Wednesday, November 26th, 2008


Cynopsis: Kids!


Good morning. It’s Wednesday, November 26, 2008 and this is your first early morning Kids briefing.  

GigaPix Studios, an indie production studio, and Polychrome Pictures/Gold River Entertainment have inked a venture for financing, P&A and worldwide theatrical distribution of a slate of five kid friendly feature films, which will be produced over the next three years.  GigaPix Studios has also secured financing of between $6-10 million per picture, and Polychrome Pictures/Gold River Entertainment, is providing a revolving line of credit of up to $25 million per picture.  Media 8 Entertainment will handle all foreign distribution and sales for the movies.


Endemol has teamed-up with Teshkeel Media, a Kuwait-based publishing group, to co-produce a new animated series based on its superhero comic books, THE 99.  The series revolves around the members of THE 99, hailing from 99 different countries and each of which is from embodies one of 99 global values (e.g. wisdom, mercy, strength etc.).  Designed to promote positive role models for young people, THE 99 comic book series was launched in 2006 and is written and illustrated by former and current Marvel and DC comic writers and artists.  The comics are distributed across the Middle East, South Asia and Indonesia.  Additionally, the first of six THE 99 Village theme parks is set to open in Kuwait in early 2009.  Endemol UK will oversee production on the series, with animation to be completed in India and post-production in the UK.  Endemol International will hold worldwide TV, online, mobile and DVD distribution rights.


The BBC has laid out plans for the Winter/Spring season for CBeebies (preschool) and CBBC (K6-12) channels.

CBeebies new season highlights include new and returning series:

  • In the learning zone, Discover & Do comes the new show Timmy Time, from Aardman Animations, about a lamb named Timmy and his pals in a nursery school-like experience.
  • CBeebies hosts Chris Jarvis and Pui Fan Lee join to present a new play and exploration centric series Show Me Show Me.
  • Popular host Justin Fletch will present the new sketch-comedy show Gigglebox.
  • Set in a land inhabited by animal characters, the new series Waybuloo invites kids to explore a range of emotions (e.g. love, wisdom, harmony).
  • The new animated series Poetry Pie brings to life poems by noted poets through music, song and dance.
  • The Big Fun Time afternoon block will see the debut of: Dirtgirlworld a music filled series about the outdoors; Grandpa in My Pocket, a show about a grandpa his grandson; and the mythology series, Tellytales, which features a mix of animation and live-action.
  • Series returning with new season include In the Night Garden

CBBC new season highlights include new and returning series:

  • Horrible Histories introduces kids to events/characters from history.
  • CBBC looks at homelessness and runaways through limited run programs, including the three-part dramatic series Runaway, and Sofa Surfers (slang for homeless children) a documentary that tells five stories of child poverty.
  • Half Moon Investigations is a new mixed comedy/drama based on author Eoin Colfer’s (Artemis Fowl) book.
  • Set in the South Pacific, Paradise Cafe revolves around siblings in their new home and the mysteries there.
  • Host Steve Backshall set out on a new adventure in the wildlife series Deadly 60 (referring to the most lethal animals on earth).
  • Returning for new episodes is the third seasons of The Sarah Jane Adventures for fall 2009, as well as M.I. High.

Sorpresa!, the US Spanish-language kid-targeted network, gets families in the holiday spirit with its special Countdown to Christmas programming, which will air daily December 1-24 (7-8p).  The countdown features several premieres and special presentations, kicking off with the Sonic Underground Christmas Special.  The month also includes the network’s original production Juega Como un MLS Pro on December 7, and culminating on Christmas Eve with Cine Sorpresa!’s airing of A Christmas Carol.

This December, PBS Kids and PBS Kids Go! celebrate the holiday season with new themed episodes from Super Why! and Wordworld, with returning holiday episodes including Arthur’s Perfect Christmas, Cyberchase’s Starlight Night, Maya & Miguel’s – Miguel’s Wonderful Life, among others (check local listings, airdates and times vary).  Online, will offer holiday themed story tools in Dot’s Story Factory, as well as fun winter activities and games to play.

Entertainment Rights makes its programming content available for download and purchase on iTunes in the UK.  ER’s kid-targeted programming available via iTunes includes Finely the Fire Engine, He-Man, Trumpton, George of the Jungle, Frankenstein’s Cat, Rupert Bear and Chigley, with Postman Pat and She-Ra to follow.


Madame Alexander enters into a deal with Paramount Licensing to produce a series of collectible dolls based on five Paramount Pictures properties, Charlotte’s Web, Grease and three Audrey Hepburn movies, Breakfast at Tiffany’s, Funny Face and Sabrina.  All of the dolls will be released at retail in spring 2009, except for the Sabrina doll, which will be available later.


