and Mike Young Productions.
- Taffy will be offering other animated properties including: I Got A Rocket (52 x 11′); MixMaster: King of Cards (39 x 22′); Dive Olly Dive (52 x 11′); SamSam (52 x 7′), which is based on the comic book from Bayard; as well as new seasons of Code Lyoko (97×22′); Pet Alien (52×22′); and ToddWorld (78×11′).
This coming Monday, a new interactive bilingual music platform from Blue Frog Media, Bulla TV, will launch on LATV networks in the U.S. The first rollout will be in 26 markets, followed by 25-30 more by the end of 2007. Targeting Hispanic A13-30, the channel brings in music videos from Spanish- and English-speaking Top 40 Billboard artists. Using Blue Frog Media’s txtv service, the channel is able to offer interactive text messaging aspects. Bulla TV (noise in Spanish) is available as a branded programming block or an around-the-clock channel and will be distributed by LATV by satellite.
EXECUTIVE MOVES
Michael Weiden has been appointed SVP/Advertising Sales, Sorpresa Network. In his new post, Weiden will head the ad sales team and is charged with increasing ad sales for Sorpresa Network and digital community. Working out of NYC, he will report to COO, Leonard Firestone. Weiden previously served as EVP Litton Media Sales and Executive Director/Ad Sales for Si TV. Additionally, over the course of 15-years Weiden was President/Sales, Fremantle Media, Pearson Television, All American Television and LBS Communications.
Lara Dalch joins Classic Media as Sr. Director/Brand Development & Promotions, North America. She will oversee multiplatform partnerships and promotions, as well as working with Home Video promotions. Additionally, Dalch will develop promotional partnerships to support VeggieTales brand. Dalch, who will work out of NYC, will report to SVP/Marketing, Nicole Blake. Most recently Dalch was Director/Promotions Marketing, Cartoon Network & Adult Swim. Previously she held various roles in marketing and promotions for Comedy Central, and at Wizards of the Coast, Inc.
Charlie Foley returns to Animal Planet and Discovery Kids as VP/Development. Based in NYC, Foley will oversee development efforts across genres, including natural history, pets, animation and general entertainment. He will report to President and GM, Marjorie Kaplan. Most recently Foley was with indie production company Evergreen Films. When he toiled for Animal Planet the first time around he created, wrote and served as one of the network’s executive producers on the special Dragons: A Fantasy Made Real (2005). Additionally, he has penned, developed and executive produced a range of series and specials.
RATINGS
Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 9/10-9/16/07 :
Total Day (000) Primetime (000)
NICK°: 1047 DSNY*: 1382
DSNY*: 846 CARTOON: 738
CARTOON: 558 NAN**: 344
NAN**: 226 TOON DIS: 237
ADSM**: 196 ESPN: 156
TOON DIS.: 160 DISCOVERY: 149
NOG/THE N: 97 NICKTOONS: 87
DISCOVERY: 82 BET: 60
NICKTOONS: 51 ANIMAL PLANET: 56
ESPN: 50 TLC: 56
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p
Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 9/10-9/16/07 :
Total Day (000) Primetime (000)
NICK°: 575 DSNY*: 1076
DSNY*: 565 CARTOON: 494
CARTOON: 348 NAN**: 238
NAN**: 161 TOON DIS: 131
ADSM**: 132 DISCOVERY: 114
TOON DIS.: 92 ESPN: 93
DISCOVERY: 58 NICKTOONS: 52
NICKTOONS: 33 ANIMAL PLANET: 39
ESPN: 29 BET: 37
BET: 25 MTV: 29
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p
Weekly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 9/10-9/16/07 :
Total Day (000) Primetime (000)
NICK°: 447 DSNY*: 917
DSNY*: 446 CARTOON: 401
CARTOON: 250 NAN**: 273
NAN**: 235 ESPN: 127
ADSM**: 140 DISCOVERY: 126
DISCOVERY: 70 MTV: 101
MTV: 60 BET: 78
ANIMAL PLANET: 49 TOON DIS.: 75
ESPN: 45 COMEDY: 65
BET: 43 THE N: 39
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p
A CYNOPSIS MESSAGE FROM YPULSE
Ypulse Tweens Mashup
Reaching Today’s Tweens with Technology
Friday, September 28th | Javits Center, New York City
The Mashup conference, produced by Ypulse.com in partnership with Modern Media, will help media and marketing professionals understand how to reach tweens using technology in a multi-platform world. Tweens Mashup includes access to the massive show floor of the DigitalLife expo.
