Wednesday, August 20th, 2008



Cynopsis: Kids!


Good morning. It’s Wednesday, August 20, 2008, and this is your first early morning Kids briefing.

Sorpresa, the US Spanish-language kid’s network, is set to launch the popular live-action Chilean tween/teen-targeted telenovelas series, Karku, on August 25 at 9p, as part of the network’s back-to-school programming. Set in Santiago, Chile, the series follows Emilia (13) and her five friends as they go to school and face the mileposts of growing up (e.g. school work, earning money, friendship).  New episodes of Karku will debut on Sorpresa every Monday through Thursday at 9p.

Nick Jr.‘s The Wonder Pets will star in the new Bollywood-themed primetime special Save The Bengal Tiger! on Monday, September 8, at 8p on Nickelodeon.  The special features noted Bollywood actress Nandita Das as the voice of the Bengal Tiger, with a score from celebrated composers Salim and Sulaiman Merchant.    Nickelodeon Home Entertainment and Paramount Home Entertainment will release The Wonder Pets!: Save The Bengal Tiger on DVD the next day, Tuesday, September 9.  To support the premiere and DVD release: an advanced screening of Save The Bengal Tiger will be available via Comcast’s VOD service from August 25; on September 8, the special, shorts and song clips from the episode and other The Wonder Pets episodes will be available via VOD on Time Warner Cable, Charter, Cablevision, Verizon Fios and Cox; from September 1, broadband service Nick Jr. Video will stream a two-minute sneak peek and song clips for the special along with other episodes; the same will be available on wireless carriers; and beginning August 13, will launch an interactive game The Bengal Tiger’s Bash.

4Kids Entertainment, Inc. will introduce the newest Teenage Mutant Ninja Turtles series, TMNT: Back To The Sewer (13×30), to broadcasters at Mipcom in October.  4Kids has inked a number of broadcast deals for Back To The Sewer including the most recent on with cITV (UK), which joins those already signed on including Alter (Greece), DRTV (Denmark), MTV3 (Finland), Children’s Channel via UCOI (Israel), Indosiar (Indonesia) and RTE (Ireland).  The new series will premiere on cITV in Q1 2009, as the TMNT’s 25th anniversary celebration gets under way.

Animation studio Renegade Animation (Hi Hi Puffy Amiyumi, The Mr. Men Show) will showcase its new tween/teen-aimed animated short-form series, Funny Face (25×1), this October at Mipcom/Mipcom Junior for the first time.  Fitzroy Media is handling international sales and licensing efforts for the irreverent interstitial series.  Following in the tradition of classic physical cartoons Such as Tom & Jerry and Looney Tunes, Funny Face revolves the slapstick adventures of Loud Mouth Lime, Jolly Olly Orange, Goofy Grape and their “fruit-flavored” friends. If you are thinking those character names sound familiar, well, first, you are right the characters were initially introduced on drink packets made by Pillsbury in the 1960s, think of each flavor as a fruit with a silly face.  Secondly, yeah  you’re getting old if you remember that.

iaTV, the 24/7 US Asian pop culture network, enters into a series acquisition deal and ad sales partnership with publisher/distributor Tokyopop.  Under the deal, iaTV’s ad sales team will represent the ad sales for Tokyopop’s digital assets including, brand integration within original and user-generated video content, mobile advertising and other areas.  On the programming side, iaTV acquires a range of Tokyopop anime properties including Initial D (41×30) (Monday-Friday 5:30p and 11p PT, from September 1), Psychic Academy (8×30) (Tuesday at 10:30p PT on September 9), and the anime film Spring and Chaos (1×60) (TBD), all of which are in Japanese with English subtitles.  Also included in the pact are short-form ‘iManga’ series, three-four minute shorts based on Tokyopop’s manga series.  As always, not all manga and anime series are for all ages.

Scholastic Audio is set to launch the audiobook edition of the new K8-12-targeted ten book adventure series The 39 Clues, beginning with the first book in the series titled The Maze of Bones, from author Rick Riordan (Percy Jackson and the Olympians series), on September 9, 2008.  Narrated by David Pittu, the audiobook debuts simultaneous to Scholastic Press’ release of the print version of The Maze of Bones in the US, UK, Australia, New Zealand, and Canada.  Not just a book series, The 39 Clues includes multimedia elements including a series of collectible game cards (each with its own code), and an online game that allows readers to be a part of the story and compete for prizes.  Each book of the series will be penned by a noted young adult book series writer, with the second book, One False Note, by author Gordon Korman will be published December 2, 2008, followed in 2009 by the third, fourth, and fifth books, which will be written by Peter Lerangis, Jude Watson, and Patrick Carman, respectively.  Movie rights for The 39 Clues have been picked up by DreamWorks Studios, with Steven Spielberg potentially directing. Deborah Forte, President of Scholastic Media, will produce.


