Cynopsis: Kids!
11/07/12

Good morning. It’s Wednesday, November 7, 2012, and this is your first early morning briefing.

BBC Worldwide Channels will launch a collection of BBC SD channels, including CBeebies, BBC Knowledge, BBC Entertainment and BBC Lifestyle, on Cyfrowy Polsat, Poland’s largest DTH platform and the fourth largest in Europe, later this month (actual date TBA). The deal will see the portfolio of BBC channels available on all major DTH, cable and IPTV providers across Poland to a growing number of Polish households. The new channels joining Cyfrowy Polsat will also join BBC HD, which has been available on the platform in the Extra HD package since February 2012. Starting January 1, 2013, Polsat Media will be responsible for ad sales for the BBC channels on the platform. Preschool viewers in Poland will be able to watch series such as Baby Jake and Zingzillas on CBeebies. The BBC thematic channels are also available in Poland via n and Cyfra + platforms in addition to UPC Polska, Vectra and other cable operators.

BabyTV (www.babytv.com), a 24-hour commercial free channel, inks its first carriage deal in Norway with Canal Digital Cable. BabyTV launches this week in Norway as part of Canal Digital Cable’s Optional Basic Package. The launch marks BabyTV’s first carriage in Norway. In addition to Canal Digital Cable, BabyTV is also available in other areas of the Nordic region via cable platform SHEF (Finland) and Siminn (Iceland). BabyTV, which is part of Fox International Channels, is available in 100+ countries via 600+ affiliate platforms, and in 18 languages, as well as providing its content via VOD, mobile and broadband offerings.

A CYNOPSIS MESSAGE

LICENSING

Nickelodeon & Viacom Consumer Products (NVCP) completes new regional licensing partnerships around the world for Nickelodeon‘s Teenage Mutant Ninja Turtles in various categories such as apparel, publishing, furnishings and gifts. New licensees include: Target (Australia), Fobot (Israel), Flunch (France), Great Moments Publishing (across Latin America), Hermes Trismegisto (Argentina), Fakini Malhos (Brazil), Ficus Trading (Singapore), Edge Home Products (Canada), Starwave (Philippines), and Small Planet and Gourmandise (Japan).

Additionally, NVCP finalizes a new licensee for the MTV brand under a European deal with music accessories licensee Hellatron. The two-year deal includes MTV branded headsets, earphones and portable speakers for brick and mortar and online retailers across Italy, France, Greece, Malta and Cyprus.

MORE KIDS STUFF

ABC will air two animated holiday specials, Disney Prep & Landing and Prep & Landing: Naughty vs. Nice, back-to-back on Sunday, December 9 at 8p and 8:30p. Produced by Walt Disney Animation Studios, John Lasseter executive produced both specials. Prep & Landing: Naughty vs. Nice will encore on Saturday, December 22, at 8p, and Prep & Landing on Monday, December 24, at 8p. The voice cast of Disney Prep & Landing includes Dave Foley (The Kids in the Hall, NewsRadio), Sarah Chalke (Maneater, Scrubs) and Derek Richardson (Men in Trees, Hostel, Dumb and Dumberer). In addition to Foley, Chalke and Richardson, who reprise their roles, the cast of Prep & Landing: Naughty vs. Nice features Rob Riggle (The Daily Show, American Dad!) and Chris Parnell (Suburgatory, 30 Rock).

Call for Submissions:  Cynopsis is producing a Holiday Programming Guide, which comes out November 27 and will be sent to all Cynopsis and Cynopsis Kids subscribers.  If your network has holiday-themed programming airing December 1-31, 2012, please send your listings to Gwen Billings, Editor at [email protected] no later than Friday, November 16. Please include the following information: type of program (i.e. series, special, documentary, movie or holiday-themed episode, animated, live-action or other), title, dates and times of all airings (please indicate when the show first premieres and when subsequent encores will air). A confirmation email will be sent following each submission from Gwen (if you don’t receive a confirmation email, please resubmit).

Nominate passionate professionals in the kid media industry for the Cynopsis Kids People Awards the late deadline is 11/15/12

EXECUTIVE MOVES

Coolabi appoints Valerie Fry to the newly created positions of Director of Sales. Fry will be responsible for the commercial efforts of Coolabi’s key brands and portfolio of properties including Poppy Cat, Purple Ronnie and Scarlett & Crimson. She will report to CEO Jeremy Banks. Most recently, Fry was Commercial Director at Chapman Entertainment. Prior to that she served as Sr. Commercial Manager at Celador, overseeing brands such as Who Wants to be a Millionaire? And You Are What You Eat, and as VP/Licensing for Gullane Entertainment handling international development of Thomas the Tank Engine.

