Wednesday, August 8th, 2007

Cynopsis: DIGITAL

8/08/07

Good Morning, it’s Wednesday, August 8, 2007 and this is your first early morning digital briefing. 

NBC Universal will present over 3,600 hours of coverage of the 2008 Beijing Olympic Games, 2,200 hours of which will stream for free on nbcolympics.com. The coverage, which begins exactly one year from today, will include live broadband streaming for the first time ever in the U.S. An additional 3,000 hours of online highlights and replays will also be offered. The NBCU family will air around-the-clock coverage of the 17-day event on NBC, USA, MSNBC, and CNBC, offering high def programming on NBC’s HD affiliates, USA HD and Universal HD. Telemundo will air Spanish-language Olympic coverage. More on On-the-Go wireless coverage will be announced in the coming months.
 

~ MULTIPLATFORM CONTENT NEWS ~

 
MySpace
and The Onion announced a content partnership that will bring Onion News Network video and audio content, blogs and breaking fake news to MySpace and MySpaceTV viewers. The Onion’s profile page is currently featuring the ONN report on the entire internet crashing from a while back. MySpace even put out a satirical press release to announce the news.
 
Yahoo
signed a programming pact with Rocket Science Laboratories (Temptation Island) giving it a non-exclusive first look at the reality producers’ new interactive series. The deal will likely focus on short form interactive reality concepts, according to The Hollywood Reporter. Rocket Science’s current TV projects include Bull Run for Spike TV and If Women Ruled the World for Fox.
 
TBS, TV home of the Atlanta Braves and owner of the rights to carry Baseball playoffs for the first time this year, signed a deal to launch a broadband channel on MLB.com in September. TBS Hot Corner will provide daily video news briefs, player interviews, trivia contests and even “dugout cams” during TBS telecasts.
 
Turner Sports announced it will offer more than 45 hours of live, exclusive coverage of the PGA Championship on PGA.com, complementing 18 hours of coverage on TNT from 2-8 pm ET on Thursday and Friday and 11 am – 2 pm ET on the weekend. Stream #1 will showcase footage before TV coverage starts each day, and stream #2 will follow a designated group around the course each day.
 
The rival New York Post reported that New York Times has decided to discontinue its two-year-old Times Select online subscriptions service, once again offering all its columns online for free. There is much speculation that The Wall Street Journal will also switch to a free online subscription model under News Corp. ownership, betting increased ad revenue will more than make up for loss of subscription fees.
 
CBS Sportsline.com announced an array of new features for its Fantasy Football site. CBS Sportsline will produce 4 original video programs each week of the football season to keep players updated on news, rumors and analysis. CBS Sportsline Mobile will introduce cross-functionality with the site to allow users to make moves to their line up from any location. Anheuser Busch, GMC, Toyota and T-Mobile are sponsoring the products.
 
Oxygen struck a deal with Yahoo! to provide long and short form video programming to the newly revamped Yahoo Video site, in the form of a branded Oxygen channel. Look for clips, outtakes and exclusive footage from Tori & Dean: Inn Love, The Bad Girls Club and Mo’Nique’s F.A.T. Chance.
 
Music industry video production and rehearsal complex CenterStaging Corp. launched rehearsalsTV on Comcast on Demand, showing behind the scenes jam sessions from CenterStaging’s Burbank campus. Chris Isaak, 8mm, Blessid Union of Souls and Howard Hewitt are among the featured artists.
 

~ INNOVATORS & START-UPS ~
 

3DD Production’s music series London Live will appear on Second Life via the cyber channel Virtual Life TV. London Live, known as The Album Chart Show in the UK, showcases major artists album releases performed in front of a live audience at the Koko in London. The deal was brokered by 3DD Digital and Second Life’s creative agency Rivers Run Red, the first agency to establish a working presence within the virtual world.
 

~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~

 
Apparently Google’s announcement that fingerprinting software would be ready by September hasn’t appeased anyone. Photojournalist Robert Tur and National Music Publishers Association have joined in the lawsuit against Google alleging rampant copyright infringement, throwing in with England’s Premier Soccer League and others.  The suit was originally filed in May in U.S. District Court in New York City and still waiting to receive class action certification from a judge.
 