Nickelodeon‘s premiere of the new The Naked Brothers Band TV movie, Operation Mojo, on Saturday, November 22 at 9p was the top show among K6-11 1.4 million and Tweens 9-14 1.3 million across broadcast and basic cable TV for the night, up +48% and +126% respectively.  Additionally, the TV movie was watched by 2.8 million total viewers P2+, with 1.7 million K2-11 tuning in.

Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 11/17-11/23/08 :
Total Day      (000)  Primetime      (000)
NICK~:           1260    DSNY*:            1166
DSNY*:            740    CARTOON:         861
CARTOON:        616    NAN**:             447
NOGGIN:          291    NOGGIN:           370
NAN**:            269    ESPN:                145
ADSM**:          236    NICKTOONS:      129
TOON DIS.:      123    TOON DIS:         122
NICKTOONS:      75    DISCOVERY:       102
DISCOVERY:       59    BET:                   64
ESPN:                52    THE N:                59
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
~Nickelodeon Total Day 6a-11p

Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 11/17-11/23/08 :
Total Day        (000) Primetime       (000)
NICK~:              660   DSNY*:              938
DSNY*:             507   CARTOON:          591
CARTOON:         410   NAN**:              326
NAN**:             215   ESPN:                  98
ADSM**:           146   NICKTOONS:        70
TOON DIS.:         57   DISCOVERY:         70
NOGGIN:             52   NOGGIN:           61
DISCOVERY:        42   TOON DIS:           54
NICKTOONS:        41   BET:                    49
ESPN:                  37   THE N:                 45
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
~Nickelodeon Total Day 6a-11p

Weekly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 11/17-11/23/08 :
Total Day  (000)   Primetime      (000)
NICK~:         461     DSNY*:            807
DSNY*:        421     CARTOON:        445
NAN**:        301     NAN**:            433
CARTOON:    289     ESPN:              118
ADSM**:      153     DISCOVERY:     102
DISCOVERY:   56     COMEDY:           98
ESPN:             56     THE N:              76
MTV:              55     MTV:                 76
COMEDY:        47     BET:                 62
THE N:            41     TLC:                 62
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
~Nickelodeon Total Day 6a-11p

Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, November 22, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1579; K6-11 1046; TWEENS 9-14 736
DISNEY CHANNEL:     K2-11 1103; K6-11 729; TWEENS 9-14 554
CARTOON NETWORK: K2-11   735; K6-11 502; TWEENS 9-14 390
TOON DISNEY:           K2-11   263; K6-11 126; TWEENS 9-14 71
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, November 23, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1395; K6-11 924; TWEENS 9-14 661
DISNEY CHANNEL:     K2-11 1177; K6-11 821; TWEENS 9-14 594
CARTOON NETWORK: K2-11   839; K6-11 592; TWEENS 9-14 395
TOON DISNEY:           K2-11   201; K6-11   94; TWEENS 9-14   59
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, November 24, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:          K2-11 1192; K6-11 501; TWEENS 9-14 325
DISNEY CHANNEL:     K2-11   924; K6-11 605; TWEENS 9-14 500
CARTOON NETWORK: K2-11   614; K6-11 405; TWEENS 9-14 281
TOON DISNEY:           K2-11   170; K6-11   92; TWEENS 9-14   60
Source: MTVN Research from Nielsen Media Research Data

Answer to Yesterday’s Trivia Question:  On the animated series SpongeBob Square Pants, SpongeBob and Sandy often participate in a sport together; Spongebob in his red gear and Sandy in green. What is this sport?  KARATE  Kudos to: Vince Piotti-Nickelodeon/NY; Roz Nowicki-4Kids Entertainment/NY; Sherrie Brooks-TBS, Inc/Atlanta; Jack Cummings-Animation Capital/Cary, North Carolina; Kelly Muller-Wieden+Kennedy/Portland, OR; Rob Inferri-EA/San Francisco; Clover Keyes Roy-Pacific Technical Group, Inc/Burbank; Theresa Soulliere-JTV Productions/Los Angeles

Today’s Trivia Question: What island is located 30 degrees 22′ North, 60 degrees 47′ West and is hope to a super hero? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

We’re off until Monday — enjoy the holiday and the long weekend!

Later — Gwen
 Gwen Billings for Cynopsis Kids!

Cynopsis Kids Ad Sales:
Chuck Bolkcom – 646-468-6180 / [email protected]
Mark Bohn- 203-583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here    .

