Cynopsis: Kids!
7/11/07
Good morning. It’s Wednesday, July 11, 2007 and this is your first early morning briefing. And a quick reminder – Cynopsis is on vacation all next week, no editions, no emails, no phone calls from us. Can you imagine? But we’ll be back on the 23rd, just as if this little break never happened.
Okay Potter-ites … and those of you at Warner Bros … this is the first of your two big days this month is here. Go forth and see Harry Potter and the Goblet of Fire, if you can get a ticket. To that end, The Nielsen Company has released a new overview about the impact that J.K. Rowling’s Harry Potter has had on the entertainment history. Some of the top facts are that since the first Potter book was published in 1998, the six books have sold 22.5m copies in the UK, and 27.7 million in the US. As for the movies, the combined box office take for the first four movie adaptations of the Potter books is $3.5 billion worldwide. And you can’t sell books or promote movies without advertising – here in the US ad spending for all Harry Potter branded merchandise (that books, movies, DVDs and other promotional products) is a grand total of $269.1 million. Meanwhile outside the US from 2000 to date, the ad spending for all things Harry comes to $119.3 million. The question is however, how much have you spent on Harry?
NEW PRODUCTION & DEVELOPMENT
Electronic Arts has offered up a bit of news about the first two, of three, original titles currently in development in collaboration with director/producer Steven Spielberg at EA Los Angeles. The actual titles for both releases have yet to be announced. The first of the titles will be released exclusively for the Wii is chock full of 100+ action games, which use building blocks for players to build and destroy structures. The game will feature single player, co-op and versus gameplay. The second title, slated for release for PlayStation 3, Xbox 360 and PC, is an action/adventure puts the player as the lead character in an epic journey about you and a mysterious female character.
MORE KIDS STUFF
Tigger and Pooh will get their own marathon, when Disney Channel airs a bakers dozen worth of episodes of its series My Friends Tigger & Pooh on Saturday, August 4, 6a-12n. The marathon is comprised of the first twelve episodes of My Friends Tigger & Pooh and the premiere of a new episode. A production of Disney Television Animation, Brian Hohlfeld serves as both executive producer and story editor on the series.
Channel One and NBC News have entered into a partnership to produce a daily teen-targeted news and public affairs broadcast to run on Channel One. NBC News will help support Channel One’s news and reporting efforts.
Say it ain’t so! But I’m afraid it is … case closed! Cartoon Network’s Adult Swim will wrap thing up for its animated series, Harvey Birdman, Attorney at Law after six seasons and 39 episodes. Adult Swim will televise the last two new episodes of the series this month, the second of which is a 30 minute special, on July 15 and July 22 respectively, at 11:45p. Based on characters created by William Hanna and Joseph Barbera, the Harvey Birdman, Attorney at Law series, which is funny as can be – but not for kids, burst out of the brains of Michael Ouweleen and Erik Richter and was part of the original Adult Swim Sunday night block, both of which premiered in September 2001. Now I don’t want to start any rumors … but … I hear that Harvey is being considered for the role of the new Manhattan District Attorney on Law & Order, which needs filling following Fred Thompson’s exit to run for president. Let me just say … watch out Sam Waterston!
And while we’re on the “so long, been good to know you” train, Conde Nast has given Jane Magazine the boot, a fashionable one no doubt, but still it is buh-bye. Launched ten years ago, originally as a Fairchild publication, Jane’s founder, original editor in chief and namesake, Jane Pratt, left the publication in 2005. Conde Nast’s parent company, Advanced Publications, acquired Fairchild in 1999. The final issue of Jane hits newsstands on July 24.
Jetix Europe and Shout Factory have entered into a new North American licensing deal for two animated properties. Under the pact, Shout Factory will be the exclusive home entertainment distributor of Pucca (39×30′) and Oban Star Racers (26×30′), for Jetix Consumer Products. The first Pucca and Oban Star Racers titles will be released in 1Q 2008. Branscome International set up the deal.