NewsCorp’s NDS Group acquired streaming video specialist CastUp Inc. for $11.3 million. Israel-based CastUp provides end-to-end acquisition, processing, distribution and video serving to major media companies including HP, MTV and Blockbuster.
 
Dell has agreed to acquire technology and software start up Zing Systems, which specializes in mobile entertainment applications such as the platform that connects SanDisk’s Sana Connect wireless mobile player with the mobile Sirius Stiletto device.
 
Healthy lifestyle media and retail company Gaiam, Inc. acquired Steve Case-owned Lime.com and progressive social networking site zaadz.com, in addition to acquiring a stake in socially conscious media and financial services company Conscious Enlightenment. Gaiam plans to integrate the brands under the “LOHAS” principle (Lifestyles of Health and Sustainability) and launch a unified social networking site at Gaiam.com in the fall.   
 
Microsoft
lowered the price of the Xbox 360 gaming console by $50 to $349 to try and stimulate demand, as it waits for Halo 3 to hit stores on September 25. The move follows Sony’s decision to trim the price of the PS3 by $100 to $499. Sales of both have lagged behind Nintendo’s Wii console, which retails for $250. Microsoft is also shaving $20 off the price of the HD DVD player, an add-on module from $199 to $179 and throwing in 5 free HD DVDs for purchases made by September 30.
 
The Federal Trade Commission set a November 1 & 2 date for the proposed Town Hall meeting to bring together proponents and advocates of the proposed Google/Doubleclick merger. Topics to be discussed include how online behavioral advertising works, what types of data will be collected and how it will be used and by whom. Written comments and questions may be submitted by email to behavioraladvertising_comments@ftc.gov.
 

~ DIGITAL ADVERTISING ~

 
DoubleClick will work with NBC to develop Rich Media ad campaigns to support its new fall line up of shows, beginning with the remake of Bionic Woman. Full screen video playback and video “sweetspotting” are among the new features, embedding interactive trigger points within the video which audiences can click on to pull up more information. Alpha Channel Video and Video Button techniques, used this spring to promote Grease and Black Donnellys respectively, will also be brought back.
 

~ TRENDS, RESEARCH, ETC.  ~
 

Online advertising will surpass newspaper advertising by 2011 according to a new report by private equity firm Veronis Suhler Stevenson, which predicts an online growth rate of 21% each year over the next four years. The shift to digital is also leading to a decline in overall media consumption, according to VSS, with media usage per person declining half of a percentage point in 2006 to 3,530 hours. However, use of media at the workplace increased by 3.2% last year to 260 hours per worker.
 
IPTV subscription video revenue will grow exponentially from $779 million in 2006 to $26.3 billion by 2011 not including advertising and value-added TV services, according to a new report from market intelligence firm iSuppli. The company believes IPTV service providers can also cash in by offering access to digital music, on demand gaming, data services and home security features, good for another $1 billion in revenue by 2010.
 

~ EXECUTIVE MOVES ~

 
Veteran producer Bob Bain (Live Earth, Nickelodeon Kids’ Choice Awards) has signed on to executive produce TV Guide‘s inaugural Online Video Awards event, to be held December 1 at the Barker Hanger in Santa Monica.
 
New York-based design studio FlickerLab upped Franklin S. Zitter to Producer.
 
UK-based online lead generation firm Clash-Media appointed Christopher Petix as President of its new New York Office.


~ WEBSITE OF THE DAY ~
 

PBS’ Frontline/World site, nominated for a category-high four News & Documentary Broadband Emmy Awards (tied with washingtonpost.com) created a new page to showcase its summer Rough Cut series. The four clips nominated for NATAS awards are featured – albeit in postage stamp-sized viewing windows – as well as extensive blog entries from the producers of each clip. Some of the user reactions to the clips are very thoughtful and well written. More recent clips from the Rough Cut series are also available.