JOB OPENING: ACCOUNT MANAGER/SI KIDS/SF: #1 kid’s youth sports brand seeks a talented, aggressive multi-p/form AM to grow ad rev in the Northwest. Prior print or digital exp a must. Send resume to: [email protected] (12/5)

JOB OPENING: AE, ONLINE AD SALES/Comcast/LA: Rep. Comcast Nets (E! Online, MyStyle, Versus & G4tv) to external custmrs & develop/maintain new & existing business for ntwrks. Apply: . EOE (12/5)

JOB OPENING: 2 TEMP PROD ASST DIGITAL/Sundance/NY: Asst Digital Media team w/web prod projects. Mini site creation & maint, res, digital asset coord. Basic Edit, Photoshop, Squeeze a +. Res ref #7466BR & 7469BR (12/5)

JOB OPENING: MEDIA MANAGER/Atlanta: TV Network seeks experienced radio/all planner/buyer. Plan, execute, liaison with agencies and consumer & trade media. Negotiate barter; added value. Resume: [email protected] (12/5)

JOB OPENING: DIR MKT RSRCH/NY: Resp: rsrch support, relevant to sales/mktg Fox News/Bus platforms. BA deg & 6+ yrs TV/digital rsrch exp, expertise w/ Nielsen sftwr, strong analytcl, writing/comm skills. EOE [email protected] (12/5)

JOB OPENING: YIELD ANALYST/Fox News Digital/NYC: Work with Sales and Ops teams to maximize DR revenue, optimize inventory & monitor yield. 2-3 yrs Internet sales exp. EOE. [email protected] (12/5)

JOB OPENING: MGR, STANDARDS & PRACTICES/DISNEY/BURBANK: Review original and acquired programs and movies for S&P for ABC Family. S&P or related TV/family programming experience necessary., REQ ID: 183791 (12/5)

JOB OPENING: INT’L SALES ASSISTANT/LA Based/Int’l TV sales distribution company. Position requires knowledge of Spanish. Minimum 2 years experience in similar position. Email resume to [email protected] (12/4)

JOB OPENING: MGR COMMS LATIN AMERICA/BBC/Miami: Mng placement of Lat Am Chan in consumer/trade media. Event org, internal comms, profile of channel & of BBC. Fluent Eng/Span. Self Starter. Apply: (12/4)

JOB OPENING: MGR, RSRCH PLAN’G & STRATEGY/Hallmark Channel/NY: Resp for supporting Ad Sales by supplying rsrch materials such as ratings estimates, ratings tracks, & competitive spending. Full posting/apply (12/4)

JOB OPENING: DIR COMMUNICATIONS/TLC/MD: Resp for prog publicity, mng nat’l/local mkt branding, work w/outside producers/agents/talent for ntwrk, 7+ yrs. Hands on exp. knowl of TV industry a must. Apply: Req#8642 (11/27)

JOB OPENING: PRODUCER /N. California: Launch edgy reality home makeover series. 4+ years as producer/writer, Excellent project mgmt skills a must. Resume to: [email protected] (11/27)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SPRING INTERNSHIP CREDITS ONLY: ACCOUNTING INTERN/Jericho, NY: Assist Sr Accts w/ invoices, T & E’s, year end accruals, balance sheet and other analysis. For more info/submit resume, visit req ID 7616BR (12/5)

SPRING INTERNSHIP CREDITS ONLY: MARKETING INTERN/truTV/NY: Support marketing department (consumer, affiliate, & ad sales). Majors: Comm., Mktg, Adv. Skills: Writing, Computer, Phone, Rsrch. Apply Online: – Requisition # 107860BR (12/4)

WINTER/SPRING INTERNSHIP CREDITS ONLY: PROG RESEARCH & ANALYSIS DEPT/Warner Bros. TV: Download overnight ratings from Nielsen, create/maintain various reports tracking series ratings & prgrm test scores.More info: & enter 106581 (12/4)

SPRING INTERNSHIP CREDITS ONLY: Discovery/NYC Hiring Interns across mult depts: Ad Sales, Mkt, Rsrch, Intl, Digital, Prog Dev, HR, Talent + more! Only 10 hrs/wk min. School credits. Apply: ID: 8501 (12/2)

SPRING/INTERNSHIP CREDITS ONLY: Doc prod co. seeks orgnzd/energetic Jrs/Srs as interns hungry & driven to gain exp in fast-paced envir. Specify winter or spring in app. Resp: office, shoot, & post-prod & dvlpmnt assistance. Apply: [email protected] (11/27)

SPRING/INTERNSHIP CREDITS ONLY: Big Tent Ent/NY seeks ART DESIGN & MKTING Intern exp with digital photo editing, mkt research, MS Office, Photoshop, InDesign, and Illustrator; Email [email protected] (11/27)

SPRING/INTERNSHIP CREDITS ONLY: Big Tent Ent, NY seeks MARKETING INTERN: strong MS Office skills, knwldg of mktg and licensing, and good written and oral skills. Email: [email protected] (11/27)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: FIELD PRODUCER/ DIRECTOR:Docusoap, Comedy, Makeover, Lifestyle Infotainment,Feature Doc formats. Resonant leader, excellent director/ writer, strong storyteller and showrunner. 8+ yrs. [email protected] (12/5)