Decode Entertainment has been awarded the worldwide TV and home entertainment distribution rights to Turner Broadcasting’s new live-action comedy My Spy Family (26×22′). The series will premiere on Turner’s Boomerang UK channel this September, and introduced at MIPCOM in October. Targeted to K6-14, My Spy Family revolves around a family of former international spies, who now reside in an ordinary house in a small town trying their best to embrace retirement. The series is co-produced by Turner Broadcasting and Kindle Entertainment, the latter is an indie production company founded last year following ITV Productions announcement that it would no longer commission kids programming and closed.
MARKETING/LICENSING
BBC Worldwide Australasia has appointed Global Licensing New Zealand with the merchandise rights for its properties including the preschool series, In the Night Garden, as well as Dr. Who (classic and new version of the TV series) and Top Gear. Global Licensing NZ will also set up local licensing partners for the three across a range of categories including apparel, accessories and games. Global Licensing NZ will launch a line of apparel in early 2008, followed later in the year by house wares, accessories, stationery, footwear, bags, and games. Hasbro, the master toy licensee, will launch a toy line based on Ragdoll’s In the Night Garden this October, alongside books from Penguin and DVDs from Roadshow.
STONE SOUP
Casting Call: Warner Premiere and Alloy Media + Marketing have partnered to launch an online casting call contest on Alloy’s teen-girl targeted contest community Sugarloot.com. Would-be teen actresses can go online and audition for either of the two lead roles of Warner Premiere’s 2008 direct-to-DVD release, The Clique. Visitors to Sugarloot.com will be able to vote on the auditions. Based on the author Lisi Harrison’s young-adult book series, The Clique, is the first title to be released under a new deal between Warner Premiere and Alloy Entertainment, a unit of Alloy Media + Marketing, the latter serving as producers on the project. According to Media Metrix, in April 2007, Sugarloot.com’s debut month, 100,000+ unique users visited the site.
EXECUTIVE MOVES
BrainPop announces executive moves and new hires.
- Karina Linch moves up to SVP, BrainPop. The former NYC public school teacher will be responsible for structuring the organization and providing operational support, as well as continuing to oversee BrainPop Jr.
- Moving from the company’s Tel Aviv office to NYC headquarters is Eyal Bino, who has been named VP/Business Development. Bino will establish and manage strategic partnerships.
- Joining BrainPop is Paul Kuhne as VP/Marketing & Communications, to oversee the company’s integrated marketing, public relations and client communications to build brand awareness and identify new business development. Most recently, Kuhne lead Institutional Marketing at Tutor.com.
- Traci Kampel signs on as Director/Communications, guiding trade and consumer efforts, as well as working with other departments to build the brand and community outreach. Previously, she was with Kaplan, Inc.
RATINGS
Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 7/2-7/8/07 :
Total Day (000) Primetime (000)
NICK°: 1166 DSNY*: 1267
DSNY*: 968 CARTOON: 632
CARTOON: 645 NAN**: 503
NAN**: 391 TOON DIS: 156
ADSM**: 293 DISCOVERY: 129
TOON DIS.: 158 BET: 76
NOG/THE N: 102 NICKTOONS: 74
DISCOVERY: 91 MTV: 74
NICKTOONS: 67 ANIMAL PLANET: 69
MTV: 68 TLC: 54
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p
Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 7/2-7/8/07 :