This week marks the launch of Cartoon Network New Media’s new Ben 10 Alien Force: Bounty Hunters, Cartoon Network’s first real-time, multiplayer, side-scrolling casual battle game for kids.  Available at, Ben 10: Alien Force Bounty Hunters allows players to don virtual jetpacks and play either individually in matches of up to eight players or in teams across three different battle settings, with options of nine weapons and four power-ups.  Gamers earn experience points while playing the game that let them advance in the games, and beginning later this year players will be able to earn Mini Match points redeemable in the recently launched Mini Match virtual world.

Galleon Holdings inks its first distribution deal in the US with Zizzle Toys, a toy manufacturer and marketer, for the animated comedy-action series Skunk fu! (52×13).  Brokered by Galleon’s North American licensing agency, The Sharpe Company, Zizzle will have the exclusive rights to distribute the Skunk fu toys line in the US.  Croco Worldwide, Galleon’s toy arm, developed the toy line.  Skunk Fu! airs in the US on both Cartoon Network and the Kids’ WB! Saturday morning block on The CW.  The series is a Cartoon Saloon, Cake Entertainment and Telegael co-production for TG4 (Ireland) and SUPER RTL (Germany), with Galleon handling all licensing and merchandising rights and Cake controlling the audiovisual exploitation rights.


Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 8/11-8/17/08:
Total Day      (000)   Primetime       (000)
NICK~:             1309   DSNY*:             1271
DSNY*:              876   CARTOON:          756
CARTOON:          691   NAN**:              438
NAN**:              296   NOGGIN:            284
NOGGIN;            261   TOON DIS:         122
ADSM**:            201   DISCOVERY:         92
TOON DIS.:        139   NICKTOONS:         91
NICKTOONS:        94   BET:                     86
DISCOVERY:         62   ESPN:                  59
BET:                    46   TLC:                     58
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
~Nickelodeon Total Day 6a-11p

Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 8/11-8/17/08:
Total Day        (000) Primetime       (000)
NICK~:               778   DSNY*:             1008
DSNY*:              642   CARTOON:          535
CARTOON:          450   NAN**:              143
NAN**:              227   DISCOVERY:         71
ADSM**:            162   TOON DIS:           70
TOON DIS.:          91   NICKTOONS:         62
NICKTOONS:        62   BET:                     57
NOGGIN;              50   TLC:                     44
DISCOVERY:         48   NOGGIN:               42
BET:                     31   ESPN:                   37
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
~Nickelodeon Total Day 6a-11p

Weekly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 8/11-8/17/08:
Total Day   (000)   Primetime      (000)
NICK~:          563     DSNY*:            803
DSNY*:         526     CARTOON:        397
NAN**:         331     NAN**:             393
CARTOON:    318     DISCOVERY:      113
ADSM**:      192     MTV:                   79
MTV:              77     COMEDY:             75
DISCOVERY:   74     BET:                    70
TOON DIS:     54     ESPN:                  56
ESPN:            48     THE N:                 52
THE N:           44     TLC:                    49
BET:              44    
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
~Nickelodeon Total Day 6a-11p

Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, August 16, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:          K2-11 1362; K6-11 864; TWEENS 9-14 572
DISNEY CHANNEL:     K2-11   963; K6-11 652; TWEENS 9-14 506
CARTOON NETWORK: K2-11   599; K6-11 375; TWEENS 9-14 277
TOON DISNEY:           K2-11   171; K6-11 113; TWEENS 9-14   67
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, August 17, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:          K2-11 1278; K6-11 801; TWEENS 9-14 502
DISNEY CHANNEL:     K2-11   994; K6-11 697; TWEENS 9-14 516
CARTOON NETWORK: K2-11   604; K6-11 389; TWEENS 9-14 273
TOON DISNEY:           K2-11   170; K6-11 113; TWEENS 9-14   48
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, August 18, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:          K2-11 1318; K6-11 694; TWEENS 9-14 502
DISNEY CHANNEL:     K2-11   970; K6-11 701; TWEENS 9-14 590
CARTOON NETWORK: K2-11   694; K6-11 456; TWEENS 9-14 331
TOON DISNEY:           K2-11   190; K6-11   99; TWEENS 9-14   76
Source: MTVN Research from Nielsen Media Research Data


The Cynopsis Foundation Charity Dinner and Auction in just 1 day!
And today is the LAST day for placing pre-event bids!