Later — Wayne
Wayne Karrfalt for Cynopsis: Digital
08.08.07

Cynopsis Ad Sales:  Mark Bohn- 203-583-1224 / mark@cynopsis.com
Classifieds – Trish Pihonak- 203-926-9878 / trish@cynopsis.com

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here


JOB OPENING: RESEARCH MGR/iN DEMAND/NY,NY: Design, execute & analyze primary mkt research. Qualitative & quantitative +syndicated sources. Bachelors + 3-5 yrs exp all phases primary research. Apply at: resume@indemand.com (8/15)

JOB OPENING: RESEARCH ANALYST TNT/TBS Entertainment Mktg Research/ATL: TV analysis & Marketing Research position. Key job req tradtnl mktng rsrch exp or TV rsrch exp. Mktng or media rsrch edu 2+ yrs exp. Eric.bartlett@turner.com   (8/15)

JOB OPENING: SALES PLANNER/Comcast Ntwrks/NY: Generate upf & scatter plans; deal maint & stwrdship; support to sales team. Liason btwn AEs & agencies. 2yrs exp sales/planning prfrd. Contact socasio@comcastnets.com (8/15)

JOB OPENING: MEDIA RESEARCH ANALYST/Univision/NY: Develop/maintain inventory, estimates, viewing trends & presentations with NSI/NHSI ratings for Spot Sales. Detail oriented, analytical. Email res: nyc-apply2day@univision.net EOE (8/15)

JOB OPENING: RESEARCHER P/T)/LA Daytime Drama: Support writing team.Work from home but must be avail to meet w/ team on an as needed basis.Rsrch of legal matters/medical issues.Rsrch exp pref’d. researchjoblisting@yahoo.com (8/15)

JOB OPENING: NEWS BOOKER/COORDINATOR needed- NY based Nationally Syndicated TV show. Ideally has experience in talk. RESUMES: TVTALKERS@AOL.COM (8/15)

JOB OPENING: RESEARCH DIRECTOR, CARTOON NETWORK/ADULT SWIM-NYC: Identify trends in audience data/analyze/interpret complex data in support of Ad Sales. Nielsen/syndicated rsrch exp. Apply: eric.bartlett@turner.com   (8/15)

JOB OPENING: ASSOCIATE PRODUCER/Current TV- SF, CA: Seeking creative & motivated self-starter w/ knowledge of young adult culture to pitch & develop short form content. More info: www.current.tv . Email vc2jobs@current.tv. EOE (8/14)

JOB OPENING: DIR AD SALES RES/A&E TV-NY: Dvlp strategies & day-to-day for Ad Sls. BA/BS & 8 yrs media rsrch & mgmt exp. Knowl Nielsen/prime rsrch. Resume: www.aetn.com/careers.html (8/14)

JOB OPENING: PLANNER /Comcast Networks/NY: Support Nat’l Sales w/ all aspects of Emerging Media sales (VOD, mobile, etc). Detailed oriented w/strong presentation skills. 2+ yr cable/ad agency exp. Contact: mmermann@comcastnets.com ( 8/14)

JOB OPENING: ASST MEDIA BUYER/Santa Monica,CA. Fast paced DVD/ Home Ent industry. Buying/ tracking/ reconcile TV time. exc comm & math skills.1 yr exp & degree req. Email resume: mediarecruiting@yahoo.com (8/14)

JOB OPENING: RESEARCH DIRECTOR/COMCAST NETWORKS/NY: 8+ yrs Exp w/Nielsen Systems, Ratings Estimates, StarTrak, MRI, Simmons, etc.: Contact: MMermann@comcastnets.com (8/14)

JOB OPENING: COORDINATOR, PROGRAM ACQUISITIONS/Starz Entertainment: Responsible for project support & trafficking of film/TV product. Knowledge of movie, TV, or cable industry a plus. Apply at www.starz.com/careers . (8/14)

JOB OPENING: POST PRODUCTION ENGINEER/AETN-Stamford CT: Engineering support for AVID, FinalCut Pro HD, 3-5yrs exp in Post Production environment. Apply www.aetn.com (8/11)

JOB OPENING: SR MGR/TV Land Research/NYC: Ratings analysis expert. 5+yrs TV exp. Strong analytical/numeric skills/detailed knowledge Nielsen systems. Brand/consumer qual/quant studies experience. EOE/M/F/D/AAP www.mtvncareers.com (8/11)

JOB OPENING: DIRECTOR, NEW PRODUCTS/DIGITAL PLATFORMS/ATL: Develop/implement qualitative/quantitative user research in support of Turner New Products Group.Digital Research/Forecasting exp. Apply: eric.bartlett@turner.com   (8/11)