Total Day (000) Primetime (000)
NICK°: 750 DSNY*: 998
DSNY*: 682 CARTOON: 455
CARTOON: 463 NAN**: 385
NAN**: 310 TOON DIS: 101
ADSM**: 214 DISCOVERY: 98
TOON DIS.: 86 MTV: 54
MTV: 49 BET: 54
DISCOVERY: 70 ANIMAL PLANET: 49
ANIMAL PLANET: 33 NICKTOONS: 43
NICKTOONS: 42 COMEDY: 32
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p
Weekly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 7/2-7/8/07 :
Total Day (000) Primetime (000)
DSNY*: 620 DSNY*: 869
NICK°: 576 NAN**: 415
CARTOON: 366 CARTOON: 357
NAN**: 425 MTV: 128
ADSM**: 302 DISCOVERY: 111
MTV: 129 BET: 98
DISCOVERY: 98 COMEDY: 67
BET: 68 TLC: 57
COMEDY: 52 TOON DIS.: 49
TOON DIS: 46 ANIMAL PLANET: 46
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p
Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, July 5, 2007, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1188; K6-11 749; TWEENS 9-14 617
DISNEY CHANNEL: K2-11 1132; K6-11 819; TWEENS 9-14 711
CARTOON NETWORK: K2-11 681; K6-11 455; TWEENS 9-14 366
TOON DISNEY: K2-11 201; K6-11 98; TWEENS 9-14 65
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, July 6, 2007, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1209; K6-11 728; TWEENS 9-14 487
DISNEY CHANNEL: K2-11 1146; K6-11 824; TWEENS 9-14 706
CARTOON NETWORK: K2-11 696; K6-11 508; TWEENS 9-14 394
TOON DISNEY: K2-11 169; K6-11 86; TWEENS 9-14 48
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, July 7, 2007, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1185; K6-11 818; TWEENS 9-14 588
DISNEY CHANNEL: K2-11 957; K6-11 567; TWEENS 9-14 461
CARTOON NETWORK: K2-11 650; K6-11 489; TWEENS 9-14 455
TOON DISNEY: K2-11 161; K6-11 85; TWEENS 9-14 38
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, July 8, 2007, 6am-11pm, ranked by K2-11:
DISNEY CHANNEL: K2-11 1053; K6-11 707; TWEENS 9-14 538
NICKELODEON: K2-11 1027; K6-11 739; TWEENS 9-14 571
CARTOON NETWORK: K2-11 581; K6-11 377; TWEENS 9-14 272
TOON DISNEY: K2-11 157; K6-11 89; TWEENS 9-14 32
Source: MTVN Research from Nielsen Media Research Data
Answer to Yesterday’s trivia question: Who is Scooby Doo’s cousin? SCOOBY DUM Kudos to: Rick Farley-HarperCollins Children’s Books/NY; Jessica Bricker-PBS/Arlington, VA; Brian Yanish-Brian Yanish Designs/NY; Susan Larsen-Animal Planet/Silver Spring, MD; Rob Pereyda-Capcom Entertainment,Inc./LA; Kerri Huyck-KIDK/Idaho Falls, ID; Rob Chatlin-FX Network/LA; Justin Meadows-Disney/ABC Cable Networks Group/Burbank; Marc Buhaj-Jetix Europe/ London
Today’s Trivia Question: What was the name of Arnold’s fish on Different Strokes? (click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis: Kids!
07.11.07
Cynopsis Ad Sales: Jennifer Franko – 203-583-9796 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]
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JOB OPENING: OPS MGR/Rainbow Media/NYC: Manage all post production activities including editing, encoding, & q.c. of programming for network, broadband and alt distribution. HD knowledge a plus. Resumes to [email protected] (7/25)
JOB OPENING: MARKETING DIRECTOR/Discovery Communications /Miami, FL: Direct brand mgmt; mktg strats, promotions, campaign budgets, media plans, staff mgmt. 7+ yrs Exp, Industry Exp a +, send Resume: [email protected] (7/25)
JOB OPENING: AD SALES OPS SUPV. – Discovery Communications/Miami, FL: 3+ yrs exp in network operations a must; previous mgmt. exp; analytical, effective communicator; bilingual ENG/SPAN. Send resume: [email protected] (7/25)
JOB OPENING: REGN’L ACCT DIR/Screenvision/Chicago: Dvlp/present/sell integrated in-theatre advrtsng & media prgrm campaigns to regn’l clients. 3+yrs selling media advrtsng exp. BA equiv work exp. Apply at www.screenvision.com (7/25)