Auction Pre-Event Bidding Open until Midnight ET tonight: Dog Whisperer Consultation … Myrtle Beach Golf Getaway for Fore … Dinner with Philippe or Alexandra … Tickets to Letterman, Conan and GMA … 173 year old bottle of Sherry from the USS Constitution …
Collectible Barbie with designer gowns … so much more!

This evening is made possible through the support and generosity of our sponsors:
qubo, A&E Television Networks and Retirement Living TV

The Cynopsis Foundation Charity Dinner and Auction
August 21, 2008 – Chelsea Pier Sixty .

Answer to Yesterday’s Trivia Question:
The Goose Bar Ranch in Montana was the setting for what early family-friendly TV series?  MY FRIEND FLICKA (1956-1958) Kudos to: Christopher Byrne-Byrne Communications, Inc./The Toy Guy/NY; John Ko-qubo/NY; Joe Swaney-Cartoon Network/GA; Kimberly Keeley-Safety4Kids/Stamford, CT; Rosemary Cunningham-MMT/Chicago; Pat Ryan-Foothill Entertainment, Inc./Santa Barbara, CA; Al Ovadia-Al Ovadia & Associates/Hidden Hills, CA; Claire Wilmut-Boomstone Animation, Inc./Ottawa

Today’s Trivia Question: What animated character had a dog named Jump and the ability to hear things from far away? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
 Gwen Billings for Cynopsis Kids!

Cynopsis Kids Ad Sales:
Jennifer Franko – 203-583-9796 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

JOB OPENING: DIR MARKETING GREEN IS UNIVERSAL/NBCU/NY: 7+ yrs TV mktg exp, inc pro-social/cause and ad sales mktg. Resp for strategic and creative oversight of all mktg and promotions. Apply to, job 838131 (8/28)

JOB OPENING: COMMUNICATIONS POSITIONS/OWN (Oprah Winfrey Network/LA: Please visit our website to view several communications positions at OWN. Apply: (8/28)

JOB OPENING: TRAINER, AD SALES/AETN, NY: Train Ad Sales staff. Ad Sales exp req w/ extensive system knowledge. Strong comm skills. Work well under pressure. Apply: (8/28)

JOB OPENING: MGR, NEW MEDIA RSRCH: Analyze Perf. of E! Online/ Monitor brdbnd streams, downloads, pod casts, VOD. Exp. w/Net Ratings/Hitwise/ or COMScore etc. Res to: [email protected] (8/28)

JOB OPENING: MGR, NEW MEDIA RSRCH: Analyze Perf. of E! Online/ Monitor brdbnd streams, downloads, pod casts, VOD. Exp. w/Net Ratings/Hitwise/ or COMScore etc. Res to: [email protected] (8/28)

JOB OPENING: SALES ASSISTANT/NY/Hallmark Channel: Assist AE’s & Planners to service/maintain clients & agencies. Great entry level job. See full posting and apply at (8/28)

JOB OPENING: MANAGER, BUSINESS DEVELOPMENT/LOGO/NYC: 4+yrs wk exp w/n mngmt firm/investmt bnking/bus dev field. Prvn financial/org skills. Knwldg of LGBT ent and MBA A+. Apply EOE/M/F/D/AAP (8/27)

JOB OPENING: DESIGNER/ VH1.Com/NYC: 3+yrs flash design/animation skills. Prvn knwldg of VH1/design sftware & standards. Strng multi task/time mgmt skills. Create web sites/ exp dir to flash dev. EOE/M/F/D/AAP (8/27)

JOB OPENING: AD SLS TRAINER/Fox/NY: Create, document & train Sales Asst/Planners and P&P on business process curriculum and user information. BA/BS, 1-2 yrs exp in cable ad sales or P&P. (FNG13510) (8/27)

JOB OPENING: LICENSING ASSOC MGR/Classic Media/NYC: 2-4 yrs brand, character, ent lic exp; Manage licensee relationships & facilitate prod dev; Solicit new biz & close deals; Up on consumer trends; apply: [email protected] (8/27)

JOB OPENING: SR FINANCE ANALYST/IFC Entertainment/NYC: Budget, forecasting, analysis and planning. 5+ yrs finance exp in cable/TV/ent pref’d. BS/BA req’d. Apply to req ID 6590BR at (8/27)

JOB OPENING: AUCTION OPS MGR/Auction Network/Tulsa-OK: Managing & coordinating of live auction event broadcasts. 50% travel. 2-5 yrs’ PM exp + deg. Rez to: [email protected] (8/27)