Andrew Ames is named Senior Producer on the tween/family aimed adventure/travel series Born to Explore, which is hosted by Richard Wiese and airs as in the US as part of Litton’s Weekend Adventures on Saturday mornings on most ABC stations. A 30-year veteran, Ames most recently served as a Producer on the series. Prior to that he was VP/Global Production at Sesame Street. Ames previously produced and directed on projects at Reading Rainbow, History and Good Morning America.

Jill Sanford is named VP/Animation Development, Nickelodeon Group. Sanford will be responsible for development and research of show ideas and overseeing scripts, creative, legal, casting and staffing for pilots. She will assist in overseeing the comedy shorts program and partner with Nick’s short form development team to identify and guide new animated properties. Sanford will report to Jenna Boyd, SVP/Animation Development, Nickelodeon Group. Prior to joining Nickelodeon, Sanford toiled for nine years at Disney, most recently as the Director/Original Series for Disney Television Animation. She also served as the lead current series executive for Disney Channel’s series Phineas and Ferb, Fish Hooks and other projects in development. Previously, Sanford worked in both development and current series for live-action and animated series for Disney Channel. She also held positions at Fox Sports Net and commercial production company, Hungry Man.

RATINGS

Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 10/29-11/4/12 :
Total Day     (000)   Primetime    (000)
NICK° :          881     DSNY* :       1220
DSNY* :        831     NICK JR°°:      336
CARTOON:     466     NAN** :         294
NICK JR°°:     222     DXD:             268
ADSM** :     199     ADSM** :       267
DXD:            192     ESPN:            130
NAN** :       175     SPROUT***:   122
SPROUT***:  88     NICKTOONS:    110
NICKTOONS:   74     DISCOVERY:     73
THE HUB:       51     THE HUB:         56
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not spot ad-supported, although it does accept select sponsors.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
***The Sprout network became publicly measured as of November 1, 2010.
°Nickelodeon Total Day: Mon-Wed 7a-8p; Thurs-Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
°°Nick Jr is not an ad supported cable network, unlike most of the others in this listing

Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 10/29-11/4/12 :
Total Day     (000)  Primetime    (000)
DSNY* :        569     DSNY* :       968
NICK° :         430     NAN** :       223
CARTOON:     304     DXD:            209
DXD:            151     ADSM**:      178
ADSM**:      138     NICKTOONS:   81
NAN** :       135     ESPN:            79
NICKTOONS:   49     DISCOVERY:   49
NICK JR°°:     36     NICK JR°°:      46
TEENNICK:     33     ANIMAL PLANET: 41
ESPN:           28     THE HUB:        39
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not spot ad-supported, although it does accept select sponsors.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
***The Sprout network became publicly measured as of November 1, 2010.
°Nickelodeon Total Day: Mon-Wed 7a-8p; Thurs-Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
°°Nick Jr is not an ad supported cable network, unlike most of the others in this listing

Weekly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 10/29-11/4/12 :
Total Day     (000)  Primetime     (000)
DSNY* :        484     DSNY* :        838
NICK° :         313     NAN** :        259
CARTOON:     252     ADSM** :      234
NAN** :        177     DXD:            184
ADSM**:       197     ESPN:            97
DXD:            134     MTV:              95
NICKTOONS:   47     NICKTOONS:    64
TEENNICK:      52     COMEDY:        51
MTV:             56     DISCOVERY:    49
ESPN:            37     ANIMAL PLANET: 40
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not spot ad-supported, although it does accept select sponsors.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
***The Sprout network became publicly measured as of November 1, 2010.
°Nickelodeon Total Day: Mon-Wed 7a-8p; Thurs-Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
°°Nick Jr is not an ad supported cable network, unlike most of the others in this listing

Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, November 3, 2012, 6am-6am, ranked by K2-11:
NICKELODEON° :            K2-11 1125; K6-11 712; TWEENS 9-14 533
DISNEY CHANNEL:          K2-11 1073; K6-11 790; TWEENS 9-14 629
CARTOON NETWORK** : K2-11   668; K6-11 494; TWEENS 9-14 421
DISNEY XD:                  K2-11   233; K6-11 185; TWEENS 9-14 150
NICKTOONS:                 K2-11    93; K6-11   58; TWEENS 9-14   48
°Nickelodeon Total Day: Mon-Wed 7a-8p; Thurs-Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
**Cartoon Network & Adult Swim share channel space ADSM airs Sat.-Thurs. 9p-6a
Source: Disney from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, November 4, 2012, 6am-6am, ranked by K2-11:
DISNEY CHANNEL:         K2-11 1134; K6-11 803; TWEENS 9-14 687
NICKELODEON° :           K2-11   920; K6-11 595; TWEENS 9-14 472
CARTOON NETWORK** : K2-11   522; K6-11 368; TWEENS 9-14 334
DISNEY XD:                  K2-11   284; K6-11 225; TWEENS 9-14 195
NICKTOONS:                 K2-11     89; K6-11   64; TWEENS 9-14  60
°Nickelodeon Total Day: Mon-Wed 7a-8p; Thurs-Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
**Cartoon Network & Adult Swim share channel space ADSM airs Sat.-Thurs. 9p-6a
Source: Disney from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, November 5, 2012, 6am-6am, ranked by K2-11:
DISNEY CHANNEL:         K2-11 927; K6-11 659; TWEENS 9-14 517
NICKELODEON° :           K2-11 859; K6-11 365; TWEENS 9-14 254
CARTOON NETWORK** : K2-11 361; K6-11 238; TWEENS 9-14 189
DISNEY XD:                  K2-11 180; K6-11 134; TWEENS 9-14 121
NICKTOONS:                 K2-11   74; K6-11   44; TWEENS 9-14   41
°Nickelodeon Total Day: Mon-Wed 7a-8p; Thurs-Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
**Cartoon Network & Adult Swim share channel space ADSM airs Sat.-Thurs. 9p-6a
Source: Disney from Nielsen Media Research Data.

Answer to Our Last Trivia Question: What was the name of the process that turned Steve Rogers into Captain America? Operation: Rebirth. Kudos to: Alan Panido-HdBF Media/Houston.

Today’s Trivia Question: What was the name of the island where Wonder Woman was born? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis Kids!
11.07.12

Denise O’Connor: Group Publisher, Media Entertainment
Diane K Schwartz: Senior Vice President, Media Communications Group

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JOB OPENING: NON-LINEAR VIDEO EDITOR/Sportsman Channel/WI or NY: Seeking highly creative Final Cut/Premiere editor. 3+ yrs exp in brdcst/cbl or agency editorial exp. Apply: www.thesportsmanchannel.com (11/14)

JOB OPENING: MGR/ADSALES PLANNING/NYC: 2-4 yrs Media Sales Planning, pricing, invent, alloc. & sched. Hi-level Cust. Svc., Prof in Excel & media invent. system REQ’D. Broadway a+. Send res, sal.hist. & min.req to [email protected] (11/14)

JOB OPENING: MARKETING COORDINATOR/truTV/NY: Temp position. Develop/execute interactive & social media strategies for key series & network initiatives  2-3 yrs Marketing/Digital/Social exp. Email resume: [email protected] (11/13)

JOB OPENING: VP MKTG CREATIVE/Discovery Channel/MD: Lead on/off air creative & brand campaigns to drive ratings, brand perception & viewer exp; mng prod team, resp for mktg creative output. http://careers.discovery.com/ #6543 (11/13)

JOB OPENING: ASSOC, DIR RSCH/ NBCUniversal/NY: 5 yrs Media Research Experience. Expert in Nielsen/NPower/MRI/Simmons etc. needed. Client facing & presentation exp desired. Apply: www.nbcunicareers.com  Job #7270BR (11/13)

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JOB OPENING: ACCT EXEC/Collective Digital Studio/NYC & LA: 3+ yrs dig. media sales premium video pre-roll, sponsorship, branded content, & display to nat’l brands; knwlg of the YouTube “Dig. Influencer” space.  Res: [email protected] (11/9)

JOB OPENING: SALES RSRCH ASSOC/COMCAST SPOTLIGHT/SAN FRAN: support/execute standardizing sales collateral & analytics across 13 Western mkt. Asst w/ compilation of corp & reg’l ad hoc reports. More info/apply: www.comcast.jobs/9838 EOE (11/8)

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JOB OPENING: RSRCH MGR/COMCAST SPOTLIGHT/SAN FRAN: Mng/guide mktg rsrch Analysts and Representatives within the Mkt Rsrch & Plan’g team. Must have 6-9 years relevant experience. More info/apply: www.comcast.jobs/2564 EOE (11/8)

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JOB OPENING: SR RSCH ANALYST/LA: Mng reg reporting for the Aud Ntwrk, incl overall channel perf, prgrm breakdowns & potential acquisition compatibility studies.2 yrs min TV rsch exp, pref within Cable. info/apply: http://bit.ly/SxmZiw (11/8)

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