JOB OPENING: RESEARCH DIR/Screenvision Cinema Net, NY: 8-10 yrs; Run sales resch, strong know of resch resources, Nielsen exp req, prim resch exp plus, TV bkgnd pref, Mgmt Exp req.Apply at www.screenvision.com (7/25)
JOB OPENING: ASSOCIATE MANAGER, AFFILIATE MARKETING & LOCAL AD SALES/TVN/NJ: Must have BA & 2 1/2+ yrs TV Network Dist. Sales & Mkting; Responsibilities: Asst w/ promos & events. Apply: www.nbcunicareers.com #611217 (7/25)
JOB OPENING: SALES PLAN’R/AETN, CHICAGO: Create Plans, steward accts, designate ADUs&recaps, coord make goods&post analysis prep. 2yrs exp pln’g or buyer.Exc comm skills.Client service mindset. Apply: www.aetn.com/careers.html (7/25)
JOB OPENING: ACCOUNT EXECUTIVE/MEREDITH VIDEO SOLUTIONS NY: Direct contact client sales of the Better. TV and Parents TV products. More at www.meredith.com . Send resume to: [email protected] (7/25)
JOB OPENING: RES. STRATEGIST/Discovery Nets, NY: Min 5yrs Rsch exp. Proficiency in Nielsen systems req. Strong analytical/communication/computer/presentation skills. Estimate exp. a plus. Apply www.discovery.com/careers Position 5500 (7/25)
JOB OPENING: NAT’L TV BUYING SPRVSR/NY Major NY advertising agency: 6+ Yrs exp. Cable & net TV. Train/supervise buyers. Exp added value & promotions. IAG exp a +. Cal year end upfront advtsr. Res: to [email protected] (7/25)
JOB OPENING: DIR DIGITAL MEDIA AD SALES-NBC UNI/NY: Assist and increase sales across NBC Universal properties. Degree w/ min 5 yrs related exp. www.nbcjobs.com keyword job#598623 (7/24)
JOB OPENING: DIR AD SALES MARKETING-NBC UNI/NY:Marketing and increasing multi-platform sales for Bravo. Degree w/ min 5 yrs related exp. www.nbcjobs.com keyword job#608413 (7/24)
JOB OPENING: DIR, INTEGRATED MKTG & PROMOTIONS/ABC Family, Devlpmnt & execution of multi platform mktg programs, Mgmnt of RFP process & Promo Bdgt,BA, 5-7 Yrs Exp, MS Office, Photoshop, MRI & CMR www.disneycareers.com Req# 73810 (7/24)
JOB OPENING: RESEARCH FREELANCER/ LIFETIME TV NY: short-term engagement, 3-5 days per week. Must have 3+ years experience with Nielsen N-Power. Apply at: http://www.lifetimetv.com/about/jobs.html (7/24)
JOB OPENING: US DIR OF FINANCE & PROD ACCT’G/Chorion Silver Lining, Inc/NY: Oversee acct’g & reporting function in the US, prod accounting along w/corp oversight. Animation exp pref’d. Res/cvr ltr: [email protected] (7/14)
JOB OPENING: LINE PRODUCER/Chorion Silver Lining, Inc/NY: experienced line producer for animated children’s series. Email resume and cover letter to [email protected] (7/14)
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JOB OPENING: ACCT EXEC/WorldLink NY: Sell Nat’l Cable advertising for general market, direct to clients/agencies and dvlp new business. Nat’l cable exp min 2+ yrs in sales. Resume: [email protected] (7/14)
JOB OPENING: MKTG/SALES PROMO COORD/Fox/NY:dvlp & execute sponsor partnerships (in-show integration, promotions, events) for FOX reality programming incl American Idol; 2+ yrs ad sales mktg or agency exp pref; www.foxcareers.com (7/14)
JOB OPENING: SPONSORSHIP SPECIALIST-DISCOVERY LA: Mge devel & fulfill of Ad Sales Sponsorships on TLC/DSC/HOME. Support Mgr in execution of integrated mktg Sponsor. 3-5 yrs mktg/agency/prod exp. Apply: www.Discovery.com (req #5464) (7/14)
JOB OPENING: GROUP BUYING DIR/Spot TV-Active Int’l /Pearl River NY (15 miles NYC): 10 Exp+. in Supervising/Buying TV. Strong negotiating, operations & team bldg skills req’d. [email protected] 845-732-8943 (7/28)