JOB OPENING: DIR. AUCTION OPS/Auction Network/Tulsa-OK: Manage auction ops resources/staff; create/execute ops plans for live on-air events. 50% travel; deg + 5 yrs mgt exp/equiv ind. exp. Rez to: [email protected] (8/27)

JOB OPENING: ONLINE CLERK/Auction Network/Tulsa-OK: Clerical/technical suppt of online auctions, incl bidders; synch online w/live auctions; reporting. 50% travel; deg + 2-5 yrs ind. Exp. Rez to: [email protected] (8/27)

JOB OPENING: VIDEO EDITOR/Auction Network/Tulsa-OK: need 3 yrs prev exp, + extensive exp w/Final Cut Pro. Rez & demo reel to: [email protected] (8/27)

JOB OPENING: POST-PROD SUPVSR/Auction Network/Tulsa OK: Solid exp mngng entire output to 35mm, incl Digital Intermed; fluent in Final Cut Pro. 5 yrs+ exp in film/HD post-prod in mgmt role. Rez & any reels to: [email protected] (8/27)

JOB OPENING: OPERATIONS SPECIALIST/Nabet Daily Hire/NBCU/NY: Command integration of mult feeds from around country into new media services. 3 yrs exp. On-Air brdcst or streaming media envir. Apply: #809725 (8/26)

JOB OPENING: RELATIONS MANAGER/iN DEMAND/NYC: Secure carriage, manage accts & relationships. Marketing bkgnd & min 4 yrs cable exp. 40% travel. Reply: [email protected] (8/26)

JOB OPENING: RESEARCH POSITIONS/TLC/SILVER SPRING: Please visit our website to view several research positions at TLC. Apply: (8/26)

JOB OPENING: PT BOOKKEEPER/Fast growing TV Prod Co/Phila: Strong knwlg of Quick Books. MS Excel/Word, strong acct reconciliation skills req’d. Solid refs. Ent. ind know how pref’d. Email: [email protected] (8/26)

JOB OPENING: MGR BIZ DEV/Fuse/NY: Research, analyze dvlp new biz opps to max rev & brand awareness. 5-7 yrs exp in music/media biz dev & strategy strong financial analysis & due diligence. Rez to [email protected] “MBD” in sub (8/26)

JOB OPENING: VICE PRESIDENT, ANIMATION MARKETING/Marvel/LA: support strategic & creative multi-platform brand management to further the success of Marvel’s animated TV/Film/Online/Digital efforts. Apply [email protected] (8/25)

JOB OPENING: SR. WRITER PRODUCER/SOAPNet/LA: Conceptualize, write/produce On-Air promos; 5+ yrs experience at network/cable in episodic drama promos; celeb news/gossip a plus. Apply: Req ID 135332 (8/25)

JOB OPENING: DIR, ON-AIR SPECIAL PROJECTS/ABC Daytime/SOAPNet/LA: Devl hi-concept promos/image campaigns, On/Off air; BA degree + 6-8yrs exp cabl/netwk; current w/pop culture ages 18-39. Apply Req ID 174260 (8/25)

JOB OPENING: BROADCAST OPERATIONS/NBCU/NY: Responsible for continuity and flawless execution of NBC network distribution. 5yrs exp. or BA/BS in related field Apply: #823168 (8/25)

JOB OPENING: MANAGER/INTERNAL CONSULTANT/NBCU/NY: Responsible for continuity and flawless execution of NBC network distribution. 5yrs exp. or BA/BS in related field Apply: #823168 (8/25)

JOB OPENING: MGR, STANDRD PRACTICES/DISNEY/BURBANK: Suprvs S&P edits by int’l channels. Manage int’l training, corresp, update policy. Revw orgnl and acquired program. Knwldg kids prog & S&P needed. REQ 174261 (8/25)

JOB OPENING: FREELANCE RSRCHRS/Stamford, CT: Responsibilities incl: content & archival research, licensing and general production support. Knowledge of history a +. Email your resume to [email protected] Start 8/25. (8/21)

JOB OPENING: RESEARCH ANALYST/Fox/NY: Sales Research Fox Broadcast. 2+ yrs exp resrch/data analy cable/brdcast. Exp w/ Nielsen systems, MRI, Simmons or Scarborough, Str analytic sk. BS/BA. Please apply at (8/21)

JOB OPENING: MGR SALES PLANNING /TV10s/NY: 2+ yrs media experience. Proficiency in Power Point, Excel required. Traffic exp a +. Resume to: [email protected] (8/21)

JOB OPENING: TOP DEVELOPMENT EXEC/needed at busy indie production company/NY: Strong development, writing, pitching skills w/exp in reality/documentary programming. Ability to multi-task a must. Respond to: [email protected] (8/21)

JOB OPENING: DR ACCT EXEC/NYC/MARATHON VENTURES: DR sales for studio syndication product, HD network, VOD and opp to expand into online/mobile; 3+ yrs pref DR sales/planning experience. Resume: [email protected] (8/21)

SUMMER/FALL INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at  [email protected] .