Register today at www.mashup.ypulse.com . Cynopsis readers may extend “early adopter” rates (a $100 discount) by using special code CYNOPSIS!
Answer to Yesterday’s Trivia Question: On the animated series, Rugrats, what is the name of Angelica’s doll? CYNTHIA Kudos to: Jessica Bricker-PBS Consumer Products/Arlington, VA ; Ronnie Krauss-Grand&Me Inc/Irvington, NY; Jessica Whitworth-Cartoon Network/NY; Lara Tucci-Nick Preschool/NY; Sue Barrett-Determined Productions/Chicago; Andrea Blain-Andrea Blain Public Relations/Skokie, IL; Barb Throm-Smart Media/St. Louis; Rosemary Cunningham-MMT/Chicago; Chip Beaman-Soundelux Design Music Group/Hollywood; Jennifer Clinkscales-SSA Public Relations/LA; Tammi Denbow-Fox/LA; Rebecca Rodriguez -Disney Channel/Burbank
Today’s Trivia Question: In the 1962 animated film, Gay Purr-ee, what two celebrities supplied the voices for felines Mewsette and Jaune-Tom? ( Click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis: Kids!
09.19.07
Cynopsis Ad Sales: Jennifer Franko – 203-583-9796 / jennifer@cynopsis.com
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JOB OPENING: ADMIN DIST/Chicago: 2 yrs exp. min. in TV/media; some travel req. MS exp. Budget, mkt rsrch, trade show event coord, etc. Res/Cover Letter w/ sal hist. to: careers@gsn.com. Admin-CH in subject for immed consid. (9/26)
JOB OPENING: ACCOUNT DIRECTOR (AFFILIATE SALES).MTV Networks, NY NY: 5yrs Exp in Affiliate/Cable Sales & Mktg/Manage & Coach Direct Rpts./apply on-line www.mtvncareers.com EOE/M/F/D/AAP (9/26)
JOB OPENING: PROMOTIONS COORDINATOR/Classic Media, NY: Min 2-3 yrs exp in Mkting/Promos/Licensing/Adver. Youth/family exp a plus. Strong interpersonal, communication, organization. Send resume to cm.human.resources@gmail.com (9/26)
JOB OPENING: RESEARCH MGR/Screenvision Cinema/NY: 6-8 yrs media rsch, Nielsen exp req., primary rsch a plus, TV bkgnd pref, 2-3 yrs mgmt exp req. Apply online at www.screenvision.com (9/26)
JOB OPENING: DIRECTOR OF NEW MEDIA/New England Sports Network/Boston: Newly-created position to lead the dvlpmnt, mngmnt & strategic dir of NESN.com and NESN’s other new-media ventures. See full posting and apply at www.nesn.com (9/26)
JOB OPENING: JR POST PRODUCTION/XSAN ENGINEER/iN DEMAND Networks/NY: Asst in maintaining/building out post prod facility. Req: Engineering/Post Prod degree, 1-2 yrs eng exp, Final Cut Pro, Xsan exp. Apply at: resume@indemand.com. (9/25)
JOB OPENING: SENIOR DIGITAL PROD/AD SALES/VH1.com/NYC: 4+yrs Online Producer,1 yr Ad Sales exp, Strg communication/org skills, Ability to multi task in high pressure deadline env EOE/M/F/D/AAP. Apply www.mtvncareers.com (9/25)
JOB OPENING: COORDINATOR, LICENSING/MTVN/NYC: 2+yrs consumer prod lic. exp, Strng written/oral skills. Knwldge of finance & acct. Strng Microsoft office prgms skills, BA/BS A+ EOE/M/F/D/AAP. Apply www.mtvncareers.com (9/25)
JOB OPENING: SR DIR COMMUNICATIONS/VH1/NYC: 7yrs Entertainment/Programming PR exp, Strg written/oral skills, experience in troubleshooting, Strng Leadership/Teamwork role. EOE/M/F/D/AAP. Apply www.mtvncareers.com (9/25)