JOB OPENING: SR. NEGOTIATOR/National Broadcast/Pearl River NY(15 miles NYC): Exp in all areas of Nat’l Broadcast placement. Strong analytical & presentation skills req’d. Resume: [email protected] or call 845 732-8943 (7/28)
JOB OPENING: SALES PLANNER: CBS is looking for a Sales Planner in our W/C Sales office. Interested candidates should apply online at www.cbscareers.com and reference job 2120. CBS is EOE. (7/14)
JOB OPENING: MARKETING ANALYST/News/NY: Must have BA & 5 years exp. at agency; Responsibilities: Analyze spending patterns; develop/execute promotional concepts; run SMRB/MRI data. Apply: www.nbcunicareers.com #604969 (7/14)
JOB OPENING: DIRECTOR, DIGITAL MEDIA ASSET MGT/Stamford, CT: Create, drive, execute strategies for media inventory management. Exp with media flex preferred. Apply www.aetn.com (7/12)
JOB OPENING: SR ANLYST TV RSRCH/Disney*ABC/LA: Pgm analysis and syndie research. 2+ yrs. exp. at a studio/distributor. Knwldg Galaxy Explorer, WRAP Overnights/Sweeps, Word Excel PowerPoint. Apply www.disneycareers.com REQ 94668 (7/12)
JOB OPENING: PROD ASST/NY: Inside Edition, NY based nationally syndicated newsmagazine seeks orgz’d, outgoing PA w/opp to grow. FT position to assist daily operations of the on-air promotion dept. Apply: [email protected] (7/12)
JOB OPENING: EXP WRITER/PROD/ Rachael Ray/NY: Syn talk show seeks promo prod w/exc writing skills & strong conceptualizing ability for topical promo prod. Strong org skills & 5-10+ yrs in TV promo prod. [email protected]. (7/12)
JOB OPENING: PROMO EDITOR/Rachael Ray/NY: Syn talk show seeks exp avid editor w/ 5-10 yrs in TV.Ideal cand. is creative, conscientious, team player, works well under pressure, & has a good ear for music. [email protected] (7/12)
JOB OPENING: NEW BUSINESS SALES/ WRNN-TV in NY: needs salesperson 4 new business initiatives 4 both tv & online.Must have exp. selling media to agencies & direct business.E-mail resume AND SALARY REQ. to [email protected]. (7/12)
JOB OPENING: DIGITAL AE/History/A&E Chicago: Sell digital advertising solutions to clients/agencies. Dvlp new business. Client service and acct mgmt. 4 yrs in sales -min 2 yrs digital sales. Apply: www.aetn.com/careers.html (7/12)
SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .
SUMMER INTERNSHIP CREDITS ONLY: SALES ASST, ADV SALES DEPT, ELMSFORD NY: Input orders for Acct Execs, search cable network websites for prog & promo info, power point presentations. If interested please email resume to akonecny @cablevision.com (7/24)
SUMMER INTERNSHIP CREDITS ONLY: NY INTERCONNECT-TRAFFIC COORD/JERICHO NY: Intern will learn the fundamental aspects involved w/ trafficking TV commercials. Visit www.cablevision.jobs req id 3189 for more details. (7/24)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …
SITUATION WANTED: ENTRY LEVEL/CHI. Smart/creative college grad. exp. interning in TV programming/research, worker/quick learner/good attitude would open for all things Web site of work on net. [email protected] (7/25)
SITUATION WANTED: PRODUCER/WRITER/FIELD DIRECTOR. Reality; Entertainment; News; Magazine format; Excellent story teller. Three-time Emmy nom. LA based, willing to travel. [email protected] (7/25)
SITUATION WANTED: FILM APOC or POC– 10+ yrs exp. as TV Line Producer/Prod Mgr. switching to film seeks APOC or POC position. Recent work on major studio feature film. LA based. Please contact: [email protected] (7/14)
SITUATION WANTED: PRODUCER LA: Former NBC producer avail. for freelance or staff basis. 5+ yrs of Entertainment Industry exp, including field/studio directing, writing, daily live-brdcst, & reality. Contact: [email protected] (7/13)
E-mail Trish Pihonak for rates and specs for Job Openings.