FALL INTERNSHIP CREDITS ONLY: Bravo Communications seeks smart, enthusiastic students with a passion for entertainment television. Email resume with a cover letter including availability to [email protected] (8/28)

FALL INTERNSHIP CREDITS ONLY: AD SALES, MKTG & BUS./FINANCE INTERNS/V-me (Nat’l Spanish-language ntwrk): Students send letters of interest/resumes: [email protected]. Pref given to bi-lingual candidates w/a working knwldg of Spanish. (8/27)

FALL INTERNSHIP CREDITS ONLY: seeks energetic, proactive intern for rotating role with Production, Distribution, Sales, Mkting, & Ops. Great opp in digital media entertainment company. Send res.&cover letter to [email protected] (8/26)

FALL INTERNSHIP CREDITS ONLY: Katz Media Group seeks MEDIA SALES/RESEARCH/MARKETING INTERNS for NY, LA, Dallas,&Boston offices. Exposure and valuable hands on experience in media rep industry. Send resumes to [email protected] (8/26)

FALL INTERNSHIP CREDITS ONLY: PROD INTERNS (4)/Worldwide Biggies/Digital Ent Studio: Passion for Ent TV & Internet a must. Opp to work on projs ind or in group setting asst’g prod team. Res/cover telling us a little about you to: [email protected] (8/26)

FALL INTERNSHIP CREDITS ONLY: IFC Films seeks smart, energetic students to intern in its Marketing & Publicity Dept. You MUST be able to receive college credit. Email resume with a cover letter including availability to [email protected] (8/25)

FALL INTERNSHIP CREDITS ONLY: Oxygen/Bravo/DIGITAL RSRCH INTERN: Maintain ongoing analysis of digital properties, admin tasks, reports, presentations. Excel, PP & fast learner desired. 2-3 days, Fall ’08. Reply: [email protected] w/ res/cover (8/21)

FALL INTERNSHIP CREDITS ONLY: First Independent Pictures/LA:Mktg/Acquisitions internships. Great for students majoring in mktg, PR, comm. business, film, TV, new media. Now-Dec. Specs/apply: (8/21)

FALL INTERNSHIP CREDITS ONLY: CT Film Center/Stamford seeks a business development intern who excels at research and has a passion for the gaming industry. Must be hard-working, proactive w/strong comm. skills. Apply [email protected] (8/21)

FALL INTERNSHIP CREDITS ONLY: Prod company seeks organized & energetic interns eager to gain experience in fast-paced environment. Responsibilities incl office, shoot, & post production assistance. Email [email protected] (8/21)

FALL INTERNSHIP CREDITS ONLY: IFC Films Fall 08 POST PRODUCTION INTERN: Responsibilities include assisting staff,attending trailer finishes,viewing screeners, & updating inventory. Credit Only. E-mail resume to [email protected] (8/21)

FALL INTERNSHIP CREDITS ONLY: Picture Earth LLC (NYC) seeks intern passionate about sustainability, public art & media for career-launching opportunity. For credit only (15 hrs/wk), pre-paid Metrocard provided. Resumes to [email protected] (8/21)

FALL INTERNSHIP CREDITS ONLY: Lightworks/NY: TV dist. co. needs CONTRACT ADMIN INTERN. Focus on rights mgt, prod. agts, sales licensing agts. Know contract law. LAW STUDENTS ONLY! Send resume to [email protected] (8/21)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … Interested in posting your Video Resume? Contact [email protected] for more information ….

SITUATION WANTED: MARKETING CONSULTANT/DIRECTOR: Right- and left-brained with significant cpg background in new products and brand rejuvenation. [email protected] (8/28)

SITUATION WANTED: RESEARCHER, WRITER w/ 20 yrs. of promo & marketing exp. seeks part/FT projects. Former researcher for ENTERTAINMENT TONIGHT & WARNER BROS. Excellent communications, organization & people skills. [email protected] (8/27)

SITUATION WANTED: TV HOST: Los Angeles based lifestyle expert available for hosting and feature reporting jobs. Top notch credits from national shows. Enthusiastic, engaging, experienced. Video resume posted. [email protected] (8/21)

E-mail [email protected] for rates and specs for Job Openings.

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