JOB OPENING: MANAGER MARKETING 2 (SPOTS)/MTV/NYC: 4+yrs marketing in Media or Ent, Strg Nego & Writing skills, Knwldge of TV landscape/Internet/Online mkting, MediaBuy exp A+. EOE/M/F/D/AAP. Apply www.mtvncareers.com (9/25)
JOB OPENING: SR PRODUCER, PRODUCT DEV/VH1.com/NYC: 5+yrs exp in Ent/TV industry w/in digital media, Strng Proj Mgmt exp, Knwldg of current digital products, Inventing digital prod A+ EOE/M/F/D/AAP. Apply www.mtvncareers.com (9/25)
JOB OPENING: Seeking top notch SR AE for Channel One News-NYC:Must have min. 7+ yrs consultative sales,proven Biz Dev exp; ideally in Broadcast/TV, and/or non-traditional space. see full desc and apply: www.adweek.com (9/25)
JOB OPENING: DIR OF PARTNERSHIPS/FOOD NETWORK/NY Seeking strategic thinkers w/ 5-7 yrs of ent and/or integrated mktg exp to dvlp alliances w/ nat’l advertisers & others to support FN’s brand mktg goals. Email: nli@foodnetwork.com (9/25)
JOB OPENING: ASSOCIATE /NYC: Entertainment Consulting Firm/BA/strong research, project mgmt, organizational & administrative skills/motivated, self-starter, media experience a +/email resume: apply.NYCmedia@gmail.com (9/22)
JOB OPENING: CONTRACTS ASST/ SCHOLASTIC NYC:Seeks detail oriented person to support Legal/Bus.Affairs:Admin., Contract Maint., Data Mgmt. BA/Strong org. & comm. skills. Full posting & apply at: www.scholastic.com (9/22)
JOB OPENING: DIRECTOR OF PROMOTIONS MARKETING/Cartoon Network/[adult swim], NY: Must have 5-7 yrs of exp in promos/mkting, advertising. Strong project mgmt, client service. Apply online via www.turnerjobs.com , Req# 86449. (9/22)
JOB OPENING: RESEARCH ANALYST/Superstation WGN/NY: Pgrm trends, estimates, sales promotion, pgm maintenance.1+ years in Cable, Spot, or agency. Proficiency in Xcel, Pwpt, Nielsen software,& MRI. Send resume to wgnnyjobs@tribune.com (9/22)
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JOB OPENING: BROADCAST MEDIA BUYER/LA Weight Loss/Suburban Philly-Horsham: Min 5+ yrs exp w/ TV. Resumes to: employment@la-weightloss.com (9/22)
JOB OPENING: SR MGR, WEB ANALYTICS & SR CAMPAIGN MGR ADVERTISING OPERATIONS/WWE/Stamford, CT: Both needed. Benefits: Med, Dntl, 401k, stock purch, gym, discounted merch, and tix to live events. Apply: www.wwe-careers.com (9/22)
JOB OPENING: RESEARCH MGR/Media & Ent Insights OTX/NY: Mng day to day ops of TV Dailies, knwldg of Quant rsrch mthods, TV ind playrs prgmng & trnds, 3yrs client side TV/media/ent exp req’d. send rsme: bspergel@otxresearch.com (9/22)
JOB OPENING: FREELANCE SCHEDULER/Nicktoons Networks/NY: Schedule episodes, interstitials, graphics, etc.1 yr media/prgrm plan’g, or traffic experience pref’d; strong interest in programming. Send resume to Nicktoonsjobs@yahoo.com (9/21)
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JOB OPENING: ONLINE PRODUCER/ Nickelodeon/NYC: 2+ yrs online producer exp in kids/family or community sites; Solid knowledge of the internet and related technologies. EOE/M/F/D/AAP. Send Resume to: leisha.shorey@mtvstaff.com (9/21)
JOB OPENING: WRITER’S ASSISTANT/Los Angeles: Very fast paced TV production office seeks highly skilled Writer’s Assistant. Must have previous experience. Please email resumes to writersastjob@yahoo.com (9/21)