SITUATION WANTED: SEASONED PRODUCER w/ A-list ent. relationships seeks FT or free lance position w/media co.Specialties: proj sprvsn, content generation,talent pkgng & brand integration. [email protected] or 310-451-1814 (12/5)

SITUATION WANTED: NY-based LINE PRODUCER w/ extensive experience in independent film, docs & TV. or [email protected] (12/4)

SITUATION WANTED: INNOVATIVE PRODUCER/DIRECTOR: Award winning and highly creative. Major network experience, across all genres: Childrens, Youth, Reality, Lifestyle. In NY but will travel. View reel & CV: (12/4)

SITUATION WANTED: Award Winning CD looking for FT/CONTRACT WORK. Experienced in all mediums. 10+ at MTVN. Fun, easy going and highly productive. Please contact [email protected] (124)

SITUATION WANTED: HISPANIC MKT CONSULTANT AND CREATIVE WRITER/TRANSLATOR w/18 yrs exp. I’ll translate your copy from English – Spanish in 24 hrs or it’s free. Contact: [email protected] or visit: (12/4)

SITUATION WANTED: PRODCR-WRTR; TALENT-CASTNG EXEC/BOOKR/LA + track record ENT.PR/PROMO/MKTG/ADV. Great work ethic & references (see, Jane Shayne) eager for next challenge! FT/Project. Contact: [email protected] (12/4)

SITUATION WANTED: Seasoned, professional EXECUTIVE ASSISTANT in TV, Film& Music Industries. “C” Level Exec., E.V.P. & S.V.P. experience. Contact: [email protected] (12/4)

SITUATION WANTED: Recent Harvard grad seeks WRITER’S ASST, PA or ADMIN work. Experience at Cartoon Network and PBS. Currently writing for a Gawker blog. Hard worker, strong writer, great bargain. [email protected] (12/4)

SITUATION WANTED: ADVERTISING SALES MANAGER/(NY): Interactive and print ad sales leader available. Versatile, revenue generator (5+ yrs industry experience) [email protected] (12/4)

SITUATION WANTED: Seeking EXECUTIVE ASSISTANT Position: Reality & Hosting Guru seeking a change in career with a top company. Eager to learn & willing to work my way up! [email protected] (12/4)

SITUATION WANTED: Seeking F/T or Freelance ops. 9 yrs experience in Entertainment & Technology. Shoots, produces, writes, & designs. Will Travel. [email protected] (12/4)

SITUATION WANTED: Exp’d FREELANCE MEDIA BUYER 10+ yrs exp. negotiating R/TV/Cable/Sponsorships/Promotions for a variety of top brands. Contact: [email protected] (12/4)

SITUATION WANTED: RESEARCH DIRECTOR 20+ yrs media, Nielsen, Hisp, & sales experience. Let me be your “Remote RD” for competitive, one-sheets, breakouts, Nielsen probs, etc. Avail – contract basis. Email: [email protected] (12/2)

SITUATION WANTED: NY CREATIVE MARKETER, PROMOTIONS & EVENT PLANNER with big brand media experience-WB, Bloomberg LP & Scripps Networks. Enthusiastic and dedicated looking for full, part, temp or freelance. Email [email protected] (12/2)

SITUATION WANTED: Exp’d ATL based MKTER looking for contract/FT wk. Let me help max. affiliate commitments. Extensive exp. w/ national/local/tradeshow promos & event planning. Will travel! [email protected] (12/2)

SITUATION WANTED: Skilled TELEVISION EDITOR w/ extensive exp. editing both long and short form for NBC, HBO, A&E, CBS, Discovery, MTV, PBS and Lifetime to name a few. Reel and resume avail. on request. Contact: [email protected] (12/2)

SITUATION WANTED: Adept at adaptations – established novelist and screenwriter will adapt your novel to the screen. [email protected] (11/27)

SITUATION WANTED: ASSOCIATE PRODUCER or ASSOCIATE STORY PRODUCER (L.A.), 9+ yrs in all aspects of production, exp. in reality, inc. game, & scripted. Valid passport – willing to travel. [email protected] (11/27)

SITUATION WANTED: Film/TV/Ent PR/NYC: Seeking F/T or Freelance opps. Write press releases/pitch to targeted print/online & brdcst media, track news clips, editorial calendar opps, build press lists w/Cision [email protected] (11/27)

SITUATION WANTED: Award-winning WRITER/PRODUCER , animation & new media, available for freelance writing work. Experienced with short-form digital content. Reel & CV: or contact [email protected] (11/27)

SITUATION WANTED: Creative internat’l FREELANCE BUSINESS WRITER/JOURNALIST/PR PRO Ind expertise incl: music/ ent; technology & telecom;travel/hospitality; home luxury mkt, etc. Website: or email: [email protected] (11/27)

E-mail [email protected] for rates and specs for Job Openings.

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