JOB OPENING: WEBMASTER /CelebTV.com/Chi: Dvlp & enhance web presence, maintain site, work w/ video, txt, images; 3+ yrs web design, adv skills in web technologies; resume to hr@celebtv.com (8/11)

JOB OPENING: MEDIA PLANNER/Zenith: top telecom account! 1 + yrs local planning and/or buying exp. Resumes to: recruiting@ZenithOptimedia-na.com (8/11)

JOB OPENING: MEDIA PLANNING SUPERVISOR/Zenith: top telecom account! 4 + yrs local planning and/or buying, some non-traditional exp. preferred. Resumes to: recruiting@ZenithOptimedia-na.com (8/11)

JOB OPENING: ASSOCIATE DIRECTOR STRATEGIC INSIGHTS: 8 + yrs media research exp, including primary. Work on all clients, new biz, etc. www.optimedia-us.com Resumes to: Talent@ZenithOptimedia-na.com (8/11)

JOB OPENING: VP, GMD/Optimedia – hi-profile luxury/beauty biz. 12+ yrs relevant exp. req. Resumes to: Talent@ZenithOptimedia-na.com (8/11)

JOB OPENING: MEDIA PLANNERS, SUPERVISORS, ASSTS/SEATTLE Now hiring! Resumes to: recruiting@ZenithOptimedia-na.com (8/11)

JOB OPENING: EXECUTIVE ASST/WE tv/NYC: (temp to perm) Motivated& professional asst needed to support busy GM & Mgmt team. Excel PC & Comm skills a must. 3-5 yrs exp. rez www.cablevision.jobs ref #4024BR (8/11)

JOB OPENING: BROADCAST SUPERVISOR, DR/Hill Holliday/Boston: The role of Broadcast Supervisor, DR is to act as central contact for all media issues & to direct workflow on assigned accounts. Apply online: www.hhcc.com/careers.html (8/11)

JOB OPENING: SR RESEARCH ANALYST TNT/TBS/COURT TV Ad Sales/NY: Research support/create sales positioning/presentations. Strong analytical/data interpretation/writing skills. 3+ yrs exp. Apply: eric.bartlett@turner.com (8/10)

JOB OPENING: ACCOUNT EXECUTIVE/KXAS Digital Business Development/Dallas, Texas: Looking for digitally-focused sales professional Interested candidates can apply on line at www.nbcunicareers.com. The position COS number #611320 (8/10)

JOB OPENING: DIR INT’l MKTG /AETN/NY:Mngs int’l aff/cons mktg strategy for Bio, CI and A&E. BA/MBA in MKTG/Bus w/7+years exp TV marketing, int’l brand build exp pref. For more info and to Apply: www.aetn.com/careers.html (8/10)

JOB OPENING: SR WRITER PRODUCER/Versus/NYC-Creative resource for net promos on-air/online, as well as conceptualizing original show packages; 5+ yrs nat’l cable and sports promo exp req’d. www.versus.com EOE (8/10)

JOB OPENING: GRAPHIC DESIGNER/Versus/NYC- Ideal candidate has a unique and fresh design sense and can translate ideas into graphic and animated elements for promos and show/event packages. Apply at www.versus.com EOE (8/10)

JOB OPENING: DIRECTOR, NETWORK GRAPHICS/Versus/NYC: Seasoned exec prod/project mgr to oversee in/out of house graphics/animations projects. 5+ yrs exp managing design dept for net or graphics/prod co. www.versus.com . EOE (8/10)

JOB OPENING: MANAGER, AUDIENCE RESEARCH/MTV Networks/Chicago: To view the full job description and apply go to www.mtvncareers.com EOE (8/10)

JOB OPENING: RESEARCH MANAGER/BIG TEN NETWORK/CHICAGO: 5+yrs/Cable/Broadcast research. Strong Knowledge of Nielsen systems. Strong mgmt/ negotiation / analytical/ communication skills. Reply to www.foxcareers.com (8/10)

JOB OPENING: MGR, CORP PARTNERSHIPS, NY JETS: Develop/execute client sponsorship/advertising deliverables for TV, Radio, Evnt Mkting. Degree w/5-7 yrs exp w/team, league or agency. Send resume to jobpostings@newyorkjets.com (8/9)