JOB OPENING: SALES PROFESSIONAL/ Sorpresa!/LA: 3 yrs. exp. selling a non-traditional advertising medium, a BA/BS degree & must have exp. in at least one of these areas: Kids, Cable, or Hispanic Media. FIRESTONEINC@YAHOO.COM (9/20)
JOB OPENING: BUSINESS AFFAIRS/ Sorpresa!/NY: 4 yrs. exp. to oversee legal affairs across all depts. Ability to structure, negotiate & draft a variety of agreements. Must have Media Experience & BA/BS & J.D. FIRESTONEINC@YAHOO.COM (9/20)
JOB OPENING: PROD. & DEVELOPMENT MGR/ Sorpresa!/NY: 3-5 yrs. exp, Bilingual, handle all aspects of development of ideas from concept to pilot, including creative & prod. matters. Degree in Comm./Business. FIRESTONEINC@YAHOO.COM (9/20)
JOB OPENING: SR. DIR. AFFILIATE RELATIONS/ Sorpresa!/NY: 7 yrs. exp., Bilingual, 4-yr Degree in Marketing or Business, support key affiliate sales, marketing initiatives & priorities for distribution. FIRESTONEINC@YAHOO.COM (9/20)
JOB OPENING: SR. DIR. AFFILIATE RELATIONS/ Sorpresa!/LA: 7 yrs. exp., Bilingual, 4-yr Degree in Marketing or Business, support key affiliate sales, marketing initiatives & priorities for distribution. FIRESTONEINC@YAHOO.COM (9/20)
JOB OPENING: EDITOR-ONLINE MARKETING MGR/ Sorpresa!/NY or DFW: Creating an online & mobile destination for Hispanic kids. Writing, editing, & proofreading in Spanish & English, web technology knowledge. FIRESTONEINC@YAHOO.COM (9/20)
JOB OPENING: PBS Creative Services is currently soliciting FREELANCE WRITER/PRODUCER resumes and reels for upcoming on-air promo work in our Primetime area. Please submit to stearle@pbs.org (9/20)
JOB OPENING: SALES PLANNER/AETN, NY: Create Plans, steward accts, designate ADUs&recaps, coord make goods&post analysis prep. 2yrs exp pln’g or buyer.Exc comm skills.Client service mindset. Apply: www.aetn.com/careers.html (9/20)
JOB OPENING: MEDIA BUYER/NYC with min. 1-2 yrs.experience. Allocate Buys & maintain schedules. Excellent benefits. Send resume trepjobline@trep.com (9/20)
JOB OPENING: SR DIRECTOR OF DIGITAL BIZ DEV/(NYC): AWE is looking for seasoned new media executive to serve as the lead account director for AWE’s portfolio of high profile technology clients. Apply: gmrrecruiter@gmrlive.com (9/20)
JOB OPENING: DIRECTOR OF PROGRAMMING/Firebrand NY: Dev Programming Strategy. Oversee In house production of program hrs. Strong Production Bkgd, exp scheduling at network level. Resume and cover letter to Resumes@firebrandtv.com (9/20)
JOB OPENING: SEGMENT WRITER/Firebrand NY: Script & storyboard hosted segments. Exp writer/prod for On-Air promos preferred. Knowledge of pop culture and strg research skills. Resume & 2 writing samples to Resumes@firebrandtv.com (9/20)
JOB OPENING: POST SUPERVISOR/Firebrand NY: Coord post prod & delivery of Program Hrs. Oversee & Schedule Studio, Graphic Designers, Composite Editors & Sound. Prod & Post Prod exp required. Resumes@firebrandtv.com (9/20)
JOB OPENING: ACQUISITIONS MANAGER/Firebrand NY: Identify material that supports network brand. Exp negotiating rights & clearances for domestic & int’l material. Advertising bkgrd a plus. Send resumes to: Resumes@firebrandtv.com (9/20)
JOB OPENING: SEGMENT PRODUCER/Firebrand NY: Responsible for daily production of playlists. Knowledge of Pop Culture, Music and advertising a +, Exp as PA/AP preferred. This is an entry level position. Resumes@firebrandtv.com (9/20)
JOB OPENING: SUPV, INTEGRATED MARKETING AND PROMOTION/SOAPnet/BURBANK: Devlp customized sponsorship opps, manage promotional agency, assist in sponsorship execution. 3+ yrs exp needed. Apply at www.disneycareers.com KEYWORD 105589 (9/20)
JOB OPENING: MARKETING MGR/Reelz Channel LA: Handles consumer and brand initiatives including creative development, supervision, execution. Min 5 yrs relevant exp, preferably in broadcast. Submit resume to careers@reelzchannel.com (9/20)
JOB OPENING: ACCOUNT EXECUTIVE/ABC O&O/Chicago: Develop new business partnerships, sell & execute internet & digital projects, promotions, sponsorships & packages. Self starter & highly motivated. Apply at www.disneycareers.com (9/25)
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FALL INTERNSHIP CREDITS ONLY: Interns needed for MARTHA! Office procedures, runs, research, logging, audience handling. Must be detail oriented, personable, computer literate, reliable, and dedicated. Email resumes to livetvintern@yahoo.com (9/26)
FALL INTERNSHIP CREDITS ONLY: Post Production Intern, Liberation Entertainment/LA: Gain experience in post production and be part of a fun, creative team. Must know Word, Excel & Outlook. Email nicole.nitzan@liberationentertainment.com (9/26)
FALL INTERNSHIP CREDITS ONLY: NYC-based media talent representation company with clients in news, sports and entertainment programming, looking for 2 interns to join us for the fall or spring. Contact: assistant@evolutiongroupllc.com (9/25)
FALL INTERNSHIP CREDITS ONLY: MKTG/Food Network/NY: www.scripps.com , Learn developing/brainstorming creative ideas to market Food Network. Email resume/cover letter to hresourcesny@scrippsnetworks.com, # 10118 in sub (9/21)
FALL INTERNSHIP CREDITS ONLY: Brand new fashion/lifestyle talk show on a major cable network seeks motivated interns for the fall. The internship will start ASAP and will run till Mid-October. Please email your resume to hrdept@bbcnyproduction.com (9/21)
FALL INTERNSHIP CREDITS ONLY: Firebrand NY: Job includes screening and meta-tagging entries in Firebrand Asset Mgmt system. General office & production support. Hands on Prod and Post exp. resumes@firebrandtv.com (9/20)
FALL INTERNSHIP CREDITS ONLY: MKTNG/ON-AIR Fox Reality Channel L.A. seeks fall intern to assist w/ & learn TV mktg and promo thru inner-workings of entertainment brand. Resume to charissa.chu@fox.com (9/20)
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SITUATION WANTED: DYNAMIC & EXP’D AD SALES RESEARCHER/NYC: FT Analyst or Mgr position sought to facilitate return to Industry. Superb Nielsen, organization & analytical skills; effective communicator. CONTACT: nycresearcher@nyc.rr.com (9/26)
SITUATION WANTED: TV PRD/L.A. Seeking Asst/dvlpmt position, ideally Producers Asst. Knowledge & exp in TV/Film industry, hard wking, dedicated, willing to work long hours. Reality or Scripted, Cable or Network. tvprodjob@yahoo.com (9/25)
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