JOB OPENING: FT/FREELANCE PR & MKTG ASSOC /FOX REALITY CH/LA: Raise awareness for channel thru mktg/PR. 2-3 yrs experience. Great growth opportunity. Creative/Strong writer. Apply: http://www.foxcareers.com/ FNG7594 (8/9)

JOB OPENING: SALES & MKTG DIR / NYC: Award winning int’l brand strategy, design and animation co in NY looking to grow in US, Europe and beyond. Strong industry contacts, comm skills, and detail oriented. jobs@ca-square.com (8/9)

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SPACE TO RENT: Gospel Music Channel is seeking shared office space in NYC with non-competitive ad sales group. Barbara@gospelmusicchannel.com (8/9)

JOB OPENING: MGR, MEDIA RELS / KIDS’ COMMS, Disney Channel/BURBANK: 5+ yrs publicity exp, excellent verbal/writing skills, strong rapport w/press; self-motivated, computer literate. Apply at www.disneycareers.com KEYWORD 95204 (8/9)

SUMMER or FALL INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at  trish@cynopsis.com .

FALL INTERNSHIP CREDITS ONLY: Intern: Award winning NY City Independent Documentary Company looking for interns to help with projects in various stages of development. fallintern@orchardfilms.com (8/14)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …

SITUATION WANTED: ASSOC. PRODUCER/WRITER: Seeks employment in Toronto. Experience working in broadcast and multimedia areas of children’s production. Brings tech savvy creative ideas and energy to the team. kristendawnmcgregor@gmail.com (8/15)

SITUATION WANTED: FIELD/SEGMENT PRODUCER: LA 7+ years of exp. Shooter/Producer/Editor. Looking for projects to further diversify my skills and experience. Credits include NBC, Nickelodeon, MTV, VH1, CMT and A&E. sal.rios@gmail.com (8/14)

SITUATION WANTED: SYNDICATED SALES SELF-STARTER w/ diverse media experience seeks leadership role in intl TV/film content distro/development (docs/lifestyle/reality/drama/formats/new media). NYCdreamfactory@yahoo.com (8/11)

SITUATION WANTED: REALITY TV PRODUCER AND WRITER: Show runner experienced in reality, hidden-camera and comedy shows. Former “Beavis” staff writer. Clips at http://www.youtube.com/profile?user=GuyReel Contact: NotTed@AOL.com (8/11)

SITUATION WANTED: SR RESEARCH ANALYST/MKTG MGR/LA: 7+ yrs media ind. Strong Navigator, Explorer, Scarborough, CMR. Adv. MS apps. Seeking job in network/cable/studio/agency or other dynamic industry. Contact mediaresearch2@yahoo.com (8/11)

SITUATION WANTED: INTERNET MARKETING SPECIALIST SEEKING CONSULTING /LA/NYC/SF/DC: Talented in complete campaign management including SEO, PPC, affiliates, e-zines, RSS, ad placement, etc. LA based, can work remotely. eli@lightshake.com (8/11)

SITUATION WANTED: COORDINATOR/EXEC ASST NYC: 7+ years experience in the entertainment industry – Music/Film/TV. Seeking next step at a film company in marketing/promotions/publicity department. Please contact: mrsulu13@hotmail.com (8/10)

SITUATION WANTED: SHOW RUNNER & PRODUCER: Seeks employment in NY or LA. Story Development & Writing, Field Shooting & Interviewing, Production Mgt experience. Cable, Public TV, Films, Commercial credits. (Docs, Reality, Drama) JoVanders@gmail.com (8/10)

SITUATION WANTED: Recent Wesleyan University grad. Seeking entry-level position at media planning agency or department in NY. Please contact benlewis525@gmail.com (8/10)

SITUATION WANTED: Recent NYU grad. Film BFA w/ minors in journalism, fine + studio arts. Wealth of set + office experience. Seeking ENTRY LEVEL FULL-TIME PRODUCTION OR ADMINISTRATIVE POSITION in LA. Please contact: hannah.ross@gmail.com (8/9)

E-mail Trish Pihonak for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.

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